1135 Google Ads Jobs - Page 17

Roles and Responsibilities Develop and execute digital marketing strategies across social media platforms, including LinkedIn, Facebook, Instagram, Twitter, and Google Ads. Create engaging content on Canva highlighting Product Application and technical insights (e.g., resin selection guide, additive functionalities) for various digital channels to drive brand awareness and lead generation. Manage paid advertising campaigns on LinkedIn, Google Ads, and other platforms to reach target audiences. Collaborate with cross-functional teams to integrate digital marketing efforts with sales initiatives. Desired Candidate Profile 1-6 years of experience in digital marketing or a related field. Strong understanding of search engine optimization (SEO), pay-per-click (PPC) advertising, email marketing, social media optimization (SMO), and analytics tools like Google Analytics. Proven track record of developing successful social media campaigns on LinkedIn and other platforms.

Job Description We are seeking to build a team of Media Buyers with expertise in Meta Ads As a Media Buyer, you will be responsible for strategizing, executing, and optimizing media campaigns to drive quality leads and achieve targeted outcomes, Develop, implement, and optimize search arbitrage campaigns for affiliate marketing clients, capitalizing on variations in CPC between different search engines, Utilize various advertising platforms, including Google Ads, Bing Ads, and others, to strategically target and engage with the right audiences, Leverage tracking tools such as Voluum, Redtrack, Everflow, and others to monitor and analyze campaign performance and derive actionable insights, Collaborate with clients and internal teams to understand campaign goals, target audience profiles, and key performance indicators (KPIs), Prepare compelling ad copies and creative materials for landing & pre-landing pages that resonate with the targeted audience, Inclination towards international content, performance buying & direct response marketing campaigns, Stay updated on industry best practices, algorithm changes, and emerging trends in search arbitrage and affiliate marketing, Provide regular reports and insights to clients, demonstrating the value delivered and progress towards KPIs, Requirements Bachelor's degree in Marketing, Advertising, or a related field (preferred), Certified in Google Ads, Facebook/Meta Ads with Affiliate marketing experience, Inclination towards international content, performance buying & direct response marketing campaigns, Capable of working in a fast-paced, dynamic environment while managing multiple campaigns, ready to work in US/UK/EST shift zones Benefits Flexible working hours 5 Days working culture Health Insurance Benefits Tenure Recognition and Awards Leave Benefits as per Milestones

Our commitment to quality, innovation, and client satisfaction has propelled us to the forefront of the Consulting, Training and Conferences landscapes, From our humble beginnings to our present status as a global market leader, we take pride in our global footprint, and the transformative impact we have had on industries, With over 25+ years of excellence in accelerating careers and transforming organizations, we are a trusted partner for our B2B and B2C clients, Job Description Must be proficient in handling Google ads, LinkedIn ads and Instagram ads, Efficiency in analytical tools and reporting, Capable of planning digital marketing campaigns, including web, SEO/SEM, email, social media and display advertising Manage our social media presence across all digital channels Ability to measure and report on the performance of all digital marketing campaigns Design, build and maintain our social media presence Measure and report the performance of all digital marketing campaigns, and assess against goals (ROI and KPIs) Identify trends and insights, and optimize spend and performance based on the insights Brainstorm new and creative growth strategies Plan, execute, and measure experiments and conversion tests Collaborate with internal teams to create landing pages and optimize user experience Utilize the strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touchpoints Evaluate emerging technologies Provide thought leadership and perspective for adoption where appropriate Requirements Bachelors or Masters degree in marketing or a related field Proven experience in digital marketing Demonstrable experience leading and managing SEO/SEM, marketing database, email, social media and/or display advertising campaigns

