Home
Jobs

97 Consumer Insights Jobs - Page 4

Filter Interviews
Min: 0 years
Max: 25 years
Min: ₹0
Max: ₹10000000
Setup a job Alert
Filter
JobPe aggregates results for easy application access, but you actually apply on the job portal directly.

5.0 - 8.0 years

15 - 17 Lacs

Gurugram

Work from Office

Naukri logo

lead research efforts to identify market trends, consumer behavior and competitor strategies for both B2C and B2B businesses. Generate actionable business insights via quantitative & qualitative analytics from various periodic and ad-hoc research efforts. Propose and manage research projects for driving strategy choices and business growth. Build understanding of market, competition, consumer, and customer behavior trends and translates this into up-to-date insights for the market. Monitor and analyze macro industry growth trends & market dynamics through primary and secondary research. Drive competitive intelligence via deep dives into competitor financials and monitoring competition trends. Utilize insights to give direction for product development, marketing strategies, and communication initiatives. Work with the global market intelligence team to report quarterly market analyses and forecasts for the region. Present and discuss objective business information with business leaders to influence directions and decisions by distilling the essence of the quantitative analysis. Manage and execute the budget for market intelligence. Your qualifications MBA/statistics/mathematics background, with prior experience in market intelligence or consumer insights Key competencies: Extensive knowledge of market research streams. Hands on experience in brand tracks, U&A studies, campaign assessments etc Analytical and synthesis skills to distil a crisp message out of a complex research output. Cultural awareness, diplomacy, and communication skills. Heightened sense of collaboration across cross-functional teams.

Posted 3 weeks ago

Apply

1.0 - 4.0 years

4 - 5 Lacs

Bengaluru

Work from Office

Naukri logo

Role & responsibilities : Become familiar with the company's brand and message Discuss strategy with management to best increase sales in your market Answer all questions pertaining to the brand and it's products Record concerns and feedback from customers. Schedule time with management to discuss with the impact of your products on their business An outgoing personality with a love for helping people Excellent written and verbal communication skills Ensure high levels of customer satisfaction through excellent sales service Maintain outstanding store condition and visual merchandising standards Maintain a fully stocked store Ascertain customers needs and wants Recommend and display items that match customer needs Welcome and greet customers

Posted 3 weeks ago

Apply

8.0 - 10.0 years

16 - 20 Lacs

Noida

Work from Office

Naukri logo

About Us: Paytm is India's leading mobile payments and financial services distribution company. Pioneer of the mobile QR payments revolution in India, Paytm builds technologies that help small businesses with payments and commerce. Paytm’s mission is to serve half a billion Indians and bring them to the mainstream economy with the help of technology. About the team : The marketing team at Paytm is at the forefront of building the brand’s relationship with the consumer, both existing & potential. With the ambition to add value to the brand, the team focuses on engaging and driving effective marketing practices across various channels. Key Responsibilities : 1 . Develop and execute annual marketing plans to drive business objectives 2. Build and strengthen brand positioning and architecture 3. Create multi-channel marketing campaigns to increase brand awareness and engagement 4. Leverage consumer insights to identify unmet needs and drive innovation 5. Manage media planning, campaign metrics, and performance optimization 6. Lead strategic partnerships and agency relationships 7. Drive innovation in content formats and emerging platforms 8. Leverage consumer insights, market trends, and data analysis to inform marketing decisions. 9. Manage media planning, campaign metrics, and performance optimization 11. Lead strategic partnerships and collaborations to amplify brand reach and impact 12. Develop and maintain relationships with internal stakeholders, agencies, and external partners 13. Conceptualize and execute high-impact communication campaigns across digital and offline channels. Required Skills: 1. 8-10 years of experience in brand marketing, with experience in consumer tech business is a plus. 2. 4-5 years as FMCG brand manager (not trade or sales) is a must. 3. Should have managed 20cr and above ATL brand campaigns. 4. Proven track record of building and managing brands. 5. Strong understanding of consumer insights and market trends 6. Excellent campaign planning and execution skills 7. Ability to manage agency relationships and internal creative teams 8. Strong analytical and problem-solving skills EducationMBA is a must. Why join us: A collaborative output-driven program that brings cohesiveness across businesses through technology Improve the average revenue per use by increasing the cross-sell opportunities A solid 360 feedback from your peer teams on your support of their goals Respect, that is earned, not demanded from your peers and manager. Compensation :If you are the right fit, we believe in creating wealth for youWith enviable 500 mn+ registered users, 21 mn+ merchants and depth of data in our ecosystem, we are in a unique position to democratize credit for deserving consumers & merchants – and we are committed to it. India’s largest digital lending story is brewing here. It’s your opportunity to be a part of the story!

