1125 Google Ads Jobs - Page 21

Position Overview: As a Digital Marketing Manager specializing in the Jewelry category, you will be responsible getting quality traffic to the website/mobile and CAC is the core metric. You will be closely working with the founder to strategize Marketing Campaigns across channels. Core Responsibilities: As a Digital Marketing Manager, you will be a core part of our marketing & growth team. Basic Expectation is that you love spending good amount of time on the ads dashboard, play with it and optimize campaigns for best ROAS. Your responsibilities will include: KPIs include Website/Mobile Conversions, CAC, MAU, DAU, Stickiness, Purchase Cohort Planning, executing, measuring, and reporting on performance across categories and brands Accountable for revenue, spends, visits, ROAS and conversion rate Utilize strong analytical ability to optimise performance on all channels Targeting, segmenting, campaign analysis and cohort analysis Coordinate for creative and content direction for all customer touch points Identify trends, insights, and new audiences to experiment and run A/B tests with Plan and execute launches of new brands and collections Collaborate internally with the team and business stakeholders to understand the business, brands and ideate creative strategies Collaborating with agency partners to execute campaigns on (but not limited to) Facebook, Instagram, Google Display, YouTube, Snapchat, Apple, Programmatic Desired Qualifications: B.Tech, Bachelor's degree in Business Administration, Marketing, or related field; 5-8 years experience working in Digital Marketing Agencies/Roles in e-commerce Marketplaces Deep understanding of digital environment and tools such as FB ads manager, Google ads, DV 360 Up to date with the latest trends and best practices in online marketing and measurement Ability to think strategically, analyze data, and drive results. Creative thinker with a passion for innovation and continuous improvement. What is in it for you: Very high ownership role in a fast-paced environment Closely work with the founder & a super passionate team of people in building Eternz Competitive salary commensurate Fast career growth & appraisals A dynamic and collaborative work environment- No hierarchy/Politics ! Health insurance. Additional Details: We are an early-stage start-up and valuable achievements take time & efforts. And hence it is a 6 day work week & we strongly believe there is no substitute for hardwork & passion! We believe in speaking to customers regularly to build Eternz the right way and in being hands on with respect to every role. Location : HSR, Bangalore Website: www.eternz.in If interested, do reach out to prachi@kae-capital.com

Conduct market research to identify trends, competitor activities, and emerging opportunities.Plan and execute digital marketing campaigns across various channels.Utilize analytics tools to track, measure, and report on key performance indicators.

Designation - Google Ads Job Type - Onsite Timings - 10 AM - 7.30PM Location - Nava Vadaj, Ahmedabad, Gujarat. Key Skills : Fluent English is a must (Ability to speak, write, listen & read English). Basic Knowledge of Extensive keyword research,Adwords and strategy development. Basic understanding of Display and Remarketing campaigns knowledge. Basic knowledge about Analytics and Goal setup knowledge. Basic understanding of Monitoring Campaigns and optimization. Strong Computer Skills (Word, Excel, PPT, Skype, Browsers, Email). Basic Knowledge of working with popular PPC ad platforms (AdWords, Yahoo, Bing) Ability to take challenges & difficult tasks. Keyword research and competitive analysis. Roles & Responsibilities: Do the business analysis for our clients & understand their business model. To manage PPC campaigns for international clients & Indian clients, both. Manage Search Campaigns, Display Campaign, Shopping campaign & other campaign types. Submit the weekly & monthly reports to clients. Prepare a daily working sheet & submit to the manager. Do daily optimization & maintenance of all google ads accounts. Prepare PPC audit reports for international clients. Company Details https://www.webindiainc.com/

Publisher & Inventory Manager About the Role Are you a seasoned professional with deep connections in the MENA digital advertising landscape? Do you thrive in managing publisher relationships and optimizing inventory for maximum impact? We're looking for a Publisher & Inventory Manager to lead strategic partnerships, onboard premium inventory, and drive revenue growth in the GCC market. Key Responsibilities Identify and collaborate with publishers across Display, Video, Native, Connected TV, Gaming, DOOH, EDMs*, and more. Secure strategic partnerships with publishers, aligning on inventory opportunities, revenue-sharing models, and contracts. Onboard publisher inventory onto SSPs such as GAM (mandatory), Xandr, and PubMatic (preferred) while handling technical integrations. Manage revenue-share calculations and process publisher payouts efficiently on a monthly basis. Conduct periodic reviews to optimize publisher relationships and maintain a strong industry presence. What We're Looking For MENA market expertise, with solid **publisher connections and relationships. Hands-on experience* with SSP integrations, GAM (must-have), Xandr & PubMatic (preferred) . A detail-oriented, self-motivated professional who thrives in a fast-paced environment. Minimum 5-6 years of experience in a similar role within the GCC digital advertising ecosystem .

