Key Responsibilities: Paid Ad Campaign Management: Plan, execute, and optimize Google Ads, Facebook Ads, Instagram Ads, and other paid channels to drive online sales and brand awareness. Keyword & Audience Targeting: Conduct research and develop targeting strategies for paid campaigns, ensuring maximum ROI. A/B Testing & Optimization: Continuously test ad creatives, landing pages, and campaign structures to improve conversion rates. Budget Management: Allocate and optimize marketing spend across multiple channels to achieve business objectives. Performance Tracking & Reporting: Monitor key metrics like CTR, CPC, ROAS, CPA, and provide data-driven insights to improve performance. SEO & Organic Growth Support: Collaborate with the content and SEO teams to ensure synergy between organic and paid marketing efforts. Retargeting & CRM Integration: Implement and optimize remarketing strategies to enhance customer retention and lifetime value. Collaboration with Creative Team: Work closely with designers & copywriters to develop high-performing ad creatives and landing pages. Competitor Analysis: Keep an eye on market trends, competitor ads, and new digital marketing tools to stay ahead in the industry.
Company Description Essentia Environments is India’s premier Interior Design and Build company, specializing in bespoke residences and commercial spaces. Essentia embodies global refinement with an indigenous design aesthetic amalgamating classic and contemporary designs. Founded by Hardesh and Monica Chawla, Essentia Environments has become a leader in the interior designing space in India and internationally. Role Description This is a full-time on-site PR & Brand Communications Intern role located in Gurugram. The intern will be responsible for handling press releases, media relations, public relations, communication, and strategic communications on a day-to-day basis. Start Date: Immediate What You’ll Do: 🌟 Be the voice and vibe of essentia across media platforms and events. 🌟 Assist in building relationships with media houses, influencers, and brand collaborators. 🌟 Represent the brand at high-end events, shoots, and walkthroughs. 🌟 Create and curate compelling content in collaboration with our in-house design and social teams. 🌟 Monitor trends and ensure essentia stays culturally relevant and desirable. What We’re Looking For: ✨ A flamboyant personality with a strong sense of aesthetics and storytelling. ✨ Exceptional verbal communication and presentation skills. ✨ Obsession for PR, brand building, and networking. ✨ Fresh graduates or students from Communications, PR, Fashion, Media, or Design backgrounds. ✨ Someone who thrives in stylish, fast-paced, and design-driven spaces. If you believe in making impressions that last and have an eye (and voice) for all things fabulous — we want to hear from you. 📩 Drop us your resume + a 30-second video intro at: careers@essentiaenvironments.com