Posted 3 weeks ago

Apply

2.0 - 5.0 years

5 - 6 Lacs

Hyderabad

Work from Office

Naukri logo

Responsibilities: * Develop marketing strategies based on insights * Conduct campaign analysis & optimization * Analyze customer behavior & preferences * Monitor market trends & competitors, Analyze economic and industrial data to support business. Health insurance Provident fund

Posted 3 weeks ago

Apply

4.0 - 7.0 years

9 - 12 Lacs

Gurugram, Bengaluru

Hybrid

Naukri logo

About the Role: Were on the hunt for a sharp, curious, and driven Research Analyst & Data Report Writer who can do more than just analyze data—you know how to make it speak . With 4–5 years of hands-on experience in market research and data storytelling, you’ll become a critical voice behind the insights that guide strategic decisions for global stakeholders, including in the US and Europe. This role sits at the intersection of research, strategy, and storytelling . You’ll lead end-to-end research initiatives—from designing methodologies to uncovering deep behavioural insights and translating them into visually compelling, executive-ready reports . Your insights will directly impact how we build products, craft go-to-market strategies and serve customers around the world. What You’ll Do: Lead Meaningful Research Own the entire research lifecycle design, collect, analyze, report across primary (surveys, interviews, focus groups) research initiatives. Stay ahead of market trends, competitive moves, and consumer behaviors to uncover strategic opportunities. Make Product Data Actionable Deep dive into product usage data to surface insights on user behavior , feature adoption , and engagement patterns . Deliver data-backed recommendations to product teams to drive smarter decisions and better user experiences. Build dashboards that make metrics intuitive, interactive, and impactful. Analyze, Interpret, Influence Clean, model, and analyze large datasets using advanced Excel techniques , combining quantitative and qualitative lenses. Identify hidden patterns, market white-spaces, and untapped opportunities. Use data not just to inform but to influence product, marketing, & business strategy. Craft Stories That Stick Write clear, compelling, and visually rich reports, executive summaries, & presentations that turn research into strategy. Use modern data visualization to translate complexity into clarity, & insight into impact. Collaborate Across the Business Work together with cross-functional teams~ Product, Marketing, Strategy - to deliver custom insights aligned with evolving business needs. Build tailored reporting frameworks for diverse audiences from - data-savvy analysts to non-technical executives. What You Bring to the Table 4–5 years of hands-on experience in market research—ideally in an agency or consulting environment. A portfolio of data-driven reports that show your storytelling prowess and strategic mindset. Strong analytical skills in both qualitative and quantitative research. Mastery of Microsoft Excel (advanced functions, modeling, pivot tables) and PowerPoint. Bonus: Experience with survey platforms like SurveyMonkey Exceptional communication both written and visual and the confidence to present to senior stakeholders. A self-starter who thrives in fast-paced, collaborative environments.

Posted 3 weeks ago

Apply

5.0 - 14.0 years

22 - 27 Lacs

Mumbai

Work from Office

Naukri logo

Job Title: Global Assistant Brand Manager - Lifebuoy Core Work Location: Mumbai HQ Function/BU: Personal Care, Marketing BUSINESS CONTEXT Lifebuoy, the worlds first health soap launched in 1894 by William Lever, pioneered affordable hygiene in Victorian England. Evolving into the #1 germ protection soap synonymous with cleanliness and personal hygiene, it is now a global brand spanning Asia, Africa, and Arabia. Lifebuoys legacy extends beyond its classic soap bar to a myriad of soap variants, liquid body washes, hand washes, and hand sanitizers, ensuring daily hygiene and freshness for the entire family. Beyond products, Lifebuoy has successfully reached over 1 billion people through hand hygiene programs and TV campaigns, promoting healthier societies worldwide through NGO partnerships and behaviour change programmes that champion handwashing and healthy soap behaviours at critical junctures, boosting health and hygiene for billions globally. JOB PURPOSE Unilever is a place where you can bring your purpose to life with the work that you do - creating a better business and a better world. In this role, you will be responsible for ideating, developing and validating core innovations and advertising for the Indian market in based on Consumer Insights, in line with the Equity/Brand growth strategy. The success of this role depends on delivering competition beating mixes and achieving OTIF for comms and launches leading to brand health improvement (UBS) and achieving Market share targets. RESPONSIBILITIES Develop Equity/Brand growth strategies with an in-depth understanding of consumer/shopper trends and insights; competitive threats; and category or brand opportunities Identify and articulate consumer insights to create new-concept ideas and business opportunities Leverage new technologies, strategies, and processes to capture value opportunities (e. g. new claims, products, advertising, packaging) Lead development with cross-functional teams Deliver effective Integrated Marketing Campaigns; develop clear and persuasive strategies and campaign ideas Management of projects via IB, Innoflex and utilizing CIP fficiently and effectively monitor progress of projects and budgets. EXPERIENCES REQUIREMENTS Marketing experience in Brand Management and/or Innovation preferably with experience in Premium innovations Implementation of at least one business building initiative, e. g. new product launch, relaunch, packaging change Key involvement in business analysis, marketing plan development, and cross-functional project management Experience with data/analytics to build business and consumer hypotheses, leading to strong marketing executions/innovations.

