Marketing Specialist

About the Role:

Marketing Specialist

fast-paced, start-up environment

Key Responsibilities:

• Offline & Brand Marketing:

• Plan and execute

  creative offline campaigns

  , collaborations, and activations that build visibility and drive footfall.
• Work on

  local marketing initiatives

  , including partnerships with relevant vendors, communities, and businesses.

• Event Management:

• Plan and manage

  in-house and external events

  – from concept to execution.
• Ensure flawless coordination, vendor management, and post-event analysis.

• Social Media & Content:

• Oversee

  social media strategy and execution

  across platforms in coordination with the digital team.
• Ensure brand voice is maintained across online and offline touch points.

• Creative Campaigns:

• Develop and execute

  innovative marketing campaigns

  aligned with brand identity.
• Work closely with designers, agencies, and content creators to produce engaging material.

• Team Collaboration & Building:

• Build and lead a small marketing team.
• Collaborate closely with operations, design, and leadership to align marketing objectives with business goals.

• Market Analysis & Reporting:

• Conduct competitor and market analysis to identify trends and new opportunities.
• Track and report on the effectiveness of campaigns and events.

Requirements:

• 3-5 years

  of relevant experience in marketing, especially in

  offline marketing

• Prior experience in the

  F&B or hospitality sector

  is a

  must

  .

• Startup experience

  is a strong bonus.
• Excellent communication, planning, and multitasking skills.
• Strong understanding of

  consumer behavior, brand building, and engagement strategies

  .
• Hands-on experience with social media platforms and content development.
• Proficiency in working with agencies, vendors, and local partners.
• Degree in

  MBA (Marketing)

  or

  Bachelor’s in Marketing

  or a related field.

What We Offer:

• Opportunity to work with a fast-growing brand in the

  F&B industry

  .
• Ownership and autonomy to lead impactful campaigns.
• Dynamic, collaborative, and creative work environment.
• Competitive salary with performance-based incentives & other perks.

Location:

Working Days:

Joining: