1559 Performance Marketing Jobs - Page 41

Budget Handled: 1Lacks on Google AdWords, Facebook Ads, Instagram Ads. Proven track results of Ad creation, execution and monitoring (Knowledge of performance marketing is a plus). Well aware of Meta ads, Instagram Ads, Google Ads, LinkedIn Ads, Facebook business manager. Create and manage content marketing strategies. Forecast marketing campaign growth and ROI for marketing campaigns Keep abreast of new social media sites, web technologies, and digital marketing trends; implement these new technologies in developing campaigns and update current campaigns to include new information. Drive traffic, generate leads to company pages. Adhering closely to deadlines & to budget, developing and revising ideas, and implementing projects. PLUS POINT: SEO, WordPress and designing skills. English and Hindi (Proficiency in speaking and writing).

Marketing Strategy & Leadership Own the end-to-end marketing strategy and roadmap for the SaaS product. Define brand positioning, messaging, and go-to-market (GTM) plans in collaboration with leadership and product teams. Build and manage an in-house marketing team across key functions content, performance, SEO, design, and operations. Digital Marketing & Lead Generation Plan and execute full-funnel digital marketing campaigns across Google, LinkedIn, Meta, YouTube, and other digital channels. Optimize campaigns based on performance metrics including CAC, CPL, CTR, and conversion rates. Implement retargeting, email marketing, whatsapp marketing and lead nurturing strategies to support customer acquisition and retention. Organic Growth & SEO Lead content and organic marketing efforts including website SEO, blogging, social media, and community engagement. Create and distribute compelling content (blogs, case studies, videos, webinars) that speaks to our ideal customer persona. AI & Marketing Automation Use AI-driven tools to automate content creation, campaign management, and reporting. Continuously experiment with AI tools and technologies to improve marketing efficiency and personalization at scale. Reputation & Review Management Manage presence on third-party review platforms such as G2, Capterra, Trustpilot, and others. Drive user engagement and review generation strategies to boost product credibility and visibility. Monitor and respond to reviews to build trust and manage brand reputation. Analytics & Optimization Set up robust marketing dashboards and KPIs (MQLs, SQLs, CAC, CLTV, funnel conversion rates). Use analytics platforms to derive insights and continuously optimize all marketing activities for performance. Brand & Communication Establish a strong and consistent brand narrative across all marketing channels and assets. Create product marketing materials (sales decks, brochures, videos, landing pages) that resonate with customers and stakeholders.

Experienced in PPC campaign management, primarily focused on Google Ads. Skilled in bid strategies, conversion tracking, AI optimization, budget planning, A/B testing, affiliate marketing, performance analysis, and excellent communication skills.

Leads full-funnel digital strategy across Google Ads, email, affiliate, and paid media channels. Expert in bid optimization, analytics, AI tools, CRO, budget planning, campaign execution, cross-functional team coordination, and performance reporting.

Responsibilities: * Maximize ROI through data analysis & ad optimization * Manage performance marketing campaigns on Google Ads, Facebook Ads, Instagram Ads & Meta Ads * Adjust spending and bids based on performance. Accessible workspace Cafeteria Referral bonus Performance bonus Mobile bill reimbursements Leave encashment Career break/sabbatical Job/soft skill training

Responsibilities: Strong communication for client interaction Analyze & optimize campaign performance Plan, execute, and optimize paid campaigns on Facebook and Google Ads platforms Work with a results-driven marketing team Apply Now to Grow

Lead the growth strategy and user acquisition for our platform. Hands-on experience in performance marketing, funnel optimization, revenue enablement, user acquisition, and sales strategy. Startup experience is preferred. Salary up to 25 LPA++

Campaign Strategy & Execution: D2C Market Analysis Audience Research & Targeting Funnel-wise Budget Distribution Campaign Scaling & Performance Optimization Incremental Growth Planning Custom Performance Metrics Analysis Creative Performance Analysis Required Candidate profile 2 years of experience in performance marketing (Agency, preferably in D2C/eCommerce) Minimum budget spends monthly 20 Lacs Proficiency in Meta Ads Manager, Google Ads, GA4

