Brand Manager

We are looking for a dynamic and creative Branding Manager with at least 2 years of experience in brand strategy, marketing, Meta ads and tracking. The ideal candidate will be responsible for developing and executing branding initiatives to enhance brand awareness, reputation, and engagement. This role requires a strategic thinker with strong leadership skills to ensure brand consistency across all platforms.

Key Responsibilities:

* Develop and implement effective branding strategies that align with company objectives.

* Oversee brand positioning, messaging, and visual identity across all marketing channels.

* Conduct market research and competitor analysis to identify trends and opportunities.

* Collaborate with cross-functional teams including marketing, design, and sales to ensure brand consistency.

* Manage the creation of brand guidelines and ensure adherence across departments.

* Develop and execute campaigns to increase brand awareness and customer engagement.

* Monitor and analyze brand performance metrics to measure success and optimize strategies.

* Handle PR activities, influencer collaborations, and digital marketing initiatives.

* Stay updated with industry trends and consumer behavior insights to drive brand innovation.

Requirements & Qualifications:

* Bachelor’s degree in Marketing, Business, Communications, or a related field.

* 3+ years of experience in branding, marketing, or a related role.

* Strong understanding of brand management principles and digital marketing.

* Excellent communication, presentation, and storytelling skills.

* Proven ability to develop and execute successful branding campaigns.

* Experience in handling PR, social media, and influencer partnerships.

* Ability to analyze data and translate insights into actionable strategies.

* Creative mindset with strong problem-solving and leadership skills.

* Proficiency in branding tools, marketing software, and analytics platforms.

Experience- 2-5 Years

Salary - As per industry standards

Location - Indore