Plan, create, and manage high-performing Meta Ads campaigns. Optimize ad performance through A/B testing, audience segmentation, and budget allocation. Analyze key metrics (CPC, CTR, ROAS, CPM) to improve campaign effectiveness.
Responsibilities: * Create visually appealing designs using Photoshop, Figma & Logo Design software * Ensure brand consistency across all materials * Collaborate with marketing team on concept development
Plan, create, and manage high-performing Meta Ads campaigns. Optimize ad performance through A/B testing, audience segmentation, and budget allocation. Analyze key metrics (CPC, CTR, ROAS, CPM) to improve campaign effectiveness.
Design high converting static and motion graphics for Facebook, Instagram,ads. Develop variations for testing different messaging and visuals. Create email headers, GIFs, and in-email graphics. Ensure visuals are optimized for different devices.
You will be responsible for managing, optimizing, and scaling paid advertising campaigns on digital platforms such as Google and Facebook. As a Media Buyer, you will interact with clients, team members, and stakeholders, maintaining clear communication and delivering actionable insights through daily reports. Your role will involve launching campaigns, monitoring performance, and optimizing them to maximize ROI and performance. Key responsibilities include maintaining communication with clients and stakeholders, optimizing campaigns for performance, providing detailed daily reports with key metrics and recommendations, managing client inquiries, and providing strategic guidance. You will be managing Facebook ad campaigns with precision targeting and creative strategies, allocating budgets effectively for optimal performance, and ensuring cost-efficiency. The ideal candidate should have proven experience as a Media Buyer, focusing on Facebook and Google Ads, strong analytical skills, proficiency in interpreting ad performance metrics, excellent communication and interpersonal skills, the ability to manage multiple campaigns and deadlines, proficiency in ad management platforms and reporting tools, and knowledge of mens outdoor and performance gear markets is a plus. In return, we offer a competitive salary with performance-based bonuses, flexible working hours including remote options, an opportunity to work with a fast-growing brand in the mens performance gear market, and a dynamic and collaborative team environment.,
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