62 Campaign Development Jobs - Page 2

As an Affiliate Marketing Specialist at Vaibhav Global Ltd (VGL), you will play a crucial role in developing, implementing, and optimizing affiliate marketing programs to meet company goals. Your responsibilities will include managing and growing relationships with affiliate partners, recruiting new affiliates aligned with the brand's values, and creating, managing, and optimizing affiliate campaigns for revenue maximization. Your strategic thinking, strong analytical skills, and deep understanding of the affiliate marketing landscape will be key to your success in this role. You will be tasked with tracking and analyzing affiliate performance data to identify trends and areas for improvement, preparing detailed reports for senior management, and ensuring compliance with legal regulations and company policies. Staying up-to-date with industry trends and best practices, implementing fraud prevention measures, and fostering effective communication with affiliate partners will also be essential aspects of your job. To qualify for this position, you should hold a Bachelor's degree in Marketing, Business, or a related field, with relevant experience in affiliate marketing and successful campaign management. Proficiency in affiliate marketing networks, platforms, and tools, as well as strong analytical and project management skills, will be required. Additionally, excellent communication, interpersonal skills, and a proactive problem-solving approach will be beneficial in this role. Preferred skills such as experience in content marketing, SEO, and social media marketing, understanding of GA4 and Northbeam, proficiency in Microsoft Excel, and a strong learning capability will be advantageous. Vaibhav Global Ltd (VGL) offers a competitive salary, benefits package, opportunities for professional growth, a supportive work environment, and flexible working hours. If you are a results-driven individual with a passion for affiliate marketing, this role presents an exciting opportunity to contribute to VGL's mission of delivering joy and becoming a value leader in electronic retailing of jewelry and lifestyle products.,

Aquarius Promotions Pvt. Ltd. is looking for a talented and experienced Creative Copywriter to join their dynamic team in Bhopal, Madhya Pradesh. As a Copywriter at Aquarius, you will have the opportunity to showcase your creative flair and exceptional writing skills. We are seeking individuals with a creative mind-set who can think outside the box and generate fresh, innovative ideas. You should be able to filter information into clear and concise text and present content in the most engaging manner. Your responsibilities will include creating impactful copy for a wide range of marketing collaterals such as print ads, brochures, FM & video scripts, blog posts, newsletters, and websites. In this role, you will be required to understand the briefs shared by the clients, comprehend their requirements, target audience, and brand voice to deliver effective communication solutions. You will also be expected to brainstorm, ideate, and develop creative concepts and campaigns. Staying up-to-date with industry trends, best practices, and emerging technologies through thorough research is essential. Additionally, you will be responsible for proofreading and editing content to ensure accuracy, consistency, and adherence to brand guidelines. To qualify for this position, you should have a minimum of 3-5 years of professional experience in copywriting, along with a strong portfolio showcasing your diverse writing abilities. An understanding of user-centered design principles, exceptional creativity, imagination, and the ability to think outside the box are essential. Excellent command over written communication skills in both English and Hindi, strong attention to detail, error-free proofreading abilities, and the ability to work collaboratively in a fast-paced, deadline-driven environment are also required. If you believe you have what it takes to excel in this role, we encourage you to apply and be a part of our creative team at Aquarius Promotions Pvt. Ltd.,

As a Brand Development & Innovation professional, your primary responsibility will be to drive consumer insight development in order to identify market trends, consumer needs, and opportunities for brand growth. You will lead the Innovation Funnel by developing new products, packaging, and activation platforms to enhance brand equity. Collaborating with cross-functional teams is key to ensuring smooth innovation gate processes, including new product ideation and renovation initiatives. Additionally, you will champion Design to Value by optimizing formulations for cost savings and improving the brand's bottom line. In the realm of New Product Development (NPD), you will be tasked with identifying market opportunities and developing product concepts in collaboration with R&D and consumer research teams. Your oversight of product prototypes, packaging, and positioning will ensure alignment with brand strategy. Collaboration with the Brand Building Team is essential to successfully hand over new products for execution and market launch. For Campaign Development & Execution, your role will involve developing compelling communication strategies based on deep consumer insights and brand positioning. You will create and oversee 360 campaign materials in collaboration with advertising agencies to ensure a cohesive and engaging brand message. Managing media mix strategies, executing campaigns, and conducting post-campaign evaluations will be crucial in assessing effectiveness and ROI. As a Process Champion, you will lead the Innovation Gate process to ensure timely execution of new product innovations and brand renovations. Implementing and refining the Design to Value process is essential for driving cost optimization without compromising product quality. You will also play a key role in developing and enhancing brand strategy, positioning, and insights to ensure continued relevance and differentiation in the market. Your key KPIs and Deliverables will include the successful development and launch of new products and packaging innovations, creation of impactful thematic campaigns and activation platforms, achievement of long-term bottom-line improvements through cost-effective innovation and formulation changes, and delivery of actionable brand insights and brand repositioning strategies. Key Interaction Points in this role will involve collaborating with Advertising Agencies to develop and execute creative campaigns, partnering with R&D teams to drive product and packaging innovation, and working closely with Consumer Research teams to gather insights and validate new concepts. To excel in this role, you will need to possess strong strategic mindset with the ability to understand market trends and consumer behavior, proven capability in innovation and creativity in product and packaging development, exceptional project management skills to oversee complex initiatives from ideation to execution, excellent communication and collaboration skills to manage cross-functional teams and external partners, and analytical acumen to track and evaluate the effectiveness of campaigns and innovation initiatives. The desired outcomes of your efforts will include the development of robust brand insights, positioning, and definition, successful brand repositioning to align with evolving consumer needs and market dynamics, and continuous improvement in brand perception and market share through innovative products and campaigns.,

