1510 Performance Marketing Jobs - Page 25

As the Head of marketing for Retail, Travel & Transport, Hospitality, and Services sector, you will be responsible for accelerating revenue growth, enhancing the brand reputation of these industries, and strengthening client relationships across the Americas. This will be achieved by driving strategic business priorities across the sector, expanding existing client portfolios, sourcing and shaping large transformation deals, differentiating with fields of play, and leveraging key strategic partnerships, whilst focusing on client centricity. Building geo-centric marketing plans, devising account-based and performance marketing campaigns to scale strategic clients, designing opportunity-centric activities to generate and win large transformation deals, and creating joint marketing programs to leverage hyperscalers and partners are some of the key activities that will contribute to the larger teams success. You will work closely with senior business leaders, account executives, and sales leaders and a dream team of marketing experts to drive thought leadership, win deals, improve pipeline, sales, and revenue outcomes through digital-first marketing programs and tactics tailored to buyers needs Key Activities: Account-based marketing & influence on pipeline growth -Strengthen buyer relationships, improve client retention, and grow share of wallet by developing and executing targeted, digital-first, account-based marketing campaign. Building a Strong Industry Brand - Build a relevant and impactful brand using levers of thought leadership, enhancing market presence of Wipro executives, through analyst relationship, content and solution marketing, media, thought leadership, speaker opportunities Large deal pursuits - Improve win rates and grow revenue by developing and executing targeted, digital-first deal pursuit campaigns that elevate and differentiate Wipros solutions. Demand Generation - Improve mindshare, deal origination, and client acquisition by developing and executing targeted digital-first always-on campaigns that bring the best of Wipros thought leadership, case studies, analyst accolades, and more to market through virtual and in-person engagement designed to help buyers solve issues and seize opportunities and focus on differentiating with industry relevant fields of play. Partner Marketing - Work withpartner ecosystem to create programs & campaigns Responsibilities: Collaborate with Sector Head and business teams to develop strategic marketing plans. Manage and mentor a team directly reporting into you Execute demand generation and account-based marketing covering existing and new accounts. Team with deal pursuit teams to devise win strategies using differentiated solutions. Partner with specialists and agencies to develop engaging in-person and virtual events. Interact and build a peer network within and outside the organization. Maintain project plans, track execution across teams, report status, and manage budget. Experience Of the 12+ years, 5+ of demand gen campaign experience and/or marketing program management experience. Experience building integrated marketing campaigns for an IT Services/B2B technology company & with digital strategy Experience managing and executing marketing for large deal and proactive pursuits. Candidate must have inclinationfor creative messaging as it relates to promotional content Must have experience handling large events and budgets Extensive hands-on experience with marketing automation and program collaboration tools: SFDC, Marketo, Demandbase, ABM Programs (ITSMA etc.), Windows Suite, Adobe, etc. Handle both in-person and virtual events. Experience in managing end-to-end large events like NRF, CES, SAP Sapphire, Dreamforce would be critical.

