82 Saas Marketing Jobs

Role & responsibilities Developing comprehensive digital strategies aligned with business objectives and industry trends Collaborating closely with other departments such as sales, product development, customer service, and IT to ensure seamless integration between offline and online initiatives Managing budgets, allocating resources effectively, and optimizing ROI on advertising and marketing spend Lead, develop, and mentor the marketing team to foster collaboration and innovation Analyzing data from multiple sources (e.g., Google Analytics) to identify opportunities, measure performance, and make informed decisions about campaign optimization Staying up-to-date with emerging technologies, platforms, tools, and best practices within the field of digital marketing Monitoring market competition, identifying new channels or tactics, and adapting strategy accordingly Providing regular reports and presentations detailing progress against KPIs and goals to senior management Ability to tailor and manage content as per audience demographics across social media channels (LinkedIn, Facebook, Twitter etc.) for all digital marketing campaigns Supervise and coordinate the implementation of omnichannel digital marketing campaigns involving SEO, SEM, email marketing, social media, and other pertinent method Preferred candidate profile Bachelors or masters degree in marketing, communication, business, or a related field. Certificates in relevant areas are also considered favorably 6 - 12 years of proven experience in digital marketing, preferably in the SaaS or technology industry with exposure to B2B use cases Strong understanding of SaaS business models and the ability to translate technical concepts into compelling marketing messages Proven track record managing multi-channel integrated campaigns including email, search engine marketing, display ads, affiliate programs, mobile apps, video streaming services, podcast sponsorships, influencer partnerships, and more Strong understanding of web design principles, user behavior patterns, conversion rate optimization techniques, landing page creation, funnel building, and website architecture Expertise using analytics software to track various KPIs and Metrics like Google Analytics, etc. Excellent communication abilities written, verbal, and visual presentation style suited for diverse audiences ranging from internal to external stakeholders Proven experience in managing and optimizing digital marketing campaigns, including PPC, online and offline SEO, and social media Experience in setting up and optimizing Google Ad-words and social media campaigns Analytical mindset with the ability to interpret data, generate insights, and make data-driven decisions

Role & responsibilities Lead the development and execution of comprehensive brand publicity strategies to enhance visibility and recognition in the B2B SaaS market. Foster cross-functional collaboration to ensure cohesive brand messaging across all marketing channels, while seeking strategic partnerships and collaborations to elevate brand exposure. Manage the entire lifecycle of B2B marketing campaigns, from conceptualization to execution, optimizing for customer acquisition and engagement specific to the SaaS industry including automations. Utilize data analytics and A/B testing to refine campaign strategies, aiming for maximum return on investment and effectiveness in a competitive marketplace. Design and implement targeted email marketing initiatives tailored to B2B audiences, focusing on lead nurturing, customer retention, and personalized content strategies to improve engagement rates. Oversee social media marketing efforts tailored to the B2B sector, creating platform-specific content that enhances brand awareness and fosters meaningful engagement with a professional audience. Produce high-quality, SEO-optimized content across various channels, including websites, blogs, and email campaigns, crafted to engage and convert the B2B audience while improving organic search rankings. Analyze social media trends and performance metrics within the B2B SaaS landscape, adjusting strategies to capitalize on growth opportunities and maintain a competitive edge Preferred candidate profile Experience in marketing for B2B SaaS company is must with a focus on growth marketing, brand management, or digital marketing. Proven track record of successfully executing marketing campaigns and driving measurable results. Strong analytical skills with the ability to interpret data and make data-driven decisions. Excellent written and verbal communication skills. Proficiency in marketing automation platforms, email marketing tools, social media management tools, and analytics platforms. Creative thinker with a passion for innovation and staying up-to-date with industry trends. Ability to work independently and collaboratively in a fast-paced environment.

Key Responsibilities : Manage GTM planning for new product modules and partner-specific releases Set up campaign and merchant segment journeys to drive feature visibility and usage (MLCM programme) Monitor campaign performance and analyse key metrics (MAU, feature adoption %, cross-sell %) to measure effectiveness and ROI Collaborate cross-functionally to build sales enablement tools decks, FAQs, one-pagers Own and manage the GTM and Marketing checklist to ensure full readiness for go-live across internal and external teams Desired Profile : Drives feature adoption through structured targeting and messaging Enables stronger product GTMs across Mintoak and partner bank implementations Improves control and visibility over key activation and usage metrics Experience: 2-4 years in product marketing , campaign execution , or growth marketing , preferably in fintech, SaaS, or B2B tech GTM Execution: Understanding of product positioning, launch planning, and multi-channel rollout strategies Campaign Management: Experience with campaign set-up and merchant segmentation for mobile or web-based products Analytical Ability: Ability to track campaign metrics and translate insights into actionable recommendations Tools Proficiency: Familiarity with Jira , ZOHO CRM , Google Analytics , Figma , and CMS platforms (e.g., Strapi); hands-on experience with campaign management tools like MoEngage, CleverTap, or WebEngage Collaboration & Communication: Strong interpersonal and project management skills to coordinate across product, sales, and marketing teams Mindset: Detail-oriented, outcome-driven, and eager to work in a high-growth, dynamic environment