Job Overview: We are seeking a Digital Marketing Team Lead who excels in developing and executing comprehensive marketing strategies to drive brand awareness, lead generation, and business growth. The ideal candidate will have expertise in digital marketing, including social media marketing, SEO, paid campaigns, ETC Key Responsibilities: Digital Marketing Strategy: Develop and execute data-driven marketing strategies for various digital platforms. Plan, implement, and monitor social media campaigns to enhance brand visibility. Optimize marketing efforts for search engines (SEO) to increase organic traffic. Design and manage paid campaigns across Google Ads, social media, and other platforms. Content Strategy and Marketing: Collaborate with content teams to ensure consistent brand messaging. Oversee the creation of high-quality, engaging content for blogs, social media, and ads. Identify content trends and adapt strategies accordingly. Campaign Management: Plan and execute performance marketing campaigns to achieve lead generation and ROI goals. Track and analyze the performance of campaigns using analytics tools and optimize for better results. Market Research and Analysis: Conduct research on competitors, market trends, and audience behavior. Provide actionable insights to improve marketing strategies and align with business objectives. Collaboration: Work closely with the sales team to align marketing strategies with lead generation and conversion goals. Coordinate with design, development, and external vendors to ensure smooth execution of campaigns. Performance Reporting: Create detailed marketing performance reports. Present findings and recommendations to senior management. Qualifications: 3-5 years of experience in digital marketing or a similar role. Strong knowledge of social media platforms, SEO, and paid advertising tools (e.g., Google Ads, Facebook Ads). Proficient in marketing analytics tools like Google Analytics, SEMrush, or similar. Ability to think creatively and strategically to solve marketing challenges. Preferred Skills: Experience with email marketing and CRM platforms (e.g., HubSpot, Mailchimp). Understanding of A/B testing and conversion rate optimization (CRO). Familiarity with B2B and B2C marketing approaches. Knowledge of marketing trends in [industry-specific knowledge, e.g., fleet management, IoT].

Key Roles and Responsibilities: Plan, execute, and optimize paid media campaigns across Google Search, Display, YouTube, Meta (Facebook & Instagram), and optionally LinkedIn Ads. Perform day-to-day operations on accounts: bid adjustments, budget management, and ad copy optimization. Monitor campaign performance metrics such as CTR, CPC, Quality Score, ROAS, CVR, and impression share, and implement optimizations accordingly. Create campaign reports on weekly, monthly, and quarterly performance for internal and client-facing reviews. Work collaboratively with internal and client stakeholders to align campaigns with business goals. Stay updated with the latest platform policies, algorithm changes, and emerging trends in paid media. Assist in forecasting and planning budgets and campaigns for upcoming launches and initiatives. Evaluate competitor strategies and recommend actionable insights for improvement. Leverage remarketing, lookalike audiences, UAC, shopping ads, and audience targeting to maximize campaign effectiveness. Maintain documentation of strategies, learnings, and experiments for internal knowledge sharing Required Skills: Proficiency in Google Ads (Search, Display, YouTube, Shopping, PMax) Proficiency in Meta Ads (Facebook/Instagram Conversion, Lead, Awareness Campaigns) Experience with tools like Google Analytics, GTM, Meta Events Manager Understanding of bidding strategies (manual CPC, tCPA, tROAS, Maximize Conversions, etc.) Strong analytical and Excel/reporting skills Added Advantage: Experience with LinkedIn Ads, HubSpot, or programmatic platforms Willingness to learn new tools. Educational Qualification: Google Ads and Meta Blueprint certifications preferred.

Google Ads & Digital Marketing Specialists! Location: Gurugram (Sector 30) | Role: Voice Process | Shift: 9 AM to 6 PM | Both-side Cabs Provided We at WNS are hiring graduate freshers and experienced professionals for a prestigious Google Ads project! This is a great opportunity to elevate your digital marketing career in a client-facing, voice-based role supporting the Indian market. Job Overview: Manage and optimize Google Ads campaigns (Search & Performance Max) Guide clients on SEO, PPC, CTR, Bidding strategies & more Voice-based inbound/outbound support (no chat or email) Fixed Saturday & Sunday off Salary: Freshers: Up to 30,000/month - (Depending Upon Interview) Experienced: Up to 50,000/month - (Depending Upon Interview, Experience and Last Salary) Requirements: Graduate in any stream Fluent English communication Immediate joiners only #GoogleAdsJobs #DigitalMarketingJobs #PPC #PerformanceMax #VoiceProcess #GoogleProject #ImmediateJoiners #WNSCareers #GurugramJobs #MarketingJobs #GraduateJobs

