Digital Marketing Specialist

2 - 5 years

3 - 4 Lacs

Posted:1 month ago| Platform: Naukri logo

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Job Type

Full Time

Job Description

Roles and Responsibilities Develop and execute digital marketing strategies to drive business growth. Manage and optimize Google AdWords campaigns, including ad copywriting, landing pages, and budget management. Create engaging social media content to increase brand awareness and customer engagement. Analyze website traffic using Google Analytics to identify areas for improvement. Desired Candidate Profile 2-5 years of experience in digital marketing or a related field. Strong understanding of SEO principles, including keyword research and on-page optimization. Proficiency in creating effective ad copywriting for various formats (e.g., Facebook ads). Experience managing multiple advertising platforms (Google AdWords) and analytics tools (Google Analytics). Proven track record of driving conversions through targeted online marketing efforts.

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