Marketing Manager Performance Marketing Location: Chennai, India Company: Mamalla Group (Mamalla Hotels | Pumpkin Tales Group | Stellar Gelato | TravelXS | Awe Foods) Company Overview Founded in 1959 , the Mamalla Group is a legacy-driven and forward-thinking organization with interests across hospitality, food, and travel . Our diverse portfolio includes iconic and award-winning brands such as Pumpkin Tales , Grande Bay Resort & Spa , Hotel Mamalla Heritage , Awe Foods , Stellar Gelato , and TravelXS . Over the decades, we’ve built a reputation for quality, innovation, and exceptional guest experiences — spanning from gourmet dining and artisanal food products to luxury stays and curated travel experiences. Role Overview We are seeking a Marketing Manager with deep expertise in Performance Marketing to lead digital growth across all our brands. The role involves developing and executing data-driven marketing strategies that drive measurable results in brand visibility, customer acquisition, and revenue performance. The ideal candidate will combine strategic thinking with hands-on execution, analytical acumen, and creative flair to enhance digital presence and optimize marketing outcomes across multiple verticals, including hospitality, F&B, and travel. Key Responsibilities Lead and manage performance marketing campaigns across Meta, Google, YouTube, and other platforms Develop and execute digital marketing strategies to drive traffic, conversions, and brand awareness Create and manage paid media campaigns for hospitality, F&B, and travel brands Manage ad budgets, analytics, and ROI tracking across platforms Plan and execute Google Search, Display, and Shopping campaigns targeting high-intent audiences Design and optimize retargeting and remarketing strategies to improve conversions Collaborate with creative and content teams to produce high-impact ad creatives Track KPIs, analyze data, and implement insights to enhance campaign effectiveness Oversee social media and influencer collaborations aligned with brand and performance objectives Requirements 3–6 years of proven experience in Performance Marketing (preferably in D2C, FMCG, or F&B sectors) Expertise in Meta Ads, Google Ads, Amazon Ads, SEO/SEM, and Analytics tools Strong understanding of digital sales funnels, campaign optimization, and conversion tracking Excellent analytical, creative, and communication skills Ability to manage multiple brands and projects simultaneously What We Offer Opportunity to work across a diverse portfolio of leading brands in food, hospitality, and travel A creative, collaborative, and entrepreneurial work culture Competitive compensation and strong growth potential
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