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Job Type

Full Time

Job Description

Demand Generation Manager

 

  • Plan, execute, and optimize integrated digital demand generation campaigns across

    PPC, paid social (Meta, LinkedIn), SEO

    , and other performance marketing channels.
  • Run

    A/B testing

    across landing pages, ad creatives, and funnels to improve

    conversion rates

    and campaign performance.
  • Build automated nurture workflows, segmentation strategies, and lead scoring models in

    HubSpot

    .
  • Ensure leads are properly tracked, qualified, and routed to sales with clear attribution.
  • Optimize email campaigns for engagement, deliverability, and pipeline acceleration.
  • Use

    AI-powered tools

    to enhance targeting, personalization, and campaign optimization.
  • Collaborate with

    digital marketing and sales teams

    to drive

    qualified lead generation

    and pipeline growth.
  • Align closely with

    content, PR, events, and product marketing

    to ensure a

    consistent digital voice

    and coordinated campaigns.
  • Monitor and report on key digital KPIs including:
  • Website traffic,

    Conversion rates,

    Campaign ROI

  • Partner with

    Marketing Operations and BI teams

    to maintain clean, reliable, and actionable data for reporting and targeting.
  • Experience with tools like

    HubSpot, Marketo, Salesforce, Google Analytics, SEMrush, or similar

    is a plus.

 

Life@Sciflare

  • An exciting & lively workplace gives you the chance to work in an environment where you may unleash your creativity and inventiveness to the best extent possible.
  • Work in a collaborative setting where your cooperative team contributes new perspectives to your objectives and forges strong bonds.
  • Growth mindset: You are nurtured through each stage of your professional advancement by learning and unlearning new things.

You will be part of the Multi-Channel Platform Web & Mobile Development Team at the Sciflare Technologies Pvt Ltd office in Chennai The role is office-based, working from Monday to Friday 9:00 AM to 06:00 PM.

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