Client Service Executive - Digital Marketing (B2B Clients Only)

3 years

0 Lacs

Posted:1 day ago| Platform: Linkedin logo

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Job Type

Full Time

Job Description

Client Service Executive - Digital Marketing (B2B Clients Only)

Position

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Position Overview:

We are looking for a Client Service Executive (CSE) with a passion for digital marketing and B2B client management to join our dynamic team. The CSE will be the primary liaison between our agency and B2B clients, responsible for ensuring smooth project execution, high levels of client satisfaction, and the successful implementation of digital marketing campaigns. The ideal candidate will have excellent communication skills, a strong understanding of digital marketing strategies, and a client-first approach to service delivery.

Key Responsibilities:

1.

Client Relationship & Communication

  • Serve as the primary point of contact for B2B clients, ensuring regular communication and maintaining strong client relationships.
  • Understand client needs, business objectives, and challenges, and communicate these effectively to internal teams.
  • Conduct regular check-ins and meetings with clients to provide campaign updates, discuss performance, and gather feedback.
  • Develop a deep understanding of the client's industry, business, and digital marketing goals to offer tailored recommendations and solutions.
2.

Campaign & Project Management

  • Oversee the end-to-end management of digital marketing campaigns, including strategy development, execution, and performance tracking.
  • Collaborate with the strategy, creative, and technical teams to ensure campaign deliverables meet client expectations and timelines.
  • Monitor project timelines, ensuring that all projects are completed on time and within budget, and proactively manage any delays or issues.
  • Work with internal teams to develop campaign concepts, content, and designs that align with the client’s brand and goals.
  • Manage the client’s campaign budget, ensuring optimal allocation of resources and maximizing ROI.
3.

Feedback & Client Satisfaction

  • Handle client feedback and address concerns quickly and professionally, ensuring client satisfaction and fostering long-term relationships.
  • Provide actionable insights and recommendations based on client feedback, campaign performance, and industry trends.
  • Proactively suggest new strategies or improvements to existing campaigns to better meet client goals and expectations.
4.

Reporting & Analytics

  • Monitor campaign performance and track key metrics such as traffic, engagement, leads, conversions, and ROI.
  • Prepare and present detailed performance reports to clients, summarizing key results, insights, and actionable next steps.
  • Conduct data analysis to identify opportunities for optimization, provide ongoing recommendations, and help improve overall campaign results.
  • Ensure regular tracking and reporting of KPIs and work with internal teams to ensure campaigns are on track to meet client goals.
5.

Collaboration with Internal Teams

  • Work closely with creative, content, SEO, and performance marketing teams to ensure smooth execution of campaigns and timely delivery of client requests.
  • Help guide and support internal teams to ensure that client expectations are understood and met throughout the execution phase.
  • Provide internal teams with client feedback, campaign objectives, and performance data to inform optimization efforts and future strategies.
  • Lead regular internal meetings to discuss the progress of client projects and resolve any challenges that may arise.
6.

Business Development & New Opportunities

  • Assist in identifying upsell or cross-sell opportunities within existing client accounts by suggesting additional services such as SEO, content marketing, or paid advertising.
  • Support the preparation of proposals, presentations, and pitches to acquire new clients or expand services for existing clients.
  • Actively contribute to the overall growth and development of client accounts through innovative ideas and new service offerings.

Required Skills & Qualifications:

  • Experience

    : At least 2–3 years of experience in client service, account management, or digital marketing (B2B-focused experience is a plus).
  • Education

    : A degree in Marketing, Business, Communications, or a related field.
  • Strong Communication

    : Exceptional verbal and written communication skills with the ability to communicate clearly and confidently with clients and internal teams.
  • Project Management

    : Strong organizational and project management skills with the ability to manage multiple projects simultaneously while meeting deadlines.
  • Digital Marketing Knowledge

    : A solid understanding of digital marketing strategies, including SEO, PPC, SMM, email marketing, content marketing, and analytics.
  • Client-Centric Mindset

    : A customer-first approach with the ability to maintain and strengthen client relationships and drive client satisfaction.
  • Problem-Solving

    : Proactive in identifying challenges and offering practical solutions.
  • Analytical Skills

    : Ability to track, analyze, and report on digital marketing campaign performance, interpreting data to optimize strategies.
  • Tech-Savvy

    : Familiarity with digital marketing tools, such as Google Analytics, SEMrush, HubSpot, and social media platforms (Meta Business Suite, LinkedIn, etc.).
  • Attention to Detail

    : Ability to manage complex projects and keep track of all details to ensure smooth execution and client satisfaction.
  • Team Player

    : Comfortable working with cross-functional teams to achieve shared goals and objectives.

Preferred Qualifications:

  • Experience in B2B Marketing

    : Hands-on experience working with B2B clients, particularly in industries like technology, manufacturing, professional services, or SaaS.
  • Knowledge of Marketing Automation

    : Experience with marketing automation platforms like HubSpot, Marketo, or Pardot.
  • CRM Knowledge

    : Familiarity with customer relationship management (CRM) tools, such as Salesforce or Zoho.

Why Join Us:

  • Innovative Work Culture

    : Work in a dynamic, growth-oriented environment where your contributions will directly impact the success of the agency and its clients.
  • Career Growth

    : We are committed to your professional growth and provide opportunities for learning, advancement, and skill development.
  • Collaborative Team

    : Be a part of a supportive, collaborative, and energetic team focused on delivering results-driven digital marketing solutions for B2B clients.
  • Competitive Compensation

    : Attractive salary package and benefits in line with industry standards.

How to Apply:

hrsupport@theelevatedigi.com

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