Media Buyer

5.0 years

0.0 Lacs P.A.

Gurugram, Haryana, India

Posted:1 week ago| Platform: Linkedin logo

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Skills Required

strategyscalingplanningstrategiesresearchoptimizationadsanalyticsauditingauditanalysisdesignuxcollaborationdatamessagingcontentmarketingretargetingauditscollaborativecommunicationcertificationsslack

Work Mode

On-site

Job Type

Full Time

Job Description

Media Buyer Job Summary: We're looking for a sharp, 3–5 Years experienced, and strategic Media Buying Executive to lead performance campaigns across Meta and Google. This is not just a setup-and-press-play roleβ€”we’re looking for someone who lives inside ad accounts, loves strategy, and thrives on scaling brands profitably. What You’ll Do Strategy & Planning ● Build full-funnel paid media strategies tailored to the brand's objectives ● Interpret business goals and translate them into actionable media buying frameworks ● Conduct competitor & industry research to identify scalable opportunities Execution & Optimization ● Set up, launch, and scale campaigns on Meta Ads Manager and Google Ads ● Manage budgets exceeding $30K/month per account, optimizing daily for ROAS, CAC, and CPL ● Own campaign performance end-to-end, from launch to live optimizations and scaling Analytics, Auditing & CRO ● Audit ad accounts and campaigns using GA4, platform dashboards, and 3rd-party tools ● Provide conversion-focused recommendations using insights from audience behavior, funnel analysis, and CRO best practices ● Collaborate with the dev and design teams to improve landing pages and on-site UX Team Collaboration ● Work cross-functionally with Creative, Copy, and Web teams to ensure all campaign components align ● Suggest data-backed creative formats, messaging angles, and content direction that convert ● Communicate clearly and proactively in performance reviews, internal huddles, and (if required) client meetings What We’re Looking For ● 3–5 years experience in performance marketing (agency or brand side) ● Proven success managing 5 to 7 clients per month and managing at least $30K+ monthly budgets per client ● Deep technical expertise in Google Ads (Search, Shopping, PMax) and Meta Ads (CBO, ABO, retargeting, lookalikes, etc.) ● Comfortable with full ad account audits and scaling strategies ● Strong grasp of analytics, attribution, and CRO principles ● Highly collaborative, self-sufficient, and solutions-oriented ● Fluent in English with strong communication skills (written + verbal) ● Experience in international markets (US, UK, AUS, EU) Preferred Tools & Certifications ● Google Ads & Meta Blueprint Certified (Preferred) ● Familiar with Google Analytics (GA4), GTM, Meta Pixel Setup, Google Sheets, Heatmaps, Click up, etc. ● Experience using Slack or similar for cross-functional collaboration Why Work With Us? ● Access to high-ticket global brands ● Performance-first culture with room to own your strategy ● Fast-paced team ● Be part of a company that’s scaling fast and wants you to grow with it Show more Show less

Skala Media

Digital Marketing

Marketing City

50-100 Employees

10 Jobs

    Key People

  • Jane Doe

    CEO
  • John Smith

    CMO

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