Ready to lead high-impact digital campaigns across Meta, Google, and YouTube with 8-figure budgets? We're looking for a Performance Marketer with 8+ years of experience to drive growth, manage a multidisciplinary team, and build scalable lead-gen funnels in a fast-paced fintech environment. Key Responsibilities Own end-to-end performance marketing strategy across platforms like Meta Ads, Google Ads, YouTube, and other digital channels Lead a small team of content, design and performance marketing and mentor junior marketers to deliver strong ROI across campaigns Build and scale lead generation funnels, optimize CPLs, and drive conversions across different audience segments Analyze campaign performance, report on KPIs, and iterate strategies to meet growth goals Manage ad budgets efficiently and deliver consistent performance improvements Stay updated with the latest trends, tools, and best practices in digital performance marketing Qualifications & Experience 8+ years of experience in Performance Marketing, especially in managing large-scale paid campaigns. Proven experience in managing multi-disciplinary marketing teams, including content, design, paid media, SEO, and automation. A must-have: hands-on experience running B2C or D2C performance marketing campaigns Strong understanding of digital marketing, inbound marketing, and performance-driven campaigns. Excellent leadership, communication, and project management skills. Fluent communication in Hindi and English Interested candidates can email their updated resume to careers@crewkraftorz.com

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Collaborated with Founders Optimized Shopify store Execute effective pricing strategies and sales Product Lisiting at Amazon, Flipkart, Tatacliq Execute ad campaigns, promotions, event base sales Managed marketplace placements, operations, & claims

Qualifications: 4-6 years of experience in performance marketing or a related field, with a demonstrable understanding of the digital news industry. Proven track record of success in managing and optimizing paid advertising campaigns across Facebook Ads, Google Ads, and YouTube Ads (or similar platforms) to acquire new audiences for digital publications. Well versed with Marathi language. Strong understanding of social media marketing principles and best practices within the context of news promotion. Experience with data analysis tools such as Facebook Analytics and Google Analytics, with the ability to translate data insights into actionable marketing strategies. Excellent communication, presentation, and interpersonal skills with the ability to collaborate effectively with cross-functional teams (editorial, sales, marketing). Ability to work independently, manage multiple priorities, and meet deadlines in a fast-paced environment. Passion for digital marketing and a strong desire to learn and stay updated on industry trends specific to online news consumption. Responsibilities: Campaign Management: Develop and execute data-driven performance marketing strategies across Facebook Ads, Google Ads, and YouTube Ads, focusing on acquiring new readers and promoting content that resonates with target audiences. Manage campaign budgets strategically, optimizing bidding strategies and ad creatives to maximize return on ad spend (ROAS) and subscriber growth. Conduct A/B testing for headlines, ad copy, landing pages, and targeting parameters to continuously improve campaign performance. Stay up-to-date on the latest platform features and best practices for paid advertising within the digital news landscape. Content Promotion & Social Media Marketing: Collaborate with the editorial team to identify high-performing content and develop targeted social media campaigns to promote it across relevant platforms (Facebook, Twitter, etc.). Analyze social media performance metrics specific to the news industry, such as audience demographics, engagement rates, and content virality. Leverage social media trends and current events to create engaging content that drives traffic back to the website and grows the publication's social media following. Data Analysis & Reporting: Utilize Facebook Analytics, Google Analytics, and other reporting tools to track campaign performance and measure key performance indicators (KPIs) relevant to the news industry, such as website traffic, subscription conversions, audience demographics, and content engagement metrics. Generate insightful reports and presentations tailored for stakeholders in the newsroom, clearly communicating campaign results and subscriber acquisition trends. Identify data-driven insights and opportunities for improvement based on campaign performance and audience behavior.

