Silphony

Key Responsibilities: Social Media Marketing Plan, create, and manage content across Instagram, Facebook, YouTube, and Pinterest. Work with the design and photography team to execute high-quality creatives. Manage posting schedules, reels, stories, and brand communication. Grow followers, engagement, and community interactions organically. Track performance metrics and improve content strategy. Analytics & Reporting Use tools like Google Analytics, Meta Ads Manager, Shopify reports, or other dashboards. Analyse ad performance Track KPIs such as CTR, CPC, ROAS, CAC, engagement rate, follower growth, etc. Present insights and actionable recommendations to the leadership team. Basic Requirements Minimum 2–3 years experience in social media + performance marketing. Strong understanding of paid media, audience segmentation, and funnel planning. Ability to analyze numbers and convert data into insights. Hands-on experience with Meta Ads, Google Ads, Google Analytics, Shopify (preferred). Strong communication and content planning skills. Ability to work with design/creative teams. Preferred Skills Experience in e-commerce or fashion/jewellery brands. Knowledge of influencer marketing. Basic video editing or creative direction. What We Offer: Competitive salary based on experience Opportunity to work with a fast-growing D2C brand Creative freedom and ownership Growth opportunities and learning environment Job Type: Full-time Pay: ₹15,000.00 - ₹25,000.00 per month Application Question(s): Located within 20km Radius of Dwarka. Location: Dwarka, Delhi, Delhi (Preferred) Work Location: In person