Lead Generation Executive

Lead Generation Executive

Department:

Location: Pune

Reports To: Managing Director Required: 1–3 years

hr1@tirupatitravels.com or

7447784912

About Tirupati Travels

At Tirupati Travels, we believe in fostering a culture of innovation, integrity, and collaboration. We offer tailored travel and transport solutions to individuals, businesses, and institutions. With a focus on excellence and client satisfaction, we are expanding our leadership team to drive strategic marketing initiatives.

Roles & Responsibility

Researching Potential Leads

• Identify target markets, industries, and companies.
• Find decision-makers and influencers within organizations (e.g., marketing managers, procurement heads).
• Use platforms like LinkedIn, business directories, and CRM data.

Outbound Communication

• Cold calling:

  Reach out to potential customers over the phone.

• Email marketing:

  Write personalized and strategic outreach emails.

• Social media outreach:

  Especially through LinkedIn, to connect and engage with prospects.

Data Management & CRM

• Record all interactions and leads in a CRM system like Salesforce, HubSpot, or Zoho.
• Maintain up-to-date and clean databases.
• Track the lead's journey and status in the pipeline.

Qualifying Leads

• Use frameworks like

  BANT

  (Budget, Authority, Need, Timeline) to determine if a lead is worth pursuing.
• Ask smart questions to assess interest and readiness.

Nurturing Leads

• Follow up with warm leads regularly through calls or emails.
• Share relevant content or information to keep the prospect engaged.

Setting Appointments

• Schedule meetings, demos, or discovery calls for the sales or business development team.

Reporting & Feedback

• Report weekly/monthly on lead numbers, quality, and conversion rates.
• Provide feedback to marketing teams on what’s working

Key Skills and Qualities Needed:

• Strong communication skills

  – especially persuasive speaking and clear writing.

• Persistence and resilience

  – dealing with rejection is part of the role.

• Tech-savvy

  – comfortable with tools like CRMs, LinkedIn, Excel, email platforms.

• Research abilities

  – able to find and interpret company and contact info.

• Organizational skills

  – keeping track of many leads and follow-ups.

• Goal-oriented mindset

  – motivated by targets and incentives.