About Us: The global talent landscape has critical gaps, but at Miles Education , we're not just filling these voids - we're actively building pathways to a brighter future . Driven by our mission to empower businesses and enable talent , we tackle critical workforce shortages and skill gaps across sectors such as accounting, business, healthcare and technology. Outcomes First: We don't believe in cookie-cutter education. We start by analyzing industry needs, then meticulously craft transformative learning pathways that prime talent for success. Accounting: Through Miles Talent Hub, we address the accountant shortage in the U.S. by creating unique pathways for talent from both India and the U.S. Our initiatives like the Miles STEM Pathway and Miles CPA Pathway ensure that we equip accountants with the credentials and experience needed to excel in the global marketplace. Business: We revolutionize traditional education by integrating essential liberal arts as well as tech skills to develop well-rounded, future-ready business leaders. Healthcare: Leveraging the capabilities of Miles Talent Hub, we tackle the shortage of nurses and healthcare professionals in the U.S. by developing innovative pathways for global talent. This strategic approach helps fill immediate needs and builds a sustainable talent pool. Technology: Through our joint venture with Futurense Technologies, we ensure that Indian tech talent not only thrives but leads in the new, tech-driven AI era. A Force to be Reckoned With: With a dynamic team of over 700 professionals across India, US and globally, Miles Education stands as a beacon of opportunity and transformation. Our influence extends through a vast alumni network of over 70,000, partnerships with more than 100 universities, and collaborations with a staggering 600+ MNCs and corporations. We operate multiple training centers across the globe, establishing us as a powerhouse in education and talent development. Bootstrapped and Ballistic: Were a self-made success story, focusing steadfastly on fundamentals and outcomes rather than external fundraising. Growing at an astonishing CAGR of 70%+ and distinguished as one of the few profitable edtech companies in India, we are poised for substantial growth. Our target for the current fiscal year is a revenue of over $45 million (INR 375 crores +). Our robust financial health underscores our commitment to sustainable innovation and leadership in the educational sector. Miles is More Than Education, It's a Revolution: As the flagbearer of talent, we believe in bold solutions and transformative pathways to success. At Miles Education, we’re transforming education into a powerful catalyst for opportunity, fostering an exceptionally skilled workforce poised to conquer global challenges Join us if our virtues resonate with you: Hustle & Hard Work: We embrace relentless dedication to our mission, proudly working six days a week. This hustle culture is not just about putting in hours; it's about putting our heart into what we love to do. Empathy & Emotional Intelligence: We believe that true strength lies in understanding and compassion. By prioritizing emotional intelligence, we cultivate a nurturing and collaborative team culture. Valuing each other's perspectives not only strengthens our connections but also enhances our collective performance. Resilience to Change: Change is the only constant in our ever-evolving environment. We thrive on our ability to adapt swiftly and efficiently, turning challenges into opportunities. Ownership Mindset: We think and act like owners, taking accountability for outcomes. We lead by example, strive for excellence, and go the extra mile in service of our mission. Job Summary: We are looking for a data-driven and results-oriented Performance Marketing Lead to oversee and scale our digital acquisition efforts. You will be responsible for planning, executing, optimizing, and reporting on paid digital campaigns across various platforms including Google Ads, Meta (Facebook/Instagram), LinkedIn, programmatic channels, and affiliates. This role demands a sharp analytical mind, a creative approach to problem-solving, and strong leadership to manage internal and external teams. Key Responsibilities: Strategy & Planning Develop, manage, and optimize multi-channel performance marketing strategies to meet acquisition, retention, and ROI goals. Own the full funnel strategy—from awareness to conversion—for paid campaigns. Campaign Management Lead day-to-day execution and optimization of paid campaigns (Google, Facebook, LinkedIn, Display, YouTube, Affiliate). Conduct A/B tests and experiment with creatives, landing pages, audience targeting, and bidding strategies. Collaborate with content, creative, and product teams to ensure consistency across campaigns. Analytics & Reporting Monitor KPIs and report campaign performance regularly (CPL, CAC, ROAS, CTR, conversion rate). Use tools like Google Analytics, Google Tag Manager, and data dashboards to drive insights and inform decisions. Build forecasting models and budget plans based on past campaign performance. Team & Stakeholder Management Manage and mentor a team of performance marketers and collaborate with agencies as needed. Liaise with cross-functional teams including product, sales, and creative to align marketing goals with business outcomes. Platform Expertise Stay updated on the latest trends and updates in performance marketing tools, ad tech, and algorithm changes. Requirements: Bachelor’s or Master’s degree in Marketing, Business, or a related field. 7+ years of experience in performance marketing, preferably in high-growth tech or consumer-facing companies. Deep expertise in platforms like Google Ads, Meta Ads, LinkedIn Ads, DV360, etc. Strong understanding of attribution models, funnel optimization, and growth metrics. Proven track record of managing large budgets and scaling campaigns profitably. Hands-on experience with tools like Google Analytics, GTM, Mixpanel, HubSpot, or similar. Excellent analytical, communication, and leadership skills. Nice to Have: Experience in B2B/B2C SaaS, EdTech, FinTech, or E-commerce sectors. Certifications in Google Ads, Meta Blueprint, or related platforms. Exposure to CRO tools like Hotjar, VWO, or Optimizely.

