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2.0 - 5.0 years
6 - 10 Lacs
Gurgaon/Gurugram, Delhi / NCR
Work from Office
About the Role Your role as a Assistant Media Planning Manager will require you to drive the planning, campaign management, reporting and analysis for all Paid Digital Campaigns. The candidate should be able to identify and implement strategies for increasing conversions through different paid marketing channels. Should have a good hand in managing multiple accounts and proven deliverables as required. What Youll Do Responsibilities: Campaign Execution & Management : Execute and manage paid media campaigns across multiple search engines (e.g., Google Ads, Meta Ads), ensuring effective budget management and reconciliation of all paid spend. Optimization & ROI Maximization : Monitor, analyze, and optimize campaign performance to maximize return on investment (ROI) and improve conversion rates across all campaigns. Performance Analysis & Reporting : Set and track key performance indicators (KPIs) daily, weekly, and monthly; present performance reports to clients, identifying improvement opportunities and making data-driven recommendations. Strategic Client Partnership : Act as the primary point of contact for key clients, understanding their business goals and requirements, and fostering long-term partnerships through exceptional service and communication. Campaign Strategy & Innovation : Conduct keyword research, audience analysis, and market trend studies to develop informed, innovative campaign strategies. Regularly explore new techniques and strategies to enhance campaign effectiveness. Client & Internal Collaboration : Engage in regular client meetings and internal reviews (weekly, monthly, and quarterly) to ensure alignment on objectives and progress. Work closely with internal teams to streamline workflows and improve advertising processes. Business Growth & Upscaling : Drive business growth for clients through strategic bidding, budget management, campaign enhancements, and continuous optimization efforts to meet or exceed client and company business targets. Trend Analysis & Industry Expertise : Stay updated with the latest trends, advancements, and best practices in digital advertising to continually refine campaign strategies. New Business Opportunities : Identify and pursue new business opportunities with existing clients, recommending and implementing digital projects that enhance client ROI and achieve sales targets. Requirements: Bachelors degree in Marketing, Advertising, Business, or a related field. 2+ years of proven experience in managing paid advertising campaigns, particularly on platforms like Google Ads and Meta Ads. Expertise in Google Ads, including campaign setup, optimization, and performance analysis. Strong analytical skills with the ability to interpret data, draw insights, and make data-driven decisions. Exceptional communication and interpersonal skills to effectively collaborate with clients and internal teams. A proactive, strategic mindset with a proven track record of delivering results-oriented solutions. Ability to multitask, prioritize tasks, and meet deadlines in a fast-paced environment. Passionate about staying updated with industry trends and best practices in digital advertising and paid media management. Preferred Qualities : Detail-oriented with excellent problem-solving skills. A team player with the ability to foster strong client relationships and identify business growth opportunities. Join us and write the future of Digital Marketing
Posted 2 weeks ago
2.0 - 5.0 years
3 - 4 Lacs
Pune
Work from Office
Roles and Responsibilities Develop and execute digital marketing strategies to drive business growth. Manage and optimize Google AdWords campaigns, including ad copywriting, landing pages, and budget management. Create engaging social media content to increase brand awareness and customer engagement. Analyze website traffic using Google Analytics to identify areas for improvement. Desired Candidate Profile 2-5 years of experience in digital marketing or a related field. Strong understanding of SEO principles, including keyword research and on-page optimization. Proficiency in creating effective ad copywriting for various formats (e.g., Facebook ads). Experience managing multiple advertising platforms (Google AdWords) and analytics tools (Google Analytics). Proven track record of driving conversions through targeted online marketing efforts.