About the role: We are seeking an experienced Marketing Strategist with a strong background in planning and implementing marketing initiatives, particularly for SaaS products. This role involves driving customer acquisition, enhancing brand visibility, and achieving product-market fit through innovative, data-driven strategies. The ideal candidate will take ownership of strategic planning, execute comprehensive marketing campaigns, and collaborate cross-functionally to maximize profitability and market share while maintaining consistency across all marketing efforts. What you need for this position: Masters degree in Marketing, Business Administration, or a relevant field. 2 to 5 years of experience in marketing roles, preferably in a product company (experience with SaaS products is highly preferred). Experience in marketing roles with a proven track record of managing comprehensive strategies is a plus. Hands-on experience in planning and executing marketing strategies and campaigns . Proficiency in CRM software and Content Management Systems . Strong grasp of market research techniques, data analysis, & statistics methods. Thorough knowledge of strategic planning principles and marketing best practices. Excellent communication, interpersonal, and presentation skills. Analytical mindset with a focus on data-driven decision-making. Familiarity with agile development methodologies is preferred. What you will be doing: Develop and implement forward-thinking marketing strategies tailored to SaaS products , ensuring alignment with business objectives and product lifecycle goals. Identify and prioritize target audience segments to drive engagement, customer acquisition, and product adoption. Craft compelling value propositions and messaging frameworks to position products competitively in the market. Conduct comprehensive research to uncover industry trends, customer pain points, and competitive insights for differentiation. Plan and execute data-driven demand generation initiatives across digital, email, social media, and paid advertising channels. Focus on lead nurturing, customer retention, and reducing churn through targeted campaigns. Design and manage multi-channel marketing campaigns in collaboration with creative and content teams. Analyze campaign performance using analytics tools , tracking KPIs like Customer Acquisition Cost (CAC), Lifetime Value (LTV), Return on Investment (ROI), etc. Leverage data insights to optimize campaigns and inform future strategies. Work closely with product management, sales, and customer success teams to ensure cohesive marketing efforts and successful product launches. Develop and manage the marketing budget, ensuring efficient allocation and cost-effectiveness. Provide regular reporting on expenditures and ROI to justify investments. Stay updated on emerging SaaS marketing tools, techniques, and platforms to maintain a competitive edge. Experiment with innovative marketing strategies and share advancements with the team to foster continuous learning and adaptation. Top reasons to work with us: The organization is led by an IIM alumnus who built it on a strong set of values. Join a fast-paced team of like-minded individuals who share the same passion as you with whom you'll tackle new challenges every day. Work alongside an exceptionally talented and intellectual team, gaining exposure to new concepts and technologies. Enjoy a friendly and high-growth work environment that fosters learning & development.

As a Senior Marketing Manager, you play a strategic role in leading product branding, crafting marketing strategies, and driving demand generation. Your responsibilities include: - Strategy: Building and executing product marketing strategies to enhance the success of solutions in the market. - Management: Leading, developing, and inspiring a team of marketers. - Product Champion: Providing valuable product marketing intelligence to inform overall marketing strategy. Being the internal and external evangelist for our solutions and monitoring their performance. - Customer Research: Developing detailed personas and understanding target markets to guide sales and marketing activities. - Market Intelligence: Maintaining a competitor comparison matrix to inform new product development, pricing strategies, and marketing tactics. Conducting strategic marketing analytics with a focus on short and long-term strategies. - Product Messaging: Developing product positioning and messaging based on customer research and competitor intelligence. - GTM: Collaborating with sales and marketing teams to create and support the go-to-market strategy. - Stakeholder Management: Engaging with various stakeholders and presenting regularly to the board. - Demand Generation: Creating a strong industry presence for inbound and outbound demand generation. Managing and optimizing the pipeline for Sales Funnel Creation. - Marketing Budget Management: Efficiently managing marketing budgets to maximize Return on Investments. - Data Analytics: Utilizing analytical abilities for data-driven decision-making and implementing processes to generate accurate data. Qualifications required for this role include: - Minimum 12 years of marketing and branding experience in the IT/Software industry, with a preference for IT Product Marketing (SAAS) experience. - At least 4 years of experience in Channel Marketing. - Familiarity with tools like HubSpot and other outbound data tools. - Successful planning and execution of events/road shows in existing and new territories. - Proven track record of successful marketing programs and strategies. - Excellent written and verbal communication skills for representation in domestic and international markets. - Leadership skills to lead and encourage team members towards excellence. - Education: MBA in Marketing from a reputed business school. This role is based in Ahmedabad and requires working from the office.,

Shape Client Success & Enablement Steer ABM Strategy & Campaign Optimization Build Trusted Partnerships & Advocate for Clients Drive Cross-Functional Growth Initiatives Mentor & Scale High-Performing Teams drop yur CV to careers@recotap.com

