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12 Job openings at TrackBack Media
Business Development (Domestic)

Noida, Uttar Pradesh, India

2 - 4 years

Not disclosed

On-site

Full Time

JOB TITLE- Domestic Business Development About the job- The ideal candidate will lead initiatives to generate and engage with business partners to build new business for the company. This candidate will be focused and have strong communication skills. They should be able to think critically when making plans and have a demonstrated ability to execute a particular strategy. Especially for CPI, CPL and CPS verticals along with Branding. Responsibilities- - Identify partnership opportunities - Develop new relationships in an effort to grow business and help company expand - Maintain existing business - Think critically when planning to assure project success Qualifications- - Bachelor's degree or equivalent experience - 2 - 4 years' prior industry related business development experience in Affiliate Industry- Strong communication and interpersonal skills - Proven knowledge and execution of successful development strategies - Focused and goal-oriented- Can perform well with the Domestic market- Verticals- CPL,CPA, CPM, CPC, CPT, CPR, CPS, CPI and Branding- Have good hold on campaigns through majorly these verticals- Entertainment , Shopping, Finance , Gaming, Insurance, Banking, BFSI and utilities. Designation- Business Development (Domestic)Experience- 2-4 yearsSalary- Best as per the industryOffice Hours- 10am - 6pmOffice Location- Noida, Sector-132

Delivery Manager- CPL

Noida, Uttar Pradesh, India

2 - 3 years

Not disclosed

On-site

Full Time

Roles & Responsibilities: (CPL) Knowledge of Facebook Ads Manager & Power Editor Understanding of custom audiences and look alike audiences Ability to generate and install the Facebook pixel. Strong understand of bidding techniques (AutoBid, CPC, CPM) 2-3 years’ experience of managing Facebook& Instagram) Manage and monitor growth by implementing campaign solutions; build campaigns, monitor and optimize for performance and work towards marketing objectives. Expert in creating ads and ad copies Manage the implementation, tracking, and measurement of integrated digital marketing campaigns within the timelines and budgets. Familiarity with A/B and multivariate experiments Should have and previously demonstrated an ability to prioritize and meet deadlines when working on multiple projects with tight deadlines. Experience working with popular social media advertising platforms found in Facebook Religiously track funnel conversion and identify key areas for improvement. Engage with the concerned team to drive engagements and deliver results vertical experience required Debt/Life Insurance/Personal Loans/Home Improvement Candidate Profile Essential:- 2-3 years of professional experience in managing performance campaigns A self-starter and results-oriented, with an ability to be detail oriented without losing track of the big picture Excellent communication skills with an ability to translate complexity into creative, intuitive campaigns Expert understanding of leading mobile & web analytics tools, marketing automation software & advertising technology in general Excellent analytical, organizational, project management and time management skills. Job Location: Noida Sec 132 5 days in office Show more Show less

Meta Ads Specialist - (Media Buying)

Noida, Uttar Pradesh, India

2 - 3 years

Not disclosed

On-site

Full Time

Roles & Responsibilities: (CPL) Knowledge of Facebook Ads Manager & Power Editor Understanding of custom audiences and look alike audiences Ability to generate and install the Facebook pixel. Strong understand of bidding techniques (AutoBid, CPC, CPM) 2-3 years’ experience of managing Facebook& Instagram) Manage and monitor growth by implementing campaign solutions; build campaigns, monitor and optimize for performance and work towards marketing objectives. Expert in creating ads and ad copies Manage the implementation, tracking, and measurement of integrated digital marketing campaigns within the timelines and budgets. Familiarity with A/B and multivariate experiments Should have and previously demonstrated an ability to prioritize and meet deadlines when working on multiple projects with tight deadlines. Experience working with popular social media advertising platforms found in Facebook Religiously track funnel conversion and identify key areas for improvement. Engage with the concerned team to drive engagements and deliver results vertical experience required Debt/Life Ins/PL/Home Imp Performance Marketing Agency/ Affiliate Experience is a Must Candidate Profile Essential:- 2-3 years of professional experience in managing performance campaigns A self-starter and results-oriented, with an ability to be detail oriented without losing track of the big picture Excellent communication skills with an ability to translate complexity into creative, intuitive campaigns Expert understanding of leading mobile & web analytics tools, marketing automation software & advertising technology in general Excellent analytical, organizational, project management and time management skills. Candidates Having PPC experience and no CPL international exposure please don't apply. Job Location: Noida 5 days in office Show more Show less

