Product Marketing Manager

Product Marketing Manager - Instant Money

Are you ready to redefine financial freedom for millions of Indians?

Introduction to GoPaisa:

At GoPaisa, we're not just a cashback and coupons platform; we're pioneers of financial empowerment. Founded in 2012, we've grown into a trusted community of over 5 million plus users by consistently putting money back into their pockets. We've distributed over ₹100 crores in cashback, a testament to our commitment to making every transaction a rewarding experience. Our journey has been about innovation, from launching India's first cashback app to continuously expanding our offerings. We are a lean, agile, and profitable company with a fierce entrepreneurial spirit, and we are now on the brink of our next big leap.

We are launching "Instant Money," a revolutionary new product that will change the way people manage their finances. This is a utility feature that allows customers to seamlessly transfer money from their credit card to their bank account to pay for high-value expenses like rent, school fees, and more. This is more than a product; it’s a solution that addresses a genuine, pressing need in the Indian market.

We are looking for a visionary Product Manager to lead this product and drive its success. This is a high-impact, high-growth role for someone who is not just looking for a job but is passionate about building a product that matters.

Who we are looking for:

We are seeking a seasoned and growth-oriented Product Manager who is an architect of user-centric solutions. You are an individual with an engineering background from a premier institution like ISB, IIT, IIM, or DTU. You have a minimum of 5 years of experience in product management, with a proven track record of building and scaling successful products, especially in the fintech or payments space. You are an engineer at heart who understands the nuances of technology, but you are also a business leader who can define a product vision and execute on a roadmap to achieve it.

Your Mission (Key Responsibilities):

• Own the Product Vision:

  Define and evangelize the product strategy and roadmap for "Instant Money." You will be the single point of contact for this product, from ideation to launch and beyond.

• Customer Champion:

  Conduct deep user research to understand customer problems, motivations, and behaviors. Translate these insights into a compelling product strategy and features that solve real-world problems.

• Data-Driven Decision Making:

  Define key performance indicators (KPIs), analyze product metrics, and use data to make informed decisions about product improvements and new feature development.
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• Cross-Functional Leadership:

  Collaborate with engineering, design, marketing, and business development teams to ensure seamless execution. You will be the bridge between technical and business functions, ensuring everyone is aligned with the product vision.

• Agile Execution:

  Manage the entire product lifecycle using Agile methodologies. You will be responsible for creating user stories, prioritizing the product backlog, and managing sprints to deliver features on time and with high quality.

• Market & Competitive Analysis:

  Stay ahead of the curve by monitoring industry trends, competitive landscape, and regulatory changes in the fintech and payments sector.

What we offer:

• A seat at the table:

  You will work directly with the founders and leadership team, playing a crucial role in shaping the future of GoPaisa.

• Impactful Work:

  This is an opportunity to build a product from the ground up that will have a tangible impact on the financial lives of millions of people.

• Unleash your potential:

  We offer a challenging, fast-paced environment where you will be empowered to take ownership, innovate, and grow both personally and professionally.

• Competitive Compensation:

  We offer a market-leading compensation package that includes a competitive salary and performance-based incentives.

If you are a self-starter who thrives in a dynamic environment, has an unwavering passion for solving customer problems, and is ready to make a significant impact, we want to talk to you. Join us in our mission to build India's most trusted financial services platform.

How to Apply:

Send your resume and a cover letter detailing why you are the perfect fit for this role to [email address]. In your cover letter, please share an example of a product you have built or a feature you have launched that you are most proud of, and tell us about the impact it had.