Direct Responsibilities Develop and execute performance-driven digital marketing strategies aligned with business growth objectives, focusing on ROI and customer acquisition for B2B and B2C Manage, optimize, and scale paid media campaigns across Google Ads, Meta (Facebook/Instagram), programmatic platforms, finance related websites and affiliate channels, ensuring efficient spend and high returns. Utilize marketing analytics tools (e.g., Google Analytics, MMPs, LMS, other Martech tools) to track and analyze campaign performance, generating insights that inform optimization strategies. Conduct in-depth market, audience, and competitive research to identify high-impact opportunities and emerging trends across digital platforms. Continuously optimize campaign targeting, creatives, bidding strategies, and landing page experiences to improve key performance indicators such as CPAO, ROAS, and LTV. Monitor and analyze the performance of digital marketing performance focused campaigns using analytics tools, MMP, LSM etc and provide actionable insights and recommendations for improvement. Stay updated with the latest trends and best practices in digital marketing, SEO, SEM, and social media marketing. Collaborate closely with creative, product, and data teams to ensure campaign alignment, seamless execution, and messaging consistency across channels. Own performance reporting with clear dashboards and regular updates on campaign performance, budget utilization, and actionable insights. Optimize website and app funnels, landing pages, and CTAs for better conversion rate and user journey performance. Manage and coordinate with external performance agencies or platform partners, ensuring delivery on campaign goals and KPIs. Contributing Responsibilities Support brand marketing and organic initiatives with data and performance insights. Share performance learnings with internal stakeholders to influence product development, CRM strategies, and lifecycle marketing. Assist in testing and implementing new marketing tools, automation platforms, and growth hacks. Help create a culture of experimentation and rapid iteration, using A/B testing and conversion rate optimization frameworks Relevant candidates please share your updated resume on Lakshmi.Veliath@sharekhan.com with subject - CV for Digital Marketing.

Responsibilities: * Develop digital strategies for brand growth * Manage social media presence across platforms * Optimize website for search engines * Analyze campaign performance & provide insights Health insurance Sales incentives Performance bonus

Web Development, Graphic Design, Social Media Content Creation, Video and Audio Editing, WhatsApp Features, and Email Campaigns, Website Maintenance Excellent English communication and collaboration abilities.

Job overview : We are seeking a data-driven and proactive Performance Marketer with hands-on experience in Meta (Facebook/Instagram) and Google Ads platforms. Youll play a key role in executing and optimizing paid campaigns across digital channels to drive growth and improve ROI. Experience with Amazon Ads is a plus but not mandatory. Key Responsibilities: Plan, launch, and optimize paid campaigns across Meta Ads (Facebook/Instagram) and Google Ads (Search, Display, YouTube) . Monitor campaign performance daily and adjust strategies based on data insights. Support keyword research, audience segmentation, and ad copy creation. Assist in running A/B tests on creatives, ad formats, and landing pages. Collaborate with the creative team to ensure high-performing ad visuals and messaging. Track KPIs such as CTR, CPA, ROAS, and conversion rates, and prepare performance reports. Stay updated on industry trends, platform changes, and best practices. Exposure to Amazon Ads or a willingness to learn is a bonus . Requirements: 1 to 3 years of hands-on experience with Meta and Google Ads platforms . Strong understanding of paid media performance metrics and attribution models. Comfortable working with data and tools like Google Analytics and Excel/Google Sheets. Ability to manage multiple campaigns and meet performance goals under supervision. Self-motivated, detail-oriented, and eager to learn and grow in a fast-paced environment. Bachelor's degree in Marketing, Business, Communications, or a related field. Interested candidates please whatsap your resumes to 9686659427 or on the email id : Neha.m@tiflabs.in

Job Title: Digital Marketing Manager Company: Acquest Property and Hospitality Services Pvt. Ltd. Location: Goregaon East, Mumbai (Candidates from Western Suburbs preferred) Experience: 3 to 5 Years Salary: 7,50,000 9,00,000 P.A. Industry Type: Immigration / Overseas Education / Consulting Department: Marketing & Communication Employment Type: Full Time, Permanent Role Category: Digital Marketing Job Description We are looking for a result-driven and experienced Assistant Digital Marketing Manager to lead and optimize our digital campaigns and manage our online presence across all channels. The ideal candidate should have strong analytical skills, hands-on experience across platforms, and the ability to manage digital strategies aligned with business goals. Key Responsibilities: Plan, implement, and optimize digital marketing campaigns (Google Ads, Facebook, Instagram, LinkedIn) Drive SEO & SEM strategies to increase organic traffic and rankings Lead paid media campaigns to drive targeted leads and conversions Execute performance marketing strategies across social media platforms Manage and optimize email and WhatsApp marketing automation workflows Oversee website updates and content management (WordPress) Use tools like Google Analytics, Google Tag Manager, etc., to track performance Prepare monthly performance reports and suggest data-driven improvements Coordinate with design, content, and sales teams to deliver results Manage and allocate digital marketing budgets effectively Desired Candidate Profile Minimum 35 years of experience in digital marketing Strong knowledge of Google Ads, Meta Ads, SEO/SEM, and automation tools Hands-on experience in WordPress, Canva, basic video/photo editing Proficient in analytics and reporting tools (Google Analytics, Tag Manager) Excellent communication, planning, and team coordination skills Must have completed a Digital Marketing Certification Course Candidates residing in Western Suburbs of Mumbai will be preferred

