Business Development Specialist

Time

Job Summary

The Business Development Specialist is responsible for driving growth by identifying, attracting, and acquiring new clients. This role focuses on lead generation, outreach, and converting prospects into long-term customers. You'll work closely with the sales and marketing teams to support revenue targets and expand the client base.

Key Responsibilities

• Identify and qualify potential clients through market research, cold outreach, networking, and prospecting tools (e.g. LinkedIn Sales Navigator, Apollo.io, ZoomInfo).
• Maintain and grow a pipeline of high-quality leads.
• Use CRM tools (e.g. HubSpot, Salesforce) to manage contacts and track interactions.

• Initiate contact with prospects via cold calls, cold emails, and social outreach.
• Conduct discovery calls to understand client needs and present tailored solutions.
• Schedule meetings and demos for Account Executives or senior sales staff.
• Nurture leads through the sales funnel until they are ready to convert.

• Collaborate with marketing and sales teams to align on targeting strategies.
• Monitor lead performance, campaign effectiveness, and conversion rates.
• Report regularly on KPIs like number of leads generated, conversion rates, and opportunities created.

• Prospecting

  : LinkedIn Sales Navigator, Apollo.io, ZoomInfo

• Email Outreach

  : Hunter.io, Lemlist, Mailshake, Reply.io

• CRM

  : HubSpot, Salesforce

• Project Tools

  : Notion, Trello, Slack

Requirements

• 3-8 years of experience in B2B sales, lead generation, or business development.
• Strong communication and interpersonal skills.
• Comfortable with cold outreach and prospecting tools.
• Data-driven mindset and ability to meet targets.

• Experience with sales tools (e.g. Sales Navigator, CRM platforms).
• Understanding of digital marketing or SaaS products (if applicable).
• Bachelor’s degree in Business, Marketing, or a related field.