MOXSH Overseas Educon Limited is looking for Digital Marketing Specialist to join our dynamic team and embark on a rewarding career journey A Digital Marketing Specialist is responsible for developing, implementing, and managing digital marketing campaigns to promote products, services, or brands They utilize various digital channels, such as search engines, social media platforms, email marketing, and websites, to reach and engage with target audiences The role involves analyzing data, tracking campaign performance, and optimizing strategies to achieve marketing objectives Key Responsibilities:Develop and execute digital marketing strategies: Plan, create, and implement comprehensive digital marketing campaigns across various channels, including search engine optimization (SEO), pay-per-click (PPC) advertising, social media, email marketing, and content marketing Content creation and management: Create compelling and relevant content for digital platforms, including websites, blogs, social media posts, and email newsletters Ensure content is optimized for search engines and target audience engagement Social media management: Manage social media accounts and develop strategies to increase brand awareness, engagement, and reach Monitor social media trends and implement effective strategies to drive organic and paid social media campaigns Search engine optimization (SEO): Conduct keyword research, optimize website content, and implement SEO best practices to improve organic search rankings Monitor website performance using analytics tools and make data-driven recommendations to enhance SEO efforts Paid advertising campaigns: Set up, manage, and optimize paid advertising campaigns, such as Google Ads, social media ads, and display advertising Monitor performance, analyze data, and adjust strategies to maximize ROI

Qualifications: 4-6 years of experience in performance marketing or a related field, with a demonstrable understanding of the digital news industry. Proven track record of success in managing and optimizing paid advertising campaigns across Facebook Ads, Google Ads, and YouTube Ads (or similar platforms) to acquire new audiences for digital publications. Well versed with Marathi language. Strong understanding of social media marketing principles and best practices within the context of news promotion. Experience with data analysis tools such as Facebook Analytics and Google Analytics, with the ability to translate data insights into actionable marketing strategies. Excellent communication, presentation, and interpersonal skills with the ability to collaborate effectively with cross-functional teams (editorial, sales, marketing). Ability to work independently, manage multiple priorities, and meet deadlines in a fast-paced environment. Passion for digital marketing and a strong desire to learn and stay updated on industry trends specific to online news consumption. Responsibilities: Campaign Management: Develop and execute data-driven performance marketing strategies across Facebook Ads, Google Ads, and YouTube Ads, focusing on acquiring new readers and promoting content that resonates with target audiences. Manage campaign budgets strategically, optimizing bidding strategies and ad creatives to maximize return on ad spend (ROAS) and subscriber growth. Conduct A/B testing for headlines, ad copy, landing pages, and targeting parameters to continuously improve campaign performance. Stay up-to-date on the latest platform features and best practices for paid advertising within the digital news landscape. Content Promotion & Social Media Marketing: Collaborate with the editorial team to identify high-performing content and develop targeted social media campaigns to promote it across relevant platforms (Facebook, Twitter, etc.). Analyze social media performance metrics specific to the news industry, such as audience demographics, engagement rates, and content virality. Leverage social media trends and current events to create engaging content that drives traffic back to the website and grows the publication's social media following. Data Analysis & Reporting: Utilize Facebook Analytics, Google Analytics, and other reporting tools to track campaign performance and measure key performance indicators (KPIs) relevant to the news industry, such as website traffic, subscription conversions, audience demographics, and content engagement metrics. Generate insightful reports and presentations tailored for stakeholders in the newsroom, clearly communicating campaign results and subscriber acquisition trends. Identify data-driven insights and opportunities for improvement based on campaign performance and audience behavior.

