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8.0 - 13.0 years
15 - 20 Lacs
Mumbai
Work from Office
A pivotal role driving student acquisition and enrollment growth across existing and upcoming school. The role involves market planning, lead generation strategy, coordination with the central and school-level teams to achieve admissions. Required Candidate profile Excellent communication and relationship-building skills to manage partnerships with developers, franchisees, and internal teams. In-depth understanding of the K-12 education sector, real estate.
Posted 2 months ago
5.0 - 7.0 years
14 - 18 Lacs
Hyderabad
Work from Office
About the Role: At NxtWave, were revolutionizing how India's youth build careers. As a Senior Marketing Manager, you'll drive the end-to-end marketing strategy focused on fresher acquisition across India's vernacular markets. This role spans paid performance marketing, influencer activation, SEO, content strategy, and on-ground field drives bringing together creativity, analytics, and speed. Key Responsibilities: 1 . Performance & Paid Marketing: - Plan and execute hyperlocal paid campaigns (Meta, Google, YouTube) across regional languages. - Own budget by region + language, optimizing for CPL, TI show-up rates, and final conversions. - Run sprint-based campaigns to meet urgent hiring needs (e.g., '30 Kannada reps by June 20') 2. Brand Leadership & Content Strategy: - Lead the development and execution of region-specific content strategies offer stories, testimonials, WhatsApp creatives, social narratives. - Ensure emotionally resonant messaging in each language, not just literal translations. - Own and scale NxtWaves brand positioning in vernacular markets, taking it to the next level through trust-building, creator storytelling, and consistent content narratives. - Collaborate cross-functionally to ensure brand consistency across all channels (paid, influencer, campus). 3. SEO + Organic Funnels: - Lead SEO for vernacular job-related searches (e.g., '15K job in Telugu')- Build and optimize landing pages and content clusters focused on regional aspirants. 4. Influencer & Community Marketing: - Identify and manage regional micro-influencers (YouTube, Instagram, Telegram admins)- Run referral-driven and meme-based campaigns targeting job-seeking youth. 5. Campus & Field Activation: - Lead offline drives via colleges, job fairs, ITIs, and walk-in events in regional belts- Manage event-to-funnel conversions (e.g., 100 walk-ins -> 60 TI -> 30 R1). 6. Agency & Vendor Coordination: - Collaborate with regional sourcing agencies and consultants- Set up and monitor performance-based contracts with clear SLAs. 7. Funnel Analytics & Ops: - Track funnel health across region x language x channel- Run daily optimizations and drop-off recovery campaigns. Requirements: 5+ years of experience in digital marketing, performance campaigns, or regional growth. marketing. Hands-on experience in vernacular campaigns across platforms. Demonstrated brand-building capability in regional or multi-language markets- Strong understanding of funnel metrics and marketing automation tools. Experience managing influencer/content vendors and agency relationships. Excellent data skills and a deep understanding of regional customer behavior. Ability to think long-term and scale high-performing campaigns across new geographies and languages. Preferred: background in hiring, education, or career-focused products Work Location: Hyderabad, Telangana (Work from office preferred)
Posted 2 months ago
5.0 - 9.0 years
8 - 12 Lacs
Mumbai
Work from Office
Job Description. We are looking for a driven and innovative Growth Manager to help scale kPaisa’s user base and revenue across various product offerings such as digital gold, mutual funds, loans, and fixed deposits. In this role, you’ll analyze data, design growth strategies, and implement campaigns to accelerate user acquisition, retention, and engagement.. Roles And Responsibilites. Develop and execute data-driven growth strategies across multiple channels (digital marketing, partnerships, referrals, etc.).. Collaborate with marketing, product, and sales teams to design and execute campaigns aimed at driving user growth.. Analyze user behavior, conversion funnels, and key metrics to identify opportunities for growth.. Lead A/B testing and optimize growth experiments to continuously improve campaign performance.. Monitor key KPIs, including user retention, lifetime value, and engagement rates, to ensure sustainable growth.. Provide insights and reports to leadership on the effectiveness of growth initiatives and suggest areas of improvement.. Skills Required. 