Responsibilities: * Manage online store operations: add/manage products in the WooCommerce store. * Create reports and maintain a dashboard for digital campaigns. * Analyse market trends and competitor tactics through online tools. Flexi working Job/soft skill training

Digital Marketing Manager We are seeking a dynamic and data-driven Digital Marketing Manager with proven experience in VAS (Value-Added Services) , mobile content, and related verticals such as OTT, gaming, telco services, or subscription-based platforms. The ideal candidate will be responsible for planning and executing end-to-end digital marketing campaigns to drive user acquisition, engagement, monetization, and retention across digital channels. Key Responsibilities: Digital Strategy & Planning: Design and implement comprehensive digital marketing strategies tailored to VAS offerings. Collaborate with product, content, and sales teams to align digital campaigns with business goals. Performance Marketing: Run and optimize paid campaigns on Google Ads, Meta, programmatic platforms, and telco operator portals. Focus on CPI, CPA, and ROI-based models to drive user acquisition and revenue. VAS Product Promotion: Devise marketing strategies to promote value-added services like SMS/IVR services, CRBT, games, and mobile content. Monitor and optimize conversion funnels specific to VAS products. Operator Portal & DCB Campaigns: Coordinate with telecom operators for DCB (Direct Carrier Billing) campaigns and placements. Optimize banner placements and landing pages on telco app stores and WAP portals. Analytics & Reporting: Track KPIs such as CAC, LTV, churn, MAU/DAU, and campaign performance. Use analytics tools (Google Analytics, Appsflyer, Adjust, Mixpanel) to generate actionable insights. Content & Creative Coordination: Work with design and content teams to produce creatives, banners, and video ads tailored for VAS offerings. Manage localization and cultural adaptation for regional VAS campaigns. Retention & Engagement: Plan lifecycle marketing including SMS push, in-app notifications, email, and re-targeting. Launch loyalty and referral programs to increase stickiness. Compliance & Telco Guidelines: Ensure campaigns adhere to operator, legal, and regulatory guidelines for DCB and content promotions. Qualifications: Bachelors degree in Marketing, Business, or a related field. MBA preferred. 5–8 years of experience in digital marketing, with at least 2–3 years in VAS, telecom, or related verticals. Hands-on experience with tools like Google Ads, Meta Business Manager, Appsflyer, Firebase, etc. Strong analytical skills with a performance and metrics-driven mindset. Deep understanding of the telecom ecosystem, especially operator integrations and billing flows. Preferred Experience: Exposure to Middle East, African, or South Asian telecom markets. Experience with subscription-based or micro-transaction monetization models. Knowledge of mobile-first strategies and user acquisition through feature phones and smartphones.

Job Overview: We are looking for an experienced Digital Marketing Campaign Manager to lead and manage digital campaigns from start to finish. The ideal candidate should have strong knowledge of Meta and Google Ads , experience handling teams, and a background in real estate marketing . You must be comfortable working in a fast-paced environment, handling pressure, and working flexible hours, including weekends when needed. Key Responsibilities: Campaign Management: Plan and manage digital campaigns across Google and Meta platforms Ensure campaigns meet performance goals and deliver strong ROI Optimize campaigns regularly based on data and performance Team and Client Management: Lead and support a team of digital marketers Work closely with clients to understand their goals and provide regular updates Coordinate with internal and external teams to ensure smooth execution Reporting and Budget Handling: Handle large advertising budgets efficiently Track and report campaign results to stakeholders Identify areas for improvement and growth Flexibility and Domain Focus: Apply industry knowledge to create relevant campaigns, especially in real estate Be open to working multiple shifts and weekends if needed Meet tight deadlines and manage work under pressure Skills and Qualities: Strong leadership and communication skills Proactive, detail-oriented, and result-focused Hands-on experience with Meta Ads Manager and Google Ads Comfortable with high-budget campaign management Note: Must be flexible with work hours, including weekends Should be able to handle pressure and deadlines Onsite work is expected, with remote support during critical times

