Marketing Intelligence Analyst

3 years

0 Lacs

thiruvananthapuram kerala india

Posted:2 days ago| Platform: Linkedin logo

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Skills Required

marketing drive data analysis strategies integrity reporting pipeline analyze planning targeting segmentation research support leadership analytics saas healthcare sql extraction excel pivot visualization power tableau crm automation hubspot salesforce communication presentation collaborative compensation

Work Mode

On-site

Job Type

Full Time

Job Description

Role Overview

Marketing Intelligence Analyst


Key Responsibilities

  • Own and manage the cleanup, consolidation, and integrity of marketing and sales data across multiple sources.
  • Build and maintain reporting dashboards to track pipeline health, campaign performance, and revenue attribution.
  • Analyze customer and prospect data to generate insights for go-to-market planning, cross-sell, and upsell opportunities.
  • Partner with Sales and Marketing stakeholders to deliver data-driven recommendations for targeting, segmentation, and messaging.
  • Track and measure KPIs across the full funnel: from lead generation to opportunity creation, conversion, and expansion.
  • Conduct market and competitive intelligence research to support strategic initiatives.
  • Present findings and recommendations clearly to leadership and cross-functional teams.


Skills & Qualifications

  • Bachelor’s degree in marketing, Business Analytics, Data Science, or related field.
  • 3+ years of experience in a marketing analytics, sales operations, or business intelligence role (SaaS/Healthcare preferred).
  • Strong data thinking and problem-solving skills with an ability to translate data into business insights.
  • Proficiency in SQL for data extraction and manipulation.
  • Advanced Excel skills for data modeling, pivot tables, and reporting.
  • Experience with BI and visualization tools (e.g., Power BI, Tableau, or similar).
  • Familiarity with data mining, analysis tools, and CRM/marketing automation platforms (HubSpot/Salesforce a plus).
  • Strong communication and presentation skills, with the ability to explain technical findings to non-technical stakeholders.
  • Detail-oriented, organized, and comfortable managing multiple projects in a fast-paced environment.


What We Offer

  • Opportunity to work with a fast-growing SaaS company at the forefront of dental technology.
  • Collaborative and dynamic team environment with exposure to cross-functional leadership.
  • Competitive compensation and benefits.
  • Room to grow into expanded roles as CareStack scales globally.

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