Influencer Marketing Coordinator

Job Title

Location:

Work hours

Availability

About Us

multi-brand e-commerce company

About the Role

We’re seeking a highly organized, execution-focused Influencer Content Coordinator to own the end-to-end lifecycle of our micro-influencer and UGC partnerships.

Your primary goal:

This is a fast-moving, execution-heavy role—ideal for someone who thrives on juggling multiple creator conversations, tracking detailed workflows, and ensuring nothing slips through the cracks.

What Success Looks Like

• Month 1:

  Establish a steady flow of

  10–20 pieces

  of raw UGC content per week across multiple brands.

• Month 3:

  Maintain a pipeline that delivers

  30+ usable content pieces weekly

  to fuel ads and organic calendars.

• Month 6:

  Scale and diversify the creator base to consistently deliver

  30+ high-quality content pieces per week

  .

Key Responsibilities

Creator Pipeline Management

• Research and identify aligned micro-influencers (1K–20K) on TikTok who genuinely love pets and reflect brand values.
• Execute personalized outreach to boost response rates and build meaningful creator relationships.
• Track outreach metrics, negotiations, and lifecycle stages using project management tools.

Seamless Creator Onboarding

• Guide creators through collaboration agreements ensuring 100% compliance.
• Coordinate product selection and shipping logistics with the fulfillment team.
• Deliver exceptional onboarding experiences that lead to long-term partnerships.

Content Strategy & Quality Control

• Conduct briefing calls to communicate messaging, brand voice, and content expectations.
• Act as the primary liaison during content creation.
• Review raw content to ensure quality before passing it to the post-production team.

Operations Excellence

• Maintain organized Google Drive folders and naming conventions for easy access.
• Provide weekly reports on pipeline health, content delivery, and creator performance.
• Continuously optimize workflows for scalability and creator satisfaction.
  

Candidate Requirements

• 2+ years of hands-on experience managing micro-influencer or UGC campaigns (agency or in-house).
• Proven success sourcing and onboarding micro-influencers (1K–20K) on TikTok and Instagram.
• UGC pipeline management experience – consistently delivering 30+ content pieces per month.
• Experience managing creator relationships end-to-end: sourcing → onboarding → content delivery.
• Strong operational skills — setting up workflows, logistics, tracking systems, and creator databases.
• Execution-focused — not just strategy or PR. You thrive in the details and can manage multiple moving parts.
• Tools proficiency: Google Workspace, Airtable/Notion, project management platforms.
• Excellent written and spoken English communication skills.
  

Bonus Points

• Experience in pet, lifestyle, or CPG brands.
• Multi-brand or agency background.
• Familiarity with content performance metrics and optimization.
• Experience negotiating creator contracts.
  

Why Join Us

• Work remotely with a fast-growing, pet-loving global team.
• Play a key role in scaling influencer partnerships across multiple brands.
• Build real impact in a fast-paced, performance-driven marketing environment.
• Opportunity to grow into senior influencer or content operations roles.