Role Objective: TruKKer is seeking a results-driven Performance Marketing Manager to lead digital growth across paid, organic, and CRM-based channels. This high-impact role combines strategic thinking with hands-on execution and data-driven decision-making. Youll manage a performance marketing budget exceeding AED 50,000 per month, drive acquisition, improve funnel performance, and unlock scalable growth opportunities. Key Responsibilities Performance Campaigns Plan, launch, and scale campaigns across Google, Meta, LinkedIn, programmatic platforms, and affiliate networks. Continuously optimize for CAC, LTV, and ROI across channels. Budget Ownership Own and manage a monthly performance marketing budget of AED 50K+, ensuring efficient spend and strong returns. SEO & ASO Drive top-of-funnel visibility through SEO and ASO strategies to increase organic traffic and app downloads. Growth Experiments Design and execute 0-to-1 growth experiments to identify new acquisition channels. Develop repeatable, scalable growth playbooks. Affiliate & Partnership Marketing Launch and manage affiliate marketing programs and digital distribution partnerships. Track and report on performance metrics to ensure ROI. CRM & Marketing Automation Leverage Zoho CRM to manage campaign workflows, automation, segmentation, and performance reporting. Collaborate with developers to implement CRM enhancements and technical integrations. Data Analysis & Reporting Use tools like Power BI and MySQL to analyze marketing data. Translate raw data into clear, visual insights and create structured PPT reports for leadership. Tracking & Tag Management Expert in Google Tag Manager (GTM)set up custom tracking, manage scripts, and ensure reliable attribution with developers. Business Forecasting Build financial models, growth projections, and partnership forecasts aligned with business goals. Cross-functional Collaboration Partner with product, data, design, and content teams to align strategies and execute campaigns effectively. Requirements Proven experience managing performance marketing budgets of AED 50K+/month with measurable ROI. Strong command of CAC, LTV, ROI, channel attribution, and funnel analytics. Hands-on expertise with Power BI, MySQL, Looker Studio, and GTM for data analysis and campaign tracking. Proficient in Google Analytics, Search Console, and Microsoft Clarity for behavior and heatmap analysis. Background in market research: surveys, SWOT, audience segmentation, and opportunity evaluation. Ability to convert complex data into actionable insights and build visually compelling reports and presentations. Extensive experience using Zoho CRM for campaign automation, reporting, and integrations. Proven success across both paid media (Google, Meta, programmatic) and organic channels (SEO, ASO). Strong communication, stakeholder management, and cross-functional collaboration skills. Comfortable in fast-paced, high-growth environments. Preferred Qualifications (Nice to Have) Experience in startups or early-stage growth companies. Exposure to full-funnel revenue modelling and forecasting. Understanding of MENA and EU markets. Familiarity with email lifecycle campaigns and marketing automation tools. Experience in fintech, especially in credit, lending, or financial products.

Job Title: Performance Marketing Manager Location: Bangalore (Work from Office) Joining Timeline: Immediate Joiners Preferred (within 1 month) Interview Process: 2 Rounds Initial Screening & Final Discussion About the Role: We’re seeking a dynamic and analytical Performance Marketing Manager who is passionate about data-driven marketing and innovative growth strategies. You will play a key role in optimizing our digital marketing efforts, driving ROI, and leveraging tools like Google Analytics, Microsoft Clarity, and Looker to inform decisions. If you’re enthusiastic about digital trends, enjoy building dashboards, and have an eye for marketing innovation – this role is for you. Key Responsibilities: Develop and execute performance marketing campaigns across digital channels (Google Ads, Meta, etc.) Utilize Google Analytics , Microsoft Clarity , and Looker for data analysis and campaign optimization Monitor and report performance metrics using dashboards and actionable insights Conduct SQL-based analysis to track performance and customer behavior Collaborate cross-functionally to ideate and implement AI-driven marketing initiatives Constantly experiment with marketing innovations to stay ahead in digital performance Maintain and optimize marketing budgets, improving ROI and conversion rates Leverage tools like Excel for campaign tracking, budget analysis, and funnel mapping Qualifications & Skills: 4–8 years of experience in Performance or Digital Marketing Strong command of Analytics tools (Google Analytics, Microsoft Clarity, Looker) Hands-on experience with SQL and Excel for marketing data analysis Creative flair in presentation creation (especially storytelling via slides) Familiarity or interest in AI tools and their application in marketing Results-driven, innovative, and analytical mindset Excellent communication and stakeholder management skills

Growth Marketing Executive Full Time (Chennai Office) About the Company: TheBrandopedia.in is a Chennai-based product development agency building mobile apps, web apps, and digital platforms for global startups. We've worked on 30+ projects (car rental, food delivery, marketplace apps) and are now expanding to SaaS & high-ticket product builds. Location: Chennai Office Full Time (9 AM to 5 PM) Work from office only Key Responsibilities: Plan & manage Meta Ads (Instagram/Facebook) Run LinkedIn DMs + Upwork proposals to generate B2B leads Filter and follow-up with incoming leads (WhatsApp/DMs) Assist in creating carousels, decks, and case studies Report weekly lead data and campaign performance Must-Have Skills: 1+ year experience with Meta Ads Strong experience with LinkedIn outreach or Upwork bidding Strong English writing + Tamil or Hindi (bonus) Tools: Google Sheets, Canva, Notion What Youll Get: Fixed salary + performance bonuses (Target based) Work directly with the founder Chance to lead full marketing ops if you perform well Fast-growing startup culture with big goals

