Director Marketing

As a Marketing Manager at our company, you will play a pivotal role in leading our marketing efforts. Your responsibilities will include evaluating and developing marketing strategies, coordinating marketing activities, communicating plans effectively, and enhancing brand awareness. Working closely with the sales team, you will also focus on developing a pricing strategy to drive profits and market share. **Role Overview:** You will participate in branding and corporate identity development, implement marketing plans, manage budgets, and conduct market research. Additionally, you will collaborate with various teams to drive brand initiatives, negotiate with media partners, and oversee marketing agency relationships. Your role will involve supervising a marketing team and potentially managing digital marketing programs. **Key Responsibilities:** - Develop branding and corporate identity initiatives - Implement marketing plans and promotional calendars - Manage marketing budgets and sales forecasting - Grow target market share and monitor costs - Conduct customer, brand, and product research - Provide expertise in advertising, PR, social media, and events - Negotiate contracts with media partners - Collaborate with new business development and sales teams - Supervise marketing team and oversee agency relationships - Analyze website and email marketing performance **Qualifications Required:** - Master's in Marketing or an MBA - Ability to manage multiple projects concurrently - Strong communication skills - Customer-focused attitude - Experience in content creation - SEO and PPC experience, certifications preferred - Results-driven mindset - Collaboration with cross-functional teams - Problem-solving abilities This is an exciting opportunity for a seasoned marketing professional to lead strategic initiatives and drive brand success.,