Posted 3 weeks ago

Apply

7.0 - 12.0 years

20 - 25 Lacs

Mumbai

Work from Office

Naukri logo

We are seeking a highly experienced and strategic manager to help deepen our consumer insights and champion our product efforts towards product regionalisation across the South Asia, Middle East, and Africa (SAMEA) region. Location Mumbai Job type Permanent This pivotal role requires a blend of strategic thinking, execution leadership, collaborative thinking and a strong ability to leverage data and insights to deliver success in diverse and high-potential markets. Y ou will be instrumental in shaping our product and business strategy across the region. Your responsibilities will cover three key areas - Consumer insights, Regionalisation of the Product, and on-platform marketing strategy. This role will report into the Head of Strategy and Operations - SAMEA. What Youll Do Defining and shaping the regional insights roadmap, ensuring a deep understanding of user behavior, market trends, and competitive landscapes Identifying insight needs and gaps across markets, and support markets in their insights requirements Managing and analyzing data from research and regular pulse tracker, to continuously monitor key business growth metrics and product performance across SAMEA Guiding the synthesis of research findings from various sources into clear, concise, and strategic insights that inform product decisions and regional strategy Developing compelling business cases for the development of product features or offerings specifically tailored for the SAMEA region Spearheading the planning, execution, and successful rollout of new product features and updates across all markets within SAMEA Championing the needs of the SAMEA markets by effectively lobbying with global R&D teams for product localisation and adaptation Serving as the primary point of contact and custodian for all product-related inquiries and requirements originating from the SAMEA region Defining and shaping the on-product engagement strategy for the SAMEA region to drive engagement and feature adoption Work in close collaboration with Marketing, Music and Premium teams across subregions of South Asia, Middle East and Africa. Who You Are You have 7+ years of work experienceYou possess product management, marketing, and/or consulting experience, with demonstrable success in your role You are skilled at leveraging data and insights to inform product strategy and decision-making, and have high degree of comfort with using AI You are an exceptional communicator and influencer, able to work effectively with cross-functional teams and senior stakeholders across different cultures You are results-oriented and have a track record of driving growth and impact through product initiatives You have a natural interest and passion for music, culture, and understanding consumers Where Youll Be This role is based in Mumbai We offer you the flexibility to work where you work best! There will be some in person meetings, but still allows for flexibility to work from home

Posted 1 month ago

Apply

4.0 - 7.0 years

17 - 19 Lacs

Gurugram

Work from Office

Naukri logo

Overview: We are looking for a Senior Planner who will be working with senior Planning team members to lead the creation of highly integrated marketing campaigns and communication strategies. The Senior Planner, with through-the-line experience (mix of ATL, digital, commerce background preferred) should have experience in synthesizing qualitative and quantitative data from all available sources to provide strategic implications and creative inspiration. The ideal candidate needs to demonstrate strong and deep experience in digital/social, deep interest in popular culture as well as the ability to develop both brand ideas and integrated GTM plans. Roles & Responsibilities: Incorporate multiple methods (qualitative, quantitative, behavioural and planning) to form an integrated strategy Scour business / brand / marketing / culture for strong insights that may lead to powerful brand/campaign ideas Collaborate with servicing, digital and creative to ensure the quality of the creative brief and briefing process Pro-actively bring big ideas and holistic thinking to client based on tech industry occurrences Perform detailed evaluation of clients business environment including customer needs, capabilities/assets, and competitive realities to identify unique market opportunities and threats Build deep knowledge of diverse customer types (particularly GenZ & Alpha) Learn to work with tools like GWI, Warc, Statista, Comscore, TolunaStart, etc. to uncover deep consumer and audience understanding Participate in creative ideation sessions with clients and internal staff Articulate and present key themes into a compelling story in a beautifully designed presentation. Requirements: Postgraduate in advertising, marketing, communications, business and/or related fields 4-7 years of hands-on mainline or integrated strategy experience Keen interest in technology and its common uses. Being passionate about digital photography, gaming etc. will come in handy Interest in AI and other emerging tech is a must have. Any specialised training or degree will be appreciated Research or consumer insights background would be a plus, but not a necessity Prior writing/editorial experience will be given consideration Candidates with past experience in qualitative research can also apply Experience with consumer technology brands will be a bonus

Posted 1 month ago

Apply

4.0 - 5.0 years

4 - 6 Lacs

Surat

Work from Office

Naukri logo

Responsibilities: * Lead marketing strategy & execution across renewable energy sector * Manage consumer insights, brand positioning & digital campaigns

Posted 1 month ago

Apply

0.0 - 1.0 years

0 Lacs

Navi Mumbai

Work from Office

Naukri logo

Department:- Marketing Location:- Navi Mumbai Reporting to:- CEO of the company Timing:- 10:30am to 7:30pm, Monday to Saturday Internship Overview We are looking for a proactive and driven Marketing & Sales Intern to support our real estate sales and promotional activities. This role offers valuable exposure to the real estate sales cyclefrom lead generation to client conversionand provides hands-on experience in marketing campaigns, client interaction, and on-site property promotions. Key Responsibilities Assist in lead generation, initial client communication, and follow-ups. Support the coordination of property visits and showings. Contribute to the development of marketing content. Coordinate with marketing agencies for upcoming project campaigns. Conduct market research to identify trends and analyze competitor data. Collect and research data on local real estate developments and buyer preferences. Prepare reports summarizing market research findings and support CRM data management. Learning Outcomes Strong foundation in real estate market analysis, agency coordination, sales support, marketing basics. Eligibility & Skills Pursuing or recently completed a degree in Marketing, Business, Commerce, or related fields. Excellent communication and interpersonal skills (Hindi, English, and Marathi preferred). Basic understanding of digital marketing and real estate trends is an advantage. Comfortable working in a fast-paced, field-oriented environment.

