General Manager Business Development

Position Title:

Location:

Experience Required:

Reporting To:

Executive Summary & Role Mandate

accomplished and visionary Business Development Executive

Key Performance Areas & Responsibilities

1. Strategic Growth & Revenue Acceleration (SEO Focus: EMS, PCBA, Box-Build)

• Lead the market entry and business acquisition strategy

  for comprehensive manufacturing services, specifically

  Surface Mount Technology (SMT)

  ,

  Through-Hole Technology (THT)

  , Testing, and System Integration solutions.

• Target and secure Tier-1 and Tier-2 OEM clients

  across high-growth verticals:

  Industrial Electronics, Automotive Electronics, and Medical Devices.

• Formulate and execute aggressive sales and market penetration plans for both the

  domestic Indian market and strategic export territories.

• Mandate:

  Achieve and exceed annual revenue targets, with a focus on driving $100 Crore+ yearly business acquisition.

2. Global Key Account Management

• Serve as the executive liaison for managing and expanding a portfolio of

  high-value, strategic international and domestic accounts.

• Own the entire commercial lifecycle, from initial pitch and complex

  RFQ (Request for Quotation) handling

  to

  full-cycle negotiation

  and contract closure.
• Ensure unparalleled client satisfaction and contract governance, collaborating seamlessly with cross-functional teams (Engineering, Operations, Supply Chain).

3. Market Intelligence & Brand Positioning

• Actively monitor and translate emerging trends in

  EMS, IoT (Internet of Things), Smart Manufacturing, and specialized electronics sectors

  into actionable business opportunities.
• Elevate the company's profile by representing the organization at prestigious global events,

  B2B trade shows, and industry conferences

  (India and Overseas).

4. Leadership & Operational Excellence

• Provide visionary leadership and mentorship to the Business Development and Sales teams, fostering a high-performance, results-driven culture.
• Collaborate closely with the executive board on pricing strategies, long-term strategic planning, and overall profitability/margin management.

Candidate Profile & Core Expertise

Mandatory Experience (Non-Negotiable):

• 15–20 years of exclusive, dedicated experience

  in Sales and Business Development within the

  Electronics Contract Manufacturing (ECM) or EMS industry.

• Prior experience with or direct knowledge

  of leading players like

  Kaynes Technology, Centum Electronics, Avalon Technologies, SFO Technologies, or similar top-tier EMS providers

  is highly desirable.

• Proven track record of managing and closing key accounts

  generating annual revenues of ₹100 Crore or more.

• Essential expertise in managing and growing international/export client relationships.

• A strong, established network

  across the targeted sectors:

  Industrial, Automotive, and Medical Electronics.

Technical & Commercial Acumen:

• A

  deep, comprehensive technical understanding

  of modern

  PCBA manufacturing processes

  (e.g., component placement, soldering, AOI/X-ray testing) and

  Box-Build assembly methodologies.

• Expert-level skill in

  technical sales presentation, RFQ-to-win conversions, and complex commercial negotiation.

• Exceptional executive-level communication and presentation abilities.

Education & Travel:

• A Graduate degree in

  Engineering

  (Electronics, Electrical, or Mechanical) or Science is preferred.
• An MBA or Postgraduate qualification in Marketing/Business Management is a plus, though practical EMS experience is paramount.

• Travel:

  Requires

  frequent domestic travel

  for client engagement and

  periodic international travel

  for export account management and trade representation.

Key Performance Indicators (KPIs) - Success Metrics

• Total

  Annual Contract Value (ACV)

  and

  Revenue Growth

  specifically from

  EMS/PCBA/Box-Build services.

• Number of

  New OEM Clients Acquired

  and successful penetration into

  Export Markets.

• Customer Lifetime Value (CLV)

  and Account Health/Retention Rate.
• Accuracy and conversion rate of the sales pipeline/forecasting.