About us We are a fast-growing and highly exciting start-up revolutionalising group communications and mass broadcasting. Our mobile app allows people to build their own mobile apps for free in just a few hours by white-labeling our app, and create groups of unlimited people, and unlimited sub-groups. We are about to launch our product, and several top colleges and some arms of the Telangana and AP governments are already using the beta version. The company is small currently, run by IIT-IIM graduates, and has an excellent working atmosphere. We are constantly looking for people who want to challenge our existing thinking and experiment with different thinking, contribute new ideas to the product, and in general work in a start-up environment. Apply to us to be a part of a disruptive company, feel like an entrepreneur, and have great fun while at it! Roles and Responsibilities As a client service manager, you will need to continuously stay in touch with the clients assigned to you (primarily schools and colleges in Hyderabad) to enhance their use of our mobile application. The job will involve regular travel to the client locations (usually colleges) in Hyderabad to meet various people there (HoDs and lecturers), speak with them about newer features in the application, and encourage them to use them. Please note that this is not a work-from-home job . Desired Candidate Profile Fluent in Telugu, Hindi and English Enthusiastic and energetic Tech-savvy Good analytical skills Good inter-personal skills Tenacious and persistent Willingness to travel (locally in Hyderabad, to client locations) Should have a bike Women will be preferred Perks and Benefits A family-like atmosphere, with very friendly people High emphasis on training Stock / ESOPs in the company for people working for a minimum period of time Salary negotiable even beyond the upper limit mentioned for people with a worthy track record

Role Overview Seeking a hands-on marketing leader to build and scale a global B2B marketing engine. This role blends strategy and executiondriving digital demand generation, partner co-marketing, content leadership, and full-funnel growth across key international markets (Europe, North America, India). Role & responsibilities Positioning & Messaging Define and manage global value propositions and messaging across cloud, mobility, and logistics. Ensure consistent, differentiated storytelling across regions and product lines. Demand Generation & MarTech Lead digital-first demand gen campaigns (SEO/SEM, LinkedIn, webinars, video). Implement lead scoring, funnel management, and pipeline accountability. Introduce and manage MarTech tools (CRM, CDP, automation, analytics). Create sales enablement content and training resources. Partner & Ecosystem Marketing Develop co-marketing campaigns with strategic partners (e.g., cloud providers, ISVs). Launch scalable partner programs: enablement, reselling, loyalty. Promote ecosystem success stories through joint marketing efforts. Go-to-Market Alignment Collaborate with regional GTM teams to tailor marketing by customer segment. Run ABM for enterprise accounts; support product-led growth for SMB/ISVs. Support customer lifecycle and upsell campaigns. Deliver sales readiness assets: decks, animations, product sheets. Content & Thought Leadership Create engaging content: case studies, whitepapers, blogs, videos. Position leadership in key industry conversations and events. Lead pre- and post-event marketing strategies. Team & Capability Building Build and mentor a global marketing team. Promote a fast-paced, test-and-learn culture. Drive adoption of AI tools, automation, and modern MarTech. Qualifications MBA in Marketing, Business, or related field. 12+ years in B2B marketing leadership (SaaS, cloud, or platform preferred). Strong track record in digital demand gen, MarTech, and partner marketing. Experience balancing global strategy with local execution. Proven cross-functional leadership and stakeholder management.

We are looking for experienced, passionate and motivated individuals to join our Sales team. Your main responsibility will be to drive our business success by implementing a strong & sustainable sales strategy. 1. Background: a. As a SaaS Sales professional, you will be responsible for driving revenue by selling our software-as-a-service product for process industries like Chemical & Food Industries in India. b. You will identify prospective customers, understand their needs, and showcase how our solutions can address their challenges. This role relies heavily on relationship-building and an in-depth understanding of manufacturing processes. c. You will also help customers implement solutions with your process expertise by identifying opportunities in process optimization, decreasing quality deviations from dynamic golden batches. It requires thorough studying and understanding of the customer processes. 2. Responsibilities: a. Identify and qualify leads through various channels. b. Present and demonstrate software solutions to potential customers. c. Develop and maintain strong relationships with clients. d. Develop marketing content using your domain expertise to generate inbound leads. e. Manage the sales pipeline and provide regular updates to management. f. Negotiate and close deals, ensuring customer satisfaction throughout the sales process g. Help clients implement software and guide customers for success with your process knowledge. 3. Educational Qualifications: a. Engineering degree (Chemical or Instrumentation & Control) + MBA (preferred) 4. Skills: a. Proven experience 5+ experience as a process expert in chemical/food company. b. Preferred experience in selling SaaS products, especially AI/ML solutions. c. Excellent communication, presentation, and negotiation skills. d. Open to travel Call 8767832217