Posted 1 month ago

Apply

4.0 - 8.0 years

25 - 40 Lacs

Gurugram

Work from Office

Naukri logo

Analyze brand positioning & consumer insights Lead the creative & brand positioning across products Conceptualize & execute brand campaigns across all media, both digital & offline Mail us- info@a1selectors.com

Posted 1 month ago

Apply

1.0 - 5.0 years

12 - 17 Lacs

Bengaluru

Work from Office

Naukri logo

You will: - Work closely with marketing, growth strategy and sales teams based out of our offices in USA, UK, Germany - Develop re-usable tools and templates to quickly create data-driven narratives - Gather requirements, design analyses, identify data sources and define measurement metrics to present insights and recommendations for ready consumption - Be responsible for managing your work pipeline and creating re-usable analysis and documentation You have: - BA/BSc/B.E./BTech/M.tech degree in Computer Science, Statistics, Mathematics, Economics, Physics or related fields - Experience in working with data and conducting statistical and/or numerical analysis - Strong understanding of how data can be stored and accessed in different structures - Experience with writing computer programs to solve problems - Strong understanding of data operations such as sub-setting, sorting, merging, aggregating and CRUD operations - Ability to write SQL code and familiarity with R/Python, Linux shell commands - Be willing and able to quickly learn about new businesses, database technologies and analysis techniques - Ability to tell a good story and support it with numbers and visuals - Strong oral and written communication

Posted 1 month ago

Apply

3.0 - 5.0 years

7 - 11 Lacs

Mumbai, Andheri East

Work from Office

Naukri logo

Reporting to: Sales Head. Key responsibilities & duties: We are looking for an experienced Brand Manager to help us build our brand and raise brand awareness. - You'll work sales department of our organization to find what makes us unique and communicate it to the world. Responsibilities: - Analyze brand positioning and consumer insights. - Shape and communicate our vision and mission. - Translate brand elements into plans and go-to-market strategies. - Manage a team of marketing people working on brand initiatives. - Lead creative development to motivate the target audience to "take action". - Establish performance specifications, cost and price parameters, market applications and sales estimates. - Measure and report performance of all marketing campaigns, and assess ROI and KPIs. - Monitor market trends, research consumer markets and competitors' activities. - Oversee new and ongoing marketing and advertising activities. - Monitor product distribution and consumer reactions. - Devise innovative growth strategies. - Align the company around the brand's direction, choices and tactics. Requirements and skills. - Proven working experience as Brand Manager or Associate Brand Manager. - Proven ability to develop brand and marketing strategies and communicate recommendations to executives. - Experience in identifying target audiences and devising effective campaigns. - Excellent understanding of the full marketing mix. - Strong analytical skills partnered with a creative mind. - Data-driven thinking and an affinity for numbers. - Outstanding communication skills. - Up-to-date with latest trends and marketing best practices. - Degree in marketing or a related field.

Posted 1 month ago

Apply

2.0 - 5.0 years

2 - 6 Lacs

Gurugram

Work from Office

Naukri logo

Secondary research expert with strong skills in market trends, segmentation, competitor analysis, business research, future trend analysis, and Market analysis. Proficient in analyzing target audience, target markets, past trends, and market demands. Perks and benefits Health Insurance ,Bonus , etc.

