Business Development Manager

About Equations PR & Media

Equations PR & Media is a fast-growing PR agency that blends storytelling, strategy, and creativity to build strong, lasting brands. We work with startups, businesses, and leaders to shape narratives that make impact.

About the Role

Equations PR & Media is seeking a proactive and driven Business Development Manager

Key Responsibilities

1. Lead Generation & Brand Targeting

• Identify, research, and shortlist relevant brands across industries for PR and media outreach.
• Develop and maintain a structured BD pipeline aligned with service offerings.
• Track market trends, competitor activities, and industry movements.

2. High-Volume Outreach

• Make

  50–60 BD calls per day

  to potential clients.
• Send targeted

  cold emails

  and follow-ups to initiate conversations.
• Execute multi-touch outreach strategies to improve lead conversion.

3. Lead Nurturing & Relationship Building

• Conduct discovery calls and introductory meetings with prospects.
• Nurture warm leads through consistent follow-ups and value-driven conversations.
• Maintain strong relationships with potential and existing clients.

4. Research & Data Management

• Conduct in-depth brand, competitor, and market research.
• Maintain accurate BD logs, trackers, and databases with strong data hygiene.
• Use Excel/Google Sheets to track outreach, conversions, and revenue projections.

6. Support for Founder's Podcast – Breakthrough Moments

• Contribute to

  guest research

  , background checks, and shortlisting potential profiles for the show.
• Assist in gathering insights and data relevant to podcast outreach and collaborations.

7. Reporting & Coordination

• Share weekly reports on outreach performance, lead status, and sales metrics.
• Collaborate closely with the Founder and internal teams to align BD objectives with business priorities.
• Facilitate smooth onboarding and handover for newly closed clients.

Requirements

• 1–4 years of experience in Business Development, preferably with PR, media, or advertising agencies.
• Strong communication, persuasion, and presentation skills.
• Understanding of basic PR, brand positioning, and media services.
• High proficiency in

  Excel

  , data management, and documentation.
• Comfortable with high-volume outbound calling and cold outreach.
• Self-motivated, target-oriented, organised, and disciplined.

Why Join Us?

• Opportunity to work closely with leadership and drive measurable impact.
• Exposure to diverse brands and the PR/media ecosystem.
• A role that combines business development with creative industry insights.

Interested candidates kindly send your profiles to kinjal.hathi@equationsmedia.com, hr@equationsmedia.com