Job Title: Marketing Analytics/Campaign Analytics/Market Mix Modeling Experience: 7+ Years Location: Gurgaon, Bangalore Notice Period: Immediate to 30 days About the Role: We are hiring for one of the top global analytics firms, seeking talented professionals with expertise in SQL and Python to join our Marketing Analytics team. This role involves leveraging data insights to drive effective marketing strategies and improve campaign ROI. Key Responsibilities: Market Mix Modeling (MMM): Develop, implement, and maintain Market Mix Models to assess the impact of various marketing activities on sales and ROI, optimizing future marketing investments. Campaign Analytics: Analyze the performance of marketing campaigns across multiple channels, identify key success drivers, and provide actionable insights to improve campaign effectiveness. Data Analysis & Reporting: Gather, clean, and analyze large datasets from various sources. Create dashboards and reports to clearly communicate insights with key stakeholders, enabling data-driven decision-making. Skills Required: Proficiency in SQL and Python for data manipulation and analysis Strong analytical skills with experience in statistical modeling

Location: Noida Experience: 6 -7 years Reports to: VP Marketing Function: Brand & Integrated Marketing About Info Edge: InfoEdges mission is to create world-class platforms that transform lives by continuously innovating. Our products and services are built keeping our customers in mind. We always delight our customers by delivering superior value through enhanced offerings on the internet and other platforms. Through our continuous investment across various businesses, especially in cutting-edge technology, machine learning and artificial intelligence (AI), we have built a robust system that constantly increases our predictive powers on customer behavior, and optimizes and improves our systems. Our various teams tirelessly work together to solve problems, innovate, and create something to empower our customers. At Info Edge, people are our core competitive advantage and we will continue doing all that is needed to attract and retain the best available talent. About 99acres 99acres is Indias most trusted real estate platform, helping millions find their dream home across cities. Were on a mission to simplify home buying through technology, content, and consumer-first thinking—and we’re looking for a Sr Marketing Manager to lead this storytelling revolution. Role Overview We are seeking a seasoned, strategically minded manager to lead brand and content across all consumer touchpoints. This role will helm digital brand campaigns, sharp performance creatives, partnerships and integrated storytelling across paid, owned, and earned channels. Key Responsibilities 1. Brand Vision & Leadership - Define and build the creative vision for 99acres, ensuring brand consistency across social channels - IG/ Youtube and LinkedIn - Drive 360 integrated campaigns—from digital films to performance creatives and emerging digital channels - Build and maintain a distinctive brand identity that reflects both aspiration and trust in the property category. 2. Campaign Development (Brand + Performance) - Lead the creative ideation and execution for brand consideration campaigns, topical storytelling, and influencer-led activations. - Spearhead creative messaging framework for creators - celebrities/ macro/micro nano by amplifying the influence of creators to drive leads for new businesses ie build creator commerce - Collaborate with performance marketing teams to deliver ROI-driven creatives—static, video, partnership ads and motion graphics—for Google, Meta, programmatic, and affiliate channels. - Test and optimize creatives for impact across A/B variants, ad formats, and consumer cohorts. 3. Creative Strategy & Business Integration - Translate consumer insights, funnel metrics, and competitive research into compelling creative strategies. - Work closely with performance, product, and marketing analytics teams to align messaging with user journeys and conversion triggers. - Partner with business teams to design property-specific creatives (luxury, budget, NRI, new launches, etc.) 4. Partner Management - Manage external creative agencies, production houses, and freelancers for scalability and quality. - Ensure smooth creative workflows, prioritization, and project delivery across multiple stakeholders and campaigns. 5. Digital Product + UX Influence - Collaborate with product and UX teams on micro-copy, onboarding flows, banners, in-app visuals, and push notifications to ensure a consistent brand experience inside the platform. 6.) Quarterly Brand Track Key Qualifications - 6-8 + years of experience in brand management / brand strategist/ social media management roles preferably in consumer tech, PropTech, or e-commerce or boutique specialist agencies - Proven experience in delivering integrated campaigns across digital , and social platforms. - A strong understanding of performance marketing and how creative impacts CTR, CVR, and CPC. - Sharp design sensibility with hands-on expertise in visual storytelling, copy direction, and brand tone-of-voice. - Exceptional stakeholder management, and presentation skills. - Working knowledge of AI tools ( Veo 3/ Canva Pro suite / Eleven Labs/ Mid journey) design tools (Adobe CC Suite, Figma), social tracking ( Hoot Suite) video production, and basic animation tools. Bonus if You Have - Experience working in real estate, fintech, e-comm, or marketplace platforms. - Exposure to regional campaigns and building scalable multilingual creative ecosystems. - Passion for tech-led storytelling, motion graphics, memes, or culture-led content. KPIs for Success - Increased brand recall and engagement across core TGs. - Improved creative performance metrics across top/mid/bottom funnel campaigns. - Positive qualitative feedback from user research and social listening. - High internal NPS from marketing, product, and business teams.