Posted 1 month ago

Apply

8.0 - 12.0 years

10 - 14 Lacs

Bengaluru

Work from Office

Naukri logo

AB InBev GCC was incorporated in 2014 as a strategic partner for Anheuser-Busch InBev The center leverages the power of data and analytics to drive growth for critical business functions such as operations, finance, people, and technology The teams are transforming Operations through Tech and Analytics, Do You Dream Big We Need You, Job Description Job Title: Principal AnalystGBS Commercial Location: Bangalore Reporting to: Manager, GBS Commercial Purpose of the role As a global leader in the beer industry, we are seeking an experienced and results-oriented individual to join our team as a Digital Marketing Associate, In this key role, you will be responsible for delivering in the Digital Marketing streams like Digital ads and contest management, Social listening, Media reporting, Analytics & Reporting, and SEO team within the Marketing and Consumer Insights COE function of our organization, Key tasks & accountabilities Reporting and Performance Metrics: Work closely with the NAZ Counterparts/ draftLine/zone brand teams and oversee and creation of regular and ad-hoc reports that highlight key social media KPIs, campaign performance, sentiment analysis, and competitor benchmarking These reports will contribute to understanding the effectiveness of our social media efforts Basic design skills to create or modify visuals for social media posts, ads, and other digital content e-g : Monthly Reports, Weekly/ bi-weekly/ Campaign reporting/ Ad-hoc and exploratory reporting/Real-time PBI Dashboard enhancement and refresh, Data Analysis and Insights: Understanding of Digital media to conduct in-depth analysis of social media data, extract meaningful insights, and present them to the Zone team and the senior management team Your expertise will provide valuable guidance in making data-driven decisions by the Brand teams, Cross-functional Collaboration: Work closely with various departments across Marketing & Consumer Insights Strategic Vision: Strategic and analytical thinker with the ability to align Digital Marketing streams with overall business objectives, Adaptability: Strong adaptability to changing social media trends and evolving business needs Technology and Tool Evaluation: Stay updated on the latest social media, social listening tools, technologies, and industry best practices Continuously evaluate and optimize the tools and processes to enhance efficiency and accuracy, Qualifications, Experience, Skills Level of educational attainment required Bachelor's/Masters degree in Marketing, Digital Marketing, Business, or a related field Additional certifications in digital marketing would be advantageous, Previous work experience required Proven experience in digital marketing role Digital ads and contest management, social media listening, SEO , Paid Ads , Social Media reporting, and analysis, including leadership / managerial role 5 to 8 years of professional experience in social listening, social media analytics, digital marketing, and consumer insights, Technical skills required Social Media Management: Expertise in managing social media platforms, including content planning, scheduling, engagement, and paid advertising Understanding the nuances of different social media channels is important Proficiency in using various digital advertising platforms, including Facebook Ads, Instagram Ads, Google Ads, LinkedIn Ads, and more, Data Analysis & Reporting: Strong analytical skills to gather data from various sources (website analytics, social media insights, etc ) and translate it into actionable insights for optimizing campaigns Ability to create comprehensive and clear reports showcasing the performance of marketing campaigns and strategies to stakeholders, In Depth understanding of Social media tools and platforms Brandwatch, Cision, Trendkite, Emplify, Google Studio , Facebook Manager , Twitter Analytics, YT Analytics , Google search console , Semrush , Screaming frog , Salesforce Datorama Digital Marketing and SEO Expertise: In-depth knowledge of digital marketing channels, tools, and best practices Demonstrated ability to drive results through Digital Marketing and SEO strategies, Identify innovative solutions for the draftLine and zones to provide business-level and action-oriented consumer insights and recommendations Ability to identify and help determine key performance indicators for the stakeholders, Familiarity working with large data sets and creating cohesive stories Working experience on Power BI is a must, And above all of this, an undying love for beer! We dream big to create future with more cheers,

Posted 1 month ago

Apply

15 - 18 years

25 - 30 Lacs

Mumbai

Work from Office

Naukri logo

- Leads the development of an external image program to increase the familiarity and favorability of the organization across key customer segments. - Works closely with the Senior Leadership Team to create, develop and implement a strategic and tactical integrated marketing plan for the organization. - Must work across boundaries with different lines of business, and with regional leaders to develop key strategies, plans and tactics to increase the organization's image and reputation. - Maintains responsibility for the positioning of the corporate brand externally. - Leads cross-divisional marketing team(s) to create, operationalize, and implement the integrated marketing plan. - Designs and implements a Digital program. Candidate Background- - Minimum 15 years of proven ability in strategic analysis and marketing with at least a few years of exposure to Advertising/media agencies - Exposure to Healthcare / Pharma industry would be preferred - Knowledge of FMCG, Agency and research would be an added advantage- Exposure to current Digital frameworks and methodologies

Posted 1 month ago

Apply

3 - 5 years

8 - 13 Lacs

Mumbai

Work from Office

Naukri logo

Skill required: Marketing Operations - Campaign Management Designation: Marketing Engagement Analyst Qualifications: Any Graduation Years of Experience: 3 to 5 years What would you do? The Marketing and Channel Activation Specialist is responsible for developing and executing marketing strategies that drive brand awareness, customer engagement, and sales growth across multiple channels. This role focuses on optimizing marketing initiatives, ensuring seamless activation across digital and traditional platforms, and enhancing channel performance to maximize business impact. The Specialist will collaborate with cross-functional teams, including sales, product management, and digital marketing, to create integrated campaigns and deliver a consistent brand experience. What are we looking for? Technical Skills: Strong understanding of channel marketing and activation strategies. Proficiency in campaign management and marketing. Knowledge of consumer insights, market research, and segmentation. Experience with performance tracking and analytics platforms. Familiarity with trade marketing and retail activation tactics.Competencies: Strategic thinker with a data-driven approach to marketing. Strong communication and stakeholder management skills. Ability to manage multiple projects in a fast-paced environment. Creative problem-solving skills and adaptability to market changes. Detail-oriented with excellent organizational and execution capabilities.Experience & Education:Experience: 3-5 years of experience in marketing activation, channel marketing, or a related role. Proven track record of executing successful marketing campaigns across various channels. Experience working with cross-functional teams and external partners.Education: Bachelor's degree in Marketing, Business, Communications, or a related field. Roles and Responsibilities: Develop and execute marketing activation plans across multiple channels, including retail, digital, social media, and partner networks. Collaborate with sales and channel teams to drive customer engagement and increase market penetration. Implement targeted marketing campaigns that align with business objectives and customer insights. Manage channel marketing initiatives, ensuring effective execution and alignment with brand strategy. Monitor and analyze campaign performance metrics, providing insights and recommendations for optimization. Work closely with creative teams to develop compelling marketing content and promotional materials. Ensure consistency in messaging and branding across all activation touchpoints. Support the development of trade marketing strategies to enhance channel partner engagement. Stay updated on industry trends, competitor activities, and emerging marketing technologies.