Role Objective We are looking for a strategic, hands-on Marketing Head to scale our marketing function, partnering with sales and leadership to drive brand awareness, generate qualified leads and ensure smooth project delivery. You will take full ownership of our marketing systems, CRM and reporting, overseeing staffing, knowledge management and opportunity tracking while bridging the gap between marketing and sales, mentoring future team members and delivering results. The ideal candidate combines a big-picture strategic outlook with get-things-done leadership. Key Responsibilities/Functions Recruit and structure your team; optimise marketing, CRM and project workflows. Set and track lead-gen, conversion and CPL targets; run weekly reviews and report ROI. Attain hands-on expertise in greenhouse, climate-control and cultivation tech for targeted messaging. Lead internal/external research on markets, prospects and competitors with sales. Execute SEO, blog writing, Google Search & Display, Facebook/Instagram ads and organic social content. Coordinate and follow up on trade-show participation with the on-field team. Leverage metrics to mentor teams, allocate budgets and reassign resources. Identify creative marketing ideas, prioritise and execute them. Oversee materials, documentation, image libraries, award submissions and other ad-hoc duties. Functional and Technical Competencies SEO Google Ads Performance Marketing (FB/IG) Social Media Management Behavioral Competencies Strong strategic thinker Communication skills Ability to build and lead teams Adaptability

Responsibilities: * Lead strategic marketing initiatives * Manage SEO, Google & Facebook ads campaigns * Drive performance & social media growth * Oversee global marketing efforts * Report on ROI & suggest improvements Annual bonus Provident fund Health insurance

As a Google Ads and Social Media Advertising expert, you will be responsible for managing the Google & Social Media Ad accounts of our clients. Your role will involve analyzing the results to identify patterns and trends that can enhance lead generation and improve the effectiveness of ad spend. It will be crucial for you to optimize Google Ads accounts to maximize return on investment and drive various online marketing campaigns. Your key duties will include managing all aspects of Google Ad campaigns, creating and optimizing ad campaigns and paid search landing pages, and analyzing and optimizing ad campaigns to increase ROI. You will also be tasked with managing and optimizing display campaigns across multiple devices, developing PPC strategies to boost website traffic and lead generation, and collaborating with a team of marketers, Google Ads specialists, and engineers. To excel in this role, you should possess at least 2 years of experience in the field, along with a degree in digital marketing or a related business field. Deep knowledge of Google Ads, Microsoft Advertising (formerly Bing Ads), Google Analytics, and Social Media Advertising is essential. An understanding of search engine optimization (SEO) and search engine marketing (SEM), Google Ads certification, and proficiency in using Word, Excel, and PowerPoint for client reports and presentations are also required. This position offers a competitive compensation of 3 - 4 Lakhs per annum, with a standard work schedule of 5 days per week.,

You have 3-6 years of experience, with a minimum of 2-3 years in Real Estate, along with an MBA in Marketing. You are adept in both online and offline marketing strategies. As a Marketing professional, your role involves planning, coordinating, executing, and optimizing online/offline marketing efforts to promote products and services through various channels. Your expertise in digital marketing concepts and technologies will be crucial in driving revenue growth. Your responsibilities include brainstorming growth strategies, monitoring campaign budgets, collaborating with internal and external teams, preparing performance reports, coordinating with ATL/BTL and presales teams, and managing social media platforms. You must possess hands-on technical knowledge in Google GDN, AdWords, FB, and social media campaigns to independently run them. Additionally, managing website content, developing landing pages, deploying performance marketing campaigns, and evaluating key metrics are essential tasks. Desired candidates hold a Masters degree in marketing or related field, with 4-6 years of experience in real estate marketing and digital advertising. Effective communication, creativity, analytical skills, and knowledge of social media platforms and website analytics are prerequisites. Proficiency in HTML, CSS, JavaScript, and awareness of the latest digital marketing trends are expected. Previous experience in leading and managing marketing campaigns across various channels is highly valued. This is a full-time, permanent position offering a monthly salary range of 50,000.00 - 60,000.00. The job requires a day shift schedule. Application questions include inquiring about your experience in ATL/BTL, current salary, and notice period. Your expertise in digital marketing, real estate, and strategic planning will be instrumental in driving the company's marketing efforts towards success.,