About Us: The global talent landscape has critical gaps, but at Miles Education , we're not just filling these voids - we're actively building pathways to a brighter future . Driven by our mission to empower businesses and enable talent , we tackle critical workforce shortages and skill gaps across sectors such as accounting, business, healthcare and technology. Outcomes First: We don't believe in cookie-cutter education. We start by analyzing industry needs, then meticulously craft transformative learning pathways that prime talent for success. Accounting: Through Miles Talent Hub, we address the accountant shortage in the U.S. by creating unique pathways for talent from both India and the U.S. Our initiatives like the Miles STEM Pathway and Miles CPA Pathway ensure that we equip accountants with the credentials and experience needed to excel in the global marketplace. Business: We revolutionize traditional education by integrating essential liberal arts as well as tech skills to develop well-rounded, future-ready business leaders. Healthcare: Leveraging the capabilities of Miles Talent Hub, we tackle the shortage of nurses and healthcare professionals in the U.S. by developing innovative pathways for global talent. This strategic approach helps fill immediate needs and builds a sustainable talent pool. Technology: Through our joint venture with Futurense Technologies, we ensure that Indian tech talent not only thrives but leads in the new, tech-driven AI era. A Force to be Reckoned With: With a dynamic team of over 700 professionals across India, US and globally, Miles Education stands as a beacon of opportunity and transformation. Our influence extends through a vast alumni network of over 70,000, partnerships with more than 100 universities, and collaborations with a staggering 600+ MNCs and corporations. We operate multiple training centers across the globe, establishing us as a powerhouse in education and talent development. Bootstrapped and Ballistic: Were a self-made success story, focusing steadfastly on fundamentals and outcomes rather than external fundraising. Growing at an astonishing CAGR of 70%+ and distinguished as one of the few profitable edtech companies in India, we are poised for substantial growth. Our target for the current fiscal year is a revenue of over $45 million (INR 375 crores +). Our robust financial health underscores our commitment to sustainable innovation and leadership in the educational sector. Miles is More Than Education, It's a Revolution: As the flagbearer of talent, we believe in bold solutions and transformative pathways to success. At Miles Education, we’re transforming education into a powerful catalyst for opportunity, fostering an exceptionally skilled workforce poised to conquer global challenges Join us if our virtues resonate with you: Hustle & Hard Work: We embrace relentless dedication to our mission, proudly working six days a week. This hustle culture is not just about putting in hours; it's about putting our heart into what we love to do. Empathy & Emotional Intelligence: We believe that true strength lies in understanding and compassion. By prioritizing emotional intelligence, we cultivate a nurturing and collaborative team culture. Valuing each other's perspectives not only strengthens our connections but also enhances our collective performance. Resilience to Change: Change is the only constant in our ever-evolving environment. We thrive on our ability to adapt swiftly and efficiently, turning challenges into opportunities. Ownership Mindset: We think and act like owners, taking accountability for outcomes. We lead by example, strive for excellence, and go the extra mile in service of our mission. Job Summary: We are looking for a data-driven and results-oriented Performance Marketing Lead to oversee and scale our digital acquisition efforts. You will be responsible for planning, executing, optimizing, and reporting on paid digital campaigns across various platforms including Google Ads, Meta (Facebook/Instagram), LinkedIn, programmatic channels, and affiliates. This role demands a sharp analytical mind, a creative approach to problem-solving, and strong leadership to manage internal and external teams. Key Responsibilities: Strategy & Planning Develop, manage, and optimize multi-channel performance marketing strategies to meet acquisition, retention, and ROI goals. Own the full funnel strategy—from awareness to conversion—for paid campaigns. Campaign Management Lead day-to-day execution and optimization of paid campaigns (Google, Facebook, LinkedIn, Display, YouTube, Affiliate). Conduct A/B tests and experiment with creatives, landing pages, audience targeting, and bidding strategies. Collaborate with content, creative, and product teams to ensure consistency across campaigns. Analytics & Reporting Monitor KPIs and report campaign performance regularly (CPL, CAC, ROAS, CTR, conversion rate). Use tools like Google Analytics, Google Tag Manager, and data dashboards to drive insights and inform decisions. Build forecasting models and budget plans based on past campaign performance. Team & Stakeholder Management Manage and mentor a team of performance marketers and collaborate with agencies as needed. Liaise with cross-functional teams including product, sales, and creative to align marketing goals with business outcomes. Platform Expertise Stay updated on the latest trends and updates in performance marketing tools, ad tech, and algorithm changes. Requirements: Bachelor’s or Master’s degree in Marketing, Business, or a related field. 7+ years of experience in performance marketing, preferably in high-growth tech or consumer-facing companies. Deep expertise in platforms like Google Ads, Meta Ads, LinkedIn Ads, DV360, etc. Strong understanding of attribution models, funnel optimization, and growth metrics. Proven track record of managing large budgets and scaling campaigns profitably. Hands-on experience with tools like Google Analytics, GTM, Mixpanel, HubSpot, or similar. Excellent analytical, communication, and leadership skills. Nice to Have: Experience in B2B/B2C SaaS, EdTech, FinTech, or E-commerce sectors. Certifications in Google Ads, Meta Blueprint, or related platforms. Exposure to CRO tools like Hotjar, VWO, or Optimizely.