Cialfo is a leading platform connecting students, higher education institutions, and counselors through technology-driven solutions. Launched in 2017 with a mission to make education accessible to 100 million students, Cialfo provides a range of mobile and web solutions to students, K-12 institutions, and higher education institutions. We're one of the fastest-growing tech startups in the region, consistently charting new heights! We are seeking a talented and driven Creative Content Marketer based in New Delhi, India. The ideal candidate possesses a unique blend of creativity, storytelling, customer-centricity, ability to use data to improvise, along with strategic thinking. You will focus on crafting engaging, persuasive, and brand-aligned content that drives marketing and business initiatives. Your primary responsibility will be to develop written materials that resonate with the target audience, inspire action, and support overall financial objectives. This includes content creation & copywriting, brand storytelling, campaign development, collaboration with SEO & Digital Marketing, collaboration with Design, testing & optimization, editing & proofreading. In addition to the day-to-day responsibilities, you will lead, strategize, and develop content strategy & planning, market & audience research, and assist the business teams in developing content strategies that align with marketing goals and business objectives. You will monitor the performance of content, make data-driven adjustments as necessary, and research target audiences to create relevant and personalized copy. You must operate with strategic vision, leadership, and cross-functional influence. Qualifications required include a Bachelor's degree in a relevant field, proven experience as a results-driven Copywriter (2+ years preferred), experience in managing multiple projects, and delivering high-impact marketing content. Skills needed include advanced proficiency in copywriting for digital platforms and traditional media, strong understanding of storytelling, tone, and voice in a marketing context, project management, organizational skills, communication skills, ability to interpret data for improvising and business growth, creativity, collaboration skills, and knowledge in various areas. An MBA in marketing and/or business administration, experience in the high-school and/or higher education industry, and experience working closely with and/or reporting to C-Level executives are considered advantageous. Join us at Cialfo for a fun, flexible, and fast-moving organization that is scaling its global footprint. Enjoy benefits such as paid annual and medical leaves, flexible working environment, comprehensive health insurance, and more. Be part of our unique culture and make a positive impact through your role at Cialfo!,

Urgent job Opening for Email Marketing Executive Job Description: As an Email Marketing Executive, you will assist in developing and executing email marketing campaigns to engage our audience and drive conversions. This role is perfect for recent graduates or candidates with up to 1 year of experience in email marketing or digital marketing.The Email Marketing Executive will play a vital role in crafting and executing email campaigns aimed at enhancing customer engagement and driving sales. Key Responsibilities: Campaign Development: Assist in creating and executing effective email marketing campaigns that align with overall marketing strategies. Content Creation: Develop engaging and relevant email content, including subject lines, body text, and calls-to-action. Design and Layout: Collaborate with design teams to create visually appealing and responsive email templates. List Management: Maintain and segment email subscriber lists to ensure targeted messaging and optimal engagement. Performance Analysis: Monitor and analyze campaign performance metrics, such as open rates, click-through rates, and conversions, and provide insights for improvement. A/B Testing: Conduct A/B tests on subject lines, content, and designs to optimize campaign performance. Compliance: Ensure all email campaigns comply with relevant regulations and best practices, including CAN-SPAM and GDPR. Market Research: Stay updated on industry trends and best practices in email marketing to implement innovative strategies. Collaboration: Work closely with the marketing team to align email campaigns with broader promotional efforts and company objectives. Feedback and Reporting: Provide regular reports on campaign performance to management, along with suggestions for future strategies. Apply to babita@connectinfosoft.com,

As a SFMC campaign developer, you are responsible for handling clients across industries within the quality space. You will be responsible for managing the complete investigation process related to quality and compliance controls. If you thrive in a dynamic, collaborative workplace, IBM provides an environment where you will be challenged and inspired every single day. And if you relish the freedom to bring creative, thoughtful solutions to the table, there's no limit to what you can accomplish here. Your primary responsibilities include: Build campaign journeys, filter entry audience Build emails using content builder in SFMC Creation email communication by drag and drop Communicate with market point of contacts Investigate journey bugs Create and update data extensions for send and personalization requests Attach creatives to a journey for final deployment Build cloud pages whenever required to connect the email using CTAs Creation of user input form pages Ability to write to Data Extensions Build required automation in Automation Studio whenever required Build error and exception handlers to prevent unhandled risk Required education Bachelor's Degree Preferred education Master's Degree Required technical and professional expertise Graduate with 3+ years of experience in Marketing Automation Minimum 2+ years of experience using AMP scripting Minimum 2+ years of responsive HTML, CSS & JavaScript coding experience Basic HTML knowledge Understand campaign brief and campaign flow Able to communicate with market representatives to clarify campaign Preferred technical and professional experience Good Communication skills

Job Description: Business Development Executive Meridian Group of Schools Location: Meridian School, Madhapur Timings: 9 AM to 5 PM, 6 days a week Employment Type: Full-time Scope: Responsibilities cover all Meridian Group of Schools locations Main Objective: Drive admissions growth through targeted marketing campaigns and strategic business development initiatives. Key Responsibilities • Develop and execute strategies to increase student admissions across all school locations, with a primary focus on lead generation and conversion. • Plan, implement, and monitor marketing campaigns (both online and offline) to enhance brand visibility and attract prospective families. • Identify new business opportunities and partnerships within the education sector to drive growth. • Build and maintain relationships with key stakeholders, including parents, educational consultants, and community organisations. • Conduct market research to analyse trends, competitor activities, and parent expectations to inform business strategies. • Collaborate with school leadership and marketing teams to align on enrolment targets, promotional activities, and events. • Prepare and present regular reports on admissions pipeline, campaign performance, and revenue forecasts. • Represent the school at education fairs, open houses, and community events to promote the institution and generate leads. • Ensure consistent communication across all school locations to maintain unified messaging and branding. Critical Skills & Qualifications: 1. Strategic Planning and Market Research * Ability to develop and execute strategies for business growth, including identifying new opportunities, conducting market research, and targeting academic institutions for partnerships and enrolment drives. 2. Sales and Negotiation Skills * Proficiency in lead generation, pitching educational products/services, negotiating deals, and closing sales to meet revenue targets. 3. Communication and Presentation * Excellent written and verbal communication skills for interacting with clients, stakeholders, and internal teams. * Advanced presentation skills to effectively promote the schools offerings and persuade potential clients or partners. 4. Relationship Management * Building and maintaining strong relationships with existing and prospective clients, including academic institutions, parents, and educational partners. 5. Collaboration and Teamwork * Ability to work closely with marketing, admissions, and academic teams to implement business strategies and promotional campaigns. 6. Analytical and Problem-Solving Skills * Competence in analysing market trends, sales data, and client feedback to refine strategies and address challenges. 7. Proficiency with Business Tools * Familiarity with CRM software, Microsoft Office Suite, and other business productivity tools for reporting and client management. 8. Leadership and Initiative * Capacity to lead initiatives, mentor new team members, and take ownership of business development goals. 9. Customer Service Orientation * Strong focus on client satisfaction, with the ability to gather and act on feedback to improve services and relationships. 10. Adaptability and Resilience * Ability to thrive in a dynamic environment, adapt to changes, and remain persistent in pursuing business goals. Educational & Experience Requirements: * Bachelors degree in business, marketing, education, or a related field. * Prior experience in sales or business development, preferably in the education sector, is highly valued. Note: This role requires a proactive, results-driven professional with a passion for education and the ability to work across multiple school locations. Reporting To: Head of Operations Meridian Group of Schools

