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3.0 - 7.0 years
0 Lacs
haryana
On-site
As a Marketing Specialist at Ottermap, a leading provider of cutting-edge technologies and services for landscaping and facilities maintenance companies, you will play a crucial role in developing and implementing marketing strategies to promote our innovative products and services. This mid-level position requires 3 to 4 years of proven experience in marketing. To excel in this role, you should hold a Bachelor's degree in Marketing or a related field and have demonstrated expertise in developing and executing successful marketing campaigns. Strong written and verbal communication skills are essential, along with proficiency in email marketing and marketing automation tools. Experience in business-to-business (B2B) marketing and SaaS marketing would be advantageous. Additionally, you should possess excellent content creation, copywriting skills, and the ability to analyze data to drive informed decisions. Strong interpersonal skills and relationship-building capabilities are also key to this position. Your responsibilities will include developing and executing marketing strategies, conducting market research to understand customer needs, managing marketing campaigns across multiple channels, updating the company website and social media platforms, creating compelling content for various marketing materials, and collaborating with cross-functional teams to ensure brand consistency. You will also be tasked with tracking and analyzing campaign performance, maintaining client and partner relationships, and staying informed about industry trends and best practices. If you meet the qualifications and are prepared to contribute to Ottermap's success, we encourage you to submit your resume and cover letter to hr@ottermap.com. Join our dynamic sales team and be part of our commitment to delivering exceptional solutions to our valued customers.,
Posted 3 days ago
3.0 - 7.0 years
0 Lacs
hyderabad, telangana
On-site
As a Growth Marketer at Akrivia HCM, you will play a crucial role in accelerating pipeline growth and revenue generation for our SaaS product through account-based marketing (ABM) strategies. Your primary responsibility will be to develop and execute customized marketing campaigns for high-value accounts, driving engagement and conversions. You will collaborate closely with the sales team to identify target accounts, create compelling content, and leverage marketing automation tools to optimize campaign performance. Your key responsibilities will include managing end-to-end ABM campaigns, segmenting accounts, developing tailored content, configuring ABM tools, and implementing personalized marketing tactics. You will also coordinate multi-channel campaigns, align marketing efforts with sales goals, analyze campaign metrics, and nurture leads through automated workflows. Additionally, you will be responsible for budget management and resource allocation to ensure maximum return on investment. To excel in this role, you should have 3-5 years of experience in B2B marketing, with a strong focus on ABM in the SaaS or tech industry. You must demonstrate proficiency in marketing automation platforms and CRM tools, along with excellent content creation skills and strategic thinking abilities. Collaboration, analytical skills, and effective communication are essential for success in this position. A Bachelor's degree in Marketing, Business, or a related field is required. If you have prior experience in HR tech or HCM solutions and have worked on large enterprise ABM programs, it would be considered a plus. By joining our team, you will have the opportunity to lead innovative marketing strategies, shape our ABM efforts, and contribute to the growth of our dynamic and collaborative work environment. We offer a competitive salary and provide opportunities for personal and professional development, making Akrivia HCM an exciting place to build your career.,
Posted 4 days ago
2.0 - 3.0 years
3 - 4 Lacs
Bengaluru
Work from Office
Seeking a Marketing/BD pro with 2–3 yrs in SaaS & AWS Marketplace. Must have GTM strategy, AWS listing & pricing experience, demand gen skills, and cross-team collaboration. MBA. Familiarity with Azure/Google Cloud Marketplace a plus.