As a Meta Ads Expert, you will be responsible for planning, implementing, and optimizing Meta ad campaigns to maximize ROI. Your role will involve a deep understanding of performance marketing, audience targeting, and ad creatives to drive engagement and conversions. Your key responsibilities will include planning, creating, and managing Meta ad campaigns aligned with business goals. You will conduct A/B testing on ad creatives, targeting, and placements to optimize performance. Analyzing key performance metrics and preparing detailed reports on campaign performance will be crucial. You will also monitor ad budgets and adjust bids to ensure cost-efficiency and maximum ROI. Staying updated with the latest Meta Ads trends, policies, and algorithm updates, as well as collaborating with the creative team to develop high-performing ad creatives, are essential aspects of this role. Identifying new audience segments and implementing effective targeting strategies, as well as troubleshooting and resolving ad-related issues for seamless campaign execution, will also be part of your responsibilities. To excel in this role, you should have proven experience managing and optimizing Meta Ads campaigns. A strong understanding of audience targeting, retargeting, and lookalike audiences is necessary. Hands-on experience with Meta Business Manager and Ads Manager is required, along with proficiency in analyzing campaign data and making data-driven decisions. Your ability to manage budgets effectively, optimize ad spending, and communicate well with internal teams and clients is crucial. You should be able to work in a fast-paced environment, handle multiple campaigns simultaneously, and have knowledge of third-party tools for tracking and reporting (a plus). If you are a results-driven Meta Ads Expert with a passion for digital advertising, we would love to hear from you! Apply now and be a part of our growing team.,

We are looking for a performance-driven leader who excels in building scalable acquisition strategies and optimizing ad performance to drive real revenue growth. If you have a passion for leading a team, cracking ad performance, and maximizing ROAS, then this opportunity is for you. In this role, you will be responsible for owning and scaling paid media across various platforms such as Meta, Google (PMax, Adv+, Catalog, Retargeting), and other ad channels. You will also lead a team of performance marketers, guiding and mentoring them to achieve outstanding results. Additionally, you will conduct A/B tests on creatives, landing pages, and ad strategies to enhance funnel and CRO optimization for maximizing ROAS. A key aspect of this role involves making data-driven decisions by delving deep into analytics tools like GA4, Looker, and UTMs to optimize campaign performance. You will collaborate closely with content and design teams to develop high-performing ads as part of the creative strategy. To be successful in this role, you should have at least 3 years of hands-on performance marketing experience and possess strong team management and leadership skills. You should also demonstrate a track record of scaling ROAS-positive campaigns and have expertise in ad analytics, tracking, and attribution models. A deep understanding of audience psychology and conversion tactics is also essential for this position. Joining us offers you the opportunity to lead a growing team and shape the marketing roadmap. You will have full creative and budget ownership, allowing you to make a significant impact with your strategies at the intersection of performance, data, and brand growth.,

You will be joining Mantra Infotech as a Digital Marketing Specialist, focusing on Social Media Marketing, Digital Marketing, Web Analytics, Online Marketing, and Communication activities. Your role will be crucial in enhancing and promoting the company's online presence, located in Ernakulam. To excel in this position, you should possess strong skills in Social Media Marketing, Digital Marketing, Online Marketing, and Web Analytics. Additionally, having experience in SEO and Performance marketing will be beneficial. As a Digital Marketing Specialist, you will be required to have excellent written and verbal communication skills to effectively convey messages. You should also be able to analyze data proficiently and make data-driven decisions to drive growth and success for the business. If you have a Bachelor's degree in Marketing, Communications, or a related field, and are passionate about digital marketing solutions, we encourage you to apply for this role and be part of our team at Mantra Infotech.,