As a Product Marketing & Growth Manager at PyjamaHR, you will play a crucial role in driving growth, shaping the brand, and making hiring effortless. Your responsibilities will include crafting a compelling brand narrative, leading product marketing initiatives, executing multi-channel campaigns, analyzing and iterating based on metrics, as well as collaborating and communicating effectively with cross-functional teams. In this role, you will be expected to translate the company's vision into engaging messages and visual themes, maintain a consistent brand voice across various channels, and design go-to-market strategies for new features and product launches. You will collaborate closely with product and sales teams to position PyjamaHR's AI-driven ATS in a way that resonates with customers. Additionally, you will be responsible for managing dynamic social media, email, and content campaigns to drive engagement and convert leads. You will also experiment with growth-hacking techniques, utilize platforms like Google Analytics and HubSpot to track performance, and pivot strategies based on data insights to continuously improve results. The ideal candidate for this role should have 1-4 years of experience in marketing or related fields, preferably in a startup or SaaS environment. You should be both creative and analytical, with strong communication skills and a tech-savvy mindset. Being high-energy, adaptive, and able to thrive in a fast-paced environment will be essential for success in this role. At PyjamaHR, you will have the opportunity to own campaigns from ideation to execution, work with cutting-edge technologies such as AI and LLMs, and be part of a fun and collaborative culture that values innovation and creativity. Your contributions will be recognized through a competitive compensation package that reflects your expertise and passion. If you are excited about being the driving force behind a product that is redefining hiring, we invite you to apply now and join us in shaping the future of recruitment together.,

Job Title: Marketing Executive Company: Echobooom Management and Entrepreneurial Solutions Pvt. Ltd. Location: Indiranagar, Bengaluru, Karnataka, India Namaskara Bengaluru! At Echobooom, we're not just a company, we're a catalyst for growth. We empower businesses and individuals through innovative marketing, consulting, and strategic solutions. Our workplace is designed to develop leaders, through real-time training, mentorship, and national networking. Wouldn't you want to work in a company that prioritizes your growth? Position Overview We're on the lookout for a motivated, results-driven Marketing Executive to help us grow by driving revenue and building lasting client relationships. Youll play a key role in identifying new business opportunities, making persuasive presentations, and strategically managing client relationships. Key Responsibilities Prospecting & Lead Generation: Identify and engage with potential clients to build a solid pipeline. Sales Presentations: Create and deliver impactful presentations showcasing our value propositions. Client Relationship Management: Develop strong relationships with clients by understanding their needs and exceeding expectations. Negotiation & Closing: Negotiate contracts and pricing to ensure win-win outcomes. Sales Pipeline Management: Track sales activities, forecast revenue, and enhance pipeline performance. What We Offer Dynamic Work Environment: Fast-paced and innovation-focused. Professional Development: Ongoing training and sales skill development. Networking Opportunities: Meet and collaborate with industry leaders. Mentorship: Get personalized guidance from experienced professionals. Career Growth: Clear paths to leadership roles and career advancement. Experience 01 year (Freshers are welcome!) How to Apply Send your updated CV to us. You can also WhatsApp your resume to Mr. Atif (Executive - HR) at +91 7204290690. We can’t wait to see how you’ll grow with us. – Team Echobooom

Job Overview: We are looking for a passionate and results-oriented SaaS-based Telecom Product Sales & Marketing Executive to join our marketing team. In this role, you will play a key part in promoting our telecom and software solutions to a global, B2B audience. You will be responsible for managing go-to-market strategies, supporting lead generation efforts, and creating high-impact content. This role is ideal for someone with a strong blend of technical understanding, strategic thinking, and creative marketing skills, particularly in the SaaS or telecom software domain. Role & responsibilities Product & Technical Marketing Develop clear and differentiated product positioning aligned with customer pain points and market trends. Create product-focused assets including presentations, datasheets, explainer videos, and case studies. Support product demos, trials, and Proof of Concept (POC) programs with international customers. Collaborate with technical teams to address client-specific queries and customize solution briefs. Marketing Strategy & Campaign Execution Assist in the development and execution of integrated marketing programs from planning to rollout. Run multi-channel digital campaigns (email, SEO, paid ads, social media) to drive brand awareness and lead generation. Work closely with internal teams including design, content, and SEO for campaign execution. Lead Generation & CRM Management Implement and manage CRM tools (e.g., HubSpot, Salesforce) for lead tracking, scoring, and nurturing. Coordinate with the sales team to improve MQL to SQL conversion and pipeline growth. Content & Communication Create and manage high-impact content across digital platforms-blogs, product pages, videos, newsletters, and social posts. Ensure messaging consistency and branding across all touchpoints. Support internal communications and partner/channel marketing initiatives. Market & Competitor Research Analyze industry trends, customer insights, and competitor strategies to inform product and marketing decisions. Regularly track competitor offerings, positioning, and GTM strategies. Reporting & Analytics Monitor campaign performance and key KPIs like lead conversion, engagement, and ROI. Present performance reports and insights to stakeholders with actionable recommendations. Preferred candidate profile Bachelors degree in Marketing, Business, Communications, Telecommunications, or a related field. MBA preferred. 1-5 years of experience in product marketing, digital marketing, or sales enablement, preferably in Telecom, SaaS, or IT. Excellent communication skills (written and verbal), with experience handling international clients. Strong grasp of B2B marketing funnels, campaign workflows, and buyer journeys. Familiarity with tools such as HubSpot, Google Analytics, Mailchimp, Canva, SEMrush, and similar platforms. Ability to convert complex technical details into customer-centric messaging. Creative thinker with a proactive mindset and strong execution skills. Additional Expectations: Willingness to work beyond regular hours when required to meet campaign deadlines or project schedules. Ability to work independently while collaborating with cross-functional teams. Nice to Have: Exposure to telecom software products, cloud solutions, or SaaS platforms. Experience with marketing automation tools (e.g., RankerX, CookieYes, 0Captcha). Hands-on experience with LinkedIn Sales Navigator, Google Ads, and tools like CallHippo, Magisto.

