Marketing Manager

As a Country Marketing Manager, you’ll be the local voice of our brand, helping us retain, grow, and gain customers through compelling content, commercial alignment, and digital marketing. You’ll work at the intersection of marketing, sales, and operations, translating strategy into stories, and stories into commercial success. We’re looking for a Swiss Army knife of marketing: a creative storyteller, commercial thinker, and hands-on content creator. You’re always scanning for stories, ready to pull out your phone or camera to capture the moment. Whether it’s a frontline hero, a customer win, or a sector insight that deserves attention; and you know how to turn those into meaningful marketing. When you hear about a new prospect, your mind immediately goes to how we can engage them: which differentiators to spotlight, which case studies to share, and what thought leadership will resonate. You understand lighting, framing, and the authenticity that makes content connect.

About the Role

• Content & Campaign Execution

• Write weekly social media posts, biweekly articles, monthly case studies, and quarterly campaign activations, in line with the OCS tone of voice
• Support key industry events and branded OCS customer events
• Upload and manage your own content in the CMS system

• Digital Marketing Support

• Conduct keyword research and search analytics to support digital campaigns
• Collaborate with the regional digital team to ensure digital campaigns are locally relevant
• Understand basic AI tools and digital principles to enhance content creation

• Commercial Strategy Alignment

• Work with the Commercial Director to align marketing with pipeline priorities
• Support strategic bids and customer pursuits with tailored content
• Ensure thought leadership reflects commercial and customer needs

• Go-to-Market & Sector Strategy

• Participate in GTM workshops with sales and ops to define 2–3 priority sectors
• Co-develop sector strategy one-pagers: value proposition, thought leadership themes, growth pathways, segmentation, and must-win customers
• Build marketing plans that support sector growth, with guidance from the regional team

• Sales Enablement & Insights

• Create and localize presentations and pitch materials based on local insights
• Provide in-country market intelligence and customer pain points to inform strategy
• Track and report on content performance and engagement

• Brand & External Engagement

• Represent the brand in local forums, associations, and chambers of commerce
• Ensure on-brand external positioning on LinkedIn
• Help position OCS as an employer of choice and industry leader

Qualifications

• Minimum 5 years of experience in marketing, preferably in a B2B environment
• Proven experience in content creation, campaign execution, and stakeholder engagement
• Familiarity with digital marketing tools, CMS platforms, and basic SEO principles
• Experience working with commercial teams and aligning marketing with business strategy
• Experience with Salesforce is a pré

Required Skills

• A natural storyteller with strong writing and visual instincts
• Curious, proactive, and commercially aware
• Comfortable working across teams and balancing multiple priorities
• Digitally fluent, with basic photography and AI skills
• Passionate about purpose, people, and making marketing matter
• Able to spot a story in the moment, and capture it with your phone or camera

Preferred Skills

• Experience in a similar role within a fast-paced environment
• Advanced knowledge of digital marketing strategies