Posted 2 weeks ago
1.0 - 3.0 years
1 - 4 Lacs
Noida
Work from Office
We are seeking a skilled Google Ads Manager to create, manage, and optimize Google Ads campaigns across Search, Display, YouTube, and Shopping. The ideal candidate will have strong experience in PPC, keyword research, and bid management. Required Candidate profile 2-3 Years of Google ads Experience Managed at least 10 Google ads account Excellent Communication Experience with Client Meetings Experience with Google Ads Agency Google Ads certified Nearby In Noida
Posted 2 weeks ago
3.0 - 5.0 years
2 - 5 Lacs
Chennai
Work from Office
About the Role: We are seeking a strategic and data-driven Digital Marketing Specialist to lead our online marketing efforts. You'll be responsible for planning, executing, and optimizing multi-channel campaigns to drive brand awareness, customer engagement, and lead generation. This is a high-impact role for a motivated marketer ready to scale growth through digital platforms. Key Responsibilities Plan and execute digital marketing campaigns across channels: SEO, SEM, email, social media, and display advertising. Drive lead generation through targeted campaigns, landing pages, and performance analysis. Manage and optimize Google Ads, Facebook Ads, and LinkedIn campaigns. Coordinate with the content team to produce SEO-rich blog posts, social media content, and email newsletters. Analyze campaign performance using tools like Google Analytics, GA4, Tag Manager, and dashboards. Conduct A/B testing to improve click-through rates (CTR), conversion rates (CVR), and user experience. Monitor competitor activity and stay updated with the latest digital marketing trends and tools. Prepare monthly reports and provide insights on KPIs such as traffic, engagement, leads, and ROI. Requirements: 3 to 5 years of experience in digital marketing, ideally in a growth or B2B/B2C role. Proven success in managing and optimizing paid and organic campaigns. Solid understanding of SEO, PPC, email marketing, remarketing, and funnel strategy. Experience with Google Ads, Meta Business Suite, LinkedIn Ads, and email platforms like Mailchimp or HubSpot. Familiarity with WordPress, Canva, and basic HTML is a plus. Strong analytical, communication, and project management skills. Ability to work independently and collaboratively in a fast-paced environment. Interested candidates can reach out to careers@minusculetechnologies.com or 8925815896
Posted 2 weeks ago
9.0 - 14.0 years
8 - 14 Lacs
Noida
Work from Office
Job Summary: We are looking for an experienced and strategic Media Head to lead our media planning, buying, and execution across all platforms. The ideal candidate will have a strong grasp of both traditional and digital media landscapes, exceptional analytical skills, and a proven track record of driving brand visibility and campaign performance. This role requires a creative yet data-driven mindset with the ability to manage large media budgets, collaborate with cross-functional teams, and build lasting media partnerships. Key Responsibilities: Develop and execute a comprehensive media strategy aligned with brand and business objectives. Lead planning, negotiation, and execution of all media campaigns (digital, print, OOH, TV, and radio). Oversee digital media operations including Google Ads, SEO/SEM, YouTube, social media campaigns, and programmatic advertising. Analyze campaign performance using analytics tools and present actionable insights and recommendations. Collaborate with the content, design, and PR teams to ensure message consistency across platforms. Manage media agencies, vendors, and internal teams to ensure timely and effective delivery. Track and optimize media spends to maximize ROI and ensure budget efficiency. Develop and maintain strong media relationships to stay ahead of trends and opportunities. Supervise creative briefs, visual content approvals, and media asset development. Key Skills & Qualifications: Bachelor's or Masters degree in Marketing, Mass Communication, or a related field. 8+ years of relevant experience in media planning and execution. Strong understanding of media analytics, performance metrics, and digital tools (e.g., Google Analytics, Meta Business Suite). Proven experience with media buying, budget handling, and agency/vendor management. Excellent leadership and communication skills. Creative thinking with attention to detail and brand consistency. Experience in real estate, FMCG, hospitality, or agency background is a plus.
Posted 2 weeks ago
4.0 - 6.0 years
3 - 10 Lacs
Hyderabad / Secunderabad, Telangana, Telangana, India
On-site
Key Responsibilities: Plan, execute, and manage PPC campaigns on platforms like Google Ads, Bing Ads, and other relevant digital channels. Conduct keyword research, ad copy creation, bid management, and budget allocation for optimal campaign performance. Monitor and analyze campaign performance metrics (CPC, CTR, conversion rates, etc.) and make data-driven adjustments to maximize ROI. Collaborate with the content and design teams to develop engaging ad creatives and landing pages. Perform A/B testing for ad copy, landing pages, and targeting strategies to improve performance. Stay updated with industry trends, best practices, and the latest updates in paid advertising platforms and tools. Generate detailed reports on campaign performance, insights, and recommendations for management. Manage relationships with Dealer partners/ OEMs/ Business Heads to ensure alignment and consistency in PPC strategies. Assist in developing PPC strategies aligned with overall digital marketing and business objectives. Continuously monitor competitors & PPC strategies and market trends to identify growth opportunities. Qualifications and Skills: Bachelor ree in Marketing, Business, or a related field. 2-5 years of experience in managing PPC campaigns, preferably in the automotive or related industries. Strong understanding of Google Ads, Bing Ads, Facebook Ads, and other paid media platforms. Proficiency in Google Analytics, Google Tag Manager, and other relevant analytics and tracking tools. Excellent analytical skills with a strong grasp of data analysis and interpretation. Ability to work independently and collaboratively in a fast-paced environment. Strong communication and presentation skills. Certification in Google Ads or other relevant PPC certifications is a plus. What We Offer: Competitive salary and performance-based pay(as applicable) Opportunities for career growth and professional development. A dynamic and collaborative work environment. Exposure to diverse automotive brands and cutting-edge digital marketing strategies.
