Regional Sales Manager

0 years

0 Lacs

Posted:1 day ago| Platform: Linkedin logo

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Work Mode

On-site

Job Type

Full Time

Job Description

Job Purpose:

Responsible for driving sales growth and market penetration within the modern trade segment for the South & West region and Pan India eventually. This role combines strategic leadership with hands-on execution to achieve business objectives across sales operations, commercial activities, and trade marketing.


Key Responsibilities:

  1. Sales Strategy and Execution:

  • Develop and implement a comprehensive sales strategy for modern trade channels to achieve revenue targets.
  • Lead the identification of key accounts, negotiate agreements, and manage relationships with major retail chains.
  • Monitor market trends, competitor activities, and customer feedback to optimize sales strategies.
  1. Commercial and Trade Marketing:

  • Drive promotional activities, trade marketing campaigns, and merchandising initiatives to increase brand visibility and sales volumes.
  • Analyze sales data and market insights to develop pricing strategies and promotional offers.
  • Collaborate with marketing teams to develop impactful marketing materials and POS displays for modern trade partners.
  1. Operational Excellence:

  • Oversee all operational aspects related to modern trade sales, including forecasting, budgeting, and resource allocation.
  • Ensure compliance with company policies, procedures, and regulatory requirements.
  • Collaborate cross-functionally with marketing, supply chain, and finance teams to streamline operations and enhance customer satisfaction.
  1. Relationship Management:

  • Cultivate strong relationships with key stakeholders, including retailers, distributors, and internal teams.
  • Represent the company at industry events, trade shows, and customer meetings to enhance brand presence and business opportunities.
  1. Team Leadership and Development:

  • Manage a team of modern trade executives and ensure alignment with organizational goals.
  • Provide leadership, coaching, and mentorship to develop a high-performance sales team.
  • Conduct regular performance reviews, set objectives, and foster a culture of continuous improvement.


Interested Candidate can share their resume to hronboarding@astralltd.com

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Astral Adhesives

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