Senior HR Lead – People, Culture & Transformation

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About Mad Men Marketing

creative ecosystem

people-first yet performance-driven culture

About the Role

Senior HR Lead

strategic partner to leadership

Key Responsibilities

I. Core HR Infrastructure & Governance

• Establish and standardize

  HR policies, payroll, compliance, and handbooks

• Implement HRMS and dashboards integrating leave, reimbursements, and appraisals
• Oversee legal contracts, NDAs, POSH, and vendor compliance

II. Compensation, Benefits & Performance

• Design

  role-based salary grids and incentive structures

• Drive

  performance management (Mad Ratings)

  and OKR alignment
• Plan retention programs, bonuses, and long-term incentive frameworks

III. Talent Acquisition & Employer Branding

• Oversee the full recruitment lifecycle with

  AI-driven tools & scoring models

• Partner with creative and strategy heads to define role clarity per team
• Lead

  Mad-o-thon

  , campus connect programs, and

  Work Mad. Live Mad.

  employer branding initiatives

IV. Culture, Learning & Engagement

• Lead

  culture rituals

  (Mad Mondays, Shoutouts, Townhalls, Mad Meetups)
• Launch

  Mad Academy

  – a learning and upskilling ecosystem
• Build programs for inclusion, well-being, and leadership development

V. Workforce Planning & Management

• Coordinate with vertical leads to manage the

  Mad dashboard

  for resource allocation and hiring forecasts
• Track productivity, utilization, and workload balance

VI. Digital HR & Transformation

• Champion

  digital transformation of HR

  via HRMS, ATS, and sentiment analysis tools
• Develop data dashboards to track engagement, attrition, and team health
• Introduce

  AI-enabled workforce analytics and predictive insights

VII. Leadership & Governance

• Partner with founders on leadership communication, value codification, and alignment
• Act as a

  culture guardian and ethics advisor

• Drive 360° feedback loops, leadership reviews, and role-clarity programs

Who You Are

• 7–12 years of HR experience with at least 3 years in a

  lead role at a creative or digital agency

• Strong exposure to both

  strategy and execution

  – from hiring to culture to analytics
• High emotional intelligence and strong communication skills
• Digitally fluent – comfortable using HR tech and AI-powered systems
• A proactive, people-first leader with a passion for building

  creative, future-ready teams

Why Join Mad Men Marketing

• Be part of one of India’s

  most dynamic and fast-scaling creative ecosystems

• Shape HR strategy across creative, influencer, and AI divisions
• Work directly with founders on building a

  legacy culture of creativity + performance

• Competitive pay, autonomy, and the opportunity to

  build the HR function from the ground up