Posted 2 weeks ago
1.0 - 4.0 years
2 - 3 Lacs
Lucknow
Remote
We are seeking a detail-oriented and proactive Google Analytics & Conversion Tracking Specialist to oversee and enhance our tracking infrastructure across platforms such as Google Analytics (GA4), Google Ads, Meta (Facebook/Instagram), and Shopify
Posted 2 weeks ago
1.0 - 4.0 years
2 - 7 Lacs
Ahmedabad
Work from Office
We are seeking an experienced and innovative Digital Marketing Executive to join our growing team. The ideal candidate will be a results-driven individual with a proven track record of creating, implementing, and optimizing digital marketing strategies that drive user acquisition, engagement, and brand awareness. You will play a pivotal role in shaping our online presence and driving growth in a fast-paced, technology-driven environment. Key Responsibilities: Develop and execute comprehensive digital marketing plans aligned with business goals. Identify target audiences and optimize campaigns to increase customer acquisition and retention. Plan, execute, and manage performance marketing campaigns across channels (e.g., Google Ads, Facebook Ads, , and programmatic platforms). Track and analyze campaign performance metrics to maximize ROI. Drive organic traffic through SEO strategies, including on-page and off-page optimization. Oversee the creation of engaging and informative content (blogs, videos, infographics, etc.) tailored to our audience. Prepare detailed performance reports and insights to inform decision-making. Work closely with product and other teams to align marketing strategies with company objectives. Qualifications: Bachelors degree in Marketing, Communications, or a related field; MBA is a plus. 2+ years of experience in digital marketing, preferably in fintech or a technology-driven industry. Proficiency in digital advertising platforms, SEO tools, and analytics software. Strong understanding of the fintech landscape and target audience preferences. Demonstrated ability to drive customer acquisition and achieve measurable results. Exceptional communication, organizational, and project management skills.
Posted 2 weeks ago
4.0 - 8.0 years
4 - 8 Lacs
Bengaluru / Bangalore, Karnataka, India
On-site
What You Will Be Doing We believe that data-enabled digital capabilities and customer experiences, data-driven decisions, and predictive commercial insights, are all essential to achieving customer value and business growth at scale. The Digital organization drives this at Arrow by creating scalable, innovative, value-creating digital strategies, capabilities, and operations for the Global Components business. The Paid Search Leader is a strategic and tactical role focused on driving measurable results through paid search campaigns. This individual must have proven success managing and optimizing sophisticated search advertising campaigns across major platforms. The ideal candidate will excel in analyzing performance data, identifying optimization opportunities, and implementing strategic adjustments to maximize ROI. They should demonstrate proficiency in managing budgets, forecasting performance, and leading cross-functional collaboration to ensure alignment with broader marketing objectives. If youre passionate about data-driven marketing and leveraging search engine advertising to create business value through cutting-edge campaigns and performance optimization, this is the role for you! Key Responsibilities Global Paid Search Strategy Lead Develop global Paid Search strategy for channels such as Google & Bing, aligning with broader marketing objectives and business goals Oversee brand budget allocation and establish performance benchmarks for paid search channels Own end-to-end creation and implementation of campaigns, including media plan creation, campaign setup, daily checks, weekly reporting and optimizations Lead cross-functional collaboration with analytics team to ensure accurate & clean data across platforms Run quarterly reviews to evaluate and iterate on strategy based on market trends and KPIs Manage all aspects of B2B PPC campaigns including search, display, paid social and retargeting Drive lead generation testing efforts across paid search channels Google & Bing Develop and execute data-driven digital marketing strategies to drive traffic, leads, and sales Manage ad budgets, optimize bidding strategies, and track ROI for paid campaigns; Manage paid ad campaigns appearing on major search engines, such as Google and Bing Analyze campaign performance using Google Analytics, Search Console, and third-party tools Paid Search Automation Lead Provide strategic recommendations and input for regional expectations in global strategy Define, measure, and evaluate relevant paid media KPIs Manage SKU campaigns on Google & Bing globally with a focus on efficiency and scalability Oversee feed management for Google & Bing ensuring all data is accurate and grouped appropriately Maintain the relationship with Products team and evaluate value annually Create reporting around paid marketing funnels and leverage this to improve conversion rates Support analytics alignment for all paid search channels Continuously test creative, targeting, bidding strategies, and landing page alignment Execute supplier campaigns and optimize performance through close collaboration with Strategic Programs Team What s In It for You 5+ years experience in digital marketing with specific focus on paid search campaign management Demonstrated experience scaling paid search programs with strong ROI focus Proficiency with Google Ads, Microsoft Advertising, and related platforms Strong analytical skills with ability to extract insights from complex data sets Experience managing substantial marketing budgets effectively Knowledge of current SEM best practices, trends, and algorithm updates Excellent communication skills for cross-functional collaboration Strong attention to detail and ability to manage multiple priorities Google Ads and Microsoft Advertising certifications Experience with marketing automation platforms and CRM integration Working knowledge of SEO principles and their relationship to paid search Experience with scripts, automation, and feed management International market experience Experience with evolving channel strategies and tactics based on customer insights and product evolution