Job Description: We are seeking a highly motivated and results-driven Product Marketing Executive to join our dynamic team at Zoetic Ayurvedics to help us drive product awareness, sales, and market share. Key Responsibilities: Product Strategy: Develop and execute product marketing strategies and plans to drive product growth, market penetration, and brand visibility. Sales Force Training: Develop and deliver product-specific training programs to the sales force, ensuring that they have a deep understanding of our pharmaceutical products and are well-equipped to communicate the value propositions to healthcare professionals. Market Research: Conduct in-depth market research, competitor analysis, and customer insights to identify opportunities and challenges, and use this information to shape marketing strategies. Campaigns and Promotional Activities: Create compelling, data-driven product marketing campaigns and coordinate promotional events, trade shows, webinars, and other activities to engage with healthcare professionals. Content Creation: Generate high-quality marketing collateral, including sales materials, presentations, brochures, and digital content to support sales efforts. Performance Monitoring: Establish key performance indicators (KPIs) to measure the success of marketing campaigns and make data-driven decisions to optimize future efforts.

Qualifications : Graduate in Any Discipline. Google Ads Certification preferred Experience : 5+ years Key Skills : Google Google Ads, Ppc Campaigns, Keyword Research, AdWords, PPC, Ppc Management, Campaign Development, Google AdWords, Ppc Marketing, Pay Per Click About Role: Lead ROI driven CPC and CPA based, Cost-effective, Google Ads Marketing Campaigns for different Indian and International Clients. Responsibilities : End to end campaign management (From ideation to execution, monitoring, evaluating and optimizing campaign performance to generate results) Conduct keyword research, Maintain and monitor keyword bids, budget caps, impression share, quality score and other important account metrics Drive campaign optimizations via experiments & new initiatives A/B testing ad formats, copies, bidding strategy, channel-spend-mix and more Campaign Analytics Measure and report performances of all marketing campaigns against goals Research and analyze competitor advertising strategy and tactics Collaborate with internal teams to create landing pages and optimize the user experiences Optimize the ad copy, landing pages for better results Analyse creative performance Budget management Brainstorm new and creative growth strategies in the digital space and then Plan, Execute and Measure experiments and conversion tests Job Qualifications and Skill Sets : Proven 4-6 years of experience in Search Engine Marketing (SEM) and Paid Search (PPC) In-depth knowledge of Google Ads Search, Display, Discovery, Performance Max, UACs, Youtube Ads and Google Analytics Analytical approach + Data-Driven Thought Process + Optimization mindset The ability to think creatively, own things and work independently in a fast-paced environment A start-up mentality with a bias to action and the ability to flex in a fast-paced environment Competency in Excel and PowerPoint for analysis & presentations Excellent communication skills and problem-solving abilities Previous Experience : Experience in running large scale App Install campaigns Exposure and experience to lead marketing in the Middle East, International Markets SEO On-Page and Off-Page SEO optimization levers Experience with Analytics and Attribution platforms like Branch, CleverTap Experience with Ad-Exchanges like Vserv, Komli, Tyroo, Affle, Resultrix Experience with DSPs like DV-360, In-Mobi, Revx Experience with content platforms like Taboola, Outbrain

We are looking for a highly skilled Digital Marketing Expert with 1 to 5 years of experience to join our team at Vision 360, located in Events / Live Entertainment. The ideal candidate will have a strong background in digital marketing and excellent analytical skills. Roles and Responsibility Develop and implement comprehensive digital marketing strategies to achieve business objectives. Conduct market research and analyze consumer behavior to identify trends and opportunities. Create and manage online content across various platforms to engage target audiences. Collaborate with cross-functional teams to align digital marketing efforts with overall business goals. Monitor and report on key performance indicators to optimize digital marketing campaigns. Stay up-to-date with the latest digital marketing trends and best practices. Job Requirements Proven experience in digital marketing with a focus on campaign development and execution. Strong understanding of social media platforms and their respective audiences. Excellent analytical and problem-solving skills with attention to detail. Ability to work collaboratively in a fast-paced environment. Strong communication and project management skills. Experience with digital marketing tools and software is an asset.