We're hiring a Performance Marketing Lead Strategist with 3+ yrs of agency experience to lead Meta, Google & LinkedIn ads, drive ROI, and build scalable strategies. On-site in Kondapur, Hyderabad. Apply: hr@viralbugdigitalmarketing.com

Role Overview: We are looking for a senior expert to lead high-budget digital acquisition for IndiaMART through advanced performance campaigns on Google, YouTube, and Meta Ads. The candidate will be expected to strategize, execute, and scale acquisition efforts across top-performing categories. Key Responsibilities: Own and drive high-value paid campaigns across Google Search, YouTube, Meta Ads Strategic ownership of traffic, leads, and ROI across product categories Use tools like GA4, GTM, Looker Studio, and Hotjar for performance improvement Mentor junior team members and contribute to knowledge processes Develop A/B testing strategy across creatives, bids, and landing pages Collaborate with product and analytics for landing page and conversion rate optimization Required Skills: 5+ years of digital performance marketing experience 50L+ monthly budget management across paid media platforms Expertise in keyword planning, video marketing (YouTube), remarketing & audience segmentation Strong data interpretation and reporting skills Proven track record in reducing CPL and improving lead quality Preferred Skills: Experience in B2B/SaaS/Marketplace Stakeholder management and team leadership experience Exposure to performance automation or scripts in Google Ads Education Qualification: B.E./B.Tech Location: Noida Sector 135

Role Overview: This role demands full ownership of performance campaigns across Google and Meta platforms, with a focus on lead acquisition, user funnel optimization, and category-specific traffic growth. Key Responsibilities: End-to-end management of ad campaigns across Google Search, Display, YouTube, Facebook & Instagram Budget allocation, bid management, and daily performance optimization Collaborate with content, category, and design teams for impactful creatives Analyze conversion paths and optimize based on GA4, GTM, and heatmaps Scale campaigns while reducing CPL and increasing ROAS Required Skills: 3-5 years of experience in Google & Meta Ads campaign management Strong analytical skills and problem-solving abilities Knowledge of keyword match types, quality score, bidding strategy, and creative testing Working knowledge of Looker Studio, Excel formulas, and funnel analysis Preferred: Experience in B2B/marketplace or lead-generation campaigns Tools: Google Ads Editor, Meta Business Suite, Google Tag Manager Education Qualification: B.E./B.Tech Location: Noida Sector 135

