Digital Marketing Executive

Job Title: Digital Marketing Executive

Location: Pune

Job Type: Full-Time

Experience: 1– 3years

Interested candidates can share their resume at: hr1@tirupatitravels.com

Job Summary:

Tirupati Group of Companies is looking for a results-driven Digital Marketing Executive to join our team and support the growth of our brand presence and lead generation efforts. The ideal candidate will oversee the online marketing strategy for the organization by planning and executing digital marketing campaigns. This candidate will launch advertisements and create content to increase brand awareness. This candidate will have previous marketing experience and be able to monitor the company's social media presence.

You will play a key role in executing end-to-end digital strategies, including SEO/SEM, Google & LinkedIn Ads, email and social media marketing, content creation, and lead generation. You will also be responsible for analyzing campaign performance and user behavior using tools like Google Analytics and Google Search Console to ensure continual optimization and measurable growth.

Key Responsibilities:

Plan and execute all digital marketing activities including SEO/SEM, email, social media, and display advertising campaigns.

Generate leads through performance marketing campaigns (Google Ads, LinkedIn Ads).

Develop engaging content for website, blogs, email newsletters, and social media platforms.

Manage and grow the company’s online presence through various digital platforms.

Track and analyze website traffic flow, user behavior, and campaign performance using tools like Google Analytics.

Collaborate with sales and operations teams to align marketing efforts with business objectives.

Conduct market research and competitor analysis to identify trends and insights.

Handle online reputation management including reviews and customer engagement.

Required Skills and Qualifications:

Bachelor’s degree in marketing, Communications, or related field.

1–3 years of experience in digital marketing, preferably in B2B or transport/logistics services.

Proficiency in SEO/SEM, Google Ads, Meta Business Suite, and LinkedIn Campaign Manager.

Strong knowledge of digital marketing tools (Google Analytics, Google Search Console, Mailchimp, Canva, etc.).

Excellent written and verbal communication skills.

Creative mindset with attention to detail.

Ability to multitask and meet tight deadlines.

Why Join Us?

Work in a fast-growing transport-tech company making an impact on daily commuting.

Gain exposure to end-to-end digital strategy.

Collaborative work environment with growth opportunities.

Learn from cross-functional teams and real business challenges.