Role & responsibilities Campaign Management: Plan, create, launch, and manage paid media campaigns on Meta Ads and Google Ads to achieve business goals and objectives. Optimization: Continuously monitor, analyze, and optimize campaigns to ensure maximum performance, including improving CTR, conversion rates, and ROI. A/B Testing: Develop and execute A/B tests to determine the most effective strategies, targeting, ad creatives, and bidding tactics. Audience Targeting: Utilize advanced audience segmentation and targeting strategies to ensure ads reach the right customers. Budget Management: Allocate and manage budgets across campaigns to ensure efficient spending and achieve desired results. Analytics & Reporting: Use performance metrics and analytics tools (e.g., Google Analytics, Facebook Ads Manager) to track campaign performance and provide regular reports to stakeholders with actionable insights. Trend Monitoring: Stay up-to-date with the latest trends, tools, and best practices in digital advertising to maintain competitiveness in the market. Collaboration: Work closely with creative teams to develop compelling ad creatives and copy, ensuring alignment with brand guidelines and campaign objectives. Preferred candidate profile Experience: 5 to 6 years of experience in performance marketing, with a focus on Meta Ads (Facebook/Instagram) and Google Ads. Platform Expertise: Strong knowledge of Google Ads (Search, Display, YouTube, Shopping) and Meta Ads (Facebook, Instagram) platforms and their respective ad management tools. Analytical Skills: Ability to interpret data and performance metrics, and to make data-driven decisions to optimize campaigns. Technical Skills: Familiarity with Google Analytics, Google Tag Manager, and other tracking tools. Proficiency in Microsoft Excel or Google Sheets for reporting. Creative Mindset : Ability to collaborate with creative teams to develop compelling ads that resonate with target audiences. Communication Skills: Strong written and verbal communication skills for reporting and cross-team collaboration. Certification: Google Ads and Meta Ads certifications are a plus. Take ownership, accountability, and responsibility for the role and organization requirements Adaptable and open-minded- Good at planning, organizing, and scheduling work tasks

Greetings from DigiXpressions Media Pvt Ltd! Who We are!! We are a full-stack digital marketing agency offering solutions for business growth. We are strategic thinkers, technology whisperers, and marketers backed by years of profession. Our pragmatic team identifies opportunities and customizes solutions to suit your business needs. Our problem-solving approach ensures efficiency that delivers measurable results. We are experts in performance-driven marketing. At DigiXpressions, we focus on maximizing ROI. We are nimble, flexible, and extremely transparent. We are an extension of your team. Our goal is simple accelerate business growth. Leap to the next level with DigiXpressions; let’s collaborate to create a success story! Roles & Responsibilities : Participate in forming effective paid search strategies. Launch and optimize various PPC campaigns. Oversee accounts on search platforms (e.g. Google AdWords & Bing). Be involved in keyword selection and audience targeting. Monitor budget and adjust bids to gain better ROI. Track KPIs to assess performance and pinpoint issues. Produce reports for management (e.g. dashboards). Write attractive and concise copy for adverts. Suggest and develop new campaigns across multiple channels. Maintain partnerships with PPC ad platforms and vendors. Create pitch decks and reports for new clients. Requirements : Proficiency in Google Ads, Google Ads Editor, Tag Manager, Google Analytics. Excellent at data handling and insight generation, proficiency in Excel & PPT. Strong technical skills. Experience with Microsoft Ads (Bing), Meta Ads is a plus. Excellent problem-solving skills and attention to detail. Ability to manage multiple campaigns and projects simultaneously. Perks and Benefits Five Days Working + Yearly Based Increment (Performance Based)