Role & responsibilities Social Media Creatives: Design daily graphics, carousels, memes, testimonials, and quote posts for platforms like Instagram, LinkedIn, Threads, and more. Video Editing (Short-form Focus): Edit engaging reels, influencer videos, and short-form content using trending formats, music, and transitions suited for Instagram & YouTube Shorts. Branding & Visual Identity: Maintain consistency in fonts, color palette, and visual tone across all brand touchpoints. Help evolve brand design style as we scale. Campaign & Product Creatives: Design product launch posts, offer banners, ads, landing page creatives, and email headers tailored to performance goals and audience engagement. Motion Graphics: Add simple animations, transitions, or text overlays to make video content dynamic and professional. Collaborate Across Teams: Work closely with content writers, performance marketers, and product teams to bring campaign ideas and concepts to life visually. Creative Ideation & Trend Spotting: Keep an eye on visual trends, viral video formats, and design inspiration to ensure our content remains fresh and high-performing. Product Demo & Explainer Videos: Edit clips that showcase product usage, features, and testimonials in a clean, concise, and conversion-driven style. Preferred candidate profile Requirements: * 13 years of experience in graphic design and video editing, preferably for D2C or consumer brands. * Proficiency in Adobe Creative Suite (Photoshop, Illustrator, Premiere Pro/After Effects) or equivalent tools like Final Cut Pro, Canva, CapCut. * A strong design sense with attention to detail, typography, layout, and mobile-first visuals. * Portfolio showcasing social media work, videos, and digital campaigns. * Comfortable with fast turnarounds and multitasking on multiple briefs.

Key Responsibilities: Sales Strategy Development: Develop and implement effective sales strategies to meet or exceed company targets and objectives. Lead Generation and Prospecting: Identify and qualify new leads through various channels, including cold calling, networking, digital marketing, and social media. Customer Relationship Management: Build and maintain relationships with existing and potential clients, ensuring high levels of customer satisfaction and loyalty. Sales Presentations and Negotiations: Prepare and deliver compelling sales presentations, negotiate deals, and close sales with both new and existing clients. Market Research and Analysis: Conduct market research to identify new opportunities, trends, and competitors. Analyze customer needs and preferences to inform marketing strategies. Campaign Development and Execution: Collaborate with the marketing team to create and execute promotional campaigns, advertisements, and content across various channels, including social media, email, and traditional media. Content Creation and Management: Assist with the creation of marketing materials, including brochures, product descriptions, website content, and social media posts. Sales Reporting and Metrics Tracking: Track and report on sales performance, marketing campaign effectiveness, and key performance indicators (KPIs). Provide regular updates to management. Brand Development and Promotion: Support brand positioning and ensure consistent messaging across all marketing efforts. Contribute to improving the brand's public image and recognition. Collaboration with Cross-functional Teams: Work closely with the product development, customer service, and sales teams to ensure alignment and smooth execution of sales and marketing initiatives. Salary/Compensation: Competitive salary, with performance-based incentives and commissions (depending on sales achievements). This role is ideal for someone who enjoys a fast-paced, dynamic environment and has a passion for driving growth through both strategic marketing and sales initiatives.

Skill required: Marketing Operations - Hyper Text Markup Language (HTML) Designation: Marketing Platform Auto New Associate Qualifications: Any Graduation Years of Experience: 0 - 1 Year About Accenture Combining unmatched experience and specialized skills across more than 40 industries, we offer Strategy and Consulting, Technology and Operations services, and Accenture Song all powered by the worlds largest network of Advanced Technology and Intelligent Operations centers. Our 699,000 people deliver on the promise of technology and human ingenuity every day, serving clients in more than 120 countries. Visit us at www.accenture.com What would you do Help balance increased marketing complexity and diminishing marketing resources. Drive marketing performance with deep functional and technical expertise, while accelerating time-to-market and operating efficiencies at scale through Data and Technology, Next Generation Content Services, Digital Marketing Services & Customer Engagement and Media Growth Services.Role requires Digital Marketing Ads & Promotion creation/designYou will be responsible for working primarily on HTML (Hypertext Markup Language) which is a set of markup symbols or codes inserted in a file intended for display on a World Wide Web browser page. It describes the structure of text-based information in a document by denoting certain text as links, headings, paragraphs and lists as well as to supplement that text with interactive forms, embedded images and other objects--typically for developing web pages. What are we looking for Proficiency in HTML5 and CSS3Strong knowledge and hands-on experience in coding responsive HTML email templates that render consistently across various email clients and devices.Email Design Best PracticesUnderstanding of email design principles, user experience (UX) considerations, and email deliverability best practices.Testing and TroubleshootingExperience in testing emails across different devices and email clients to identify and resolve rendering issues. Attention to DetailA keen eye for detail to ensure accuracy and consistency in coding and email rendering.Marketing Automation platform knowledgeFamiliarity with the SFMC, Adobe builder knowledge including the use of Content Builder, Data Extensions, and AMPscript for personalization etc.JavaScript and AMPscriptKnowledge of JavaScript and AMPscript enables advanced dynamic content personalization and interactivity within emails.Email AutomationFamiliarity with email automation tools and processes, including journey-based emails and triggered campaigns.Graphic DesignBasic graphic design skills to assist in creating visual elements for email templates.SQLUnderstanding of SQL queries to work with dataA/B TestingExperience in setting up and analyzing A/B tests to optimize email campaign performance.AccessibilityAwareness of email accessibility best practices to ensure emails are inclusive and compliant with accessibility standards. Roles and Responsibilities: Campaign Planning and Gathering:Collaborate with Project Manager and/or marketing stakeholders to understand campaign objectives and requirements by carefully reviewing briefs and seeking clarification before the build along with highlighting risks (if any).Collaborate with creative teams to ensure the seamless integration of visual elements into HTML templates. HTML Email Template Development:Design and develop HTML email templates (from PSDs) optimized for various email clients, ensuring compatibility and responsiveness across desktop and mobile devices.Implement dynamic content and personalized elements using personalization languages (example AMPscript or SSJS) to create dynamic and personalized email experiences. Email Build Testing:Conduct thorough testing to verify email rendering across different email clients and devices to ensure consistent display and functionality. Email Design Best Practices:Stay up to date with email design best practices, industry trends, and email marketing standards to create visually compelling and effective email campaigns. Troubleshooting and Issue Resolution:Identify and resolve any HTML/CSS-related issues that may arise during email campaign development or execution. Work Orchestration and Data hygiene:Fully understand ticketing/request management tool and accurately record updates, data points, timestamps etc. to provide seamless campaign experience to both internal and extemal stakeholders.Adhere to all Desktop Procedures (DTPs) / Standard Operating Procedures (SOP) along with checklist and other important process document to carry out all required tasks. Complete all required reports so that accurate numbers are reported to both client and leadership. Qualification Any Graduation