We're hiring a Performance Marketing Lead Strategist with 3+ yrs of agency experience to lead Meta, Google & LinkedIn ads, drive ROI, and build scalable strategies. On-site in Kondapur, Hyderabad. Apply: hr@viralbugdigitalmarketing.com

Role Overview: We are looking for a senior expert to lead high-budget digital acquisition for IndiaMART through advanced performance campaigns on Google, YouTube, and Meta Ads. The candidate will be expected to strategize, execute, and scale acquisition efforts across top-performing categories. Key Responsibilities: Own and drive high-value paid campaigns across Google Search, YouTube, Meta Ads Strategic ownership of traffic, leads, and ROI across product categories Use tools like GA4, GTM, Looker Studio, and Hotjar for performance improvement Mentor junior team members and contribute to knowledge processes Develop A/B testing strategy across creatives, bids, and landing pages Collaborate with product and analytics for landing page and conversion rate optimization Required Skills: 5+ years of digital performance marketing experience 50L+ monthly budget management across paid media platforms Expertise in keyword planning, video marketing (YouTube), remarketing & audience segmentation Strong data interpretation and reporting skills Proven track record in reducing CPL and improving lead quality Preferred Skills: Experience in B2B/SaaS/Marketplace Stakeholder management and team leadership experience Exposure to performance automation or scripts in Google Ads Education Qualification: B.E./B.Tech Location: Noida Sector 135

Role Overview: This role demands full ownership of performance campaigns across Google and Meta platforms, with a focus on lead acquisition, user funnel optimization, and category-specific traffic growth. Key Responsibilities: End-to-end management of ad campaigns across Google Search, Display, YouTube, Facebook & Instagram Budget allocation, bid management, and daily performance optimization Collaborate with content, category, and design teams for impactful creatives Analyze conversion paths and optimize based on GA4, GTM, and heatmaps Scale campaigns while reducing CPL and increasing ROAS Required Skills: 3-5 years of experience in Google & Meta Ads campaign management Strong analytical skills and problem-solving abilities Knowledge of keyword match types, quality score, bidding strategy, and creative testing Working knowledge of Looker Studio, Excel formulas, and funnel analysis Preferred: Experience in B2B/marketplace or lead-generation campaigns Tools: Google Ads Editor, Meta Business Suite, Google Tag Manager Education Qualification: B.E./B.Tech Location: Noida Sector 135

About IndiaMART: IndiaMART is Indias largest B2B online marketplace with over 100 million buyers and 7 million suppliers. As we scale our digital acquisition, were hiring sharp minds to drive performance across Google Ads and Meta Ads. Role Overview: This role is ideal for early-career marketers who want to gain deep exposure to running digital ads at scale. You'll assist in managing paid campaigns, optimizing performance metrics, and generating leads through platforms like Google Search, Display, YouTube, and Facebook/Instagram Ads. Key Responsibilities: Support campaign setup and execution on Google Ads and Meta Ads Daily monitoring of campaign KPIs CTR, CPC, CPL, ROAS Assist in writing ad copies, keyword research, and creative testing Coordinate with analytics team for tracking using GA4, GTM Prepare weekly/daily performance dashboards Required Skills: 1–3 years of hands-on experience in Google Ads or Meta Ads Basic knowledge of digital KPIs and UTM tracking Strong Excel/Google Sheets and data handling Passion for digital marketing and willingness to learn Good to Have: Google/META certifications Past internship or role in B2B or performance-driven teams Education Qualification: B.E./B.Tech Location: Noida Sector 135