Posted 4 days ago
5.0 - 10.0 years
7 - 12 Lacs
Noida
Work from Office
The Opportunity: Lead Autobit's Marketing into the Future We're seeking a data-driven, results-oriented, and creatively agile Marketing Manager to own and execute our marketing strategy. This isn't just about traditional campaigns; it's about leveraging the latest trends in AI-powered marketing, community building, content personalization, and full-funnel attribution to drive brand awareness, generate qualified leads, and accelerate customer acquisition for our SaaS solutions. You'll be a key player in shaping Autobit's voice and market position. What You'll Do (Key Responsibilities): Develop & Execute Modern Marketing Strategies: Design and implement comprehensive, multi-channel marketing strategies aligned with Autobit's business objectives, focusing on measurable ROI. Champion a data-first approach, utilizing analytics to inform decisions, optimize campaigns, and demonstrate marketing's contribution to revenue. Integrate Account-Based Marketing (ABM) principles for targeted B2B outreach where applicable. Content & Storytelling Authority: Oversee the creation and distribution of compelling, high-quality, SEO-optimized content (blog posts, whitepapers, case studies, webinars, video scripts, social media updates) that resonates with our target audience and positions Autobit as a thought leader. Develop personalized content journeys that nurture leads through the funnel. Explore and implement AI tools for content ideation, creation assistance, and optimization. Digital & Performance Marketing Excellence: Manage and optimize all digital marketing channels: SEO/SEM, email marketing, social media (organic & paid), content syndication, and paid advertising (PPC, social ads). Implement and manage marketing automation workflows (e.g., HubSpot, Marketo, Pardot) for lead nurturing, scoring, and segmentation. Continuously A/B test and optimize campaigns for improved conversion rates (CRO). Brand & Community Evangelism: Champion and evolve the Autobit brand voice, ensuring consistency across all touchpoints. Develop and nurture an engaged online community around Autobit, fostering brand advocacy and gathering valuable customer insights. Explore influencer collaborations and partnerships with relevant industry voices. Data, Analytics & Reporting: Define, track, and report on key marketing KPIs (MQLs, SQLs, CAC, LTV, conversion rates, pipeline contribution). Utilize analytics tools (e.g., Google Analytics, Mixpanel, CRM dashboards) to provide actionable insights and drive continuous improvement. Present performance reports to leadership, highlighting successes, learnings, and future recommendations. MarTech Stack Management & Innovation: Evaluate, implement, and manage marketing technologies to enhance efficiency and effectiveness. Stay ahead of emerging marketing trends, tools (especially AI-driven), and best practices, recommending and piloting new approaches. Cross-Functional Collaboration: Work closely with Sales to ensure strong MQL-to-SQL conversion, align messaging, and support sales enablement. Collaborate with Product teams on go-to-market strategies, product launches, and feature announcements. Partner with Customer Success to leverage customer stories and identify opportunities for advocacy. Who You Are (Qualifications & Skills): Bachelors degree in Marketing, Business, Communications, or a related field. 5+ years of progressive experience in B2B SaaS marketing, with a proven track record of developing and executing successful marketing strategies that drive measurable growth. Deep understanding of modern marketing principles: content marketing, SEO/SEM, social media marketing, email marketing, marketing automation, ABM, and performance analytics. Hands-on experience with marketing automation platforms (e.g., HubSpot, Marketo, Pardot) and CRM systems (e.g., Salesforce). Proficiency with analytics tools (e.g., Google Analytics, Google Tag Manager, social media analytics). Excellent written and verbal communication skills, with a talent for crafting compelling narratives and clear, concise messaging. Strong analytical and problem-solving skills; a data-driven decision-maker with a growth mindset. Ability to thrive in a fast-paced, agile environment and manage multiple projects simultaneously. Creative, curious, and passionate about staying on the cutting edge of marketing innovation. Bonus Points If You Have: Experience with AI-powered marketing tools and techniques. Experience building and managing online communities. Video marketing and production skills. Familiarity with Trading Terminal Softwares. Relevant certifications (e.g., Google Ads, HubSpot, Google Analytics). Why Join Autobit? Be a pivotal part of a growing, innovative software company. Opportunity to make a significant impact and shape the future of our marketing. Collaborative, supportive, and forward-thinking work environment. Competitive salary, benefits package, and opportunities for professional development. Ready to Drive the Future of Marketing at Autobit? If you're a visionary marketer passionate about leveraging new trends to drive growth in the SaaS space, we'd love to hear from you! Please submit your resume and a cover letter detailing your relevant experience, your vision for modern marketing, and why you're the perfect fit for Autobit.