Posted 2 weeks ago
3.0 - 8.0 years
3 - 8 Lacs
Pune, Maharashtra, India
On-site
Key Responsibilities SAKJ Paid Search Lead Provide strategic recommendations & input for regional expectations in global strategy Manage and optimize Performance Max, Responsive Search Ads, and Dynamic Search Ads for the SAKJ specific Google & Bing Campaigns Lead SAKJ Supplier Campaign Execution & Management Optimize channel diversification and explore new opportunities (emerging platforms, AI tools) Support analytics alignment for all paid search channels Develop regional paid search strategies that align with market-specific behaviors and trends Execute and monitor campaigns across multiple countries with sensitivity to local market nuances Establish and track performance metrics to evaluate campaign effectiveness Identify growth opportunities in the SAKJ region and recommend budget allocation adjustments Performance Optimization Analyze campaign data to identify trends, opportunities, and challenges specific to SAKJ markets Prepare comprehensive performance reports for stakeholders with actionable insights Conduct regular A/B testing to improve campaign effectiveness and efficiency Manage account structure to ensure optimal organization and performance Monitor competitor activities in the region and adjust strategies accordingly Implement best practices for keyword selection, ad copy development, and landing page optimization Work with analytics teams to ensure accurate tracking and reporting Collaborate with regional marketing teams to align paid search efforts with broader marketing initiatives Stay current with platform updates & industry trends relevant to SAKJ markets What we are looking for 3+ years experience in paid search marketing with specific knowledge of SAKJ markets Proven track record managing successful Google Ads & Microsoft Advertising campaigns Strong analytical skills with ability to translate data into actionable insights Experience managing regional campaigns with sensitivity to local market needs Proficiency with Google Ads, Microsoft Advertising, & related analytical tools Working knowledge of one or more SAKJ region languages preferred Understanding of regional search behaviors and digital ecosystems Excellent communication skills for cross-functional collaboration Strong attention to detail and ability to manage multiple priorities Experience working with other digital marketing channels in the SAKJ region Knowledge of regional regulations affecting digital advertising Familiarity with regional search engines beyond Google and Bing Experience working in a global organization with matrix reporting structures Demonstrated ability to adapt global strategies to regional implementations Preferred Qualifications: Google Ads and Microsoft Advertising certifications Experience with marketing automation and CRM integration Familiarity with regional search engines beyond Google and Bing
Posted 2 weeks ago
0.0 - 1.0 years
1 - 3 Lacs
Gurugram
Work from Office
Desired Candidate Profile 0-1 year of experience in digital marketing or a related field. Strong understanding of campaign management principles, including planning, execution, tracking & analysis. Proficiency in managing multiple campaigns simultaneously across different channels (Google Ads/Bing Ads). Experience with analytics tools such as Google Analytics or similar platforms. Basic knowledge of social media marketing concepts.
Posted 2 weeks ago
7.0 - 12.0 years
15 - 25 Lacs
Bengaluru
Work from Office
Role & Responsibilities We're looking for someone who is obsessed with performance, deeply analytical, and readyto hustle. This role involves running paid campaigns and tracking performance across the entire marketing funnel. The right fit will bring together media strategy, analytics, email automation, and sales alignment to unlock growth loops across Kazam's software stack. Roles and Responsibilities: Campaign Strategy & Execution- Plan, launch, and optimize full-funnel paid campaigns (Google Search, LinkedIn, Meta) Build channel-specific messaging and creative briefs with the brand team Own and optimize Kazams presence across third-party platforms (e.g., marketplaces, product listing sites, aggregator portals) to drive qualified inbound interest. Funnel Analytics & Sales Tracking- Set up UTM structures, event-based conversion goals, and attribution models Monitor lead flow quality across CRM and work with sales to ensure funnel hygiene Design and deploy automated email sequences for nurture and reactivation Growth Experiments- Launch rapid tests on new channels, tools, and landing pages Experiment with AI tools, chat integrations, and automated workflows for scale. Tools you should know- Ads: Google Ads, LinkedIn Campaign Manager, Meta Ads Manager Analytics: GA4, Google Tag Manager, GSC, Hotjar CRM/Email: HubSpot, MailChimp Ideal Candidate 2+ years of experience in digital/performance marketing, ideally in B2B SaaS or growth-stage startups Experience working with sales/BD teams to optimize lead quality Ability to think in funnels, test relentlessly, and track every click and conversations Love for automating tasks, uncovering insights from dashboards, and working with new tools. What’s In It For You: A high-growth, impact-first environment in India’s most promising climate-tech startup Autonomy to shape the growth strategy across paid, email, and sales funnels Work with an ambitious team solving problems at the intersection of energy and mobility.
