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Performance Marketing Executive

2 years

5 - 6 Lacs

Posted:1 day ago| Platform: Linkedin logo

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Job Type

Full Time

Job Description

About HavenHub

HavenHub Infra is a fast-growing real estate investment firm with a pan-India presence across high-growth regions like Noida (Jewar Airport region), Goa, and Uttarakhand. We specialize in identifying strategic land investment opportunities backed by infrastructure-driven growth.In the last year alone, we've achieved 100% growth quarter-on-quarter, launched three successful residential projects, and built a portfolio with over ₹500 Cr+ in land assets under management. With plans to grow 5x in the next two years, we are rapidly expanding into new markets.At HavenHub, we don’t just sell land — we offer a gateway to future-ready, high-appreciation investments across India.

About The Role

A Performance Marketing Executive in the real estate sector plays a crucial role in promoting properties, building brand awareness, and driving leads. Here’s a detailed list of roles and responsibilities:

Roles And Responsibilities

  • Develop and execute digital marketing strategies across various channels, including Google Ads, YouTube Ads, Facebook Ads Manager, and performance marketing campaigns.
  • Conduct keyword research to optimize ad copy and landing pages for maximum ROI.
  • Define audience segmentation strategies and manage retargeting funnels.
  • Analyze campaign performance using Google Analytics, track key metrics such as conversion rates and cost per lead (CPL), and provide regular reporting on results.
  • Optimize ad spend by identifying areas of improvement through A/B testing and experimentation with different creative assets.
  • Collaborate with cross-functional teams to develop targeted retargeting campaigns based on user behavior data.
  • Generate weekly/monthly performance reports with actionable insights.

Skills Required

  • 2-6 years of experience in performance marketing or a related field.
  • Strong understanding of PPC campaigns, audience segmentation, landing page optimization, and Google Analytics.
  • Proficiency in creating effective ad copies for various formats (text-based vs visual-based).
  • Experience with Facebook Ads Manager, Google Ads, YouTube Ads; ability to create engaging video content.
In this role, a Performance Marketing Executive in real estate must blend creative and analytical skills to effectively market properties, enhance the brand’s online presence, and drive measurable business results.

Qualifications

  • Bachelor’s Degree: A degree in Marketing, Business Administration, Communications, or a related field is generally required.
  • Relevant Certifications: Certifications such as Google Analytics, Google Ads, HubSpot Content Marketing, or Facebook Blueprint can be advantageous and demonstrate expertise in digital marketing.
  • Experience in Digital Marketing: Proven experience (typically 2-7 years) in digital marketing, with a strong focus on content creation, social media management, SEO, PPC, and email marketing.
  • Project Management: Experience managing digital marketing campaigns and projects from inception to execution and analysis
  • Digital Marketing Tools: Proficiency with digital marketing tools and platforms such as Google Analytics, Google Ads, SEMrush, Ahrefs, Hootsuite, Mailchimp, and others.
  • SEO and SEM: Strong understanding of search engine optimization (SEO) and search engine marketing (SEM) techniques and best practices.
  • Communication Skills: Excellent written and verbal communication skills for creating compelling content, engaging with stakeholders, and collaborating with team members.
  • Project Management: Strong organizational skills to manage multiple projects simultaneously, meet deadlines, and coordinate with various teams and stakeholders.
  • Adaptability: Ability to adapt to changing trends and technologies in the digital marketing landscape and adjust strategies accordingly.

Soft Skills

  • Ability to work independently and as part of a team.
  • Strong organizational and time management skills.
  • Attention to detail and accuracy.
  • Ability to maintain confidentiality.
  • A positive and proactive attitude.

Please note that you will start as an individual contributor during your employment's first three months (probation period). If you perform well, you will be allowed to build your team.

Skills: semrush,audience segmentation,mailchimp,content creation,seo,ahrefs,ppc campaigns,digital marketing,google analytics,performance marketing,facebook ads manager,youtube ads,project management,landing page optimization,campaign management,sem,email marketing,analytics,facebook ads,social media management,google ads,hootsuite,a/b testing

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