Posted 4 days ago
10.0 - 15.0 years
13 - 16 Lacs
Mumbai, Mumbai Suburban
Work from Office
Job Title: Lead Digital Marketing Strategist Company: Neosoft Technologies Location: Mumbai, India The Opportunity: We are seeking a high-impact Lead Digital Marketing Strategist to spearhead our global digital marketing initiatives. This is a pivotal role for an individual passionate about driving measurable growth, optimizing performance across all channels, and building a world-class digital presence for a rapidly expanding technology company. You will be instrumental in defining and executing strategies that directly contribute to our business expansion. Key Responsibilities: Strategy & Vision: Develop, implement, and oversee comprehensive digital marketing strategies aligned with Neosoft's business objectives and growth targets. Performance Marketing: Lead and optimize all paid media campaigns (PPC, Social Ads, Display) to maximize ROI, lead generation, and MQLs/SQLs. SEO & Content Excellence: Drive organic growth through advanced SEO strategies, compelling content marketing, and inbound methodologies. Analytics & Optimization: Own performance reporting, interpret complex data, identify key insights, and implement data-driven optimizations across all digital channels. Brand & Awareness: Enhance Neosoft's digital brand footprint, thought leadership, and online reputation. Team Collaboration: Work closely with sales, product, and content teams to ensure integrated and impactful campaigns. Innovation: Stay abreast of the latest digital marketing trends, technologies, and competitor activities to maintain a competitive edge. What We're Looking For: Experience: 10+ years of progressive experience in digital marketing strategy, with a proven track record of driving significant B2B lead generation and brand growth, ideally within the Cloud services, software development, or technology consulting sectors. Expertise: Deep expertise across SEO, SEM, social media marketing, content strategy, email marketing, and marketing automation. Analytical Acumen: Strong proficiency in Google Analytics, GTM, SEO tools (e.g., SEMrush, Ahrefs), CRM platforms, and marketing automation tools. Strategic Thinker: Ability to translate complex business goals into actionable digital marketing plans. Results-Oriented: Demonstrated ability to deliver measurable results and optimize campaigns based on performance data. Communication: Excellent communication, presentation, and interpersonal skills. Education: Bachelor's degree in Marketing, Business, or a related field. Why Join Neosoft? Significant Impact: Play a central role in shaping the digital future of a leading tech company. Autonomy & Growth: Enjoy significant autonomy in strategy development and a clear path for professional advancement. Innovative Environment: Work with cutting-edge technologies and a team that values innovation. Competitive Compensation: Attractive salary, benefits, and performance incentives. Dynamic Culture: Be part of a collaborative, high-performing team in a fast-paced environment. Ready to Make Your Mark? If you're a driven Digital Marketing Strategist looking for your next challenge and the opportunity to make a tangible difference, we invite you to connect with us. Apply now or reach out for a confidential discussion.
Posted 6 days ago
4.0 - 5.0 years
10 - 15 Lacs
Noida
Work from Office
Develop and execute data-driven strategies for customer acquisition, activation, and retention Own and manage performance marketing campaigns across platforms like Google Ads, Meta, LinkedIn, and others Drive A/B testing and conversion rate optimization (CRO) to improve user engagement and funnel efficiency Identify high-impact growth opportunities through analytics, user behavior, and market trends Collaborate with product, content, sales, and design teams to launch growth experiments and new initiatives Track key metrics (CAC, LTV, ROAS, churn rate, etc.) and prepare detailed performance reports Optimize user journeys and work on lifecycle marketing to improve customer retention and loyalty Manage marketing automation tools and CRM workflows to scale personalized campaigns Build and scale referral, influencer, and partnership-based growth channels
Posted 1 week ago
3.0 - 7.0 years
0 Lacs
thane, maharashtra
On-site
As a Sales Specialist, you will be responsible for leading outreach and building partnerships with higher education institutions. Your role will involve identifying, approaching, and onboarding colleges, universities, and educational groups for strategic collaborations. You will be required to establish and maintain long-term relationships with key decision-makers such as TPOs, placement heads, deans, and other stakeholders. Your duties will include conducting impactful demos, presentations, and meetings both online and offline. You will be responsible for negotiating MoUs and ensuring smooth onboarding and account servicing processes. It will be your responsibility to manage the end-to-end sales pipeline, including lead generation, pitching, conversion, and post-sale engagement. You will be expected to consistently meet or exceed monthly and quarterly targets. To excel in this role, you should possess skills in edtech, SaaS marketing, partnership development, presentation skills, pre-sales, B2B sales, relationship management, negotiation, sales, account management, colleges, universities, lead generation, presentations, product demonstration, and account servicing.,
