Marketing Specialist

Company Description

We are a dynamic organization committed to driving innovation through technology and data solutions. Our focus is on empowering businesses and individuals by providing cutting-edge tools, content, and services that foster growth and success. Dedicated to excellence and impact, we strive to create meaningful connections and deliver value across diverse industries.

Role Description

This is a full-time on-site role located in Lucknow for a Marketing Specialist. The Marketing Specialist will be responsible for conducting market research, developing and executing marketing strategies, and providing customer service and support. The role involves crafting communication materials, analyzing market trends, and collaborating with sales teams to drive business growth. The Marketing Specialist will also be expected to monitor and report on marketing performance.

Qualifications

• Excellent Communication and Customer Service skills
• Proficiency in conducting Market Research and analyzing data
• Strong skills in developing and implementing Marketing Strategies
• Sales experience and understanding of sales processes
• Ability to work collaboratively in a team environment
• Bachelor's degree in Marketing, Business Administration, or related field

Experience in the tech or education industry is a plus

Job Title: Sales and Operations Associate

Department: Sales and Operations 

Reports To: Sales Manager / Head of Sales 

Job Summary: 

We are seeking a motivated and results-driven Lead Generation Executive to join our growing team. The 

ideal candidate will be responsible for identifying and generating new business opportunities, qualifying 

leads, and supporting the sales process. This role requires strong communication, prospecting, and 

relationship-building skills to engage potential. 

Key Responsibilities: 

1.Lead Generation via Emails, LinkedIn, and Other Platforms: 

You're responsible for sourcing new potential clients or leads by using cold emails, calls, and leveraging 

social media platforms like LinkedIn. This would involve crafting outreach strategies, identifying potential 

clients, and nurturing these leads to generate interest. 

2.Preparing PPT for Presentations: 

You’re tasked with creating presentations that likely highlight services, product benefits, or proposals. 

This requires a good grasp of design principles and an understanding of what information will persuade 

potential clients or partners. 

3.Follow-up via Emails and LinkedIn: 

Staying in touch with prospects or clients by following up after initial contacts. Persistence is key here to 

keep the conversation going, remind clients about your offerings, and push the deal forward. 

4.Operational Tasks: 

You’re also involved in operational duties, which could include coordinating with different teams, 

ensuring the timely execution of tasks, or managing day-to-day functions within the company. 

Qualifications: 

Proven experience in lead generation or customer success. 

Familiarity with CRM systems (e.g., Salesforce, HubSpot, Zoho, etc.). 

Strong communication skills—both verbal and written. 

Ability to work independently and manage multiple tasks simultaneously. 

Goal-oriented with a strong desire to achieve and exceed targets. 

Strong research and analytical skills. 

Comfortable working in a fast-paced, dynamic environment. 

Bachelor's degree in Management or related field (preferred but not required). 

Preferred Skills: 

Experience in client handling. 

Knowledge of digital marketing tactics, including SEO, SEM, and content marketing. 

Strong networking skills and the ability to engage with senior-level decision-makers. 

Benefits: 

Competitive salary and performance-based incentives. 

Opportunities for career growth and development. 

Health and wellness benefits. 

Flexible working hours. 

Collaborative, inclusive company culture. 

About Edu Gorilla:  

Edu Gorilla is an online one stop education community. We empower educators to connect 

with more students, by working smarter, not harder. Join our mission to unlock the full 

potential of teaching and transforming the world of education. 

Job Location: Lucknow 

Opening Type: Full-Time Employee (FTE) 

Address: 12/651 First Floor Opp. Arvindo Park, Near Jama Masjid, Indira Nagar Lucknow. 

Website: https://edugorilla.com 

• Emil id: sonal.kesarwani@edugorilla.org or 9236472882