National Sales Manager

This role is with worko.ai client a indian wear tech brand

Role Overview

We're looking for a dynamic and driven National Sales Manager to spearhead our Luggage & Backpack category. The ideal candidate will own sales strategy, distribution expansion, and trade relationships: driving aggressive growth across GT (General Trade) and Modern Trade channels.

Key Responsibilities

• Develop and execute a national sales strategy for the luggage and backpack category
• Drive market expansion through strong distributor and retail network building across GT and MT
• Identify and onboard regional and national channel partners, modern trade chains, and institutional clients
• Lead and motivate a high-performing sales team across zones to deliver revenue and volume targets
• Manage P&L responsibility for the category: pricing, promotions, and trade marketing initiatives
• Analyze market trends, competitor activity, and consumer insights to identify new growth opportunities
• Build strong relationships with trade partners to ensure brand visibility, placement, and sell-through
• Collaborate with marketing, supply chain, and product teams to ensure smooth execution of launches and campaigns

Requirements

• 7–12 years of proven sales experience in Luggage, Travel Gear, or Lifestyle Accessories category
• Strong background in General Trade and Modern Trade expansion, with a track record of scaling distribution
• Experience with leading brands such as VIP, Safari, Samsonite, American Tourister, Skybags, or similar is strongly preferred
• Entrepreneurial mindset with high ownership, agility, and passion for building something new
• Excellent leadership, negotiation, and analytical skills
• High willingness to travel across India

Mandatory Requirements

• 7–12 years of proven sales experience in Luggage, Travel Gear, or Lifestyle Accessories category
• Strong background in General Trade and Modern Trade expansion
• Track record of scaling distribution
• Entrepreneurial mindset with high ownership
• Excellent leadership, negotiation, and analytical skills
• High willingness to travel across India

Preferred Requirements

• Experience with leading brands such as VIP, Safari, Samsonite, American Tourister, Skybags, or similar is strongly preferred