Senior Associate/Associate Manager–Sales Strategy & Operations

Department:

Role Level:

Location: Bangalore

Reporting To:

Role Overview

The Sales Strategy & Operations role is responsible for ensuring seamless alignment between Sales and Operations, driving process excellence, executing cross-functional initiatives, and maintaining high standards of sales governance. This position supports key operational workflows, performance tracking, audits, and SOP creation to improve sales productivity, data accuracy, and operational efficiency across global teams.

Key Responsibilities

1. Sales Operations & Governance

• Conduct

  audit of payment calls

  to ensure compliance, accuracy, and adherence to sales processes.
• Monitor and maintain

  website pricing accuracy

  , coordinating with product and marketing teams for updates.
• Oversee and enforce

  formal attire guidelines

  for customer-facing teams.
• Manage

  OJT (On-the-Job Training) tracking

  for new hires and ongoing cohorts.
• Refresh and maintain

  Dial-In Numbers (DIDs)

  across all geographies.
• Perform

  spam monitoring

  to ensure call delivery, brand credibility, and outreach hygiene.

2. Sales Performance & Reporting

• Track and report

  daily dialer connectivity

  performance for sales teams.
• Maintain and analyze

  sprint performance reports

  , including rep productivity, adherence, and conversions.
• Support creation of dashboards, trackers, and performance insights for Sales Leaders.

3. Lead Management & Allocation

• Manage

  lead allocation strategy

  , ensuring fair and data-driven quota assignment across:
• OJT reps
• New hires
• Tenured agents
• Ensure equitable distribution based on capacity, geography, performance, and business priorities.

4. Cross-Functional Projects

• Partner with Operations, Product, Marketing, and Analytics teams to drive

  cross-functional initiatives

  .
• Support project execution from planning to deployment, ensuring timelines, communication, and adoption.

5. Process Excellence & Standardization

• Conduct

  internal audits

  to identify gaps and drive operational improvements.
• Build, update, and implement

  Standard Operating Procedures (SOPs)

  for sales processes.
• Support continuous improvement efforts to enhance sales efficiency and customer experience.
• Assist in developing playbooks, best practices, and training materials for sales teams.

6. Operations <> Sales Sync

• Act as a bridge between

  Sales and Operations

  , ensuring smooth communication and process alignment.
• Proactively identify operational blockers and work with stakeholders to resolve issues.

Required Skills & Qualifications

• Bachelor’s degree in Business, Operations, Sales, or related field.
• Experience in Sales Operations, Revenue Operations, or Process Excellence roles.
• Strong analytical skills with proficiency in Excel/Sheets; experience with CRM systems (e.g., Salesforce, HubSpot) preferred.
• Excellent communication and stakeholder management abilities.
• Detail-oriented with strong organizational and audit capabilities.
• Ability to manage multiple priorities in a fast-paced environment.
• Experience in project management and cross-team collaboration.

Preferred Traits

• Process-driven mindset with a passion for operational excellence.
• Proactive problem solver with the ability to identify gaps and recommend improvements.
• Data-driven decision-making and logical reasoning skills.
• Comfortable working with global, multi-geo teams.

What This Role Offers

• Opportunity to shape and improve core sales operations processes.
• Exposure to leadership and cross-functional teams.
• High-impact role contributing directly to sales productivity and organizational success.