GeeksforGeeks is a leading ed-tech platform committed to nurturing the next generation of technology leaders. We're expanding our digital monetization team and looking for an Ad Operations Executive with hands-on experience in campaign management, ad trafficking, and digital advertising technologies. Roles and Responsibilities: Manage and execute advertising campaigns across our website, email marketing, and social media platforms (Facebook, Twitter, LinkedIn). Coordinate with internal stakeholders and clients to ensure smooth campaign setup, delivery, and optimization. Operate and troubleshoot platforms like Google Ad Manager, DSPs, SSPs, and other ad tech tools. Perform QA testing on all live campaigns to ensure correct implementation. Optimize display and video advertising (including instream/outstream ads) for higher ROI and client satisfaction. Analyze campaign performance and prepare reports using tools like Google Ads, Excel, and SEO metrics dashboards. Collaborate with ad agencies and handle programmatic advertising setups like RTB, Private Auctions, and Preferred Deals. Identify new revenue streams and upsell advertising solutions to clients. Work closely with the sales team to support ad sales, client onboarding, and proposal development. Desired Skills: Proven experience with Ad Operations, Campaign Management, and Digital Ad Sales. Familiarity with Demand Side Platforms (DSPs) and Supply Side Platforms (SSPs). Understanding of Performance Marketing, Google Ads, and SEO Analytics. Excellent communication and client management abilities. Strong strategic thinking with attention to campaign optimization and yield management Proficient in Microsoft Excel, Google Analytics, and Google Ad Manager. Prior experience working with Ad Tech platforms, Programmatic Buying, and Real-Time Bidding (RTB) is a plus.

As Digital Marketing Executive for Tratolis travel vertical, youll design and execute data-driven online campaigns to drive brand awareness, customer acquisition, and repeat bookings across global destinations. Youll own end-to-end paid and organic strategies: SEO optimization for our destination pages; content creation (blogs, newsletters, social posts, videos); PPC campaigns on Google Ads, Meta, and OTA platforms; and affiliate partnerships. Youll track performance in real time, run A/B tests on ad creative and landing pages, optimize budgets and bids, and report ROI insights to stakeholders. Collaborating closely with design, product, and sales teams, youll continuously refine messaging, explore new channels (e.g., TikTok, programmatic display), and keep Tratoli at the forefront of travel marketing innovation. Proficiency with Google Ads & Meta Business Manager SEO tools (Ahrefs, SEMrush, Google Search Console) Google Analytics/GA4 & tag management Content creation & copywriting skills A/B testing & CRO experience.

Deliver digital marketing training as per LMS Engage students through activities Conduct demo sessions and clear queries Assist with resumes and mock interviews Organize seminars & workshops Coordinate with Centre Head for smooth operations Perks and benefits Admission Incentive for Course Upgrades

We are actively looking for Sr. Executive - Performance Marketing for our Bangalore office. No. of Open Position : 1 Role & responsibilities Assist the team in the development of the overall digital marketing strategy Implement digital marketing activities across a broad range of digital marketing channels (SEM, Social Media, Email, Mobile, Display) Research new sources/ channels to enhance performance of campaigns Manage and maintain the companys owned media including websites, mobile apps, and email/CRM software Manage the creation of relevant and engaging digital content for publishing onto various digital platforms Manage social media marketing campaigns Manage digital advertising campaigns (SEM, Display, Social, Programmatic) Manage SEM campaigns Set up conversion, pixel, and event tracking on the website and across various digital platforms Conduct research on market trends, brands audiences and competitors, and end-to-end consumer journey to drive engagements and conversions Analyze digital marketing analytics reports and share insights with the team to develop optimization plans Stay abreast of emerging digital tools and platforms, digital marketing trends, new technologies, and share insights with the rest of the team Requirements 2+ years of relevant work experience in the real estate/or any other service industry Excellent written and verbal communication skills Completed Graduation and above Interested candidates can share their resume at mahima.ravi@propmart.com

If you're the kind of person who gets a little too excited about clean CRM data, CTR spikes, and LinkedIn campaign dashboards read on. Were looking for a Marketing Executive whos detail-obsessed, execution-focused, and has 13 years of experience in digital marketing. Youll work across LinkedIn ads, HubSpot, campaign tracking, and content coordination basically, you’ll be the Swiss Army knife of our marketing team. - Role & responsibilities Run the LinkedIn Show: Manage and optimize ad campaigns (Sponsored Posts, InMail, Lead Gen Forms, etc.) Track performance metrics and squeeze out higher CTRs and conversions Stay updated with LinkedIn’s ever-evolving ad ecosystem Own HubSpot Like a Pro: Build, test, and improve emailers, workflows, alerts, and landing pages Keep the CRM clean and organized (de-dupes, field fixes, list hygiene) Segment audiences and sync with sales for tighter alignment Support All Things Marketing: Pitch in with analytics, campaign execution, and calendar management Collaborate with content, design, sales, product, and vendors Help run webinars, events, and launches without breaking a sweat Track competitors and contribute to market research - Preferred candidate profile Have 1–3 years of experience in digital/B2B marketing Know your way around LinkedIn Ads Manager and HubSpot Marketing Hub/CRM Are ridiculously organized and love checking things off your list Speak fluent analytics and storytelling Can juggle multiple tasks without dropping the ball Bonus points if you’ve used Google Analytics, Google Ads, Zapier, or Canva Extra brownie points for HubSpot certifications Why IDfy? Because we like marketers who experiment and optimize. Who can build a workflow in the morning and jump into a creative brainstorm by noon. If you’re looking for a place where your ideas matter and your execution shines — this is it.