As a CRM & Retention Marketing Manager at Rupicard, a fintech startup based in Bengaluru, your primary focus will be on driving customer acquisition and optimizing Customer Acquisition Cost (CAC). Your role will be instrumental in growing the user base and enhancing customer engagement across all digital platforms. You will have the opportunity to deeply understand user journeys, in-app marketing, and customer relationship management across various digital media channels. Your responsibilities will include managing CRM across all touchpoints, building lifecycle journeys, designing effective campaign strategies, and collaborating with cross-functional teams for seamless execution and optimization. You will be responsible for creating and managing acquisition funnels, designing innovative campaigns to maximize conversions, and owning the CRM calendar to drive engagement and revenue growth. Additionally, you will oversee the creation and distribution of high-quality, brand-aligned content across digital platforms, leveraging data-backed insights to predict customer journeys and maximize Lifetime Value (LTV). Working closely with creative and marketing teams, you will test strategies and innovations to ensure high Return on Ad Spend (ROAS) for creative assets. Collaboration with the design and product teams will be essential to create and optimize campaigns, refine messaging, and value propositions based on customer feedback. You will also be involved in building internal reporting systems, optimizing vendor costs, and running campaigns with efficient Return on Investment (ROI). With 3-6 years of relevant experience and extensive knowledge of Facebook and Google ad tools, you will have the opportunity to drive growth for fintech products and effectively communicate with "Bharat" users. Joining Rupicard will allow you to be a crucial part of a rapidly growing company, work closely with the founder, and be involved in high-level decision-making processes. You will thrive in a collaborative and dynamic work environment while contributing to the democratization of credit card access and financial well-being for users across diverse backgrounds. If you are a graduate from IIT/IIM/ISB/BITS and willing to work out of our Bellandur office, this role offers an exciting opportunity to make a significant impact on product direction and success.,

The ideal candidate will be responsible for leading an effective marketing strategy to propel company growth. You will work cross-functionally to understand marketing needs, act as a company brand ambassador to external sources, and drive revenue growth through successful marketing campaigns. You will analyze and track performance marketing performance metrics, collaborate with internal and external clients and partners, and manage the marketing budget to show project ROI. The qualifications for this role include a Bachelor's degree or equivalent with 7-10 years of relevant experience. The candidate should have excellent leadership and communication skills, as well as fluency in Microsoft Office suite (Outlook, Excel, Word, PowerPoint, etc.).,

Roles and Responsibilities Develop and execute digital marketing strategies across various platforms, including Google Ads, Meta Ads, and social media advertising. Manage paid marketing campaigns to achieve desired performance metrics such as conversions, click-through rates, and return on ad spend (ROAS). Conduct keyword research and implement SEO best practices to improve website visibility in search engine results pages (SERPs). Monitor campaign performance using tools like Google Analytics and provide regular reporting insights to stakeholders.

Position: Digital Marketer Location: Chandigarh Education: Graduate Experience: 3 -7 years Salary: Up To 50K Shift: Day Shift Working Days: 6 Days Required: Fluent communication & coordination skills Drop your cv@9988352892 HR-Sonali Rana

Expert in optimizing CAC and ROAS to drive efficient growth Strong grasp of branding with ability to balance performance and retention Proven record in scaling user acquisition across digital channels Strategic thinker with fast-paced environments

In-depth experience of working directly on various digital marketing platforms such as Google Ads, Facebook Ads, Google Analytics, Search Engine Optimisation, etc. Create, manage, analyze and optimize lead generation campaigns Good Knowladge PPC

