Head of Sales

Job Description

Job Title

Sales Head – Print Media (Urban & Rural Editions)

Location

Indore / Bhopal

Reporting To

Business Head / State Head

Department

Sales & Marketing

Job Purpose

To lead and grow the print media business across urban and rural editions by driving revenue, recovery, market share, and brand visibility, while managing sales teams and executing high-impact branding and activation initiatives.

Key Responsibilities

Revenue & Business Development

Achieve assigned revenue targets for urban and rural editions.

Acquire new advertisers and strengthen relationships with existing clients and agencies.

Develop innovative advertising solutions and long-term partnerships.

Recovery & Credit Control

Ensure timely collections and recovery from clients and agencies.

Monitor outstanding payments and credit exposure.

Coordinate with finance to maintain strong cash flow discipline.

Team Management

Lead, mentor, and manage urban and rural sales teams.

Set targets, review performance, and drive productivity.

Conduct regular training and coaching to enhance sales capabilities.

Market Development & Share Growth

Increase market share and advertiser penetration in assigned geography.

Analyze competition, pricing trends, and market opportunities.

Expand presence in untapped advertiser segments and rural markets.

Activations & Branding Initiatives

Plan and execute on-ground activations, roadshows, advertiser meets, and special campaigns.

Lead branding events, exhibitions, fairs, and sponsorship initiatives.

Ensure events deliver measurable revenue and brand impact.

Strategy & Reporting

Prepare sales plans (monthly/quarterly/annual).

Track and report KPIs related to revenue, recovery, team performance, and market share.

Share market insights and recommendations with senior management.

Key Performance Indicators (KPIs)

Revenue achievement

Collection & recovery percentage

Market share growth

New client acquisition

Team productivity and retention

Success of branding events and activations

Educational Qualification

Graduate / Post Graduate in Marketing, Business Administration, or related field (preferred).

Experience

10–15 years of experience in media sales or related industries.

Minimum 3–5 years in a senior leadership or team-handling role.

Exposure to urban and rural advertising markets preferred.

Skills & Competencies

Strong leadership and people management skills

Excellent communication and negotiation abilities

Strategic thinking with execution focus

Market knowledge of Indore / Bhopal region

Analytical and reporting skills

Personal Attributes

Result-oriented

Strong ownership and accountability

Ability to work under pressure

Relationship-driven and collaborative approach