Sales Program Manager

About the Role

We are looking for a Program Manager – Sales who will partner closely with our Account Executives (AEs), SDRs, and leadership to drive operational excellence across the sales funnel. This role will be responsible for orchestrating the end-to-end deal process—from lead qualification to closure—ensuring discipline, visibility, and consistency in how opportunities are managed.

You will serve as the strategic glue between SDRs, AEs, and leadership, enabling predictable revenue growth, reducing friction in deal cycles, and ensuring every opportunity is maximized.

Key Responsibilities

• Oversee the SDR → AE → Closure funnel to ensure smooth deal progression.
• Drive seamless handoffs between SDRs and AEs with minimal leakage.
• Identify and remove bottlenecks slowing down sales cycles.
• Partner with AEs to structure, track, and close high-value deals.
• Coordinate with legal, finance, and product teams to accelerate deal closure.
• Monitor deal health and flag risks early for leadership visibility.
• Lead programs for pipeline hygiene, forecast accuracy, and deal reviews.
• Establish best practices and playbooks for opportunity management.
• Ensure CRM data integrity for accurate reporting and forecasting.
• Deliver funnel analytics and insights on conversion, velocity, and win/loss trends.
• Build dashboards and reports to track pipeline leakage and closure timelines.
• Recommend data-driven actions to improve sales effectiveness.
• Launch process improvement initiatives across AE and SDR workflows.
• Run cadences like forecast calls, pipeline reviews, and QBRs with leadership.

Requirements

• Experience: 3 to 5 years in program management, sales operations, or revenue enablement (preferably in SaaS / B2B sales environments).
• Strong understanding of end-to-end sales motion (SDR → AE → Closure).
• Proven track record in managing sales programs, pipelines, or large-scale revenue initiatives.
• Excellent analytical skills with ability to translate data into actionable insights.
• Exceptional stakeholder management skills—able to work across sales, ops, finance, and leadership.
• Hands-on experience with CRM tools (Salesforce, HubSpot, etc.) and analytics platforms.
• Bias for action, detail-orientation, and ability to thrive in fast-paced environments.