Job Title: Marketing Intern Lead Generation & Sales Conversion Company: Workfast.ai Location: Across Tamil Nadu (Chennai, Coimbatore, Madurai, Trichy, Salem, Erode, etc.) Workfast.ai is a next-generation productivity and project management platform designed to help businesses streamline operations, improve collaboration, and enhance efficiency. We work with enterprises and SMEs across industries to digitize processes, reduce inefficiencies, and accelerate growth. We are hiring enthusiastic Marketing Freshers who are passionate about marketing and sales. This role will involve lead generation, customer engagement, and sales conversion through both online and offline methods, including campaigns, field visits, and product demos. Key Responsibilities Identify and generate leads through campaigns, outreach, and market research. Conduct field visits across Tamil Nadu to connect with potential clients. Deliver engaging product demos (virtual & physical) to prospects. Support the sales cycle from lead generation to conversion. Provide market feedback to improve sales and marketing strategies. Requirements Fresh graduates (Any discipline, preference: MBA - Marketing. Strong interest in sales and marketing . Excellent communication skills in English, Tamil Any additional languages is an advantage. Willingness to travel locally for client visits. Self-motivated, target-driven, and eager to learn. What We Offer ?10,000 Stipend (Performance Based). Certification on successful completion of internship. Opportunity for full-time conversion in 36 months . Hands-on exposure to SaaS marketing & sales with SMEs and enterprises. Show more Show less

Responsibilities: * Generate leads through cold calling & emailing * Close deals with B2B clients * Meet sales targets consistently * Manage CRM system for lead nurturing * Collaborate on SaaS marketing strategies Sales incentives

Key Responsibilities: Marketing Strategy & Leadership Own the end-to-end marketing strategy and roadmap for the SaaS product. Define brand positioning, messaging, and go-to-market (GTM) plans in collaboration with leadership and product teams. Build and manage an in-house marketing team across key functions content, performance, SEO, design, and operations. Digital Marketing & Lead Generation Plan and execute full-funnel digital marketing campaigns across Google, LinkedIn, Meta, YouTube, and other digital channels. Optimize campaigns based on performance metrics including CAC, CPL, CTR, and conversion rates. Implement retargeting, email marketing, whatsapp marketing and lead nurturing strategies to support customer acquisition and retention. Organic Growth & SEO Lead content and organic marketing efforts including website SEO, blogging, social media, and community engagement. Create and distribute compelling content (blogs, case studies, videos, webinars) that speaks to our ideal customer persona. AI & Marketing Automation Use AI-driven tools to automate content creation, campaign management, and reporting. Continuously experiment with AI tools and technologies to improve marketing efficiency and personalization at scale. Reputation & Review Management Manage presence on third-party review platforms such as G2, Capterra, Trustpilot, and others. Drive user engagement and review generation strategies to boost product credibility and visibility. Monitor and respond to reviews to build trust and manage brand reputation. Analytics & Optimization Set up robust marketing dashboards and KPIs (MQLs, SQLs, CAC, CLTV, funnel conversion rates). Use analytics platforms to derive insights and continuously optimize all marketing activities for performance. Brand & Communication Establish a strong and consistent brand narrative across all marketing channels and assets. Create product marketing materials (sales decks, brochures, videos, landing pages) that resonate with customers and stakeholders.

As a Marketing Specialist, APAC at our dynamic team, you will collaborate closely with the Marketing Manager to develop and execute strategic marketing initiatives. Your primary focus will be on maximizing brand awareness and driving lead generation through innovative campaigns and targeted messaging. Analyzing market trends and competitor activities will be pivotal in providing valuable insights to inform future marketing strategies and tactics. We are looking for a proactive and creative individual who is passionate about marketing and eager to contribute fresh ideas to our team. This role offers an exciting opportunity to make a significant impact on our brand's growth trajectory and to shape the direction of our marketing efforts. Join us and become part of a diverse global marketing team that highly values your unique contributions, empowering you to achieve remarkable success and propel your marketing journey. Your responsibilities will include utilizing marketing automation tools to execute and optimize campaigns, managing diverse events, collaborating with content vendors, supporting various marketing tasks, designing promotional campaigns for new product launches, optimizing website and digital assets, serving as a cultural ambassador for our marketing team globally, and staying informed about industry trends and best practices in SaaS marketing. To be successful in this role, you should have a Bachelor's degree or higher education level in Marketing or a related field, a minimum of 4 years of experience in field marketing operations, expertise in planning and organizing physical and virtual events, practical knowledge in building and managing demand generation campaigns, proficiency in Marketo and Salesforce, self-motivation, a growth mindset, strong communication skills in Hindi and English, willingness to learn and collaborate, and openness to a hybrid work schedule. We offer flexible paid time off options, comprehensive health insurance, employee assistance programs, a CalmApp subscription, an energetic work environment, a family leave program, ongoing professional development opportunities, and a supportive inclusive community. Join us at 81 National Park, Lajpat Nagar IV, New Delhi - 110024 in March 2025 to be part of our innovative and diverse team at Meltwater and make a positive impact in the world.,