Posted 1 month ago

Apply

10 - 15 years

3 - 7 Lacs

Coimbatore

Work from Office

Naukri logo

Job Title: Trade Marketing Manager Experience: 10 15 years Qualification: MBA in Marketing or related field Location: Coimbatore Job Summary: We are looking for an experienced Trade Marketing Manager to lead our trade marketing initiatives, drive brand visibility, and support sales growth across markets. The ideal candidate will have hands-on experience in trade shows, product launches, and developing effective trade schemes. Key Responsibilities: Plan and execute trade shows , dealer meets, and channel events. Lead new product launch activities in coordination with sales and marketing teams. Develop and manage trade schemes to drive primary and secondary sales. Oversee ATL (Above-the-Line) and BTL (Below-the-Line) marketing campaigns. Collaborate with sales teams to understand market needs and consumer insights. Monitor ROI and performance of trade marketing activities. Work closely with distributors and channel partners to enhance brand presence. Requirements: MBA in Marketing with 10 15 years of experience in trade marketing. Strong understanding of retail and distribution channels. Proven experience in organizing trade events and product launches. Excellent communication, planning, and team leadership skills. Willingness to travel as required.

Posted 1 month ago

Apply

- 4 years

1 - 4 Lacs

Mumbai, Mumbai Suburban, Mumbai (All Areas)

Hybrid

Naukri logo

Synopsis: We are seeking a motivated and detail-oriented Market Research Analyst with at least 6 months of experience in market research. The ideal candidate will have hands-on experience in analyzing market trends, competitor strategies, and customer behaviors, particularly within the e-learning sector. This role offers the opportunity to contribute valuable insights that drive strategic decision-making, audience building, and business growth within the demand generation function. A Day in Your Life: Conduct market research to identify trends, opportunities, and competitive landscapes within the e-learning industry. Gather and analyze data from a variety of sources, including surveys, databases, and online platforms. Develop and maintain databases for tracking market trends, customer behavior, and product performance. Prepare detailed reports and presentations to communicate findings to stakeholders. Support audience-building initiatives by identifying and segmenting key target groups for marketing campaigns. Assist in demand generation efforts by providing research-backed insights on customer acquisition and engagement strategies. Collaborate with cross-functional teams, including marketing and sales, to align research insights with product development, content strategies, and business planning. Monitor industry news, emerging trends, and competitor activities to provide insights and recommendations. Requirements: Minimum of 6 months of experience as a Market Research Analyst or similar role, preferably in the e-learning or tech industry. Strong skills in data gathering, analysis, and database building. Experience with tools like Excel, Google Analytics, and market research software. Ability to interpret complex data and provide actionable insights. Strong understanding of audience segmentation and customer behavior analysis. Excellent written and verbal communication skills for reporting findings. Detail-oriented with strong organizational and analytical abilities. A degree in Business, Marketing, Statistics, or a related field is preferred. If the above requirements matches your profile/experience, kindly share the below details on kshipra.nagwekar@hurix.com 1. Updated CV 2. Experience 3. Current CTC 4. Expected CTC 5. Notice Period

