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Lead Generation Specialist

4 years

0 Lacs

Posted:14 hours ago| Platform: Linkedin logo

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Job Type

Full Time

Job Description

Job Title: B2B Lead Generation Specialist – India Market 📍 Location: Saket, New Delhi 📅 Employment Type: Full-Time 📌 Department: Sales & Business Development Job Summary We are looking for a proactive and result-oriented B2B Lead Generation Specialist to help expand our footprint in the Large MNC's and enterprises based in India . The ideal candidate will be responsible for generating qualified leads through LinkedIn outreach, email campaigns, and cold calling , while closely collaborating with the Indian sales team to drive conversions and pipeline growth. If you have a passion for connecting with the right decision-makers, love working with data and outreach tools, and thrive in a fast-paced B2B environment, we’d love to hear from you. Key Responsibilities 🔹 LinkedIn Lead Generation Leverage LinkedIn Sales Navigator to identify and connect with potential clients across key sectors. Create and execute personalized LinkedIn messaging campaigns. Engage in relevant groups and build relationships with decision-makers (HR, L&D, Procurement, CXOs). Maintain a strong LinkedIn presence aligned with the company’s positioning. 🔹 Email Outreach Build segmented email lists based on Ideal Customer Profiles (ICPs). Craft and execute multi-step cold email campaigns using outreach tools (e.g., Lemlist, Instantly, Woodpecker). Monitor open rates, reply rates, and optimize campaigns for better engagement. Support email automation initiatives and CRM syncing. 🔹 Cold Calling & Lead Qualification Conduct cold calls to validate interest and qualify leads based on business needs and readiness. Set up introductory calls/meetings for the Indian sales team. Use consultative questioning techniques to gather insights and uncover pain points. 🔹 Sales Team Support Work closely with the Indian sales team to understand sales goals, target accounts, and industry focus. Ensure seamless hand-off of warm leads and maintain feedback loops. Participate in weekly pipeline and strategy meetings. 🔹 Reporting & Tools Keep lead data and status updated in CRM platforms (e.g., HubSpot, Zoho, Salesforce). Generate weekly reports on KPIs such as leads generated, meetings booked, and conversion quality. Suggest improvements based on outreach performance and industry trends. Skills & Qualifications Must-Have: 2–4 years of experience in B2B lead generation , preferably for Indian or APAC markets. Strong hands-on knowledge of LinkedIn Sales Navigator and email outreach tools. Excellent communication skills in English and Hindi (both verbal and written). Confidence in making cold calls and navigating corporate conversations. Experience working with or supporting inside sales or enterprise sales teams . 🎯 Preferred: Experience in SaaS, EdTech, LMS, or enterprise solutions. Knowledge of Indian industry sectors like IT/ITES, BFSI, Manufacturing, Healthcare, or Education. Familiarity with CRMs like HubSpot, Zoho, or Salesforce. Show more Show less

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