Posted 1 week ago
5.0 - 10.0 years
3 - 15 Lacs
Hyderabad, Telangana, India
On-site
Job Summary: We are looking for a highly driven Digital Marketing Head to take full ownership of funnel marketing, drive exponential growth in paid signups, and enhance the company's digital brand. This role will require cross-functional collaboration, marketing innovation, and execution expertise in a fast-growing B2B/SaaS environment. Key Responsibilities: Take complete ownership of funnel marketing and associated KPIs Lead initiatives to scale the funnel 100x and increase conversion rates of paid signups Enhance the company's brand through thought leadership and content strategy Maintain and monitor a near real-time KPI dashboard for all marketing channels Strategically manage the marketing budget for maximum return on investment Collaborate closely with sales, product development, and strategy teams to ensure alignment and unified direction Ideal Candidate Profile: Proven experience in building and scaling marketing teams in a B2B/SaaS company Demonstrated success in driving exponential growth through inbound marketing strategies At least 5 years of hands-on digital marketing experience 23 years of relevant experience in the B2B/SaaS space Skilled in managing or executing PPC, influencer marketing, SEO, email marketing, content marketing, and social media Proficient with tools and techniques for deep analytics, A/B testing, conversion optimization, and marketing automation Strong understanding of the full customer journey from landing page to sign-up and onboarding Broad knowledge of digital PR and online brand management
Posted 1 week ago
3.0 - 5.0 years
4 - 7 Lacs
Pune
Work from Office
Responsibilities: * Develop & execute marketing strategies * Manage CRM system & Salesforce ecosystem * Measure & optimize performance metrics * Collaborate with sales team on demand gen
Posted 1 week ago
8.0 - 13.0 years
25 - 40 Lacs
Bengaluru
Work from Office
Position : Director - Marketing - US Enterprise SaaS | Founding Role | Regulated Industry Focus Location : Bangalore (HSR Layout) Experience : 8 to 10 years in B2B SaaS marketing, ideally with early-stage or GTM ownership Salary : Negotiable Job Type : On Role Job Description : A well-funded, high-growth AI platform for the commercial insurance sector is looking for an experienced and dynamic Director of Marketing to join its founding team . This is a high-ownership role focused on building and scaling marketing strategy, brand positioning, GTM execution, and team leadership as the company expands into a multi-product platform. Key Responsibilities: Lead product positioning, messaging, and brand narrative Build and execute B2B marketing strategies (ABM, performance, content, digital, events) Manage and mentor a growing marketing team (Product Marketing, Performance, Ops, Content) Drive GTM campaigns across LinkedIn, email, web, and events Oversee content strategy, sales enablement, and competitive differentiation Collaborate closely with Sales, Product, and Leadership Track marketing performance, OKRs, and budget Requirements: 8-10 years in B2B SaaS marketing with ownership of GTM strategies Strong experience in positioning, messaging, and performance marketing Team leadership (managed 3-5+ members) Strong communication and stakeholder management skills Hands-on approach with a builder mindset (0-1 stage) Bonus: Experience in insurance, fintech, or regulated B2B markets Interested candidates kindly share your CV and below details to usha.sundar@adecco.com 1) Present CTC (Fixed + VP) - 2) Expected CTC - 3) No. of years experience - 4) Notice Period - 5) Offer-in hand - 6) Reason of Change - 7) Present Location -
Posted 1 week ago
0.0 - 3.0 years
1 - 3 Lacs
Mumbai
Work from Office
Responsibilities: * Meet monthly revenue targets through effective sales strategies. * Manage CRM system, generate leads via email campaigns & cold calls. * Collaborate with marketing team on social media & market research. Provident fund Health insurance
Posted 1 week ago
3.0 - 7.0 years
0 Lacs
thane, maharashtra
On-site
You will be responsible for leading outreach and forming partnerships with higher education institutions as a Sales Specialist. Your role will involve identifying, approaching, and onboarding colleges, universities, and educational groups for strategic collaborations. Building and maintaining long-term relationships with TPOs, placement heads, deans, and other key decision-makers will be crucial. In addition to this, you will be expected to conduct impactful demos, presentations, and meetings both online and offline. Negotiating MoUs and ensuring smooth onboarding and account servicing will be a key part of your responsibilities. Managing the end-to-end sales pipeline, including lead generation, pitching, conversion, and post-sale engagement, will also be under your purview. To excel in this role, you should possess skills in pre-sales, SaaS sales, negotiation, lead generation, edtech, B2B SaaS, presentations, presentation skills, account servicing, partnership development, relationship management, account management, sales, product demonstration, universities, and SaaS marketing. Your performance will be measured against monthly and quarterly targets, with a focus on achieving or exceeding them consistently.,
Posted 1 week ago
1.0 - 4.0 years
6 - 12 Lacs
Bengaluru
Work from Office
Position : B2B Event Marketer Location: Bangalore (HSR Layout) Experience: 1 to 2 years (US Marketing) Education : Any Degree Job Type : On Role Job Description: We are looking for a dynamic and detail-oriented Event Marketing Executive with 12 years of experience in B2B event marketing. The ideal candidate will be responsible for planning and executing high-impact events such as conferences, CXO dinners, roundtables, and industry roadshows that help drive brand awareness and business growth. This is a full-time onsite role offering high ownership, direct collaboration with sales and marketing leadership, and the opportunity to scale events that influence the insurance and insurtech ecosystem. Responsibilities: Research and shortlist relevant conferences and events. Plan and execute logistics for events (venue, giveaways, collateral, booths, etc.). Manage small-format events (private dinners, roadshows, roundtables). Coordinate with internal teams to align messaging and goals. Track event metrics like attendance, engagement, and ROI. Ensure excellent guest experience and brand alignment. Collaborate with vendors, organizers, and internal stakeholders. Interested candidates kindly share your CV and below details to usha.sundar@adecco.com 1) Present CTC (Fixed + VP) - 2) Expected CTC - 3) No. of years experience - 4) Notice Period - 5) Offer-in hand - 6) Reason of Change - 7) Present Location -
Posted 1 week ago
2.0 - 4.0 years
4 - 8 Lacs
Gurugram
Work from Office
Job Title : Strategic Marketing Executive / Manager B2B Location : Gurgaon, India Department : Marketing & Strategy Experience : 2-4 years Employment Type : Full-Time Educational Qualification : Graduate / Post graduate ( Marketing) Position Summary We are looking for a dynamic and results-oriented (Associate) Strategic Marketing Executive / Manager to lead B2B demand generation with a strong focus on performance marketing, email marketing, content strategy , and digital growth . You will play a critical role in designing and executing high-impact marketing programs to enhance brand visibility, drive pipeline generation, and enable partner marketing efforts across our core SaaS offerings. This is a cross-functional and strategic role, perfect for someone who thrives at the intersection of marketing strategy and hands-on execution in the B2B SaaS space. Key Responsibilities 1. Strategic Campaign Development Develop and launch market campaigns per quarter across CRM, CX, CLM, Collaboration, and Project Management platforms. Craft compelling messaging aligned with customer pain points and business objectives. 2. Demand Generation & Lead Nurturing Execute multi-channel campaigns (email, webinars, PPC, LinkedIn) to deliver 100+ MQLs per quarter . Implement marketing automation workflows to nurture leads through the sales funnel. 3. Performance Marketing & Paid Media Manage and optimize Google Ads, LinkedIn Ads, and programmatic media with a focus on ROI. Drive 50%+ uplift in CTRs and engagement via targeted social campaigns. 4. Partner & Influencer Marketing Build and manage strategic partner campaigns per quarter; nurture partner leads/month . Collaborate with micro-influencers or analysts for thought leadership content. 5. Content & Website Management Maintain and update website content weekly, improving lead capture by 20% QoQ . Lead the content calendar , delivering high-quality blogs, case studies, and whitepapers monthly . 6. PR & Outreach Drive media coverage with placements per quarter; grow journalist database to contacts. Support strategic communication initiatives including executive messaging and analyst relations. 7. Social Media & Brand Visibility Grow the LinkedIn community by 30% YoY and manage ongoing brand engagement efforts. Key Skills & Competencies B2B SaaS Marketing Strategy Performance Marketing (Google Ads, LinkedIn Ads) Email Marketing & Automation (e.g., HubSpot, Mailchimp) PR & Media Relations Partner & Influencer Marketing SEO, Website & Conversion Optimization Social Media Strategy (LinkedIn emphasis) Content Development & Campaign Management CRM & CLM Ecosystem Familiarity Event Marketing & Thought Leadership Strong Analytical & Project Management Skills What You Bring 2-4 years of experience in B2B marketing, preferably in SaaS or technology domains. Proven track record of executing integrated digital campaigns with measurable impact. Strong storytelling skills with a data-driven mindset. Experience collaborating across product, sales, and leadership teams. Ability to thrive in a fast-paced, high-growth environment. Why Join Us? At Virtuos Digital, we believe in a culture of innovation, growth, and customer obsession. Youll work with a passionate team building industry-defining solutions while contributing directly to the company's strategic growth trajectory.