We are looking for a Performance Marketing Specialist with a strong background in paid media, specifically within eCommerce or D2C brands. The ideal candidate is a strategic thinker with hands-on expertise in running and optimizing campaigns across Google, Meta, and Bing, with deep knowledge of GA4. Key Responsibilities Plan, execute, and scale performance marketing campaigns across Google Ads, Bing Ads, and Meta Ads Manage full-funnel strategy: media planning, campaign setup, optimization, and budget pacing Utilize GA4 and platform analytics to track performance, uncover insights, and optimize user journeys Work closely with the creative team to develop compelling, conversion-focused ad assets Present detailed weekly/monthly reports with key metrics, learnings, and actionable insights Requirements 2--3 years of performance marketing experience, preferably with D2C or eCommerce brands Proven expertise in Google Ads (Search, Shopping, Performance Max), Meta Ads, and Bing Ads Solid understanding of GA4, attribution models, and audience segmentation Analytical mindset with a focus on ROI, CPC/CPA, and conversion rate optimization Creative flair for testing ad copy, visuals, and landing pages Skill : - D2C or eCommerce, Google Ads, Meta Ads, Bing Ads, GA4, attribution models, audience segmentation, ROI, CPC/CPA, conversion rate optimization, ad copy, visuals, landing pages

Responsibilities: * Optimize Google Ads, Facebook & LinkedIn ads * Manage social media presence on all platforms * Generate leads through digital channels * Report on campaign performance regularly

Develop & execute SEO strategies to enhance website rankings, organic traffic, & conversions. Conduct keyword research & optimize content, metadata, and technical SEO elements Manage multi-channel lead generation campaigns Required Candidate profile Citytech is looking for Lead Generation & SEO Exe. with exp in driving high-quality leads thru LinkedIn, email marketing & digital platforms while optimizing search engine visibility for max. reach.

Job Summary: We are seeking a passionate and experienced Digital Marketing Executive to join our team. The ideal candidate will have 2 to 5 years of hands-on experience in executing and managing digital marketing campaigns across various channels with a focus on lead generation, performance marketing, and brand visibility. Key Responsibilities: Plan and execute result-oriented digital marketing campaigns (SEO, SEM, SMM, Email Marketing, etc.) Manage and optimize Google Ads and Meta Ads campaigns Handle social media channels strategy, content scheduling, and performance tracking Conduct keyword research and implement effective on-page and off-page SEO strategies Monitor website traffic and user engagement using tools like Google Analytics and Search Console Design and execute email marketing campaigns via tools like Mailchimp or similar Collaborate with designers, content writers, and developers for campaign needs Prepare regular reports and analyze KPIs to improve campaign performance Stay updated with industry trends and recommend improvements Required Skills: Strong knowledge of Google Ads, Meta Ads, SEO, and Analytics Hands-on experience with tools like Google Ads Manager, Meta Business Suite, Google Search Console, Ahrefs/SEMRush, Canva, and Mailchimp Strong analytical skills and ability to derive actionable insights Excellent written and verbal communication skills Creative mindset with a focus on ROI-driven strategies Qualifications: Bachelors degree in Marketing, Business, or related field 2 - 5 years of relevant work experience in digital marketing Google Ads and/or Meta certification is a plus