Job Overview: The Influencer Marketing Manager will play a crucial role in developing and executing our influencer marketing strategy. You will be responsible for identifying, building relationships with, and managing influencers to promote our brand and products. Influencer & Meme Page Identification: Research and identify influencers who align with our brand values and target audience. Relationship Building: Establish and maintain strong relationships with influencers through effective communication and collaboration. Campaign Development: Create and execute influencer marketing campaigns that drive brand awareness, engagement, and sales. Content Creation and Curation: Collaborate with influencers to create high-quality content that resonates with our audience. Performance Tracking and Analysis: Monitor and analyze the performance of influencer campaigns to measure ROI and optimize future strategies. Budget Management: Manage the influencer marketing budget effectively and allocate funds to maximize results. Industry Trends: Stay up-to-date with the latest trends and best practices in influencer marketing. ORM: Oversee a team that looks after client ORM (can be interns & execs)

Role: B2B AI Growth Hacker Location: Remote or Hybrid (Americas timezone preferred) Type: Full-Time Were now looking for a smart, scrappy, AI-savvy B2B growth hacker to accelerate awareness, lead gen, and conversion. What You will Do Strategize & Execute Scalable Growth Campaigns Design and run multi-channel acquisition experiments (LinkedIn, email, paid ads, SEO). Drive top-of-funnel awareness and mid-funnel engagement for R&D/ Innovation professionals, Research & Insights professionals and Brand leaders at leading CPG, Pharma & Tech firms in North America. Develop campaign frameworks that are data-driven, agile, and scalable. Leverage AI for Smarter, Faster Growth Lay the foundation for AI-led growth : Identify, evaluate, and implement the right stack of AI tools to power automated, personalized, and scalable lead generation, marketing, and sales outreach across the funnel. Use tools like Clay, Instantly.ai, ChatGPT, Copy.ai, Clearbit , and others to enrich lead lists, generate high-performing copy, and launch campaigns at speed. Build the AI framework for lead gen, marketing, and sales outreach including enrichment workflows, automated sequences, and personalization engines. Implement and manage automation tools like Zapier, HubSpot, Outreach and Apollo to streamline inbound and outbound engagement. Own & Optimize the Funnel Run A/B tests on landing pages, email sequences, LinkedIn content, and lead magnets. Continuously monitor and optimize campaign performance, targeting improved CAC, MQL-to-SQL rate, and pipeline velocity. Workflow Design for Content & Conversion Collaborate with the content and product marketing teams to design workflows that support scalable, AI-assisted content production. Ideate growth loops using case studies, guides, whitepaper and other content for insights & innovation communities. Stay Ahead of the Curve Monitor the evolving landscape of AI tools and workflows, experimenting with emerging technologies that can improve our lead gen and go-to-market efficiency. Recommend and pilot new AI-based tools and automations as part of an ongoing innovation loop within the marketing team. What You Bring- 3-6 years of B2B growth or demand generation experience (agency, SaaS, or Mar-tech preferred). Proven expertise with AI tools to power outreach, copy, and campaign automation. Familiarity with CRM and marketing systems like HubSpot, Salesforce , and outreach tools like Apollo, Lemlist, or Instantly . Track record of building scalable growth workflows and delivering qualified leads. Exceptional project management and execution skills, with strong follow-through. Youre proactive, detail-oriented, and thrive in fast-paced, collaborative environments. Strong analytical mindset with a test-and-learn mentality. Bonus: Experience in Research-tech, Mar-tech, or selling into enterprise CPG companies. What Success Looks Like A predictable pipeline of qualified MQLs in North America. An AI-driven lead generation and outreach engine that runs with minimal manual intervention. Smart workflows and experiments translate into faster pipeline growth and better ROI.

