Performance Marketing Manager

Marketing Manager Performance Marketing

Location:

Company Overview

1959

Pumpkin Tales

Role Overview

Marketing Manager

Key Responsibilities

• Lead and manage

  performance marketing campaigns

  across Meta, Google, YouTube, and other platforms
• Develop and execute

  digital marketing strategies

  to drive traffic, conversions, and brand awareness
• Create and manage

  paid media campaigns

  for hospitality, F&B, and travel brands
• Manage

  ad budgets, analytics, and ROI tracking

  across platforms
• Plan and execute

  Google Search, Display, and Shopping campaigns

  targeting high-intent audiences
• Design and optimize

  retargeting and remarketing

  strategies to improve conversions
• Collaborate with creative and content teams to produce high-impact ad creatives
• Track KPIs, analyze data, and implement insights to enhance campaign effectiveness
• Oversee

  social media and influencer collaborations

  aligned with brand and performance objectives

Requirements

• 3–6 years of proven experience in

  Performance Marketing

  (preferably in D2C, FMCG, or F&B sectors)
• Expertise in

  Meta Ads, Google Ads, Amazon Ads, SEO/SEM, and Analytics tools

• Strong understanding of

  digital sales funnels, campaign optimization, and conversion tracking

• Excellent analytical, creative, and communication skills
• Ability to manage multiple brands and projects simultaneously

What We Offer

• Opportunity to work across a

  diverse portfolio of leading brands

  in food, hospitality, and travel
• A creative, collaborative, and entrepreneurial work culture
• Competitive compensation and strong growth potential