About IndiaMART: IndiaMART is Indias largest B2B online marketplace with over 100 million buyers and 7 million suppliers. As we scale our digital acquisition, were hiring sharp minds to drive performance across Google Ads and Meta Ads. Role Overview: This role is ideal for early-career marketers who want to gain deep exposure to running digital ads at scale. You'll assist in managing paid campaigns, optimizing performance metrics, and generating leads through platforms like Google Search, Display, YouTube, and Facebook/Instagram Ads. Key Responsibilities: Support campaign setup and execution on Google Ads and Meta Ads Daily monitoring of campaign KPIs CTR, CPC, CPL, ROAS Assist in writing ad copies, keyword research, and creative testing Coordinate with analytics team for tracking using GA4, GTM Prepare weekly/daily performance dashboards Required Skills: 1–3 years of hands-on experience in Google Ads or Meta Ads Basic knowledge of digital KPIs and UTM tracking Strong Excel/Google Sheets and data handling Passion for digital marketing and willingness to learn Good to Have: Google/META certifications Past internship or role in B2B or performance-driven teams Education Qualification: B.E./B.Tech Location: Noida Sector 135

GeeksforGeeks is a leading ed-tech platform committed to nurturing the next generation of technology leaders. We're expanding our digital monetization team and looking for an Ad Operations Executive with hands-on experience in campaign management, ad trafficking, and digital advertising technologies. Roles and Responsibilities: Manage and execute advertising campaigns across our website, email marketing, and social media platforms (Facebook, Twitter, LinkedIn). Coordinate with internal stakeholders and clients to ensure smooth campaign setup, delivery, and optimization. Operate and troubleshoot platforms like Google Ad Manager, DSPs, SSPs, and other ad tech tools. Perform QA testing on all live campaigns to ensure correct implementation. Optimize display and video advertising (including instream/outstream ads) for higher ROI and client satisfaction. Analyze campaign performance and prepare reports using tools like Google Ads, Excel, and SEO metrics dashboards. Collaborate with ad agencies and handle programmatic advertising setups like RTB, Private Auctions, and Preferred Deals. Identify new revenue streams and upsell advertising solutions to clients. Work closely with the sales team to support ad sales, client onboarding, and proposal development. Desired Skills: Proven experience with Ad Operations, Campaign Management, and Digital Ad Sales. Familiarity with Demand Side Platforms (DSPs) and Supply Side Platforms (SSPs). Understanding of Performance Marketing, Google Ads, and SEO Analytics. Excellent communication and client management abilities. Strong strategic thinking with attention to campaign optimization and yield management Proficient in Microsoft Excel, Google Analytics, and Google Ad Manager. Prior experience working with Ad Tech platforms, Programmatic Buying, and Real-Time Bidding (RTB) is a plus.

Minimum qualifications: Bachelor's degree or equivalent practical experience, 2 years of experience marketing/advertising solutions, implementing and measuring digital advertising campaigns, and providing client solutions, 1 year of experience working in customer relationship development, account management, media consulting, or a similar role, Preferred qualifications: Experience in Google Ads, Experience in performance marketing ecosystem with focus on customer success, business growth and driving product adoption, Experience collaborating on scalable product solutions, Technical knowledge of digital and programmatic advertising, Ability to develop and share best practices, fostering a culture of continuous learning and impactful outcomes at scales, Excellent problem-solving skills with the ability to analyze large datasets and uncover significant trends and insights, About The Job gTech Ads is responsible for all support and media and technical services for customers big and small across our entire Ad products stack We help our customers get the most out of our Ad and Publisher products and guide them when they need help We provide a range of services from enabling better self help and in-product support, to providing better support through interactions, setting up accounts and implementing ad campaigns, and providing media solutions for customers business and marketing needs and providing complex technical and measurement solutions along with consultative support for our large customers These solutions range from bespoke and customized ones for our customers to scalable support for millions of customers worldwide Based on the evolving needs of our ads customers, we partner with Sales, Product and Engineering teams within Google to develop better solutions, tools, and services to improve our products and enhance our client experience As a cross-functional and global team, we ensure our customers get the best return on investment with Google and we remain a trusted partner, Google creates products and services that make the world a better place, and gTechs role is to help bring them to life Our teams of trusted advisors support customers globally Our solutions are rooted in our technical skill, product expertise, and a thorough understanding of our customerscomplex needs Whether the answer is a bespoke solution to solve a unique problem, or a new tool that can scale across Google, everything we do aims to ensure our customers benefit from the full potential of Google products, To learn more about gTech, check out our video , Responsibilities Manage a portfolio of business as a full-time Search Specialist by overseeing the entire business cycle such as planning, pitching in collaboration within in-country teams, implementing and optimizing strategies, Lead Search strategies by aligning with client business objectives and collaborating across sites and cross-functional teams to drive both short and long-term account growth, Drive product adoption and deliver results for multiple customers by leading project components integrated with broader efforts, including campaign strategy development and performance monitoring/optimization to exceed customer goals, Lead the execution of scalable services and product launches by identifying stakeholders, enabling cross-team collaboration, and defining product enhancements based on feedback, Google is proud to be an equal opportunity workplace and is an affirmative action employer We are committed to equal employment opportunity regardless of race, color, ancestry, religion, sex, national origin, sexual orientation, age, citizenship, marital status, disability, gender identity or Veteran status We also consider qualified applicants regardless of criminal histories, consistent with legal requirements See also Google's EEO Policy and EEO is the Law If you have a disability or special need that requires accommodation, please let us know by completing our Accommodations for Applicants form ,