Role Overview Seeking an experienced and passionate General Manager Brand Marketing to lead strategic brand initiatives, oversee end-to-end campaign execution, and drive market impact through powerful storytelling and innovative marketing practices. You will be responsible for enhancing brand equity, managing large-scale integrated campaigns, and steering a high-performing team toward creative and commercial success. Key Responsibilities Brand Strategy & Management Lead brand development and positioning for multiple projects across the portfolio Define brand architecture, personality, and tone to ensure consistency across channels Oversee brand health metrics and continuously optimize strategies based on insights Campaign Development & Execution Conceptualize and lead end-to-end 360 marketing campaigns, from ideation to execution Collaborate with internal stakeholders and external agencies to deliver high-impact results Maintain creative excellence while ensuring commercial relevance Digital & Performance Marketing Oversee digital marketing strategy including paid media, SEO/SEM, content, and social media Leverage digital platforms for lead generation, engagement, and brand amplification Use analytics to optimize performance across channels Media Planning & Budget Management Manage media strategy, buying, and planning across offline and online channels Own the marketing budget and deliver strong ROI through smart allocation and tracking Negotiate with vendors and agencies to ensure cost-effective outcomes Market Research & Consumer Insights Commission and interpret market research to inform strategy and decision-making Stay ahead of market trends, competitor movements, and consumer behaviors Translate insights into actionable plans to drive competitive advantage Leadership & Team Development Build, lead, and mentor a high-performing team of brand, digital, and campaign managers Foster a culture of creativity, accountability, and continuous learning Align team goals with organizational priorities and brand vision Key Skills & Qualifications 14-16 years of marketing experience, with at least 4-6 years in a leadership role Strong foundation in brand management, campaign strategy, and execution Deep understanding of digital marketing, social media, and performance-driven tactics Experience in media planning and budget ownership Proficient in interpreting market research and leveraging consumer insights Exceptional communication, stakeholder management, and storytelling skills Ability to thrive in a fast-paced, high-growth environment Real estate or lifestyle industry experience is a plus (but not mandatory)

Coordinate product promotion for existing / new products. Brand strategy, product & profitability study. Current product performance, need gap analysis . Segment market potential. Market research & study for entering new segments with existing & new products. Leading events as a channel at Shiprocket. To support the brand lead in all activities related to the brand, specifically Compilation of all brand and competitor related information Marketing communication & product planning Handling coordination and holding of events - on-ground branding, partnerships, sponsorship, etc. Skills Required Applicant must have worked in the domain of brand management with understanding of brand positioning and communication development process. Exposure to media planning. Deep knowledge of both plan and executing owned events Sound understanding of media, BTL, and digital is required for the role of evaluation of various proposals. Applicant must be able to conceive a campaign and navigate various agencies to provide an apt solution for the campaign. Applicant should have keen interest to learn and must be adaptable to work around challenging business situations. Experience of B2B SAAS platform is preferred

Key Responsibilities Creative Leadership: Drive the overall creative vision across digital, print, and video campaigns. Ensure brand consistency across all touchpointsinternal and external. Team Building & Management: Recruit, mentor, and manage a team of creatives—designers, writers, editors, and producers. Foster a collaborative, feedback-driven culture that values creativity and accountability. Execution & Oversight: Oversee the end-to-end creative process—from ideation to execution. Manage workflows, timelines, and approvals to ensure timely and high-quality output. Stakeholder Collaboration: Partner with marketing, product, operations, and leadership teams to translate business goals into impactful creative solutions. Present creative strategies and campaign concepts confidently to cross-functional stakeholders. Required Skill Set Proven experience with visual storytelling, branding, and campaign development. Strong portfolio that showcases multi-platform work—print, digital, motion, and video. Proficiency in design tools (Adobe Creative Suite, Figma, etc.) and basic video tools is a plus. Exceptional written and verbal communication skills. Ability to balance creativity with business strategy. Strong project management and multitasking abilities. Experience Required 7+ years in creative roles, with at least 2-3 years in a leadership or lead-level capacity. Prior experience working with or managing cross-functional creative teams. Experience in healthcare, social impact, or consumer-facing brands is an advantage

Handling all on ground outdoor advertising campaigns Coordinate with all vendors or suppliers Maintain data of all assets and adding new media inventory

Senior Copywriter Brand Communication - Chennai : Position: Senior Copywriter Location: Chennai (Full-Time) Experience: 57 Years About the Role: We are hiring a Senior Copywriter to join our Brand & Communication team. The ideal candidate is a creative thinker with proven experience in developing compelling campaigns across various media. Responsibilities: Develop clear, engaging copy for print, digital, film, and outdoor advertising Collaborate with design and strategy teams to conceptualize integrated campaigns Translate marketing briefs into impactful messaging Maintain brand tone across all communication channels Contribute to brainstorming and creative ideation sessions Requirements: 57 years of copywriting experience in advertising or corporate branding teams Strong storytelling and conceptualization abilities Exposure to cross-channel marketing campaigns Excellent command of English (spoken and written) Based in Chennai or willing to relocate

We are hiring "General Manager-Branding" for our International Business at Vadilal Industries Ltd Ahmedabad Gujarat at Corporate office. Position: Senior Position- Branding Department: International Business. Location : Ahmedabad Corporate Office Reports To : CEO Salary: Open for discussion Bond -3 Years The senior branding position will lead the development, execution, and management of the company's brand strategy to enhance market presence and align with corporate objectives. This role requires a strategic thinker with a deep understanding of branding, market trends, and consumer insights. Brand Strategy Development: Create and implement a comprehensive branding strategy that aligns with the company's goals and vision. Market Research: Conduct consumer and market research to identify trends, insights, and opportunities to enhance brand positioning. Creative Direction: Oversee all branding and creative initiatives, ensuring consistency across all platforms, including packaging, advertising, and digital presence. Cross-Functional Collaboration: Work closely with product development, sales, and QC teams to ensure brand alignment in all initiatives. Brand Management: Monitor brand performance metrics and adapt strategies as necessary to drive growth and market share. Campaign Development: Lead the conceptualization and execution of branding campaigns that engage consumers and enhance brand loyalty. Trend Analysis: Stay ahead of industry trends and competitor activities to position the brand effectively in the marketplace. Qualifications: MBA degree in marketing or equivalent is a plus. Minimum 20+ Years of proven experience in brand management, marketing, or related roles, with leadership capabilities, preferably from FMCG industry. Strong understanding of brand strategy, market research, and campaign management. Excellent communication, project management, and creative skills. Candidates from an FMCG food or pharma background would be preferred. Interested candidates can send their resumes to vqthr@vadilalgroup.com.