Posted 2 weeks ago
3.0 - 7.0 years
0 Lacs
thane, maharashtra
On-site
As a Sales Specialist, you will be responsible for leading outreach and forming partnerships with higher education institutions. Your role will involve identifying, approaching, and onboarding colleges, universities, and educational groups for strategic collaborations. It will be essential to build and maintain long-term relationships with key decision-makers such as TPOs, placement heads, deans, and other stakeholders. You will be expected to conduct impactful demos, presentations, and meetings both online and offline to showcase the value proposition effectively. Negotiating Memorandums of Understanding (MoUs) and ensuring smooth onboarding and account servicing will also be part of your responsibilities. Additionally, you will own the end-to-end sales pipeline, including lead generation, pitching, conversion, and post-sale engagement, with a focus on consistently achieving or surpassing monthly and quarterly targets. The ideal candidate for this role should have a proven track record in working with colleges and universities, demonstrating a deep understanding of institutional sales and relationship management. Proficiency in skills such as presentations, B2B SaaS, sales, negotiation, partnership development, relationship management, product demonstration, pre-sales, account servicing, lead generation, and SAAS marketing will be advantageous. If you are passionate about the education sector and possess strong sales acumen, this role offers an exciting opportunity to drive growth through establishing valuable partnerships within the higher education landscape.,
Posted 2 weeks ago
3.0 - 7.0 years
0 Lacs
delhi
On-site
About TapGro: TapGro is an innovative software start-up that provides salon management solutions to the beauty industry. The mission of TapGro is to streamline the daily operations of salons and spas, allowing them to concentrate on delivering exceptional services. The company is experiencing rapid growth and is in search of talented individuals who can contribute to further scaling the business. Position Overview: We are currently looking for a highly analytical and results-driven Performance Marketer with hands-on experience in managing and optimizing paid campaigns across Meta (Facebook & Instagram) and Google Ads. The ideal candidate will play a key role in driving growth through paid acquisition, with a specific focus on Return on Ad Spend (ROAS) and performance analytics. Key Responsibilities: The responsibilities of the Performance Marketer include planning, executing, and optimizing performance campaigns across Meta Ads Manager and Google Ads (Search, Display, YouTube). Monitoring campaign performance on a daily basis to adjust targeting, creatives, and budgets in order to maximize ROAS. Conducting A/B testing on ad creatives, copy, landing pages, and audience segments. Creating and maintaining detailed reports on ad performance, funnel metrics, and customer acquisition costs. Collaborating with design, content, and product teams to develop effective ad creatives and landing pages. Analyzing campaign data and user behavior to uncover insights and identify growth opportunities. Staying up to date with the latest ad trends, policy updates, and best practices across platforms. Ensuring efficient budget utilization through proper pacing and bid strategies. Qualifications and Skills: The ideal candidate should have a minimum of 3-4 years of proven experience in performance marketing with a strong portfolio of Meta and Google Ads campaigns. A deep understanding of pixel tracking, conversion APIs, Google Tag Manager, and attribution modeling is essential. Strong analytical skills and proficiency in Excel/Sheets and campaign management tools are required. Experience with e-commerce, SaaS, or app marketing would be considered a plus.,
Posted 2 weeks ago
1.0 - 4.0 years
6 - 12 Lacs
Bengaluru
Work from Office
Position : Event Marketing Executive / B2B Event Marketer Location: Bangalore (HSR Layout) Experience: 1 to 2 years (US Marketing) Education : Any Degree Job Type : On Role Job Description: We are looking for a dynamic and detail-oriented Event Marketing Executive with 12 years of experience in B2B event marketing. The ideal candidate will be responsible for planning and executing high-impact events such as conferences, CXO dinners, roundtables, and industry roadshows that help drive brand awareness and business growth. This is a full-time onsite role offering high ownership, direct collaboration with sales and marketing leadership, and the opportunity to scale events that influence the insurance and insurtech ecosystem. Responsibilities: Research and shortlist relevant conferences and events. Plan and execute logistics for events (venue, giveaways, collateral, booths, etc.). Manage small-format events (private dinners, roadshows, roundtables). Coordinate with internal teams to align messaging and goals. Track event metrics like attendance, engagement, and ROI. Ensure excellent guest experience and brand alignment. Collaborate with vendors, organizers, and internal stakeholders. Interested candidates kindly share your CV and below details to usha.sundar@adecco.com 1) Present CTC (Fixed + VP) - 2) Expected CTC - 3) No. of years experience - 4) Notice Period - 5) Offer-in hand - 6) Reason of Change - 7) Present Location -
Posted 2 weeks ago
7.0 - 12.0 years
15 - 27 Lacs
Bengaluru
Work from Office
Position : Director - Marketing & Customer Success | US Enterprise SaaS | Founding Role | Regulated Industry Focus Location : Bangalore (HSR Layout) Experience : 810 years in B2B SaaS marketing, ideally with early-stage or GTM ownership Salary : Negotiable Job Type : On Role Job Description : A well-funded, high-growth AI platform for the commercial insurance sector is looking for an experienced and dynamic Director of Marketing to join its founding team . This is a high-ownership role focused on building and scaling marketing strategy, brand positioning, GTM execution, and team leadership as the company expands into a multi-product platform. Key Responsibilities: Lead product positioning, messaging, and brand narrative Build and execute B2B marketing strategies (ABM, performance, content, digital, events) Manage and mentor a growing marketing team (Product Marketing, Performance, Ops, Content) Drive GTM campaigns across LinkedIn, email, web, and events Oversee content strategy, sales enablement, and competitive differentiation Collaborate closely with Sales, Product, and Leadership Track marketing performance, OKRs, and budget Requirements: 8-10 years in B2B SaaS marketing with ownership of GTM strategies Strong experience in positioning, messaging, and performance marketing Team leadership (managed 3-5+ members) Strong communication and stakeholder management skills Hands-on approach with a builder mindset (0-1 stage) Bonus: Experience in insurance, fintech, or regulated B2B markets Interested candidates kindly share your CV and below details to usha.sundar@adecco.com 1) Present CTC (Fixed + VP) - 2) Expected CTC - 3) No. of years experience - 4) Notice Period - 5) Offer-in hand - 6) Reason of Change - 7) Present Location -
