Media Buyer

As a Media Buyer at Web Cue LLC, a fast-growing performance marketing company, you will be responsible for planning, executing, and optimizing advertising campaigns on Google Ads and Facebook Ads. Your role will involve managing and scaling paid campaigns across Google & Facebook, setting up, optimizing, and monitoring Nutra, Medicare & Travel call campaigns, analyzing campaign data, tracking KPIs (CTR, CR, ROI, EPC, CPL, CPA), and optimizing performance. Additionally, you will work closely with the affiliate & operations team to align traffic with advertiser requirements and ensure compliance with platform and advertiser policies to avoid account issues. Testing new strategies, creatives, and audiences to maximize campaign results will also be a key responsibility. Key Responsibilities: - Manage and scale paid campaigns across Google & Facebook. - Set up, optimize, and monitor Nutra, Medicare & Travel call campaigns. - Analyze campaign data, track KPIs (CTR, CR, ROI, EPC, CPL, CPA), and optimize performance. - Work closely with the affiliate & operations team to align traffic with advertiser requirements. - Ensure compliance with platform and advertiser policies to avoid account issues. - Test new strategies, creatives, and audiences to maximize campaign results. Qualifications Required: - 2+ years proven experience in media buying (Nutra, Medicare, Travel Calls). - Strong knowledge of Google Ads & Facebook Ads platforms. - Understanding of affiliate marketing models (CPL, CPA, CPS, CPM). - Hands-on experience with tracking platforms (Voluum, Keitaro, Trackier, etc.). - Ability to work independently in a remote setup. - Strong analytical and problem-solving skills. In addition to the challenging and rewarding responsibilities, Web Cue LLC offers a competitive salary with performance-based incentives, a flexible remote working environment, and the opportunity to work on high-volume global campaigns.,