As a skilled and dynamic SaaS Marketing Manager/Lead/Specialist, you will play a crucial role in our growing team at Princeton. Your passion for digital marketing and SaaS products will drive the development and execution of marketing strategies aimed at enhancing customer acquisition, engagement, and retention. Your responsibilities will include designing and implementing comprehensive marketing strategies to elevate brand visibility, generate leads, and retain customers for SaaS products. You will create engaging content through various channels such as blogs, case studies, white papers, webinars, and videos to educate and captivate prospects. Collaborating with the sales and product teams, you will map out and optimize the customer journey from acquisition to retention. Managing multi-channel marketing campaigns will be a key part of your role, where tracking performance, analyzing data, and optimizing based on insights will be essential. Leading SEO and SEM initiatives to boost organic search rankings and drive quality traffic will be part of your focus. Your proficiency in analytics tools will enable you to provide data-driven insights for informed decision-making. Consistent branding across all marketing materials and digital channels will be under your guidance to ensure brand development. You will also work on successful product launches by liaising with cross-functional teams. Staying updated on industry trends, competitor activities, and customer needs will help you shape effective marketing strategies. To qualify for this role, you should hold a Bachelor's degree in Marketing, Business, or a related field. Having 2-5 years of proven experience in SaaS marketing at varying role levels is required. In-depth knowledge of inbound marketing, content creation, SEO, SEM, and lead generation strategies is crucial. Proficiency in marketing automation tools, CRM software, and analytics tools is expected along with excellent communication and copywriting skills. Preferred skills include experience in B2B SaaS marketing, knowledge of growth hacking techniques, and proficiency in product marketing and positioning. Graphic design or video editing skills would be a bonus. Join us to be part of an innovative and fast-growing SaaS company where you can collaborate with a passionate cross-functional team. This role offers opportunities for growth, career advancement, competitive salary, and benefits.,

Responsibilities: * Manage CRM tools & digital campaigns. * Collaborate with sales team on strategic planning. * Drive IT sales through digital marketing. * Develop new business opportunities. * Execute SaaS marketing initiatives.

About us We are a fast-growing and highly exciting start-up revolutionalising group communications and mass broadcasting. Our mobile app allows people to build their own mobile apps for free in just a few hours by white-labeling our app, and create groups of unlimited people, and unlimited sub-groups. We are about to launch our product, and several top colleges and some arms of the Telangana and AP governments are already using the beta version. The company is small currently, run by IIT-IIM graduates, and has an excellent working atmosphere. We are constantly looking for people who want to challenge our existing thinking and experiment with different thinking, contribute new ideas to the product, and in general work in a start-up environment. Apply to us to be a part of a disruptive company, feel like an entrepreneur, and have great fun while at it! Roles and Responsibilities As a client service manager, you will need to continuously stay in touch with the clients assigned to you (primarily schools and colleges in Hyderabad) to enhance their use of our mobile application. The job will involve regular travel to the client locations (usually colleges) in Hyderabad to meet various people there (HoDs and lecturers), speak with them about newer features in the application, and encourage them to use them. Please note that this is not a work-from-home job . Desired Candidate Profile Fluent in Telugu, Hindi and English Enthusiastic and energetic Tech-savvy Good analytical skills Good inter-personal skills Tenacious and persistent Willingness to travel (locally in Hyderabad, to client locations) Should have a bike Women will be preferred Perks and Benefits A family-like atmosphere, with very friendly people High emphasis on training Stock / ESOPs in the company for people working for a minimum period of time Salary negotiable even beyond the upper limit mentioned for people with a worthy track record

Business Development Executive B2B SaaS Product Marketing Location: Chennai (Preferred) / Remote Experience: 2-3 Years Job Responsibilities Conduct product demos and presentations for potential clients. Generate leads through cold calling, email campaigns, and social media outreach. Work with a monthly target for lead conversion and revenue generation. Engage with POS or ERP industry prospects to drive product adoption. Build and maintain relationships with clients for long-term business growth. Collaborate with internal teams for smooth client onboarding and support. Stay updated on market trends and competitors to refine sales strategies. Required Skills 2-3 years of experience in software business development (B2B SaaS). Hands-on experience in lead generation and product demonstrations. Strong cold calling and email marketing expertise. Proficiency in leveraging LinkedIn, social platforms, and CRM tools. Excellent communication and negotiation skills. Ability to work independently and achieve monthly targets. Experience in the POS or ERP domain is a big plus. Target Expectations : Lead Generation: 50-80 qualified leads per month. Demos Conducted: 20-30 product demos per month. Conversion Rate: 10-15% of demos to paid customers. Revenue Targets: Will Discuss

Responsibilities: * Manage territory sales goals * Generate leads through outbound calls & emails * Identify and approach doctors and clinics * Collaborate on marketing campaigns & events * Maintain customer relationships Sales incentives