Role & responsibilities We are hiring a results-driven Digital Marketing Manager to lead and execute all aspects of our online marketing initiatives for the GFRP (Glass Fiber Reinforced Polymer) product segment. This includes managing digital campaigns, SEO, website performance, social media strategy, and high-quality content creation using both design tools and AI technologies. Preferred candidate profile Minimum 3 years in B2B digital marketing; experience in industrial, construction, or infrastructure sectors preferre Key Responsibilities: 1. Digital Marketing Strategy & Campaigns • Plan and execute digital advertising campaigns across Google, Facebook, LinkedIn, and WhatsApp. • Manage lead generation campaigns targeting consultants, developers, and contractors in infrastructure and construction. • Optimize campaign performance using analytics-driven insights. 2. Website & SEO Oversight • Manage website content and performance in coordination with development teams. • Conduct keyword research, improve search rankings, and ensure SEO best practices. • Track visitor behavior, conversions, and bounce rates through analytics tools. 3. Content Creation & Design • Design visually appealing content including banners, reels, posts, brochures, infographics, and pitch decks. • Create sector-specific visuals for GFRP applications in flooring, marine, precast, and highways. • Proficiency in Photoshop is a must, along with hands-on experience using Canva, CorelDRAW, Illustrator, or Figma. 4. AI-Enabled Marketing • Leverage AI tools (ChatGPT, Jasper, Surfer SEO, Canva AI, etc.) for content writing, automation, and keyword generation. • Explore and implement AI-based tools to improve team productivity and marketing ROI. 5. Social Media Management • Run daily operations across LinkedIn, Facebook, and YouTube channels. • Manage a content calendar aligned with brand goals and product promotions. • Monitor engagement, respond to inquiries, and build online brand presence. 6. Reporting & Analysis • Generate weekly/monthly reports to measure campaign effectiveness. • Analyze digital funnel metrics and make data-backed recommendations. • Track SEO performance, social engagement, and advertising ROI. Required Skills & Qualifications: • Minimum qualification: Digital Marketing certification/course (from a recognized institution). • Strong knowledge of SEO, SEM, social media marketing, and email automation. • Expertise in Photoshop and familiarity with Canva, Illustrator, CorelDRAW, or similar design tools. • Experience with Google Ads, Meta Ads Manager, LinkedIn Campaign Manager, and Google Analytics. • Excellent written communication and visual storytelling skills. • Strong understanding of digital marketing tools and AI-enabled platforms. Preferred Attributes: • Proactive, creative, and detail-oriented. • Prior experience in industrial or infrastructure product marketing is a plus. • Ability to handle multiple campaigns and deadlines independently. • Collaborative and open to learning emerging marketing technologies.

Job Title: Deputy Manager - Performance Marketing Overview The Deputy Manager - Performance Marketing is responsible for developing, managing, and optimizing digital marketing campaigns with the aim of driving customer acquisition and engagement across various online platforms. This role requires a data-driven individual who can strategically allocate budgets, measure campaign performance, and implement actionable insights to achieve marketing objectives. Key Responsibilities 1. Campaign Management: • Manage end-to-end campaign execution, including setting up, tracking, optimizing, and reporting on campaigns • Plan and execute digital marketing campaigns across multiple channels, including but not limited to, Google Ads, Facebook Ads, Instagram, LinkedIn, and other digital platforms • Conduct A/B testing to optimize ad creatives, landing pages, and audience targeting • Continuously monitor and adjust campaigns to improve performance and ROI 2. Budget Management: • Develop and manage the marketing budget, ensuring efficient allocation and expenditure • Forecast and track marketing spend, ensuring alignment with financial goals 3. Analytics & Reporting: • Analyze campaign performance data to derive actionable insights • Generate detailed reports on campaign performance, including metrics such as CTR, CPC, CPA, ROI, and conversion rates • Present findings and recommendations to senior management and stakeholders 4. Collaboration & Communication: • Work closely with the creative team to develop engaging ad creatives • Collaborate with the sales and product teams to ensure marketing efforts align with overall business objectives • Communicate campaign performance and insights to stakeholders effectively 5. Market Research & Trends: • Stay updated with the latest trends in digital marketing and the competitive landscape • Conduct market research to identify new opportunities for growth Qualifications: Bachelors degree in Marketing, Business Administration, or a related field. A Masters degree is a plus. Experience: • 4-7 years of experience in performance marketing/digital advertising • Proven track record of managing and optimizing high-budget digital marketing campaigns Skills: • Proficiency in using digital marketing platforms and tools such as Google Ads, Facebook Ads, Bing, etc. • Strong analytical skills with the ability to interpret data and make data-driven decisions. • Ability to work collaboratively in a team environment.

Role & responsibilities Managing our Instagram and social media accounts Creating reels, posts, and engaging content Building tie-ups with corporate companies & event planners Brainstorming and executing marketing campaigns Bringing in fresh ideas to promote the salon Preferred candidate profile 1. Social Media Management Experience with Instagram , especially: Posting stories, reels, and posts Writing engaging captions Using trending music and hashtags Basic understanding of Instagram insights & analytics 2. Content Creation Ability to shoot and edit short videos & reels (even basic mobile editing apps like InShot or CapCut) Basic design using Canva or similar Eye for beauty, layout, and brand consistency 3. Marketing Strategy Brainstorming and executing local marketing ideas (e.g. influencer visits, festive offers, giveaway collabs) Planning promotions or package offers Understanding customer psychology: What attracts walk-ins or corporate clients? 4. Corporate Tie-Ups / B2B Outreach Confident communication (email & phone) to reach out to: Offices for wellness days Wedding/event planners Apartment groups or clubs Maintaining a basic database or follow-up tracker 5. Branding & PR Thinking about how the salon is seen and remembered Engaging with influencers or bloggers for collabs Responding to Google / Instagram reviews professionally