Posted 2 weeks ago
5.0 - 7.0 years
0 - 3 Lacs
Hyderabad, Chennai, Bengaluru
Work from Office
Job Title : Digital Marketing Manager Job description The Digital Marketing Manager will be a client-facing leader responsible for developing and executing comprehensive digital marketing strategies. This role involves collaborating with clients to understand their business objectives, creating and implementing marketing plans, and delivering measurable outcomes. The ideal candidate is a creative thinker with expertise in SEO, SMO, Google Ads, content marketing, and affiliate marketing, coupled with excellent communication and project management skills. Key ResponsibilitiesClient Engagement Serve as the primary point of contact for clients, attending in-person meetings to understand their business goals, challenges, and requirements. Build and maintain strong client relationships by providing regular updates, insights, and reports on campaign performance. Translate client objectives into actionable marketing strategies and plans. Strategic Planning and Execution Develop and implement comprehensive brand marketing strategies tailored to each client's unique needs and target audience. Create and manage digital marketing campaigns across multiple channels, including SEO, SMO, Google Paid Ads, and affiliate marketing. Oversee the planning and execution of affiliate marketing programs to expand client reach and boost ROI. Content Development and Marketing Lead content creation efforts, including writing, editing, and optimizing blogs, articles, social media posts, and other marketing collateral. Collaborate with creative teams to design visually appealing content for social media and digital campaigns. Ensure all content aligns with the clients brand voice, values, and target audience. Performance Analysis Monitor and analyze key performance indicators (KPIs) to assess the success of marketing campaigns. Prepare detailed performance reports with actionable insights and recommendations for clients. Use data-driven approaches to continuously improve campaign strategies. Team Collaboration Work closely with internal teams, including design, development, and analytics, to deliver cohesive marketing solutions. Coordinate with clients' internal teams to ensure alignment on goals and deliverables. Market Trends and Innovations Stay updated on the latest trends and technologies in digital marketing. Identify opportunities for innovation and recommend new tools and strategies to clients. Qualifications and SkillsEducational Background Bachelor’s degree in Marketing, Business, or a related field. A Master’s degree is a plus. Professional Experience 7+ years of experience in digital marketing, with at least 4 years in a client-facing role. Proven track record of managing successful SEO, SMO, Google Ads, content marketing, and affiliate marketing campaigns. Technical Skills Proficiency in SEO tools (e.g., Ahrefs, SEMrush, Moz), Google Ads, and social media marketing platforms. Strong understanding of analytics tools like Google Analytics and reporting dashboards. Experience with affiliate marketing platforms and strategies. Soft Skills Exceptional communication and interpersonal skills, with the ability to present ideas clearly and persuasively to clients. Strong organizational and project management skills, with the ability to manage multiple projects simultaneously. Creative thinking and problem-solving abilities. Other Requirements Ability to attend in-person client meetings and events as required. Experience working in a fast-paced, client-driven environment. Demonstrated ability to meet deadlines and deliver measurable results.
Posted 2 weeks ago
0.0 - 1.0 years
1 - 2 Lacs
Mumbai, Delhi / NCR, Bengaluru
Work from Office
What Youll Be Doing Translate product ideas into clear, structured PRDs and user stories Collaborate daily with developers and designers to bring features to life Conduct market and user research to validate feature direction Own sprint-level planning, QA coordination, and feature tracking Analyze usage data and user feedback to iterate quickly Work on ad-related features and user workflows, so an understanding of Google Ads and Meta Ads will come in handy. What Were Looking For Based in Delhi or Gurgaon and open to working in a hybrid setup Hands-on understanding of Google Ads and Meta Ads platforms Familiarity with PRD writing, product workflows, and Agile processes Comfortable with tools like Click up, Gather, Slack etc. Strong written communication and ability to structure ideas clearly Bachelors degree in Engineering (B.Tech/B.E./B.Sc.) or a related discipline. Bonus: Youve worked on SaaS products, marketing platforms, or any ad-tech project. Adaptable to new technologies and platforms. Locations : Mumbai, Delhi / NCR, Bengaluru , Kolkata, Chennai, Hyderabad, Ahmedabad, Pune.
Posted 2 weeks ago
0.0 - 1.0 years
2 - 3 Lacs
Bengaluru
Work from Office
Roles & Responsibilities: Assist in planning and executing digital marketing campaigns across multiple platforms. Manage social media accounts (LinkedIn, Instagram, Facebook, Twitter) by creating and scheduling content. Conduct keyword research and optimize content for SEO. Support email marketing campaigns, including content creation and performance tracking. Analyze marketing data and prepare reports on campaign performance. Stay updated with the latest digital marketing trends and best practices. Collaborate with designers and content creators to develop engaging marketing materials. Monitor website traffic and social media engagement using analytical tools.
