Regional Trainer

Job Description: Regional Trainer – South

Position:

Department:

Region:

Reports To:

Role Overview

The Regional Trainer – South is responsible for executing retail training programs across all Palmonas stores in the South region. The role focuses on onboarding, upskilling, and performance enhancement of retail staff to drive superior customer experience and consistent brand behaviors. The trainer acts as a bridge between store teams and the central L&D function to ensure smooth training implementation and operational excellence.

Key Responsibilities

1. Training Delivery

• Conduct onboarding training for new hires covering brand values, grooming standards, store operations, and product knowledge.
• Deliver sales, customer experience, and soft skills training to store teams.
• Facilitate refresher training sessions based on store performance and audit outcomes.
• Conduct training before new store openings, collection launches, or peak season campaigns.

2. Product & Brand Knowledge

• Ensure teams are updated on Palmonas product lines, materials, craftsmanship, USPs, and styling cues.
• Conduct styling and pairing workshops to improve product presentation skills.
• Train staff on brand storytelling to elevate customer engagement.

3. Sales & Performance Coaching

• Coach teams on sales fundamentals: conversion, UPT, ABV, cross-selling, and customer retention.
• Identify performance gaps per store and create targeted coaching plans.
• Support high-volume stores or events during peak traffic periods.

4. Operational Training

• Train teams on POS systems, CRM practices, stock handling basics, and SOP compliance.
• Reinforce visual merchandising guidelines and store hygiene standards.
• Ensure staff understands customer data capture processes and CRM protocols.

5. Audits & Evaluation

• Conduct store visits to evaluate training implementation and operational compliance.
• Perform post-training assessments to measure learning impact.
• Prepare monthly reports: training calendars, attendance, performance insights, and recommendations.

6. Cross-Functional Collaboration

• Partner with Regional Managers, HR, and Store Managers to understand training needs.
• Work with the central L&D team on training module updates and new content development.
• Participate in recruitment assessments when required.

Key Skills & Competencies

• Excellent verbal communication and classroom delivery skills
• Strong understanding of retail behavior and customer service norms
• Ability to coach, mentor, and motivate teams
• Strong interpersonal skills and relationship-building
• Willingness to travel extensively across South India
• Good command over