Director Marketing

About Us

Biz2X , a subsidiary of Biz2Credit USAs largest digital SME lender, is at the forefront ofrevolutionizing digital lending across global markets. Backed by marquee investors like WestbridgeCapital and Nexus Venture Partners, Biz2X enables next - gen lending through its advanced SaaSplatform designed specifically for banks and NBFCs.Our platform is trusted by over 35 leading financial institutions across the globe. We are proudpioneers of industry - first AI - driven innovations such as the Agentic AI Bot , Digital Site Visits , and BizAnalyzer Score tools that significantly reduce operational costs a nd improve loan turnaroundtimes.Recognized by CNBC , Financial Times , and Deloitte Fast 500 , Biz2X continues to lead the innovationcurve in digital financial services.Certified consistently as a Great Place to Work , we are building the future of embedded finance anddigital credit infrastructure in India. If you are passionate about empowering clients, creatingstrategic impact, and being part of the next wave of fintech transformation, Biz2X is the place foryou.Read Our Latest Press Release: Biz2Credit in the News - Biz2CreditRead Our Latest Press Release: Press Release - Biz2XLearn More: Intelligent Digital Lending Platform for Banks and Lenders - Biz2X & Apply for BusinessLoans & Financing Online | Quick Approval - Biz2CreditDirector - MarketingWere seeking a strategic, hands - on Director of Marketing to lead G TM, brand, content, PR, andemployer marketing for our enterprise Fintech SaaS platform, Biz2X. Youll drive our positioning,messaging, and go - to - market strategy, creating campaigns that build brand visibility, fuel demand, andempower sales.In this hig h - impact role, youll work closely with Sales, Product, Customer Success, and HR to shapepowerful narratives, lead B2B events, and deliver standout assets from product demos toboardroom - ready pitch decks. You'll also spearhead PR and employer branding, p artnering withagencies to strengthen our voice in the fintech space.

Key Responsibilities

Drive positioning, messaging, content development, and campaigns for Biz2X / Biz2Creditbusinesses.Lead brand marketing initiatives for B2B enterprise products, collaborating closely withSales, Marketing, Product, and Customer teams.Plan and execute B2B events focused on networking, lead generation, and enhancingindustry relationships for conversions and ROI.Craft compelling product narratives an d value propositions based on in - depthunderstanding of industry drivers and customer needs.Develop sales enablement content and deliver training sessions to equip stakeholders withdeep product knowledge and positioning strategies.Create high - impact presentations and demos tailored for prospective clients to supportsales efforts.Drive employer branding initiatives to establish the organization as a top workplace.Partner with PR agencies to enhance employer brand visibility through strategic ev ents andtargeted campaigns.

Required Skills & Competencies

Strong written and verbal communication skills.Proven team leadership and people management experience.Creative, strategic thinker with a result - driven, go - getter attitude.Highly eth ical, accountable, and effective in fast - paced environments.Excellent problem - solving and analytical capabilities.Ability to think outside the box and deliver innovative marketing solutions.

Preferred Qualifications

MBA in Marketing with 10+ yea rs of experience in SaaS or product marketing roles.Extensive experience managing complex marketing projects with sharp execution andprioritization skills.Sales - focused mindset with a strong understanding of B2B enterprise SaaS markets.Persuasive storyteller with exceptional presentation and visual communication skills.Track record of delivering measurable business outcomes through strategic marketingefforts.