Business Development Manager

Role Objective

1. To lead the growth of our dealer network and drive consistent monthly sales by building strong, transparent, and profitable relationships with dealers in the RO industry.
2. This role will play a pivotal part in transforming our business from a traditional trading model into a 

   “tech-enabled distribution platform”

   , focusing on speed, reliability, and dealer success.

Key Responsibilities

1. Dealer Network Creation & Expansion

Identify, onboard, and activate new dealers in key regions.

Build strong relationships with existing dealers to increase wallet share.

Conduct regular market visits to understand dealer needs and competitor activities.

dealer engagement programs

2. Sales Growth & Revenue

Achieve monthly and quarterly sales targets through proactive planning and execution.

Ensure minimum offtake from each active dealer based on region/category.

Introduce and promote new SKUs through bundled offers or product education.

Maintain clear reporting on sales pipeline, conversion, and collection.

3. Distribution Strategy Execution

“New-Gen Distribution Platform”

Educate dealers on using WhatsApp/App ordering systems.

Coordinate closely with operations for timely dispatch, delivery, and issue resolution.

4. Market & Product Intelligence

Provide regular feedback on product trends, pricing, and market movement.

Identify gaps in product range and suggest new opportunities.

Support content creation (product demo videos, dealer success stories, etc.) to strengthen brand trust.

Key Skills & Experience

Experience:

Network:

Mindset:

Skills:

1. Strong communication and negotiation.
2. Understanding of dealer behavior and regional trade practices.
3. Basic comfort with digital tools (WhatsApp, Excel, CRM apps).
4. Ability to travel frequently.

Performance KPIs

1. Dealer onboarding count & monthly active dealers.
2. Sales growth (% increase month-on-month).
3. % of prepaid/advance orders.
4. Dealer satisfaction & repeat order rate.
5. Market coverage expansion (new regions/cities added).

Compensation

1. Fixed Salary + Performance Incentives (based on sales & dealer activation).
2. Allowances for travel and communication.

Why Join Us

1. Be part of a 

   fast-evolving company

    redefining distribution in the RO industry.
2. Opportunity to 

   lead growth from the front

   , not just follow targets.