As a Meta Media Buyer at Vaibhav Global Limited (VGL) based in Jaipur, Rajasthan, your primary responsibility will be to manage and optimize paid advertising campaigns across Meta platforms such as Facebook and Instagram. Your role will involve developing, executing, and monitoring ad campaigns to achieve various business goals including leads, sales, and brand awareness. You will be required to conduct thorough audience research and segmentation to target the right demographics and interests. Additionally, creating and testing various ad creatives, headlines, and messaging will be essential to optimize campaign performance. Setting up campaigns within Meta Ads Manager, ensuring proper tracking and attribution will also be part of your duties. Continuous analysis of ad performance and making data-driven decisions to improve results will be crucial. You will need to optimize ad spend, bid strategies, and budget allocation for maximum return on investment. Conducting A/B tests on different ad variations and monitoring key performance indicators such as CTR, CPC, ROAS, and conversion rates will be key aspects of your role. Developing and refining custom audiences, lookalike audiences, and interest-based targeting will be important for audience targeting and retargeting strategies. Implementing retargeting campaigns to maximize conversions and utilizing first-party data, CRM insights, and pixel data to enhance targeting strategies will also be part of your responsibilities. Collaborating closely with the creative team to develop high-performing ad creatives, providing insights and recommendations based on data analysis and market trends, generating detailed reports on campaign performance, key learnings, and growth opportunities, and staying updated with Meta's advertising policies and best practices will be integral to your role. To qualify for this position, you should have at least 5 years of experience in Paid Meta Ads advertising, proficiency in Meta Ads Manager and Facebook Business Suite, strong analytical skills with experience in A/B testing and performance optimization, ability to interpret data and turn insights into actionable strategies, and experience with third-party tools like Google Analytics, Shopify, or ClickFunnels (preferred). A creative mindset with an understanding of ad copywriting and design best practices, excellent communication skills, and the ability to thrive in a fast-paced environment will be beneficial. This is a mid to senior level position requiring a minimum of 5 years of experience and an MBA qualification. The work mode is hybrid and the job type is full-time. The compensation package offered by VGL is competitive with yearly benefits. Join us at VGL and be part of a dynamic team that is driving results through innovative digital marketing strategies.,

Join us as an EiR. Own marketing, ops, product, and growth. Run ads, work with creators, solve real-world problems, build with the founder. If youre hungry to learn, build, and thrive in chaos this is your hands-on MBA. Annual bonus Accessible workspace Cafeteria

We are seeking an experienced Performance Marketing Executive to support in the planning, execution, and optimization of our online marketing efforts. The promotion of products and services through digital channels is a multifaceted process with significant potential, especially for companies like ours. The ideal candidate should possess a passion for marketing and technology, with a solid understanding of digital marketing concepts and how the Internet can be leveraged to drive revenue growth. If you are tech-savvy, intuitive, and full of innovative ideas to enhance our marketing campaigns, we want to hear from you. Your responsibilities will include managing digital marketing paid campaigns throughout the project life cycle, ensuring that campaigns align with client requirements, providing stakeholders with analytical reports on campaign performance, developing and executing the overall digital marketing strategy, overseeing all digital marketing channels, and evaluating the effectiveness of digital marketing efforts using various Web analytics tools such as Google Analytics and Google Tag Manager. Additionally, you will need to stay informed about online marketing trends and keep strategies current. To be successful in this role, you must have a Bachelor's degree in Marketing, Business, Communications, or a related field, along with 1 to 2 years of proven experience in digital marketing. You should thrive in a fast-paced and dynamic environment, have proficiency in Google Ads, possess strong written and verbal communication skills, and excel in collaboration. Strong analytical abilities are essential, as you will be required to measure and report on campaign performance. This is a full-time position with a day shift schedule. Candidates must be able to reliably commute or plan to relocate to Pune, Maharashtra, before starting work.,

The role of a D2C Performance Marketing Manager at Urban Space involves developing and implementing effective performance marketing strategies to drive customer acquisition and revenue growth. You will collaborate with cross-functional teams to optimize campaigns and marketing channels, analyze performance metrics, and identify opportunities for improvement. This full-time position requires strong knowledge of digital advertising platforms like Google Ads and Facebook Ads Manager, as well as expertise in data analysis and performance measurement. Excellent communication and project management skills are essential for success in this role. A Bachelor's degree in marketing, business, or a related field is required, and experience in the home decor or e-commerce industry is a plus. Knowledge of SEO and content marketing strategies would also be beneficial for this position. The role is based in Ahmedabad and offers the opportunity to work with a young home decor brand focused on delivering impeccable quality at affordable prices while prioritizing customer experience.,