We are seeking a driven and creative Growth Marketing Associate to join the DocHipo team. In this role, you will play a key part in accelerating DocHipos user growth by identifying and executing strategic outreach initiatives. From collaborating with influencers and securing product listings on high-visibility platforms to acquiring quality backlinks and driving user reviews, your work will directly contribute to expanding our brand presence and driving qualified traffic. This is an exciting opportunity to join one of Indias most lovable start-ups and help shape the future of DocHipo’s growth journey. Responsibilities Identify and connect with relevant influencers, including YouTubers, Bloggers, Podcasters, and other opinion leaders in the design, marketing, and SaaS space Pitch collaboration ideas and help execute influencer campaigns to promote DocHipo Reach out to websites, blogs, and publications to include DocHipo in relevant listicles Track outreach performance and follow-up for inclusion opportunities Secure backlinks from high-authority domains to improve domain rating and inbound traffic Coordinate with SEO and content teams to align link-building strategies with keyword goals Ensure DocHipo is listed on relevant app marketplaces Manage communication with platform teams to support listing approval and updates Reach out to users to gather reviews, testimonials, and case studies Coordinate with design/content teams to develop success stories and publish them Maintain accurate and compelling profiles on platforms like G2, Capterra, and other software directories Skills 1–3 years of experience in influencer outreach, partnership marketing, SEO/backlink outreach, or growth marketing in a SaaS, marketing, or design-related company Bachelor's degree in Marketing, Communications, PR, Business, or related field Excellent communication and negotiation skills (both written and verbal) Familiarity with influencer databases, backlink tools (Ahrefs, SEMrush), and CRM tools Understanding of digital marketing, SEO fundamentals, and SaaS marketplaces Strong organizational and follow-up skills Ability to pitch compelling stories and value propositions to different stakeholder types

As a Product Marketing Manager at NAV Fund Services, you will drive go-to-market strategy, positioning, and messaging for our global financial services offerings. You will be driving market research and dive into customer and prospect data to uncover insights and build strong value propositions for our GTM efforts. This role requires strong cross-functional collaboration and influencing skills to succeed. What You'll Do Strategy and Customer Understanding Create go-to-market plans for NAVs services across customer segments and geographies Dive into customer and prospect data, client calls, transcripts and other structured and unstructured data to derive insights Develop a deep understanding of the market, regulations and strategic moves by competitors Track inputs and outcomes of your product marketing initiatives and plans Positioning Our Services Develop strong positioning for our services with customers, prospects, users and other influencers Help us understand how NAV stacks up against competitors and how we benchmark against them. Bringing Products to Market Plan and execute on launches for new capabilities, geographies or segments. Work with channel owners to design channel-appropriate messaging Project management excellence - Keep track of dependencies and timelines and drive projects to conclusion through cross-functional influence and collaboration *Preferred: Strong understanding of one or more marketing channels like email, LinkedIn, events, paid digital. Messaging and Communication Create compelling and consistent messaging assets across website, email, social media, events among others Use data to keep improving our messaging and value proposition What We're Looking For 6-8 years of product marketing experience, preferably in SaaS, professional services, or tech Experience doing customer research Ability to work well with different teams and manage relationships across the organization Strong writing skills - you should be comfortable creating everything from case studies to sales capability presentations Strong analytical mindset with a test and learn approach Solid grounding in product marketing fundamentals with broad understanding of all functional areas of marketing Ability to work independently, with minimal direction