Digital Marketing Team lead Insurance Industry 8+Years Bangalore Are you a digital marketing leader who excels at building and managing high-performing teams? This role offers an exciting opportunity to manage Marketing Automation and Web Operations teams for a global marketing center of excellence. You will oversee project execution, coach teams, and collaborate with cross-border stakeholders to deliver world-class digital marketing operations. Location- Bangalore (Hybrid) Your Future Employer A globally recognized organization known for its commitment to excellence in insurance, consulting, and risk management services. With a strong presence across continents, the company promotes a culture built on values, collaboration, and continuous learningnow expanding its digital marketing leadership team in India. Responsibilities Lead and manage the day-to-day operations of the Digital Marketing team, including scheduling, resourcing, and conflict resolution . Monitor team and individual KPIs, provide coaching, resolve issues, and identify training needs. Drive performance review processes with inputs on growth, skills, and improvement areas. Ensure accuracy and quality of work across Marketing Automation and Web Ops functions. Coordinate with cross-functional teams and stakeholders across geographies. Provide regular updates and reports to leadership. Maintain understanding of digital tools, industry best practices, and brand guidelines. Promote teamwork, innovation, and ownership across the GCoE digital marketing team. Requirements MBA or equivalent degree in Marketing. 8+ years of experience in Digital Marketing, with a minimum of 4 years in team management. Hands-on expertise in marketing automation, CRM (Salesforce preferred), CMS, web analytics, and social media tools. Strong verbal and written communication skills with a solution-oriented and empathetic leadership style. Familiarity with project management tools like Workfront and Microsoft Office Suite is a plus What is in it for you Lead a growing global team at the heart of digital transformation. Work closely with top-tier leadership in a high-impact role. Exposure to global digital marketing strategies, tools, and workflows. Shape the future of digital marketing operations in a collaborative and growth-driven environment. Competitive compensation and flexible work culture. Reach us: If you think this role is aligned with your career, kindly write me an email along with your updated CV at parul.arora@crescendogroup.in for a confidential discussion on the role. Disclaimer: Crescendo Global specializes in Senior to C-level niche recruitment. We are passionate about empowering job seekers and employers with an engaging and memorable job search and leadership hiring experience. Crescendo Global does not discriminate on the basis of race, religion, colour, origin, gender, sexual orientation, age, marital status, veteran status, or disability status. Note: We receive a lot of applications on a daily basis, so it becomes a bit difficult for us to get back to each candidate. Please assume that your profile has not been shortlisted in case you don't hear back from us in 1 week. Your patience is highly appreciated. Profile Keywords Digital Marketing Team Manager Jobs, Marketing Automation Jobs India, Web Operations Manager, Salesforce Marketing Cloud Jobs, Digital Marketing GCoE, Leadership Roles in Marketing, Digital Strategy Manager, Workfront Project Management, CRM and CMS Specialist, Digital Ops Jobs India, Crescendo Global Hiring, Senior Marketing Jobs.

Responsibilities: * Manage digital marketing campaigns across platforms like Google, Facebook, Instagram & LinkedIn. * Optimize ad performance. * Achieve measurable ROI from your campaign efforts. Health insurance Flexi working Life insurance Sales incentives Performance bonus

Key Responsibilities: Execute digital and offline campaigns. Coordinate with content and design teams. Analyze campaign performance and ROI. Support product marketing and customer engagement efforts. Requirements: Bachelor's in Marketing or related field. Familiarity with tools like HubSpot, Google Ads, Analytics. Excellent writing and project management skills.

