Sales Business Development Executive

Location: Chennai, India

Department: Sales & Marketing

Reports To: Sales Head

About Innotrat Labs:

Innotrat Labs is an innovative and fast-growing technology startup at the forefront of

embedded systems, IoT, AI, and educational technology. We are dedicated to empowering

innovation through cutting-edge products like InnoView, Innofab, Innomart, Eureka, and our

E-Learning platform, aiming to revolutionize how users develop embedded products. We are

a team of passionate engineers fostering a dynamic and collaborative environment.

Role Overview:

We are seeking a proactive and results-driven Sales & Business Development Executive

to join our team in Chennai. This pivotal role will be responsible for driving business growth,

generating revenue, and expanding our market presence for both our hardware and software

products. The ideal candidate will be an excellent communicator, a strategic thinker, and a

go-getter who is passionate about technology and can bring in new orders.

Key Responsibilities:

● Actively identify, prospect, and secure new business opportunities to achieve and

exceed sales targets.

● Develop and implement effective sales strategies for both B2B

(business-to-business) and B2C (business-to-consumer) markets.

● Plan and execute regular sales visits to potential clients, schools, colleges, and

technology enthusiasts to demonstrate our products and convert leads into orders.

● Develop a deep understanding of Innotrat's hardware and software products to

effectively communicate their value propositions and technical specifications to

customers.

● Act as a crucial link between the market and the product team. Proactively collect

and pass on customer feedback, market trends, and competitive insights to help

inform future product development.

● Maintain a healthy sales pipeline, manage leads, and report on sales activities and

forecasts.

● Represent Innotrat at industry events, conferences, and workshops to expand our

network and generate new leads.

● Work with a high degree of efficiency to manage time, resources, and customer

relationships, ensuring a seamless sales process from initial contact to post-sales

support.

● Work diligently to meet and exceed monthly, quarterly, and annual sales targets.

Qualifications & Skills:

● Bachelor's degree in Business, Marketing, Electronics, or a related field.

● Proven experience in a sales role, preferably in the technology sector (hardware

and/or software).

● Excellent communication, negotiation, and interpersonal skills.

● Strong, hands-on experience in both B2B and B2C sales strategies.

● A results-driven mindset with a history of meeting or exceeding sales targets.

● Ability to work independently, manage a territory, and prioritize tasks effectively.

● Familiarity with CRM software and sales reporting tools is a plus.

● A positive attitude, high energy, and the ability to handle rejection gracefully.

● Willingness to travel locally within Chennai for sales visits.

● Knowledge of embedded systems, IoT, or educational technology is a strong

advantage.

Why Join Innotrat Labs?

● Be a core part of a rapidly growing tech startup and directly impact our revenue

growth.

● Work with innovative, cutting-edge products in the exciting fields of embedded

systems and IoT.

● Opportunity to influence sales strategy and grow into a leadership role.

● Dynamic, fast-paced environment with significant room for professional growth and

learning.

● Collaborate with a passionate team dedicated to empowering innovation.

To Apply:

Please send your resume to hr@innotrat.in with the subject line: "Application for Sales & Business Development Executive".