Posted 2 weeks ago
15.0 - 18.0 years
15 - 20 Lacs
Hyderabad
Work from Office
Key Accountabilities Develop and implement end-to-end marketing strategies for residential, commercial, and plotted development projects. Create annual and quarterly marketing plans and budgets aligned with business and sales goals. Conduct market research, competitor analysis, and customer behaviour studies to identify opportunities and insights. Establish and maintain a consistent brand identity and positioning in the market. Manage brand messaging across all offline and digital platforms. Lead brand-building initiatives including PR campaigns, CSR activities, and media interactions. Key Functions & Responsibilities Plan and execute digital marketing campaigns across platforms like Google Ads, Facebook, Instagram, LinkedIn, and real estate portals. Oversee SEO, SEM, content marketing, social media, and website management. Track digital campaign performance metrics (lead generation, CPL, CTR, ROI) and optimize accordingly. Plan and execute ATL campaigns (print, outdoor, radio, cinema ads) for project promotions. Design and oversee BTL initiatives including site branding, hoardings, brochures, property exhibitions, and roadshows. Organize and manage project launch events, customer meet-ups, and broker/channel partner meets. Appoint, brief, and coordinate with creative, digital, PR, media buying, and event agencies. Negotiate vendor contracts to ensure timely, cost-effective, and quality marketing deliverables. Strategic To be involved in developing the annual / project-specific branding strategy based on product segment and customer profile To develop the Annual Brand Plan in conjunction with the Brand Head, Marketing Head, Sales Agency To develop the Launch Plan for new projects including creating and executing launch initiatives and post-launch market support activities. Oversee creation of marketing materials including brochures, project videos, digital creatives, site branding, and walkthroughs. Ensure high-quality, engaging, and project-relevant content across platforms. Track and analyse marketing KPIs such as lead generation, conversion rates, cost per lead, and campaign ROI. Prepare weekly/monthly performance reports and marketing dashboards for top management. Collaborate closely with the Sales team to align marketing initiatives with sales objectives. Coordinate with project, legal, CRM, and finance teams for approvals and cross-functional support. Operational To coordinate with the market research team to understand consumer insights and use the same to focus on brand-building activities To regularly visit the market to understand changes in the market, competitive moves, experience consumer interactions and identify opportunities To evaluate the brand communication mix for ATL/BTL promotional activities in line with product strategy to effectively track all executions of plans and ensure that they are carried out as per brand expectations and confirm to set deadlines To work closely with the Agency on the copy/ content and creative for advertisement and promotional campaigns To work with the sales teams to ensure timely and relevant promotion of the sale of properties through advertisements, open houses, events, press releases etc. To track actual spending and ensure costs are within the overall budget allocated To monitor sales data and plan/ modify branding initiatives to drive the achievement of sales targets To provide inputs to Vendors on the development of communication material To develop various post-sale marketing initiatives (viz. welcome kit, letter etc.) and all promotional material including at exhibitions, etc. To monitor competitor activities and based on the same undertake timely market intervention. Developmental Keep abreast of developments in the area Participate in recruitment of appropriate talent in line with approvals for work area Manage the team effectively by coaching, mentoring, provide periodic feedback and exposure to enhance learning Internal & External Interactions Internal: Function Heads Marketing & Sales, Sales, Marketing, Brand, Business Development, Engineering, and Design. External: Advertising Agency, Online/ direct Agency, Outdoor agency, PR agency, Event agencies, Vendors Preferred Profile. Strong knowledge of both digital and traditional marketing. Experience in handling high-value project launches. Proficiency in analytics tools and marketing software. Excellent leadership, communication, and vendor management skills.
Posted 2 weeks ago
1.0 - 4.0 years
2 - 4 Lacs
Chennai
Work from Office
Minimum 1 year of experience into Campaign Management( Non- voice Process) 5 Days working, Rotational Shift Salary up to 4.5 LPA One side cab and other side cab allowances Night Allowances Contact- Sejal- 9810352146 Required Candidate profile Candidate should comfortable with work from office Candidate should be comfortable with 24*7 shifts Candidate should have strong communication skills.
Posted 2 weeks ago
1.0 - 4.0 years
3 - 6 Lacs
Gurugram
Work from Office
Minimum 1 year of experience into google ads and its voice process. Should have strong communication skills. candidate should comfortable with work from office candidate should be comfortable with 24*7 shifts Contact- Vanshita- 9910807579
Posted 2 weeks ago
0.0 - 3.0 years
1 - 4 Lacs
Gurugram
Work from Office
Key Responsibilities: Paid Ad Campaign Management: Plan, execute, and optimize Google Ads, Facebook Ads, Instagram Ads, and other paid channels to drive online sales and brand awareness. Keyword & Audience Targeting: Conduct research and develop targeting strategies for paid campaigns, ensuring maximum ROI. A/B Testing & Optimization: Continuously test ad creatives, landing pages, and campaign structures to improve conversion rates. Budget Management: Allocate and optimize marketing spend across multiple channels to achieve business objectives. Performance Tracking & Reporting: Monitor key metrics like CTR, CPC, ROAS, CPA, and provide data-driven insights to improve performance. SEO & Organic Growth Support: Collaborate with the content and SEO teams to ensure synergy between organic and paid marketing efforts. Retargeting & CRM Integration: Implement and optimize remarketing strategies to enhance customer retention and lifetime value. Collaboration with Creative Team: Work closely with designers & copywriters to develop high-performing ad creatives and landing pages. Competitor Analysis: Keep an eye on market trends, competitor ads, and new digital marketing tools to stay ahead in the industry.