Key Highlights Position: Associate/Assistant Manager role depending on your experience Location: In Office (Gurgaon) Experience: 1-6 years of experience as a creator or creative strategist working in social media/brand management Key Skills: Content ideation, script writing, content creation and direction skills Application process: Apply on the link provided to be considered for this role About Airblack Airblack is Indias largest online skilling academy, helping people become micro-entrepreneurs or get flexible opportunities through innovative ?do-it-together? (DIT) courses We are building ?Stanford for vocational education Our vision is to reduce the economic divide of the country by providing access to livelihood opportunities to millions of women in India Airblack's beauty academy unit has trained over 40,000 women in 300+ cities as Makeup Artists, helping them start their businesses as freelancers, studio owners, or earning influencers, Airblack is backed by marquee investors such as Info Edge Ventures, Elevation Capital, Michael & Susan Dell Foundation, Blume Founders Fund, Better Capital and Mars Shot Ventures We have also been accredited by the Beauty & Wellness Sector Skill Council & Skill India as a government-certified beauty academy Airblack has also been recognized by Forbes as a ?Select 200? company with global business potential, Who are we looking for As Airblack enters its next phase of growth in building a one-stop learning platform for entrepreneurs and creators, we are looking for a Creative Strategist to take the Airblack Brand to 10M people in the next 3-4 years With over 50M impressions a month and over 350K followers, we are one of the fastest growing content-led brands in India The ideal candidate must be able to toggle between strategy and execution and must thrive in a fast-paced and ambiguous working environment, An ideal person is someone who is on top of social trends, eager to know what existing brands are doing, and acts as the brand guardian to make business recommendations relevant to the overall growth of the brand If this person sounds someone like you, we would love to know you We are looking for an experienced self-driven, highly enthusiastic and creative individual for this role, What would you be doing As a Creative Strategist, youd be responsible for: Develop and implement strong social media strategies in alignment with the goals of Airblack's brand identity to drive brand awareness and position Airblack as the thought leader in the beauty space Craft detailed and persuasive briefs, and precise content writing for a spectrum of storytelling initiatives This includes short and long-form videos, reels, stories posts, influencer and co-branded campaigns Create compelling content for our social or adl requirements, wearing multiple hats from creation to direction Collaborate closely with the design team, ensuring consistency of brand communication and fostering seamless coordination across cross-team projects Navigate beauty and makeup artist communities, building connections that strengthen our brand presence and sourcing experts & creators for partnerships Bonus: Get access to relationships with Indias top creators and experts Cultivate and manage relationships with brands to create mutually beneficial collaborations Bonus: Own relationships with Indias brands that already work closely with Airblack! Identify and lead the company into new areas of digital engagement beyond existing channels through competitive research, audience identification, and strategy buildingAssist teams across strategy, performance marketing and operations in creating and managing campaigns across social channels What makes you a suitable candidate We would love to hear from you if you meet the qualifications below: Bachelors degree or equivalent experience 1-6 years of experience in handling brand, social media management Have experience in starting or scaling social media pages (either your own or for a particular brand) Passionate about writing the perfect script and getting the perfect shot Strong verbal and written communication skills Socially adept and enthusiastic about cultivating and nurturing relationships with other creators, video editors, designers, and brands Why should you join Airblack Skilling with a difference: We are one of the very few education companies in India that have been able to do all the following things together: deliver outcomes, stay lean (under 50 people), raise funds in a down market from top investors, have an infinite runway, as well as lead a completely new whitespace Get the opportunity to be the face of a new era in the education & skilling sector in a high-skin-in-the-game leadership role Experimentation & Build: We have a culture of rapid experimentation, freedom to fail & iterate, and owning scale-up through process building Thriving Market Opportunity: We are building in a whitespace with massive opportunity & headstart India has 15 million people entering the workforce every year and less than half a million job Your impact will help create a dent India's future Work with a stellar team: Great missions require great people and we are fortunate to have some of the smartest and nicest people support us in our journey Our team comprises ex-entrepreneurs, VCs, and operators from places such as Goldman Sachs, Paytm, Oyo, Bain & Co , BCG, Urban Company, top IITs