BD- Affiliate Marketing

Noida, Uttar Pradesh, India

2 - 4 years

Not disclosed

On-site

Full Time

The ideal candidate will lead initiatives to generate and engage with business partners to build new business for the company. This candidate will be focused and have strong communication skills. They should be able to think critically when making plans and have a demonstrated ability to execute a particular strategy. Especially for CPI, CPL and CPS verticals along with Branding. Responsibilities- - Identify partnership opportunities - Develop new relationships in an effort to grow business and help company expand - Maintain existing business - Think critically when planning to assure project success Qualifications- - Bachelor's degree or equivalent experience - 2 - 4 years' prior industry related business development experience in Affiliate Industry - Strong communication and interpersonal skills - Proven knowledge and execution of successful development strategies - Focused and goal-oriented - Can perform well with the Domestic market - Verticals- CPL,CPA, CPM, CPC, CPT, CPR, CPS, CPI and Branding - Have good hold on campaigns through majorly these verticals- Entertainment , Shopping, Finance , Gaming, Insurance, Banking, BFSI and utilities. Designation- Business Development Manager Experience- 2-4 years Salary- Best as per the industry Office Hours- 10am - 6pm Office Location- Noida, Sector-132 Show more Show less

Search Arbitrage - Media Buyer

Noida, Uttar Pradesh, India

1 - 2 years

None Not disclosed

On-site

Full Time

Job Description: About the Role: We are looking for a talented Media Buyer - Search Arbitrage to join our dynamic team and help drive profitable campaigns while maximizing ROI. If you’re passionate about optimizing paid media and delivering exceptional results, this role is perfect for you! Key Responsibilities: • Manage and optimize campaigns across Google Ads, Facebook Ads, and native platforms like Taboola and Outbrain. • Implement effective search arbitrage strategies to drive low-cost, high-quality traffic. • Analyze data to optimize ad spend, improve traffic quality, and increase conversion rates. • Collaborate with creative teams to ensure ad creatives align with campaign objectives. What We’re Looking For: • 1-2 years of experience in paid media, including Google Ads, Facebook Ads, and native advertising. • Proven track record in search arbitrage and content monetization. • Strong analytical skills with experience in tools like Google Analytics, Facebook Insights, and A/B testing. • Expertise in keyword research, bidding strategies, and media buying techniques. Why Join Us? • Work with cutting-edge digital platforms and technologies. • Opportunity to directly impact business growth in a fast-paced, data-driven environment. Office Timings- 10:00 AM- 06:00 pm Noida Sector 132

Search Arbitrage Specialist

Noida, Uttar Pradesh, India

2 - 3 years

None Not disclosed

On-site

Full Time

Job Description: About the Role: We are looking for a talented Media Buyer - Search Arbitrage to join our dynamic team and help drive profitable campaigns while maximizing ROI. If you’re passionate about optimizing paid media and delivering exceptional results, this role is perfect for you! Key Responsibilities: • Manage and optimize campaigns across Google Ads, Facebook Ads, and native platforms like Taboola and Outbrain. • Implement effective search arbitrage strategies to drive low-cost, high-quality traffic. • Analyze data to optimize ad spend, improve traffic quality, and increase conversion rates. • Collaborate with creative teams to ensure ad creatives align with campaign objectives. What We’re Looking For: • 2-3 years of experience in paid media, including Google Ads, Facebook Ads, and native advertising. • Proven track record in search arbitrage and content monetization. • Strong analytical skills with experience in tools like Google Analytics, Facebook Insights, and A/B testing. • Expertise in keyword research, bidding strategies, and media buying techniques. Why Join Us? • Work with cutting-edge digital platforms and technologies. • Opportunity to directly impact business growth in a fast-paced, data-driven environment. Office Timings- 10:00 AM- 06:00 pm Noida Sector 132

Business Development (CPL International)