Posted 2 weeks ago
2.0 - 5.0 years
5 - 7 Lacs
Gurugram
Work from Office
Account Management Develops, manages, and monitors client service delivery executions of the assigned accounts Oversees process development and execution management Assures quality control of all media planning and implementation Enforces Best Practices Prepares and presents annual financial plans and human resources plans Performance Media Implements Planning Process for the assigned accounts and holistic media planning across all digital disciplines paid search, display, social, native, video, and Ecom Coordinates efforts across different digital media channels to drive optimized recommendations Continuously evaluate and improve upon all digital media opportunities Attend client meetings as needed, interface as needed with executive level and middle management level on the client side during meetings and presentations Understands and expands business prospects by having a thorough understanding of all the services provided by the agency.
Posted 2 weeks ago
3.0 - 5.0 years
3 - 5 Lacs
Navi Mumbai
Work from Office
Seeking Social Media Manager to lead strategy and content for mental health awareness, ensuring brand growth, engagement, and sensitive lead generation across all major platforms.
Posted 2 weeks ago
2.0 - 4.0 years
2 - 6 Lacs
Noida
Work from Office
Must have hands-on experience in running and optimizing Google, Meta Ads, lead generation, CPL/ROAS improvement, audience targeting, A/B testing, analytics, and B2B campaigns for SaaS and digital products.
Posted 2 weeks ago
5.0 - 10.0 years
6 - 10 Lacs
Noida
Hybrid
Requirements: About the Role We are looking for a Senior Executive Paid Media to join our high-performance marketing team. This role is ideal for someone who thrives in a fast-paced environment and is focused on outcomes, not just execution. You will lead multi-platform paid media campaigns across LinkedIn, Google, Meta, and Programmatic channels, driving brand visibility and lead generation for both B2B and B2C clients. Key Responsibilities Strategy & Planning Design and implement paid media strategies aligned to specific business goals (lead gen, traffic, brand recall, account engagement). Craft ABM-led digital strategies using advanced targeting across LinkedIn and programmatic platforms. Leverage GenAI tools (e.g., ChatGPT, Jasper, Copy.ai) to accelerate ideation, ad copywriting, audience segmentation, and campaign insights. Campaign Execution & Optimization Set up and manage campaigns on: LinkedIn (ABM, Lead Gen, Retargeting) Google Ads (Search, Display, YouTube, Performance Max) Meta (Facebook/Instagram) Programmatic platforms (DV360 or equivalent) Utilize GenAI tools to test multiple creative variations, ad copies, and value propositions at scale. ABM Campaign Focus Work with internal and client stakeholders to define Target Account Lists (TALs). Use IP-based targeting, matched audiences, and GenAI-generated personalization strategies to tailor content for decision-makers. Monitor account-level engagement and adapt content dynamically with AI-driven insights. Performance Analytics & Reporting Own and report on performance metrics including CPL, CPA, ROAS, CTR, and conversion rates. Use analytics tools (Google Analytics, Looker Studio, in-platform dashboards) alongside GenAI-powered summaries to deliver actionable campaign insights. Collaboration & Client Engagement Coordinate with content, creative, SEO, and web development teams to ensure cross-channel alignment. Present campaign strategies and performance to clients, showcasing how GenAI-driven efficiencies and insights are improving results. Key Skills & Experience 5-10 years of hands-on experience in managing paid campaigns across Google, LinkedIn, Meta, and Programmatic platforms. Deep experience in running ABM campaigns and targeting high-value enterprise accounts. Strong familiarity with GenAI tools for content generation, A/B testing, and campaign ideation. Experience in both B2B and B2C funnel strategy and messaging frameworks. Proficient in Google Analytics (GA4), GTM, UTM tracking, and CRM integrations. Highly analytical and capable of transforming data into insights and actions
Posted 2 weeks ago
5.0 - 10.0 years
4 - 6 Lacs
Kolkata
Work from Office
At Predicta Digital , we are a leading digital marketing agency offering a dynamic, work environment. We specialise in providing comprehensive online marketing solutions to a diverse clientele. We are currently seeking a skilled, passionate Sr. Consultant SEO / PPC to join our growing team full-time. This role begins with a 3-month in-office period in Kolkata, after which it transitions to a flexible hybrid work model. Key Responsibilities: SEO Responsibilities: Conduct in-depth keyword research and provide strategic insights for optimized content creation. Implement effective on-page and off-page optimization strategies to boost website rankings and visibility. Troubleshoot and resolve technical SEO issues to improve site health. Audit client websites, formulate SEO strategies, and break down actionable tasks for improvements. Write, review, and optimize content to align with SEO best practices. Develop detailed content briefs that support both SEO and PPC campaigns. Analyze Google Analytics and Search Console data to refine strategies and track SEO progress. Collaborate with