Posted 2 weeks ago
1.0 - 3.0 years
4 - 7 Lacs
Pune
Work from Office
Join us as a Marketing Officer! Boost our SaaS growth in the U.S. -Develop & execute marketing strategies for SaaS products -Manage SEO, SEM, email & social campaigns -Analyze market trends & customer insights -Collaborate with sales & product teams Required Candidate profile 1+ yr marketing exp (SaaS/IT preferred) Strong in digital tools & analytics Excellent comms & content skills Self-starter, passionate about tech & innovation Create compelling marketing materials
Posted 2 weeks ago
0.0 - 2.0 years
1 - 3 Lacs
Coimbatore
Work from Office
Responsibilities: * Explain product/service offerings to leads and prospects. * Identify new business opportunities through market research. * Develop sales strategies and execute plans. *Maintain relationships with clients and follow up regularly. Provident fund Employee state insurance Accessible workspace Travel allowance Sales incentives
Posted 2 weeks ago
3.0 - 8.0 years
25 - 30 Lacs
Hyderabad
Work from Office
Job Title: Product Marketing Manager Location: Hyderabad, India (Work from Office) Department: Marketing Experience: 3-8 years (B2B SaaS, U.S. market focus) Zenwork Inc., the parent company of Tax1099 and backed by Spectrum Equity, is a leading force in digital tax compliance and regulatory reporting technology. With over a decade of experience, we've empowered over 500,000 businesses and 30,000 CPA firms to navigate the complexities of compliance with ease. Learn more about our innovative solutions at www.zenwork.com, www.tax1099.com, and www.compliancely.com. About the Role: We're seeking a passionate and results-driven Product Marketing Manager to join our team in Hyderabad, India. You'll play a pivotal role in shaping the market presence and driving demand for our B2B SaaS solutions, leading to accelerated growth and brand recognition. Responsibilities: Develop and execute comprehensive go-to-market (GTM) strategies for new and existing products,including market segmentation,messaging,pricing,packaging,and competitive analysis. Craft compelling product stories and messaging that resonate with target audiences across various channels. Manage product launches and ensure successful adoption through effective enablement programs for internal teams and external partners. Champion product knowledge and drive thought leadership through content creation,webinars,and industry events. Collaborate cross-functionally with sales,product development,engineering,and marketing teams to achieve shared goals. Track and analyze marketing performance metrics,identifying opportunities for improvement and optimization. Qualifications: Minimum of 3 years of experience in product marketing for B2B SaaS companies. Proven track record of developing and executing impactful GTM strategies,including market segmentation,messaging,and pricing. Strong understanding of the B2B marketing landscape and its nuances. Excellent communication and presentation skills,with the ability to clearly articulate complex topics. Data-driven approach to decision making,with experience in utilizing marketing analytics tools. Ability to work independently and as part of a team,demonstrating high adaptability and a collaborative spirit. Bachelor's degree required,MBA preferred. Experience in a US-focused product would be a plus. Benefits: Competitive salary and benefits package. Opportunity to work with a talented and passionate team at a growing technology company. Dynamic and rewarding work environment with ample room for professional growth. Be a part of a mission-driven organization that simplifies compliance for businesses everywhere.
Posted 2 weeks ago
3.0 - 7.0 years
0 Lacs
navi mumbai, maharashtra
On-site
As a Sales Specialist, you will be responsible for leading outreach and partnerships with higher education institutions. Your main focus will be to identify, approach, and onboard colleges, universities, and educational groups for strategic partnerships. Building and nurturing long-term relationships with key decision-makers such as TPOs, placement heads, deans, and others will be crucial in this role. You will need to conduct impactful demos, presentations, and meetings both online and offline, negotiate MoUs, and ensure seamless onboarding and account servicing. In addition, you will be expected to own the end-to-end sales pipeline, which includes lead generation, pitching, conversion, and post-sale engagement. Your ability to consistently achieve or exceed monthly and quarterly targets will be essential for success in this position. Key Skills required for this role include expertise in edtech, lead generation, relationship management, universities, B2B SaaS, SaaS marketing, pre-sales, presentation skills, negotiation, sales, product demonstration, SaaS sales, and partnership development. If you are an experienced and driven individual with a strong track record in working with colleges and universities, and possess a deep understanding of institutional sales and relationship management, we encourage you to apply for this exciting opportunity.,
Posted 2 weeks ago
4.0 - 6.0 years
6 - 8 Lacs
Gurugram
Work from Office
Experienced in managing paid campaigns on Google Ads, Meta, and LinkedIn. Skilled in brand storytelling, creative briefing, and data-driven optimization for performance marketing. Required Candidate profile Plan and run paid campaigns, track metrics (CPA, CTR, ROAS), create content, align messaging, support events/webinars, and apply SEO/ASO in SaaS or B2B environments.