Job Description: Charmacy Milano, a premium cosmetics brand based in Mumbai, is seeking a skilled Paid Media and Performance Marketing Specialist to join its team full-time at the Mumbai location. As a Paid Media and Performance Marketing Specialist, you will play a crucial role in developing and executing media planning strategies, managing digital advertising campaigns, and exploring new media channels to drive the brand's performance marketing initiatives. Your responsibilities will include enhancing brand visibility, maximizing campaign effectiveness through data-driven marketing strategies, and collaborating with creative teams to develop high-performing ads and landing pages. Key Responsibilities: - Develop, implement, and optimize paid media strategies across various platforms such as Meta, Google, and emerging media channels. - Manage and analyze performance marketing campaigns, focusing on Return on Advertising Spend (ROAS) and key performance indicators (KPIs). - Research and explore new media opportunities and innovative marketing tactics to improve campaign results. - Collaborate with creative and content teams to create compelling ads and landing pages. - Generate detailed reports on campaign performance, providing insights and actionable recommendations. - Stay updated on industry trends, platform updates, and best practices in digital advertising and performance marketing. - Monitor ad spend, budget pacing, and Return on Investment (ROI) to ensure effective use of marketing budgets. Qualifications: - Proficient in media planning, marketing strategy, and new media exploration. - Strong communication and research skills to identify growth opportunities. - Demonstrated experience in performance marketing and campaign optimization. - Expertise in digital advertising platforms such as Meta Ads Manager, Google Ads, and analytics tools like Google Analytics. - Ability to analyze data, interpret trends, and make data-driven decisions for campaign optimization. - Exceptional project management and organizational skills to manage multiple campaigns simultaneously. - Prior experience in the cosmetics or beauty industry is advantageous. - Bachelor's degree in Marketing, Communications, or a related field. This role presents an exciting opportunity to influence a growing beauty brand. If you are enthusiastic about performance marketing and paid media in the beauty industry, we encourage you to submit your resume and portfolio to hr@charmacy-milano.com. Location: Mumbai, Maharashtra,

As the General Manager Performance Marketing, you will be responsible for developing and executing the end-to-end performance marketing strategy. Your main focus will be on driving user growth, optimizing ROI, and maximizing digital marketing efficiency. You will have the opportunity to lead multi-channel paid campaigns, manage substantial marketing budgets, and collaborate closely with product, data, and growth teams to enhance acquisition and retention strategies. Your key responsibilities will include: - Developing and executing a comprehensive performance marketing strategy across various paid channels such as Google Ads, Meta, programmatic, and affiliates to drive ROI-driven customer acquisition for fintech products. - Managing large-scale ad budgets with a keen focus on metrics like CAC, LTV, ROAS, and conversion rates. Utilizing data-driven insights to optimize ad placements, audience segmentation, and bidding strategies. - Working with analytics and BI teams to track key metrics, identify trends, and implement insights to enhance campaign efficiency. Setting up and optimizing attribution models, tracking pixels, and data pipelines for accurate performance measurement. - Collaborating closely with product and CRM teams to drive user activation, retention, and re-engagement campaigns. Implementing growth hacks like referral programs, influencer partnerships, and viral marketing strategies. - Leading a high-performing performance marketing team, mentoring them on best practices and data-driven marketing. Collaborating cross-functionally with various teams to align marketing efforts with overall business goals. Partnering with external agencies, affiliates, and publishers to scale acquisition strategies. To be successful in this role, you should have: - 10-15 years of experience in performance marketing, growth marketing, or digital acquisition, preferably in fintech, e-commerce, or digital-first businesses. - Proven expertise in scaling paid campaigns, managing multi-million-dollar ad budgets, and achieving aggressive growth targets. - Hands-on experience with Google Ads, Facebook Ads, programmatic buying, and affiliate marketing. - Strong analytical skills with proficiency in SQL, Google Analytics, and marketing attribution models. - Deep understanding of conversion funnels, user journeys, and retention loops. - Experience in app marketing, ASO (App Store Optimization), and mobile attribution tools would be a plus. - An entrepreneurial mindset with a data-first, test-and-learn approach. If you are passionate about driving growth through performance marketing strategies, leading a dynamic team, and collaborating across functions to achieve business objectives, this role could be the perfect fit for you.,