Posted 1 month ago

Apply

5 - 20 years

50 - 100 Lacs

Mumbai

Work from Office

Naukri logo

Description Position at Mindshare OVERVIEW OF JOB Mindshare, a GroupM company and part of WPP, is seeking a dynamic and experienced Head of Client Leadership to lead the relationship with one of our largest global FMCG clients. This pivotal role demands a strategic leader capable of driving innovation, fostering strong client partnerships, and ensuring the delivery of award-winning work across communications and media planning, including digital, performance, ecommerce, and content. Job Title: Head - Client Leadership Department: Client Leadership (Mindshare Fulcrum) Reports To: Head - Mindshare Fulcrum, South Asia As Head of Client Leadership, you will be the primary point of contact for the client, responsible for maintaining the quality of contracted services, identifying opportunities for additional assignments, and championing bold ideas. This role offers a unique opportunity to fuse data, consumer insights, brand strategy, and creativity to deliver exceptional results. As a member of the Fulcrum Leadership Team, you will contribute to the profitable and efficient management of the account portfolio, overseeing resource allocation, processes, and systems. At GroupM APAC, our people are our strength, which is why fostering a culture of diversity and inclusion is important to us. What your day job looks like at Mindshare: Client Relationship Leadership: Consolidate and strengthen senior client relationships, positioning Mindshare as a trusted business partner and fearless advocate for innovative solutions. Cultivate client satisfaction through proactive feedback solicitation and a consultative approach. Act as a client visionary, providing valuable perspectives based on a deep understanding of their business landscape, challenges, and opportunities. Develop and execute comprehensive strategic approaches aligned with the clients business objectives, overseeing annual planning with the client team. Day to day point of contact for other client non -campaign related matters. Strategic & Financial Oversight: Oversee business financial accounting, ensuring accuracy and compliance. Manage campaign development schedules and investment charters, including the status of POs/partnerships, risk mitigation for campaign/project delays, and commercial commitments. Supervise, support, and manage work related to business growth and strategic development initiatives. Team Leadership & Collaboration: Inspire and unify the team by articulating shared goals and fostering a collaborative environment. Lead and establish collaborative operating models across senior stakeholders from specialist functions such as Measurement, Data Analytics, and Content. Uphold a talent-centric approach in all operations, building a performance-oriented and motivated team. Review agency capabilities & resources needed to service clients. Innovation & Thought Leadership: Drive thought leadership and industry-defining work through structured communication planning and full utilization of cross-functional WPP capabilities. Develop a roadmap for transforming and maturing the clients approach to media and beyond. Work with Choreograph, GroupM Investment, Talent, and delivery teams on solutions as outputs from digital maturity assessments. Determine strategic segment/audience review consumer journey, media touchpoints, and engagements using a guided measurement framework to determine KPIs. What you ll bring: Minimum 18-20 years of work experience in business consultancy, marketing, media agency setup, or a strategic planning role, with at least 5 years spent working on media/communications planning related business. Proven track record of collaborating with key decision-makers within organizations. Extensive experience engaging with various stakeholders, including suppliers, advertising/marketing agencies, and media owners. Experience of working on large FMCG and CPG brands is a must. Deep understanding of the media landscape, industry intricacies, business dynamics, brand nuances, and consumer insights. Comprehensive understanding of business principles and practices, with the ability to perceive issues from financial and commercial perspectives. Strong business acumen & Commercial Orientation, understands allocation of resources and the right proposition selling to clients. Ability to understand Offline & Online and their role in shaping clients businesses. Understanding of media buying/ planning/ brand investments/ tools used. DESIRED SKILLS & EXPERIENCES Relationship Building: Cultivating trust and positive relationships with clients is key for long-term success. Problem-Solving: Proactively identifying and resolving client issues demonstrates competence and commitment to their satisfaction. Knowledge of Products/Services : A thorough understanding of a companys offerings allows client leaders to provide informed guidance and solutions. Influence : Effectively guiding clients toward the best solutions for their needs without being overly assertive. Exceptional team management abilities that foster a unified and esteemed work environment. Highly refined presentation and facilitation skills. Seasoned in overseeing substantial projects and managing their successful execution. Acute inquisitiveness and understanding of an entrepreneur s mindset. About Mindshare: Mindshare is a media services company that accelerates Good Growth for its clients. Our company values of energy, empathy and impact bind together our diverse global family of 10,000 people from every culture and with every specialist skill you can imagine. You can check out some of our people s stories on LinkedIn or Instagram or hear about the company in their own words here . Mindshare is part of GroupM, the world s leading media investment company, and WPP, the world s largest advertising holding group. About India 2020 brought opportunities for brands to innovate because of which we saw an evolving media stack. The growth of digital is set to soar high because of changing consumer habits. With approximately 500 million smartphone users, low-priced data plans, 45 to 50 million e-commerce shoppers, approximately 60 OTT offerings and a young population, India is a mobile-first internet market. It is also one of the top 10 ad spend markets in the world and is set to climb the ranks. Global big tech corporations have made considerable investments in top e-commerce/retail ventures and Indian start-ups, blurring the lines between social media, e-commerce and mobile payments, resulting in disruption on an unimaginable scale. GroupM is an equal opportunity employer. We view everyone as an individual and we understand that inclusion is more than just diversity - it s about belonging. We celebrate the fact that everyone is unique and that s what makes us so good at what we do. We pride ourselves on being a company that embraces difference and truly represents the global clients we work with.