Posted 3 weeks ago
5.0 - 7.0 years
7 - 17 Lacs
Pune
Work from Office
Key Responsibilities: Develop and execute integrated multi-channel digital marketing campaigns (Google Ads, Meta Ads, LinkedIn, YouTube, etc.) to drive brand awareness, lead generation, and customer engagement Create and implement a strong branding strategy aligned with company goals and audience positioning Design, execute and manage high-impact content strategies including blogs, videos, case studies, podcasts, webinars, and more Drive SEO/SEM strategy, optimize website content, and implement keyword strategies to improve organic reach and ranking Manage email marketing campaigns and monthly newsletters to nurture leads and retain customers Monitor, analyze, and optimize marketing funnel performance, website traffic, and campaign success using tools such as Google Analytics, Google Tag Manager, and HubSpot or similar platforms Design and optimize landing pages and user conversion funnels to maximize lead conversion rates Collaborate with cross-functional teams (content, design, product) to maintain consistency in messaging and brand tone across all channels Develop and maintain the content calendar and oversee timely publishing of all assets Provide actionable insights through detailed monthly performance reports and KPI tracking Stay updated with the latest digital marketing trends, tools, and best practices to ensure cutting-edge strategy implementation Required Skills & Qualifications: Bachelors degree in Marketing, Communications, or a related field; MBA preferred 5–7 years of hands-on experience in digital marketing, ideally in a SaaS business or Salesforce consulting/implementation organization Proven experience in: Performance marketing, SEO/SEM, and email marketing Lead generation campaigns for B2B/SaaS products or services Content creation and management (blogs, videos, case studies, podcasts, webinars) Social media marketing and strategy Proficient in tools such as: Google Ads, Meta Business Suite, Google Analytics, SEMrush/Ahrefs Marketing automation platforms (e.g., HubSpot, Mailchimp) CRM systems and email campaign tools Strong analytical skills with a data-driven approach to decision-making Excellent verbal and written communication skills Creative thinker with an eye for design and brand consistency Ability to work independently and collaboratively in a fast-paced environment
Posted 3 weeks ago
3.0 - 8.0 years
3 - 8 Lacs
Ahmedabad, Rajkot
Work from Office
Key Responsibilities: Performance Marketing: Plan, launch, and optimize paid campaigns across Google, Meta, and LinkedIn to drive quality leads and free trial signups for the product. Creative Campaigns & Content: Collaborate with design and content teams to develop impactful marketing assets including landing pages, ad creatives, emailers, and social banners. Website Promotions & CRO: Manage website content updates, promotions, and conversion optimization experiments (A/B testing) to improve lead quality and MQLs. Email Marketing & Product Communication: Own email automation flows for user onboarding, upselling, product updates, and engagement using tools like HubSpot or Customer.io. SEO & Content Strategy: Develop keyword strategies, optimize on-page SEO, and drive off-page efforts (e.g., guest posting, backlinks) to grow organic traffic. Analytics & Reporting: Monitor KPIs (CAC, CTR, CPL, LTV), set up tracking through GA4 & Tag Manager, and generate actionable insights for continuous improvement. Cross-functional Collaboration: Work closely with Product, Sales, and Customer Success teams to align messaging, campaign timing, and customer lifecycle touchpoints. Competitor & Market Research: Stay current on SaaS marketing trends, competitor campaigns, and emerging digital tools to ensure our strategies remain cutting-edge. Requirements: Bachelors degree in related field. 3+ years of experience in digital marketing for a SaaS or technology-driven platform. Strong hands-on experience with Google Ads, Facebook Ads, LinkedIn Campaign Manager, and SEO tools (Ahrefs, SEMrush, etc.). Familiarity with marketing automation tools like HubSpot, Marketo, or ActiveCampaign. Strong analytical skills with the ability to interpret data and optimize for performance. Excellent verbal and written communication in English. Ability to manage multiple projects, deadlines, and stakeholders in a fast-paced environment. Bonus: Prior experience working in a SaaS startup or scale-up.
Posted 3 weeks ago
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