team members and clients to ensure seamless execution of all SEO initiatives. PPC Responsibilities: Manage and optimize PPC campaigns across platforms like Google Ads, Facebook Ads, LinkedIn Ads, and more. Monitor PPC performance, analyze data, and make data-driven optimizations to maximize ROI. Create and maintain engaging ad copy and creatives to drive performance. Conduct keyword research for PPC campaigns to ensure maximum impact. Use Google Analytics and other tools to track PPC performance and optimize campaigns. Work alongside the SEO team to ensure PPC strategies are aligned with overall marketing goals. What You Bring: Proven experience in designing and managing digital marketing strategies with a focus on customer acquisition and retention. A strong passion for both SEO and PPC , with the ability to quickly learn new tools and strategies. Proficiency in Google Ads , Facebook Ads , and LinkedIn Ads . Excellent communication and teamwork skills for seamless collaboration with internal teams and clients. Familiarity with WordPress and other commonly used CMS platforms. Proficiency with Google Analytics , Google Search Console , Google Tag Manager , and Google Optimize . Strong organizational skills to effectively manage multiple clients and tasks. An understanding of search engine algorithms and ranking factors. Strong written and verbal communication skills. Experience in copywriting , content creation , and other marketing channels is a plus. Familiarity with social media marketing is an added advantage. A keen attention to detail and the ability to manage projects with precision. What We Offer: Hybrid work model (first 3 months in office) 3 days in office 2 days remotely Schedule : Monday to Friday 7AM to 3PM Performance bonus Competitive industry-standard remuneration A supportive, positive environment where you can grow and excel in a senior SEO and PPC consultant role.
Posted 2 weeks ago
3.0 - 8.0 years
7 - 17 Lacs
Gurugram
Work from Office
Location: Gurgaon (Work from Office) Department: Marketing & Growth Reports To: Founder Experience: 3+ years post-MBA or 4+ years post-B.Tech Education: Tier-1 College Preferred (IIT, IIM, ISB, NIT, etc.) Company: BOULT About BOULT: BOULT is a leading Indian consumer tech brand redefining the wearables and audio category. With innovation at our core and a D2C-first approach, we are building one of Indias most loved lifestyle brands. Our journey is fueled by data, design, and deep consumer understanding — and we are just getting started. Role Overview: We are looking for a highly analytical and agile Performance Marketing & D2C Manager to lead digital customer acquisition and drive growth through BOULT’s D2C platforms. The ideal candidate combines sharp analytical acumen with creative problem-solving and has prior experience working with fast-paced, consumer-first D2C brands. Key Responsibilities: Performance Marketing & Acquisition Strategize and execute ROI-driven campaigns across Google Ads, Meta Ads, YouTube, and Affiliate channels. Manage budgets effectively to optimize CAC, ROAS, LTV , and funnel conversion metrics. Coordinate with internal teams to produce high-impact ad creatives and landing pages. Continuously test, iterate, and scale campaigns based on real-time data. D2C Growth & Ecommerce Management Drive end-to-end growth for boultaudio.com and app (if applicable), including traffic, conversions, and revenue. Collaborate with design, tech, and product teams to improve user journey, AOV, cart-to-purchase conversion , and page speed. Own merchandising strategy, product visibility, and on-site campaigns. Leverage consumer data to drive retention and repeat purchases through CRM initiatives (Email/SMS/Push). Analytics & Reporting Build and maintain dashboards using Google Analytics (GA4), GTM, Meta Business Manager , etc. Monitor daily, weekly, and monthly performance KPIs and report to leadership. Extract actionable insights from performance data to optimize campaigns and influence cross-functional strategy. Team Management Lead and mentor a small team of performance marketers and analysts. Coordinate with external agencies or consultants (if any) to ensure alignment and timely delivery. Who You Are: Highly data-driven , number-savvy , and capable of making decisions based on facts, not assumptions. Thrive in high-growth , fast-paced environments with a strong bias toward execution. Able to think on the spot , adapt quickly, and manage multiple moving pieces. Have strong attention to detail and the ability to zoom out for strategic thinking. Qualifications: 3+ years post-MBA or 4+ years post-B.Tech from a Tier-1 institute (IIM/IIT/ISB/NIT/FMS etc.). Prior experience in a D2C-first brand (consumer electronics/lifestyle/ecommerce preferred). Hands-on experience with Google Ads, Meta Ads , analytics tools, and campaign optimization. Proven success managing performance marketing budgets and ecommerce growth targets. Experience in leading teams and collaborating across departments. Why Join BOULT? Opportunity to work directly with the founder and leadership team. Own critical growth levers for one of India’s fastest-growing D2C brands. Culture of speed, ownership, and innovation. Competitive compensation, learning opportunities, and fast-track growth.
Posted 2 weeks ago
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