As Digital Marketing Executive for Tratolis travel vertical, youll design and execute data-driven online campaigns to drive brand awareness, customer acquisition, and repeat bookings across global destinations. Youll own end-to-end paid and organic strategies: SEO optimization for our destination pages; content creation (blogs, newsletters, social posts, videos); PPC campaigns on Google Ads, Meta, and OTA platforms; and affiliate partnerships. Youll track performance in real time, run A/B tests on ad creative and landing pages, optimize budgets and bids, and report ROI insights to stakeholders. Collaborating closely with design, product, and sales teams, youll continuously refine messaging, explore new channels (e.g., TikTok, programmatic display), and keep Tratoli at the forefront of travel marketing innovation. Proficiency with Google Ads & Meta Business Manager SEO tools (Ahrefs, SEMrush, Google Search Console) Google Analytics/GA4 & tag management Content creation & copywriting skills A/B testing & CRO experience

Job summary Develop, implement and optimize pay-per-click (PPC) campaigns across various platforms. Conduct keyword research and selection for PPC campaigns. Monitor campaigns performance, analyze data and provide actionable insights to improve ROI. Manage budgets effectively and ensure optimal allocation for maximum results. Create compelling ad copy and design effective landing pages to maximize conversion rate. Stay updated with industry trends and best practices in PPC advertising. Collaborate with cross-functional teams and align PPC strategies with overall digital marketing goals. Ad hoc Tasks: Willingly undertake any other tasks as assigned by Head of Digital Operations(HODO), Associate Head of Digital Operations (AHODO), Digital Operations Manager (DOM), Digital Account Managers (DAMs) and Senior Leadership to support overall team objectives. You are the right fit, if you have Proven experience as a Performance Marketing Executive or similar role. In-depth knowledge of Google Ads, Bing Ads, paid social (Facebook, Instagram, LinkedIn) and other PPC platforms. Strong analytical skills with the ability to interpret data and generate actionable insights. Excellent understanding of digital marketing concepts and strategies. Proficiency in tools such as Google Adwords, Google Analytics, Google Ads Editor and Microsoft Excel. Effective communication and collaboration skills. Ability to thrive in a fast- paced environment and meet tight deadlines.

Were looking for a Junior Digital Marketing Specialist to join our growing demand generation team. This is an exciting opportunity for an early-career marketer who wants to gain hands-on experience across paid media, SEO, email marketing, and marketing automation. Youll support campaign execution, help manage marketing tools like HubSpot and Google Ads, and contribute to performance optimization across key channels. This role is perfect for someone whos data-curious, excited to learn, and eager to grow into a full-stack digital marketer. What Youll Do Paid Media: Support campaign setup and optimization across Google Ads, Meta, and LinkedIn. Monitor metrics like CTR, CPL, and conversions; assist with targeting, keyword research, and creative testing. Email & HubSpot: Help build email campaigns, workflows, and nurture sequences in HubSpot. Assist with segmentation, lead scoring, and performance reporting. SEO & Content: Conduct keyword research, support blog and landing page content, and contribute to off-page SEO efforts like link-building. A/B Testing: Assist in running A/B tests across ads, emails, and web pages. Help analyze results and suggest optimizations using GA4, Google Optimize, Hotjar, and HubSpot. Analytics & Reporting: Maintain dashboards and compile performance reports using GA4, Tag Manager, and Data Studio. What Were Looking For 2+ years of experience in digital marketing, growth, or performance marketing. Hands-on experience running or assisting with paid campaigns on Google, Meta, or LinkedIn. Familiarity with HubSpot (marketing or CRM) and basic understanding of workflows, email creation, and segmentation. Exposure to A/B testing, conversion tracking, or website analytics. Basic knowledge of SEO fundamentals and digital content best practices. Strong communication, organization, and collaboration skills. Bachelors degree in Marketing, Business, Communications, or a related field (or relevant experience). Bonus: Experience with tools like GA4, Google Tag Manager, or SEMrush. Why SpotDraft Brilliant teammatesWork with some of the sharpest minds in legal tech. Expand your networkInteract with top founders, investors, and industry leaders. Real impactTake ownership of projects and see your work in action. Big goals, bold movesWe trust you to deliver, innovate, and push boundaries. Our Core Values Our business is to delight Customers Be Transparent. Be Direct. Be Audacious Outcomes over everything else Elevate each other Be Passionate. Take Ownership.. Be 1% better every day

