Healthcare Search Engine Optimization Executive

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Posted:1 day ago| Platform: Linkedin logo

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Job Type

Full Time

Job Description

(Only Healthcare )SEO Executive


Location:

Ground & 1st Floor, SupremeWork Co-working Space, Plot No. 84, Institutional Area, Prem Puri, Sector 32, Gurugram, Haryana 122001


Employment


Compensation:


About Branding Pioneers


Branding Pioneers is a leading healthcare-focused digital marketing agency, working with hospitals, clinics, and doctors across India and abroad. Established in 2016, we specialize in SEO, Social Media, Web Development, and Performance Marketing tailored for the medical and wellness industry.


Role Overview


We are seeking a proactive SEO Executive passionate about driving measurable results in the healthcare sector. The candidate will be responsible for full-stack SEO management—ranging from keyword research and on-page optimization to GMB management and AI overview rankings—across multiple healthcare websites.


This role demands strong ownership, technical know-how, and deep understanding of healthcare terminologies, conditions, and treatment-based keyword structures.


Key Responsibilities


1. SEO Strategy & Execution


Conduct advanced keyword research using modifiers across specialties (e.g., TMS therapy, dental implants, cataract surgery, IVF treatments).


Develop SEO strategies for clinics, hospitals, and healthcare brands focusing on traffic growth and patient inquiries.


Perform on-page, off-page, and technical SEO with measurable KPIs.


Maintain and optimize 10+ SERP projects and 10–12 GMB listings concurrently.


2. Local & GMB SEO


Optimize Google Business Profiles with posts, Q&As, reviews, and local citations.


Create and manage multiple GMB listings for multi-location clinics while adhering to Google’s compliance policies.


Boost calls, direction requests, and appointment conversions from GMB insights.


3. AI Overview & GEO Ranking Optimization


Research and implement strategies to rank on Google AI Overviews and GEO surfaces.


Use AI tools to build contextual content clusters and monitor AI impression data.


4. Content & Technical Implementation


Create content briefs using AI tools like ChatGPT, Gemini, NeuronWriter, and Frase.io.


Edit, upload, and optimize blogs, service pages, and landing pages on WordPress, React, or HTML/CSS/JS frameworks.


Ensure website speed, schema accuracy, and mobile friendliness using tools such as GTmetrix, SEOcrawl, and Usermaven.


5. Analytics, Reporting & Automation


Track and report key SEO metrics using Google Analytics, Tag Manager, Search Console, and Looker Studio.


Configure conversion tracking for forms and calls via GTM.


Automate data delivery using Albato, Pabbly, and GenSpark for monthly client reports.


Provide daily client updates on WhatsApp, weekly progress summaries, and monthly performance decks.


6. Research & Learning


Stay updated on Google algorithm changes and E-E-A-T principles for healthcare content.


Continuously learn about healthcare terminologies, medical compliance, and keyword behavior in international markets.


Use AI automation for SEO audits and workflow optimization.


Daily, Weekly & Monthly Tasks


Daily:


Keyword analysis, content uploads, backlink checks, and client updates.


Resolve technical issues and verify GA4 data.


Ensure daily activity logging in MyZen.


Weekly:


Refresh rankings, link logs, and site audits.


Share client reports, insights, and new keyword opportunities.


Conduct one client review call.


Monthly:


Submit next-month roadmap, deliver ranking report, and document AI Overview progress.


Ensure 100% client satisfaction and zero escalations.


Key Tools & Platforms


Google Suite: Search Console, Analytics, Tag Manager, Looker Studio


SEO Tools: Screaming Frog, SEOCrawl, SERanking, SEOgets, GTmetrix, Rating Captain


AI Tools: ChatGPT, Gemini, NeuronWriter, Frase.io, Perplexity, Lex.page


Automation Tools: Pabbly, Albato, Boost.space, GenSpark


CMS: WordPress, Shopify, HTML, CSS, JS, React


KPIs for Evaluation


30% average monthly traffic growth per project


Ranking of 5+ new location keywords per client


10 blog or AI Overview keyword rankings per month


100% on-time reporting and roadmap submissions


0 client escalations or delays


Who You Are


A self-starter with strong analytical and communication skills.


Curious about medical topics and healthcare marketing.


Able to handle multiple clients, deadlines, and changing priorities with accountability.


Growth Path


High-performing candidates demonstrating strong project results within 3–6 months may be considered for early appraisal or leadership track in SEO strategy, AI automation, or international healthcare SEO.

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Branding Pioneers

Advertising Services

Gurgaon Haryana

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