Noida, Uttar Pradesh, India

2 years

None Not disclosed

On-site

Full Time

Job description Job Title: Business Development Manager (CPL- international) Job location: Sector 132, Noida, Employment Type: Full Time Experience Required: 2years + Roles and Responsibilities: Trackback Media is seeking a motivated and dynamic Business Developer to join our team in the exciting field of Performance Marketing or Affiliate Marketing. You will play a crucial role in building and nurturing strong relationships with our clients, ensuring their success and satisfaction in their performance marketing campaigns and providing guidance and support to the Media Buying Team for their respective categories. ● Develop and implement sales strategies to achieve revenue targets ● Serve as the primary point of contact for assigned clients, understanding their goals, needs, and expectations. ● Develop and maintain strong client relationships through regular communication, meetings, and updates. ● Analyze market trends and competitors to stay ahead of the curve ● Work closely with the internal team to develop customized performance marketing strategies that align with client objectives. ● Collaborate closely with cross-functional teams, including creative, analytics, and technical teams, to ensure seamless campaign execution. ● Communicate client requirements and expectations effectively to internal teams and ensure alignment. ● Monitor offer performance and report on key metrics to upper management ● Prepare regular and ad-hoc reports on campaign performance, providing insights and actionable recommendations to clients. Knowledge of identifying pipelines for new business growth Required Skills and Qualifications (Personality/Attributes/Traits): ● Bachelor's degree in any stream ● Excellent communication and negotiation skills ● Minimum experience required 2 years in client servicing, account management, or a related role within the performance marketing or affiliate marketing domain. ● Strong understanding of performance marketing concepts, affiliate marketing strategies, and digital advertising channels. ● Strong Interpersonal skills with flexibility and adaptability Campaign Categories Insurance (Auto, Health, Life, etc.), Loans & Finance, Debt, Home Improvement Industry Advertising Services Employment Type Full-time

Media Buyer

Noida, Uttar Pradesh, India

2 - 3 years

None Not disclosed

On-site

Full Time

Job Description: About the Role: We are looking for a talented Media Buyer - Search Arbitrage to join our dynamic team and help drive profitable campaigns while maximizing ROI. If you’re passionate about optimizing paid media and delivering exceptional results, this role is perfect for you! Key Responsibilities: • Manage and optimize campaigns across Google Ads, Facebook Ads, and native platforms like Taboola and Outbrain. • Implement effective search arbitrage strategies to drive low-cost, high-quality traffic. • Analyze data to optimize ad spend, improve traffic quality, and increase conversion rates. • Collaborate with creative teams to ensure ad creatives align with campaign objectives. What We’re Looking For: • 2-3 years of experience in paid media, including Google Ads, Facebook Ads, and native advertising. • Proven track record in search arbitrage and content monetization. • Strong analytical skills with experience in tools like Google Analytics, Facebook Insights, and A/B testing. • Expertise in keyword research, bidding strategies, and media buying techniques. Why Join Us? • Work with cutting-edge digital platforms and technologies. • Opportunity to directly impact business growth in a fast-paced, data-driven environment. Office Timings- 10:00 AM- 06:00 pm Noida Sector 132

Media Buyer

noida, uttar pradesh

2 - 6 years

INR Not disclosed

On-site

Full Time

About the Role: As a talented Media Buyer - Search Arbitrage, you will be an integral part of our dynamic team, focused on driving profitable campaigns and maximizing ROI. Your passion for optimizing paid media and delivering exceptional results will play a key role in our success. Key Responsibilities: You will be responsible for managing and optimizing campaigns across various platforms such as Google Ads, Facebook Ads, and native channels like Taboola and Outbrain. Implementing effective search arbitrage strategies to drive low-cost, high-quality traffic will be a crucial part of your role. Analyzing data to optimize ad spend, enhance traffic quality, and increase conversion rates will also be among your key responsibilities. Collaboration with creative teams to ensure that ad creatives align with campaign objectives is essential for success in this role. What We're Looking For: We are seeking candidates with 2-3 years of experience in paid media, encompassing Google Ads, Facebook Ads, and native advertising. A proven track record in search arbitrage and content monetization is highly desirable. Strong analytical skills, along with experience in tools like Google Analytics, Facebook Insights, and A/B testing, will be beneficial. Expertise in keyword research, bidding strategies, and media buying techniques is a must-have for this role. Why Join Us By joining our team, you will have the opportunity to work with cutting-edge digital platforms and technologies. You will directly impact business growth in a fast-paced, data-driven environment, making your role both challenging and rewarding. Office Timings: 10:00 AM - 06:00 PM Location: Noida Sector 132,