Deliver digital marketing training as per LMS Engage students through activities Conduct demo sessions and clear queries Assist with resumes and mock interviews Organize seminars & workshops Coordinate with Centre Head for smooth operations Perks and benefits Admission Incentive for Course Upgrades

Skills Required: Excellent Communication Skills, Interpersonal Skills Proven working experience in performance marketing and digital marketing on different channels Highly creative with experience in identifying target audiences and devising digital campaigns that engage, inform and motivate Experience in optimizing landing pages and user funnels Experience in setting up and optimizing Google Adwords campaigns Strong analytical skills and data-driven thinking Up-to-date with the latest trends and best practices in online marketing and measurement Strong knowledge of full-funnel digital strategy from awareness to conversion Familiarity with tools and techniques for funnel analysis and CRO (conversion rate optimization) Responsibilities : Plan and execute all digital marketing, marketing database, email, social media and display advertising campaigns Design, build and maintain our social media presence Measure and report performance of all digital marketing campaigns, and assess against goals (ROI and KPIs) Identify trends and insights, and optimize spend and performance based on the insights Brainstorm new and creative growth strategies Plan, execute, and measure experiments and conversion tests Collaborate with internal teams to create landing pages and optimize user experience Utilize strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touch points Instrument conversion points and optimize user funnels Optimize marketing funnels at each stage from awareness and engagement to lead conversion and retention Collaborate with agencies and other vendor partners Evaluate emerging technologies to stay ahead of digital marketing trends Lead and coordinate content and copywriting teams to ensure cohesive messaging and brand voice across all platforms

We are actively looking for Sr. Executive - Performance Marketing for our Bangalore office. No. of Open Position : 1 Role & responsibilities Assist the team in the development of the overall digital marketing strategy Implement digital marketing activities across a broad range of digital marketing channels (SEM, Social Media, Email, Mobile, Display) Research new sources/ channels to enhance performance of campaigns Manage and maintain the companys owned media including websites, mobile apps, and email/CRM software Manage the creation of relevant and engaging digital content for publishing onto various digital platforms Manage social media marketing campaigns Manage digital advertising campaigns (SEM, Display, Social, Programmatic) Manage SEM campaigns Set up conversion, pixel, and event tracking on the website and across various digital platforms Conduct research on market trends, brands audiences and competitors, and end-to-end consumer journey to drive engagements and conversions Analyze digital marketing analytics reports and share insights with the team to develop optimization plans Stay abreast of emerging digital tools and platforms, digital marketing trends, new technologies, and share insights with the rest of the team Requirements 2+ years of relevant work experience in the real estate/or any other service industry Excellent written and verbal communication skills Completed Graduation and above Interested candidates can share their resume at mahima.ravi@propmart.com