Responsibilities Plan, manage, and optimize paid media campaigns across platforms including Google Ads, Facebook, Instagram, LinkedIn, and programmatic networks Collaborate with internal teams such as creative, content, and data analytics to develop effective ad strategies and align campaigns with business goals Coordinate assets and tags across Media platforms and ensure campaigns are delivering against KPI and proactively managing campaign execution Work with the campaign analysts to provide analytical insights to the client Ability to build strong relationships with clients, manage expectations, and campaign deliverable schedule Guide execution of customized strategy and recognizing performance of display and paid social campaigns of B2B and B2C clients across multiple platforms Stays current on industry insights and innovation, seeking to test/incorporate into campaign management activities A/B test ad creatives, landing pages, and bidding strategies to continually improve campaign performance Strategize and execute media campaigns for our clients while keeping their business objectives in mind Help the sales team with the solutions and proposals during the sales process Collaborate with internal teams such as creative, content, and data analytics to develop effective ad strategies and align campaigns with business goals Develop and maintain performance reports on key metrics such as click-through rate (CTR), conversion rate, return on ad spend (ROAS), and cost per acquisition (CPA) Requirements Bachelors degree in Marketing, Advertising, and Business, with 6+ years of experience working on platforms like Google/Bing search, GDN, Twitter, LinkedIn, Facebook, YouTube, etc Proven track record in both B2B and B2C media campaigns Demonstrated ability to manage large advertising budgets and optimize for performance You should be comfortable with A/B creative tests and spend on scaling tests Excellent communication and project management skills Very strong keyword research skills In-depth experience with ad copies, campaign structure, landing pages, and campaign optimization Ability to work in a fast-paced environment and handle multiple projects simultaneously Experience in team management What sets you apart: Experience in both B2C and B2B campaigns Minimal dependency on content and development team for content and development of landing pages, respectively Experience with Native Ad platforms like Taboola, outbrain, etc High level of accuracy and attention to detail Keen problem-solving and troubleshooting abilities

We are seeking a motivated and results-driven Lead Generation Executive / Specialist specifically from Real Estate to join our dynamic team. This role involves leveraging various tools and strategies to build a pipeline of high-quality leads, qualifying prospects, and nurturing relationships to support our sales team in achieving their targets. The ideal candidate will be responsible for identifying and generating new business opportunities for company sales growth. Position: Lead Generation Executive / Specialist Salary: 20K to 50K CTC PM Location: Noida, Sector -90. Job Description: Develop and Implement Strategies: Design and execute comprehensive digital marketing strategies to enhance brand visibility, generate leads, and increase website traffic. Create Engaging Content: Produce high-quality content for our website, blog, social media channels, and email campaigns to attract and engage potential clients. Optimize for SEO & SEM: Manage and optimize search engine marketing (SEM) and search engine optimization (SEO) efforts to improve our online ranking and drive qualified traffic. Manage Social Media: Oversee and grow our social media presence on platforms such as Facebook, Instagram, LinkedIn, and Twitter, engaging with our audience and promoting our services. Analyze Performance: Track and analyze digital marketing metrics using tools like Google Analytics, and provide actionable insights and recommendations for improvement. Execute Campaigns: Develop and manage digital ad campaigns, including Google Ads, Facebook /Meta Ads and other social media ads, to drive conversions and achieve marketing objectives. Conduct Market Research: Stay updated with the latest digital marketing trends and real estate market developments to inform strategy and campaign decisions. Collaborate: Work closely with our sales and real estate teams to ensure marketing strategies align with overall business goals. Qualifications: Experience: Demonstrated experience in digital marketing, particularly within the Real Estate Industry, is highly preferred. Skills: Proficiency in SEO, SEM, content marketing, social media management, and digital analytics. Creativity: Ability to generate creative and engaging content tailored to the real estate market. Analytical Abilities: Strong analytical skills with a proven track record of interpreting data and making data-driven decisions. Communication: Excellent communication skills, both written and verbal. Tech Savvy: Familiarity with digital marketing tools and platforms, including Google Ads, Facebook / Meta Ads , other social media ads platforms and CRM systems.

Plan, create, and manage high-performing Meta Ads campaigns. Optimize ad performance through A/B testing, audience segmentation, and budget allocation. Analyze key metrics (CPC, CTR, ROAS, CPM) to improve campaign effectiveness.