Posted 1 month ago

Apply

5 - 20 years

50 - 100 Lacs

Mumbai

Work from Office

Naukri logo

Description Position at Mindshare OVERVIEW OF JOB Mindshare, a GroupM company and part of WPP, is seeking a dynamic and experienced Head of Client Leadership to lead the relationship with one of our largest global FMCG clients. This pivotal role demands a strategic leader capable of driving innovation, fostering strong client partnerships, and ensuring the delivery of award-winning work across communications and media planning, including digital, performance, ecommerce, and content. Job Title: Head - Client Leadership Department: Client Leadership (Mindshare Fulcrum) Reports To: Head - Mindshare Fulcrum, South Asia As Head of Client Leadership, you will be the primary point of contact for the client, responsible for maintaining the quality of contracted services, identifying opportunities for additional assignments, and championing bold ideas. This role offers a unique opportunity to fuse data, consumer insights, brand strategy, and creativity to deliver exceptional results. As a member of the Fulcrum Leadership Team, you will contribute to the profitable and efficient management of the account portfolio, overseeing resource allocation, processes, and systems. At GroupM APAC, our people are our strength, which is why fostering a culture of diversity and inclusion is important to us. What your day job looks like at Mindshare: Client Relationship Leadership: Consolidate and strengthen senior client relationships, positioning Mindshare as a trusted business partner and fearless advocate for innovative solutions. Cultivate client satisfaction through proactive feedback solicitation and a consultative approach. Act as a client visionary, providing valuable perspectives based on a deep understanding of their business landscape, challenges, and opportunities. Develop and execute comprehensive strategic approaches aligned with the clients business objectives, overseeing annual planning with the client team. Day to day point of contact for other client non -campaign related matters. Strategic & Financial Oversight: Oversee business financial accounting, ensuring accuracy and compliance. Manage campaign development schedules and investment charters, including the status of POs/partnerships, risk mitigation for campaign/project delays, and commercial commitments. Supervise, support, and manage work related to business growth and strategic development initiatives. Team Leadership & Collaboration: Inspire and unify the team by articulating shared goals and fostering a collaborative environment. Lead and establish collaborative operating models across senior stakeholders from specialist functions such as Measurement, Data Analytics, and Content. Uphold a talent-centric approach in all operations, building a performance-oriented and motivated team. Review agency capabilities & resources needed to service clients. Innovation & Thought Leadership: Drive thought leadership and industry-defining work through structured communication planning and full utilization of cross-functional WPP capabilities. Develop a roadmap for transforming and maturing the clients approach to media and beyond. Work with Choreograph, GroupM Investment, Talent, and delivery teams on solutions as outputs from digital maturity assessments. Determine strategic segment/audience review consumer journey, media touchpoints, and engagements using a guided measurement framework to determine KPIs. What you ll bring: Minimum 18-20 years of work experience in business consultancy, marketing, media agency setup, or a strategic planning role, with at least 5 years spent working on media/communications planning related business. Proven track record of collaborating with key decision-makers within organizations. Extensive experience engaging with various stakeholders, including suppliers, advertising/marketing agencies, and media owners. Experience of working on large FMCG and CPG brands is a must. Deep understanding of the media landscape, industry intricacies, business dynamics, brand nuances, and consumer insights. Comprehensive understanding of business principles and practices, with the ability to perceive issues from financial and commercial perspectives. Strong business acumen & Commercial Orientation, understands allocation of resources and the right proposition selling to clients. Ability to understand Offline & Online and their role in shaping clients businesses. Understanding of media buying/ planning/ brand investments/ tools used. DESIRED SKILLS & EXPERIENCES Relationship Building: Cultivating trust and positive relationships with clients is key for long-term success. Problem-Solving: Proactively identifying and resolving client issues demonstrates competence and commitment to their satisfaction. Knowledge of Products/Services : A thorough understanding of a companys offerings allows client leaders to provide informed guidance and solutions. Influence : Effectively guiding clients toward the best solutions for their needs without being overly assertive. Exceptional team management abilities that foster a unified and esteemed work environment. Highly refined presentation and facilitation skills. Seasoned in overseeing substantial projects and managing their successful execution. Acute inquisitiveness and understanding of an entrepreneur s mindset. About Mindshare: Mindshare is a media services company that accelerates Good Growth for its clients. Our company values of energy, empathy and impact bind together our diverse global family of 10,000 people from every culture and with every specialist skill you can imagine. You can check out some of our people s stories on LinkedIn or Instagram or hear about the company in their own words here . Mindshare is part of GroupM, the world s leading media investment company, and WPP, the world s largest advertising holding group. About India

Posted 1 month ago

Apply

4 - 7 years

11 - 15 Lacs

Bengaluru

Work from Office

Naukri logo

What does the role entail As the India and Global Marketing Lead , you will be the cornerstone of our marketing strategy, responsible for: Defining and Owning the Brand Narrative: Craft and drive a strong global brand narrative that resonates across markets, building a differentiated identity for Bosch MPS. Championing Product-Led Growth (PLG): Align marketing strategies with PLG frameworks to accelerate user acquisition, activation, and retention in B2B Mobility environment. Strategic Pricing and Market Positioning: Develop pricing strategies that reflect market dynamics while ensuring value alignment for our products and platforms. Integrated Marketing Campaigns: Lead the planning and execution of holistic campaigns, combining digital, content, and event strategies to create a seamless customer journey. Martech and Digital Ecosystem Leadership: Drive the implementation of a robust Martech stack, ensuring data-driven marketing excellence. Oversee the design and optimization of websites for intuitive user experiences. Content and Thought Leadership: Elevate Bosch MPS s market presence by creating high-impact content strategies, contributing to industry discussions, and building domain authority. GTM Strategy and Product Launches: Partner with product, sales, and regional teams to define and execute Go-to-Market plans for global and regional rollouts. Partner Enablement and Loyalty Programs: Enhance the partner ecosystem with co-marketing initiatives and loyalty strategies that drive shared growth and value. Data-Driven Decision Making: Leverage analytics and insights to measure impact, optimize marketing spends, and refine strategies for global scalability. Team Leadership and Collaboration: Build and mentor a high-performing marketing team while fostering cross-functional and cross-geography collaboration to achieve organizational goals. Market Research and Consumer Insights: Conduct in-depth market research to identify trends, competitive insights, and consumer needs, translating findings into actionable marketing strategies.

Posted 1 month ago

Apply
cta

Start Your Job Search Today

Browse through a variety of job opportunities tailored to your skills and preferences. Filter by location, experience, salary, and more to find your perfect fit.

Job Application AI Bot

Job Application AI Bot

Apply to 20+ Portals in one click

Download Now

Download the Mobile App

Instantly access job listings, apply easily, and track applications.

Featured Companies