We are looking to hire a PPC specialist for our growing team. This role will focus on managing the end-to-end PPC Marketing in tandem with PPC team for eyeglasses category. Title : Associate/Sr. Associate or Assistant Manager Department : PPC Marketing Job Type : Full-time, 5 Days work from office, Gurgaon based. Industry : B2C E-commerce Region: UK & Ireland Key Responsibilities: Develop and implement comprehensive PPC strategies to achieve business objectives and drive growth Conduct market research and competitor analysis to identify opportunities and threats in the PPC landscape Oversee the creation, management, and optimization of paid search campaigns across multiple platforms Utilize advanced techniques to enhance ad performance, including keyword research, ad copy optimization, and bid management Monitor and analyse campaign performance using tools such as Google Analytics, Google Ads, and other relevant platforms Generate detailed reports and insights, providing actionable recommendations to improve campaign effectiveness and achieve KPIs Develop and manage PPC budgets, ensuring efficient allocation of resources and maximizing return on investment Monitor spending and adjust strategies to stay within budget while meeting performance targets Work closely with marketing, sales, and product teams to align PPC strategies with overall business goals and initiatives Coordinate with external agencies and vendors as needed to support campaign execution and optimization Stay up to date with industry trends, emerging technologies, and best practices in PPC advertising Continuously evaluate and implement new tools and techniques to improve campaign performance and efficiency . Desired Qualifications 5 to 7 years of experience in PPC management in Eye Glasses Category. Grad/Masters degree in Marketing, Business, or a related field; advanced degree or certifications (e.g., Google Ads Certified) preferred E Commerce experience is preferred. Should be expert in Google Ads , Bing Ads , social media advertising platforms, and PPC tools Exceptional communication and collaboration skills, with the ability to work effectively with cross-functional teams. Proficiency in using analytics tools (e.g., Google Analytics, SEMrush) and reporting software. Regards Jeeshan Ali Human Resource

Job Title: Digital Marketing Campaign Manager Location: Hyderabad (Onsite) Employee Type: Full Time Notice Period: Immediate to 15 Days Role Overview: The Digital Marketing Campaign Manager is responsible for planning, executing, and optimizing multi-channel digital marketing campaigns that drive brand awareness, lead generation, and revenue growth. This role collaborates closely with creative, content, analytics, and sales teams to ensure campaigns meet performance targets and align with overall business objectives. Key Responsibilities Campaign Strategy & Planning: Define campaign objectives, target audiences, messaging, channels, and KPIs. Develop integrated media plans covering paid search (SEM/PPC), display, social media, email, and programmatic advertising. Execution & Optimization: Set up, launch, and monitor campaigns in platforms such as Google Ads, Facebook Business Manager, LinkedIn Campaign Manager, and programmatic DSPs. Perform A/B tests on ad creatives, copy, landing pages, and audience segments to maximize ROI. Continuously analyze performance metrics (CTR, CPA, CPL, ROAS, conversion rates) and adjust bids, budgets, and targeting parameters to meet or exceed targets. Cross-Functional Collaboration: Work with content and design teams to develop high-impact creatives, ad copy, and landing page assets. Coordinate with marketing operations to ensure accurate tracking, tagging (UTMs), and reporting setups. Liaise with sales to align on lead qualification criteria and hand-off processes, enabling timely follow-up and pipeline growth. Reporting & Analysis: Build and maintain campaign dashboards and weekly/monthly reports highlighting performance trends, insights, and recommendations. Present campaign results and strategic learnings to senior leadership and stakeholders. Budget & Vendor Management: Manage campaign budgets, pacing, and forecast spend across channels. Evaluate and manage relationships with external agencies, media partners, and technology vendors. Market Research & Innovation Stay current on digital marketing trends, emerging channels, and industry best practices. Recommend and pilot new tools or platforms (e.g., AI-driven optimization, attribution models) to improve campaign effectiveness. Qualifications & Experience: Bachelors degree in Marketing, Business, Communications, or related field. 46 years of hands-on experience managing B2B or B2C digital marketing campaigns. Proven track record driving measurable results across multiple paid channels. Proficiency with Google Ads, Facebook/Instagram Ads, LinkedIn Ads, email-marketing platforms (e.g., Mailchimp, HubSpot), and analytics tools (Google Analytics, Data Studio). Strong analytical skills and comfort working with large datasets; ability to translate data into actionable insights. Core Skills & Competencies: Excellent project management, organizational, and time-management abilities. Strong written and verbal communication skills; capable of crafting compelling copy and presenting insights clearly. Detail-oriented mindset with a bias toward testing and optimization. Ability to thrive in a fast-paced, deadline-driven environment and manage multiple campaigns simultaneously. Collaborative team player with a proactive, solution-oriented attitude.