Seeking an entrepreneurial, growth-oriented, self-starter to be a key contributor in building an iconic Digital Brand Services Agency. The incumbent will be a passionate brand marketeer fluent in all things digital with their eyes firmly set on the prize. Whats on offer - The chance to be part of a young, fun and growing organization and the opportunity to build hands on a top-notch client, project and agency portfolio. - Be the single point of contact on the client account; planning, strategizing, analysing and reporting on all individual deliverables as well as campaigns. - Use formal and informal influence to align diverse contributors to keep things moving forward on time while exceeding quality and performance standards. - Lead the development of client campaign strategy to meet organizational objectives. - Execute campaign plans with a keen eye on detail to meet and exceed defined success metrics. - Liaison and collaborate with asset development teams (Websites, Blogs, Creatives), specialists (social media, PPC, designers, etc.) to ensure smooth functioning of the engagement. - Create periodic reports and dashboards to update all stakeholders on the status of ongoing projects. - In-depth performance analysis to find opportunities for optimization of current strategy and development of the overall business digital strategy. - Build capabilities for scale by identifying partners, skills and trends in the digital marketing ecosystem. - Keep abreast with latest trends and innovations to bring in best practices and create inspirational work. Who You Are – Competency - Strong Communicator with superior writing, comprehension articulation abilities. - Proficient with complete MS Office suite for presentations and analysis of information. - Fluent in digital marketing platforms (Website Development, SEO, SEM, Social Media, Email) with the ability of being hands-on as and when required. (Relevant certifications will be an added advantage.) - Familiar with and passionate about brand and design principles to collaborate with specialists in the development of assets. - Hands-on technical specialist with a proven track record of designing, building and scaling 360-degree digital campaigns over a minimum work experience of 4 years. - Fluent across platforms and associated tools (on-page and off-page SEO, PPC and all SEM, Keyword analysis, performance content briefs, Social Media Marketing, Email Marketing, Lead Generation and Conversion Rate Optimization tactics and High-performance website development coordination). - Relevant certifications are mandatory. - Abreast of the latest trends in search, marketing automation and digital technology. - Culture - Pathologically curious with a deep-rooted desire to learn more, know more and do more. - Positive and Passionate about brands, consumers, technology and markets. - Invested in personal, professional and organizational growth; Constantly seeking ways to strengthen the synergies between all three. Who We Are An Award-winning Digital Brand Management agency who love and live all things digital. A dynamic young team with broad range of expertise, ranging from Brand Strategy to Performance Marketing to Design strategy, has come together to build a one-of-a-kind brand development and deployment centre. Uniquely positioned to service mature clients for their digital needs as well as partner with up-and-coming brands to define their digital first brand position, we aim to provide a much needed holistic, medium agnostic and conversion-oriented perspective on what consumers demand today from each and every brand interaction. All things aside, our people come first and building a fun-filled, high performance and enthusiastic team is our primary objective; we believe passion conquers all!

Who Were Looking For Were seeking an experienced and results-driven Head of Performance Marketing to lead our top-of-the-funnel initiatives aimed at driving lead generation and digital brand awareness. This role will oversee all performance marketing campaigns, ensuring they deliver high ROI and align with business objectives. The ideal candidate should be: Highly skilled in leading teams that manage and optimize campaigns across Google Ads, Meta platforms (Facebook and Instagram), and online affiliates. 8+years of experience in performance marketing and digital brand awareness across top tier consumer startups. Proficient in scaling B2C marketing initiatives, with a proven track record of achieving results. A strategic thinker with strong analytical capabilities and a hands-on approach. A natural leader with the ability to build, inspire, and manage high-performing teams. Tier 1 MBA or graduation school / preferred. What Youll Do In true startup fashion, youll wear multiple hats and take ownership of key initiatives. Your responsibilities include: Strategic Leadership: Take responsibility for achieving city-level digital lead generation targets in line with the annual operating plan (AOP). Strategize and execute performance marketing campaigns to optimize ROI, reduce CPA, and maximize conversions. Establish and monitor KPIs and dashboards for tracking performance across all channels. Work closely with the wider marketing team to optimize audience and communication strategies Collaborate with the content and design teams to create compelling ad creatives and landing page Monitor competitor activity and keep an eye out for trends Campaign Management: Oversee and optimize PPC campaigns across platforms including Google (Search, Display, Shopping, YouTube, Performance Max) and Meta (Facebook and Instagram). Lead keyword research, ad copy creation, A/B testing, and campaign optimization. Drive funnel optimization from impressions to conversions, leveraging data-driven insights. Implement and manage conversion tracking, pixel setup, and event tracking. Team Leadership: Build and lead a high-performing performance marketing team. Collaborate across teams (content, design, pre-sales, field sales) to optimize messaging, landing pages, and campaign outcomes. Mentor and guide team members to achieve peak performance. Budget & Analytics: Manage marketing budgets with precision, ensuring efficient allocation of resources to meet business goals. Conduct data analysis to identify trends, measure campaign effectiveness, and derive actionable insights. Develop mechanisms for collecting and analyzing data across teams, ensuring a seamless feedback loop for continuous improvement. Optimization & Innovation: Leverage A/B testing, CRO techniques, and advanced bidding strategies to enhance campaign effectiveness. Identify new digital marketing tools and technologies to stay ahead of trends. Continuously monitor competitor activities and emerging trends in performance marketing. What You'll Bring 5+ years of experience in performance marketing, including at least 4 years of leading high-performing digital marketing teams in the B2C space. Deep expertise in digital advertising platforms such as Google Ads, Meta platforms, and affiliates. Strong analytical skills to interpret data and translate it into actionable strategies. Proven ability to optimize campaigns for ROI and scale lead generation efforts. Hands-on experience in: Conversion tracking, pixel setup, and event tracking. Managing and optimizing paid campaigns (Google Ads, Facebook, YouTube, etc.). A/B testing and CRO techniques. Exceptional verbal and written communication skills. Entrepreneurial mindset with a strong bias for execution and results.