Job
Description
Head Of Sales – Luxury Residential Real Estate Location : On-site, Nagpur (Full-Time) Company : The Bellagio by MLC Developers Seniority : Department Head / Strategic Sales Director Target Profile : Former Sales Heads / GMs / VPs from Lodha, Godrej Properties, Oberoi Realty, DLF, Prestige, Shapoorji, Tata Housing, or equivalent Experience : 10–18 years in high-ticket real estate sales strategy and team building CTC : ₹9-12 LPA Fixed + ₹3–₹5 LPA Performance Bonus + Strategic Profit-Linked Pool (Stock/Phantom Equity) Start Date : Immediate About the Project The Bellagio is Central India’s most ambitious luxury township: ₹88L–₹4 Cr homes | 3BHK–5BHK Sky Residences and Townhouses 20,000 sq. ft. Rooftop Club @ 170 ft height (Infinity pool, private theatre, billiards room, efc) 18-Hole Chip-and-Putt Golf Course curated by international experts Luxury Specifications (Italian marble, alumnium window, quartz countertop, etc) Designed by CCBA Architects (USA/Pune) RERA: P50500053934 | RCC: 60% Complete The Role: We’re seeking a highly strategic and experienced Luxury Sales Director to lead the full sales function. You will own the sales department as a vertical — including strategy, team, target setting, campaign alignment, high-value closings, and GTM innovation. You Will Be Responsible For: 1. Market Strategy & Buyer Targeting Build buyer personas from scratch using: Migration patterns to Tier 2 cities LinkedIn data analysis on Nagpur/Pune/Mumbai-based professionals School + hospital catchment zones Airline route intelligence + expat data Segment buyers into primary homebuyers, upgraders, multi-gen households, investors, and lifestyle migrants Define targeting logic for digital + offline campaigns: whom to reach, when, where, and how 2. Campaign + Funnel Architecture Work with digital + offline marketers to structure full-funnel campaigns: Performance channels (Meta, Google, Display) NRI channels (LinkedIn, WhatsApp remarketing, investor webinars) Offline (brokers, micro-events, private previews) Set up campaign attribution metrics, budget-to-visit efficiency ratios, and feedback loops into product positioning 3. Pricing, Inventory & Offer Crafting Create phase-wise price releases (EOI → Launch → Milestone Pricing) Craft layered payment plans: CLP, 20:80, Limited Booking Advantage, Possession-linked Determine inventory hold-release strategies to maximize gross realization 4. Team Building & Management Recruit, onboard, and directly manage: Senior Sales Executives Inside Sales + CRM team Broker Channel Partners Create coaching systems, sales decks, rebuttal libraries, and unit-matching frameworks 5. Client Closures + Investor Conversations Personally lead ₹2 Cr+ transactions, HNI/NRI families, wealth manager-led discussions Act as lead in private screenings, investor walkthroughs, and early-stage handholding Handle escalation and objection management with confidence, data, and EQ 6. Cross-Functional Revenue Strategy Collaborate with: Marketing: define GTM calendar, campaign feedback, positioning hooks Finance: collection-linked milestone planning, incentive structuring Founders: weekly pulse updates, brand narrative steering Ideal Profile: Background: Tier-1 real estate developer: Lodha, Godrej, Prestige, Oberoi, DLF, etc. Experience: 10–18 years in premium residential, incl. township or branded luxury Sales Track Record: Closed ₹500+ Cr cumulative or launched ₹250+ Cr project solo Specialization: High-value client relationships + GTM campaign strategy Tools: CRM fluency (Sell.Do), lead scoring logic, market segmentation Personality: Vision-led, detail-driven, persuasive, ethical, articulate Education: MBA or equivalent preferred, RERA licensed (or qualified to be) Location: Based in or open to full relocation to Nagpur Compensation: Fixed CTC: ₹9–₹12 LPA Performance Bonus: ₹3–₹5 LPA (milestone and closure-linked) Profit Share / Phantom Stock: Available post 12-month performance review Perks: Travel incentive, deal-based closing rewards, strategic retreat participation Relocation: Covered, if from outside Nagpur Growth Path: Lead all sales for upcoming developments in Nagpur Represent the development firm at HNI expos, NRI investment summits, and investor club briefings Transition into Chief Commercial Officer (CCO) role across product + revenue How to Apply: Email CV and a note on your boldest sales strategy that worked to: 📧 deepa@ramnathgroup.com 📱 WhatsApp: +91 77580 84656Subject: Director of Sales – The Bellagio Final Word: We’re not hiring a closer. We’re hiring a sales architect, an emotional economist, and a buyer behaviorist rolled into one. If you've ever built a ₹500 Cr launch strategy from scratch, led with belief not discounts, and carried the sales baton from lead to legacy — we’re waiting for you. Show more Show less