Delivery Executive (Meta Ads)- CPL International

Noida, Uttar Pradesh, India

2 - 3 years

None Not disclosed

On-site

Full Time

Roles & Responsibilities: (CPL) Knowledge of Facebook Ads Manager & Power Editor Understanding of custom audiences and look alike audiences Ability to generate and install the Facebook pixel. Strong understand of bidding techniques (AutoBid, CPC, CPM) 2-3 years’ experience of managing Facebook& Instagram) Manage and monitor growth by implementing campaign solutions; build campaigns, monitor and optimize for performance and work towards marketing objectives. Expert in creating ads and ad copies Manage the implementation, tracking, and measurement of integrated digital marketing campaigns within the timelines and budgets. Familiarity with A/B and multivariate experiments Should have and previously demonstrated an ability to prioritize and meet deadlines when working on multiple projects with tight deadlines. Experience working with popular social media advertising platforms found in Facebook Religiously track funnel conversion and identify key areas for improvement. Engage with the concerned team to drive engagements and deliver results vertical experience required Debt/Life Ins/PL/Home Imp Performance Marketing Agency/ Affiliate Experience is a Must Candidate Profile Essential:- 2-3 years of professional experience in managing performance campaigns A self-starter and results-oriented, with an ability to be detail oriented without losing track of the big picture Excellent communication skills with an ability to translate complexity into creative, intuitive campaigns Expert understanding of leading mobile & web analytics tools, marketing automation software & advertising technology in general Excellent analytical, organizational, project management and time management skills. Candidates Having PPC experience please don't apply. Job Location: Noida 5 days in office

Media Buyer (CPL)

Noida, Uttar Pradesh, India

2 - 3 years

None Not disclosed

On-site

Full Time

Job description Roles & Responsibilities: (CPL) Knowledge of Facebook Ads Manager & Power Editor Understanding of custom audiences and look alike audiences Ability to generate and install the Facebook pixel. Strong understand of bidding techniques (AutoBid, CPC, CPM) 2-3 years’ experience of managing Facebook& Instagram) Manage and monitor growth by implementing campaign solutions; build campaigns, monitor and optimize for performance and work towards marketing objectives. Expert in creating ads and ad copies Manage the implementation, tracking, and measurement of integrated digital marketing campaigns within the timelines and budgets. Familiarity with A/B and multivariate experiments Should have and previously demonstrated an ability to prioritize and meet deadlines when working on multiple projects with tight deadlines. Experience working with popular social media advertising platforms found in Facebook Religiously track funnel conversion and identify key areas for improvement. Engage with the concerned team to drive engagements and deliver results vertical experience required Debt/Life Ins/PL/Home Imp Performance Marketing Agency/ Affiliate Experience is a Must Candidate Profile Essential:- 2-3 years of professional experience in managing performance campaigns A self-starter and results-oriented, with an ability to be detail oriented without losing track of the big picture Excellent communication skills with an ability to translate complexity into creative, intuitive campaigns Expert understanding of leading mobile & web analytics tools, marketing automation software & advertising technology in general Excellent analytical, organizational, project management and time management skills. Candidates Having PPC experience please don't apply. Job Location: Noida Working Days: 5 (On-site)

Media Buyer - CPL (Meta Ads)

Noida, Uttar Pradesh, India

2 - 3 years

None Not disclosed

On-site

Full Time

Roles & Responsibilities: (CPL) Knowledge of Facebook Ads Manager & Power Editor Understanding of custom audiences and look alike audiences Ability to generate and install the Facebook pixel. Strong understand of bidding techniques (AutoBid, CPC, CPM) 2-3 years’ experience of managing Facebook& Instagram) Manage and monitor growth by implementing campaign solutions; build campaigns, monitor and optimize for performance and work towards marketing objectives. Expert in creating ads and ad copies Manage the implementation, tracking, and measurement of integrated digital marketing campaigns within the timelines and budgets. Familiarity with A/B and multivariate experiments Should have and previously demonstrated an ability to prioritize and meet deadlines when working on multiple projects with tight deadlines. Experience working with popular social media advertising platforms found in Facebook Religiously track funnel conversion and identify key areas for improvement. Engage with the concerned team to drive engagements and deliver results vertical experience required Debt/Life Ins/PL/Home Imp Performance Marketing Agency/ Affiliate Experience is a Must Candidate Profile Essential:- 2-3 years of professional experience in managing performance campaigns A self-starter and results-oriented, with an ability to be detail oriented without losing track of the big picture Excellent communication skills with an ability to translate complexity into creative, intuitive campaigns Expert understanding of leading mobile & web analytics tools, marketing automation software & advertising technology in general Excellent analytical, organizational, project management and time management skills. Candidates Having PPC experience and no CPL international exposure please don't apply. Job Location: Noida 5 days in office

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