About Trycon At Trycon, we're helping India build into a Product Nation creating globally competitive software products right from concept to scale. Our flagship product, Scanova, is a cutting-edge QR Code management platform trusted by top brands worldwideAmazon, Intel, Cisco, McDonald's, and many more across 114 countries. Our innovative suite includes Ticket Generator, QR Mark, and QR Batch, providing seamless solutions for promotions, operations, event management, and document verification. We operate on agile, lean-startup principlesquick iterations, constant innovation, and high impact. Join our passionate team committed to rapid growth, exciting challenges, and meaningful impact. Life at Trycon Lead with impact: , As a Marketing Manager at Trycon, you wont just run campaigns you'll shape the brand's voice, drive strategic growth, and directly influence the company's trajectory. Every idea, experiment, and execution you lead will have a visible impact on a global scale, especially in the fast-evolving B2B SaaS space Own your craft: This isn't a checkbox marketing role. You'll have the freedom to innovate, test, and refine full-funnel strategiesfrom SEO and content to paid media and digital storytelling. With ownership of both planning and execution, youll elevate your skills and leave your mark across platforms and personas Grow with a purpose: Here, growth is not just a metric—it’s a mindset. You’ll be backed by a performance-driven environment, mentorship from the CEO himself, and exposure to international markets. Whether it’s leading webinars, launching global campaigns, or driving a product narrative, you’ll evolve into a sharper, more influential marketer every day Lead and learn: You’ll manage a small but mighty team of content writers, SEO experts, and digital marketers, while still getting your hands dirty in the execution. It’s the perfect mix of leadership and learning, ideal for those who thrive in hybrid roles and value team collaboration as much as individual excellence Create what matters: Work closely with designers to craft campaigns that are not just high-performing but beautifully on-brand. With a high design sensibility and an eye for quality, you’ll be part of creating marketing experiences people actually want to engage with Work with good people: Join a warm, inclusive environment where ideas are welcomed, contributions are recognized, and your career journey matters. Whether you're remote or in-office, you’ll be part of a team that celebrates success, supports growth, and builds meaningful connections along the way. Shape your future: With a competitive salary, flexible work options, and fast-track growth opportunities,this role gives you the freedom and support to build the career you want Work Responsibilities As a Marketing Manager, you'll be responsible for: Strategic Planning: Developing and executing marketing strategies aligned with business goals, targeting the right audience for growth and engagement Multi-Channel Campaigns: Leading integrated campaigns across SEO, content, paid media, and digital platforms for consistent brand presence Content & SEO: Overseeing content strategy with a focus on SEO, user intent, and conversion across the buyer journey Analytics-Driven Decisions: Using tools like Google Analytics and AHREFs to track performance and optimize campaigns Team Leadership: Managing and mentoring a cross-functional marketing team, driving collaboration and execution excellence Paid Media Optimization: Planning and optimizing ROI-focused ads on Google, Meta, and LinkedIn with precise targeting SEO & SEM: Improving organic visibility through on-page, off-page, and technical SEO, while managing high-impact SEM efforts Budget Ownership: Allocating and managing budgets effectively to ensure cost-efficient marketing outcomes What You Offer The ideal candidate should possess the following skills: Excellent communication (verbal, written, public speaking) Dynamic personality, people-person, professional yet assertive, goal oriented Strong analytical and critical thinking skills Should pay attention to detail and have an obsession with quality High inbound marketing proficiency (content marketing, content writing, video marketing, SEO/SEM, social media marketing) Should have proven marketing results (esp. for B2B SaaS Inbound Marketing roles) Should have a high interest and knowledge of software products, mobile apps, and technology in general Should be willing to conduct webinars and exhibitions with a global audience Should be able to manage a small team of 3-4 marketers (content writers, SEO specialists, etc.) Should be able to both manage a team and contribute individually (projects, experiments, POCs) Should have a high design sense and be able to work with designers for marketing creatives Your Eligibility Checklist The ideal candidate must meet the following requirements: Education: Graduation or MBA from a reputed institute (minimum 65% aggregate) Experience Required: Total marketing experience of 5-7 years Minimum 3-4 years of experience in B2B SaaS Inbound Marketing At least 1-2 years of experience managing a marketing team What We Handle For You Competitive Salary: INR 14-16 LPA Hybrid Work Model: Flexible options between office and hybrid Medical Insurance Employee Provident Fund (EPF) Flexible working hours (9-hour workday, Monday to Friday) Generous leave policy

Organizational Overview: Yanolja Cloud Solution Pvt. Ltd. (YCS); formerly eZee Technosys, is a global end-to-end hospitality technology provider specializing in solutions for small and medium-sized accommodation businesses. With more than 450+ Team members and 17+ years of experience, YCS currently has 33,000+ customers in over 170 countries, with 50+ supported languages in our software, and a 24/7 support network to match. We have a Local team in 15+ countries including India, Thailand, Indonesia, Philippines, Sri Lanka, South Africa, Tanzania, Uganda, USA, and counting. Profile Overview: We are seeking a Senior Digital Media & Content Creator with strong expertise in hospitality, SaaS, and B2B marketing. This role demands more than just execution it requires a storytelling mindset, a deep understanding of user experience, and the ability to translate product features into customer-centric value. You will be responsible for shaping the content strategy, producing engaging media assets, and driving digital experiences that inspire action, strengthen brand presence, and generate qualified leads. Roles & Responsibilities: Develop and implement a content strategy aligned with business goals and brand positioning. Create high-quality video, visual, and written content tailored to hospitality and SaaS audiences. Lead storytelling initiatives to highlight product value, customer success stories, and industry insights. Collaborate with product, sales, and marketing teams to deliver impactful B2B campaigns that drive demand and leads. Design engaging digital experiences across websites, social media, and campaigns with a focus on user journey and UX-driven storytelling. Mentor and guide junior creators, ensuring consistency in quality, messaging, and brand voice. Monitor and analyze content performance metrics; optimize strategies for improved reach and engagement. Stay updated on hospitality and SaaS industry trends to develop relevant, thought-leadership content. Key Skills Needed: Expertise in digital storytelling, video production, and content strategy for B2B audiences. Proficiency in video editing tools (Premiere Pro, After Effects, Final Cut, etc.) and design tools (Photoshop, Illustrator, Canva, etc.). Strong knowledge of UX-driven content creation across websites, landing pages, and digital campaigns. Ability to simplify complex SaaS concepts into clear, engaging narratives. Strong collaboration and leadership skills to work cross-functionally and mentor creative teams. Analytical mindset with the ability to track performance and optimize content for impact. Requirements: 57 years of experience in digital content creation, video production, and storytelling. Proven track record in hospitality technology and SaaS industries. Deep understanding of B2B content strategies, lead generation, and customer engagement. Demonstrated expertise in video and design tools (Premiere Pro, After Effects, Final Cut, Photoshop, Illustrator, Canva, etc.). Excellent communication and presentation skills with the ability to engage diverse audiences. Strong portfolio showcasing B2B storytelling, SaaS, and hospitality-focused work.