We are hiring "General Manager-Branding" for our International Business at Vadilal Industries Ltd Ahmedabad Gujarat at Corporate office. Position: Senior Position- Branding Department: International Business. Location : Ahmedabad Corporate Office Reports To : CEO Salary: Open for discussion Bond -3 Years The senior branding position will lead the development, execution, and management of the company's brand strategy to enhance market presence and align with corporate objectives. This role requires a strategic thinker with a deep understanding of branding, market trends, and consumer insights. Brand Strategy Development: Create and implement a comprehensive branding strategy that aligns with the company's goals and vision. Market Research: Conduct consumer and market research to identify trends, insights, and opportunities to enhance brand positioning. Creative Direction: Oversee all branding and creative initiatives, ensuring consistency across all platforms, including packaging, advertising, and digital presence. Cross-Functional Collaboration: Work closely with product development, sales, and QC teams to ensure brand alignment in all initiatives. Brand Management: Monitor brand performance metrics and adapt strategies as necessary to drive growth and market share. Campaign Development: Lead the conceptualization and execution of branding campaigns that engage consumers and enhance brand loyalty. Trend Analysis: Stay ahead of industry trends and competitor activities to position the brand effectively in the marketplace. Qualifications: MBA degree in marketing or equivalent is a plus. Minimum 20+ Years of proven experience in brand management, marketing, or related roles, with leadership capabilities, preferably from FMCG industry. Strong understanding of brand strategy, market research, and campaign management. Excellent communication, project management, and creative skills. Candidates from an FMCG food or pharma background would be preferred. Interested candidates can send their resumes to vqthr@vadilalgroup.com.

Job title: D2C - Assistant Manager - Performance Marketing Work Location: Nariman Point Division/Department: Digital Marketing Reports to: Performance Marketing Manager Essential Duties and Responsibilities: . Managing paid advertising campaigns on Meta platforms like Facebook and Instagram. This includes creating, managing, and optimizing campaigns to achieve specific marketing goals, such as driving traffic, engagement, or conversions. Campaign Development and Execution: Develop and execute ad campaigns on Meta platforms, including setting up campaigns, targeting audiences, and optimizing ad creatives. Audience Targeting and Optimization: Utilize Meta's targeting options to reach the right audience and optimize ad performance through strategies like retargeting and lookalike audiences. Creative Development and Testing: Collaborate with creative teams to develop engaging ad content and conduct A/B testing to optimize ad performance. Performance Analysis and Reporting: Monitor campaign performance, analyze data, and provide insights to improve campaign effectiveness. Stay Updated: Keep abreast of Meta's latest ad platform updates, policies, and algorithm changes. Skills and Qualifications: Experience: Typically requires 2-3 years of experience in managing Meta Ads campaigns. Knowledge: Strong understanding of ad targeting, performance tracking, and creative optimization. Tools: Proficiency with Meta Ads Manager, Facebook Business Manager, and pixel tracking. Analytical Skills: Ability to analyze data, identify trends, and make data-driven decisions. Communication Skills: Ability to collaborate with creative teams and report on campaign performance. About the Group: KIRO beauty is a home grown Clean Beauty brand which is recently launched by the Patni group. With its differentiated packaging, high quality products and clean positioning it intends to cement its place firmly in the mastige segment of Indian beauty. It already has a D2C presence on it won website, with listings on Amazon and Nykaa. KIRO intends to make its products available both online and offline in stores in India and internationally as KIRO believes that potential for Indian beauty internationally is untapped and has a huge potential. Learn more about the brand on www.kirobeauty.com https://instagram.com/kirobeauty?igshid=ca6gwdc8gsie About Patni group With revenues of over USD 1.5 billion, Patni group straddles across IT, Healthcare and e-commerce. The group has formed a Joint Venture with Amazon. JV has been set up to strengthen Amazon customer services in India and to raise the bar of the online shopping experience. The partnership is the next step in Amazons strong ramp up to support their vision of transforming the way India buys and sell. Amazon and Patni group jointly own the companies Frontizo and Appario. AK Patni Group co-founded Patni Computer Systems, Indias 5th largest IT Company with 29 international offices, 21 global delivery centers, over 400 Fortune 1000 companies as Clients and Revenues of over US$ 700 Million. The company was listed on the BSE and the NASDAQ. Along with Patni, the Group also has two other IT Services companies. One is PCS Technology which has been publicly traded on the BSE since 1988. It has more than 4000 people employed and 22 offices across the country. The other company is Kalpavruksh Systems which focuses on providing IT Services to customers in Northern Europe and has offices in Denmark, Sweden, Norway and Germany. Known for being pioneers of the Indian IT story in India, the Patni Group envisioned an opportunity in the India consumption story. Looking at Healthcare as a compulsory consumption the group is focusing its energies in increasing its presence in healthcare. Leveraging IT experience and latest modern medical technologies, Patni Healthcare aims at revolutionizing hassle free healthcare in India. With best doctors, transparent billing system, patient centric designs for personalized and proactive patient care, bed-side tablet check in and check out for patients convenience, the Group aims at providing world class patient care in an ethical and transparent way. CURRAE, its brand for the hospitals, has generated strong momentum by setting up 4 green field Hospitals in just 12 months across 3 formats i.e. ortho-spine, integrated womencare (Gynaec, IVF &; birthing) and eye care. CURRAE has already won the fastest growing Healthcare Brand in Asia by WCRC and Brand Excellence. Group also runs CURRAE Healthtech Fund, India’s leading Sector Fund with 18 investments, focused on backing entrepreneurs disrupting healthcare through technology. Please refer www.curraehealthtech.com for more details.