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HT Digital Streams
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Growth Manager

Growth Manager

HT Digital Streams

4 - 8 years

0 Lacs

gurugram haryana india

Posted:22 hours ago| Platform:

Apply

Skills Required

marketing reporting mobile score tracking retention monetization strategy onboarding data design engagement drive segmentation personalization analytics experimentation firebase pricing lending sql test collaborative engineering

Work Mode

On-site

Job Type

Full Time

Job Description

Role- App Growth Manager - Financial Services App

Experience:

Function:

Reporting to:

About Us

digital financial services

Growth Manager

Role Overview

App Growth Manager

Key Responsibilities

User Acquisition

Own and optimize all paid and organic acquisition channels (Meta, Google, affiliates, OEMs, app stores, etc.)
Design and execute performance marketing campaigns with a sharp focus on CAC and ROI
Build referral, influencer, and partnership-led growth loops

User Retention & Engagement

Design onboarding and activation flows that convert installs to active users Drive lifecycle marketing (email, push, in-app) to maximize repeat usage Use segmentation and personalization to deepen engagement

Monetization

Collaborate with product and business teams to build funnels for loans, cards, and other financial services
Run experiments to increase conversion rates across financial products Optimize the user journey for LTV while keeping customer experience high

Growth Analytics & Experimentation

Set up tracking (via Mixpanel, Firebase, AppsFlyer, etc.) to get a clear view of the funnel
Define and monitor growth KPIs: install-to-activation, DAU/MAU, churn, revenue per

user

Own and run A/B tests across creative, flows, pricing, etc.

Who You Are

4-8 years of experience in
growth, performance marketing
,
or product-led growth
roles in a
B2C app environment
Past experience with
fintech / lending / financial products
is a big plus
Strong analytical chops - you're comfortable with SQL, dashboards, and conversion data
Hustler with a builder mindset – you move fast, test quickly, and thrive in ambiguity Collaborative - you work well with product, design, engineering, and external partners

Why Join Us

Be part of a
high-ownership
, founding team
Work at the intersection of
media influence and fintech scale

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