If you're the kind of person who gets a little too excited about clean CRM data, CTR spikes, and LinkedIn campaign dashboards read on. Were looking for a Marketing Executive whos detail-obsessed, execution-focused, and has 13 years of experience in digital marketing. Youll work across LinkedIn ads, HubSpot, campaign tracking, and content coordination basically, you’ll be the Swiss Army knife of our marketing team. - Role & responsibilities Run the LinkedIn Show: Manage and optimize ad campaigns (Sponsored Posts, InMail, Lead Gen Forms, etc.) Track performance metrics and squeeze out higher CTRs and conversions Stay updated with LinkedIn’s ever-evolving ad ecosystem Own HubSpot Like a Pro: Build, test, and improve emailers, workflows, alerts, and landing pages Keep the CRM clean and organized (de-dupes, field fixes, list hygiene) Segment audiences and sync with sales for tighter alignment Support All Things Marketing: Pitch in with analytics, campaign execution, and calendar management Collaborate with content, design, sales, product, and vendors Help run webinars, events, and launches without breaking a sweat Track competitors and contribute to market research - Preferred candidate profile Have 1–3 years of experience in digital/B2B marketing Know your way around LinkedIn Ads Manager and HubSpot Marketing Hub/CRM Are ridiculously organized and love checking things off your list Speak fluent analytics and storytelling Can juggle multiple tasks without dropping the ball Bonus points if you’ve used Google Analytics, Google Ads, Zapier, or Canva Extra brownie points for HubSpot certifications Why IDfy? Because we like marketers who experiment and optimize. Who can build a workflow in the morning and jump into a creative brainstorm by noon. If you’re looking for a place where your ideas matter and your execution shines — this is it.

Note - "Alternate Saturdays (1st,3rd &5th) are half day working" About the Role We are looking for a sharp, performance-driven marketer who combines analytical thinking with creative problem-solving. Youll own the full funnel from campaign planning to optimization and play a critical role in reducing CPL, improving lead quality, and scaling results across digital platforms. This role is ideal for someone who thrives on data, understands business outcomes, has worked in B2B environment or with agencies and moves fast without losing attention to detail. Key Responsibilities Plan, execute, and optimize paid marketing campaigns across Google, Meta, LinkedIn, and relevant performance channels. Own lead generation targets and drive measurable impact across the funnel with a strong focus on lowering cost per lead (CPL) and improving conversion rates. Identify and test new audience segments, ad formats, keywords, and landing experiences to drive growth. Translate business briefs into campaign strategies with clear structures, intent mapping, and performance benchmarks. Collaborate with design, content, and product teams to develop high-performing creative assets and test variations. Set up and manage analytics dashboards; monitor performance metrics, attribution models, and retargeting layers. Work closely with the sales team to improve lead quality feedback loops , lead scoring models, and MQL-SQL alignment. Explore and implement marketing automation and retargeting journeys for better nurture and conversion. What We're Looking For 46 years of experience in performance marketing with proven results in lowering CPL and driving qualified leads at scale. Deep understanding of Google Ads, Meta Business Suite, LinkedIn Ads, and custom audience targeting strategies. Strong capability in structuring and optimizing campaigns across multiple objectives and funnel stages. Comfortable building and interpreting reports using Google Analytics, GTM, Looker Studio, CRM dashboards , etc. Demonstrated experience with A/B testing, keyword strategy, exclusion logic, and landing page optimization. A collaborative team player with the ability to work cross-functionally and influence outcomes. Self-starter mindset with a bias for action, experimentation, and continuous improvement. Good communication skills Nice to Have Exposure to CRM and marketing automation tools (e.g., HubSpot, Zoho, MoEngage) Experience running campaigns across international markets or multi-location businesses Familiarity with SEO and how it complements performance channels Experience managing agency relationships or freelancers Success in the First 90 Days Looks Like: Audit of existing campaign structure with prioritized recommendations 1520% CPL reduction through quick-win experiments Structured dashboards and weekly reporting cadence in place Increased volume of high-quality, sales-aligned leads This is a performance bonus linked role .