2–5 years of experience in growth marketing, user acquisition, or product growth roles, preferably in fintech or BFSI.. Strong analytical skills with the ability to use data to drive decision-making.. Hands-on experience with growth tools, A/B testing, and optimization techniques.. Knowledge of various marketing channels (performance marketing, social media, email campaigns, etc.).. Experience in CRM tools, analytics tools (Google Analytics, Mixpanel), and other growth-oriented platforms.. Experience in CRM tools, analytics tools (Google Analytics, Mixpanel), and other growth-oriented platforms.. A passion for experimentation, testing new ideas, and optimizing results.. What we have to offer. Flexible work hours. First hand fintech development opportunity. Meritocracy driven, candid startup culture. Show more Show less
Posted 2 months ago
3.0 - 6.0 years
12 - 15 Lacs
Chandigarh
Remote
Role: B2B AI Growth Hacker Location: Remote or Hybrid (Americas timezone preferred) Type: Full-Time Were now looking for a smart, scrappy, AI-savvy B2B growth hacker to accelerate awareness, lead gen, and conversion. What You will Do Strategize & Execute Scalable Growth Campaigns Design and run multi-channel acquisition experiments (LinkedIn, email, paid ads, SEO). Drive top-of-funnel awareness and mid-funnel engagement for R&D/ Innovation professionals, Research & Insights professionals and Brand leaders at leading CPG, Pharma & Tech firms in North America. Develop campaign frameworks that are data-driven, agile, and scalable. Leverage AI for Smarter, Faster Growth Lay the foundation for AI-led growth : Identify, evaluate, and implement the right stack of AI tools to power automated, personalized, and scalable lead generation, marketing, and sales outreach across the funnel. Use tools like Clay, Instantly.ai, ChatGPT, Copy.ai, Clearbit , and others to enrich lead lists, generate high-performing copy, and launch campaigns at speed. Build the AI framework for lead gen, marketing, and sales outreach including enrichment workflows, automated sequences, and personalization engines. Implement and manage automation tools like Zapier, HubSpot, Outreach and Apollo to streamline inbound and outbound engagement. Own & Optimize the Funnel Run A/B tests on landing pages, email sequences, LinkedIn content, and lead magnets. Continuously monitor and optimize campaign performance, targeting improved CAC, MQL-to-SQL rate, and pipeline velocity. Workflow Design for Content & Conversion Collaborate with the content and product marketing teams to design workflows that support scalable, AI-assisted content production. Ideate growth loops using case studies, guides, whitepaper and other content for insights & innovation communities. Stay Ahead of the Curve Monitor the evolving landscape of AI tools and workflows, experimenting with emerging technologies that can improve our lead gen and go-to-market efficiency. Recommend and pilot new AI-based tools and automations as part of an ongoing innovation loop within the marketing team. What You Bring- 3-6 years of B2B growth or demand generation experience (agency, SaaS, or Mar-tech preferred). Proven expertise with AI tools to power outreach, copy, and campaign automation. Familiarity with CRM and marketing systems like HubSpot, Salesforce , and outreach tools like Apollo, Lemlist, or Instantly . Track record of building scalable growth workflows and delivering qualified leads. Exceptional project management and execution skills, with strong follow-through. Youre proactive, detail-oriented, and thrive in fast-paced, collaborative environments. Strong analytical mindset with a test-and-learn mentality. Bonus: Experience in Research-tech, Mar-tech, or selling into enterprise CPG companies. What Success Looks Like A predictable pipeline of qualified MQLs in North America. An AI-driven lead generation and outreach engine that runs with minimal manual intervention. Smart workflows and experiments translate into faster pipeline growth and better ROI.
Posted 2 months ago
2.0 - 5.0 years
2 - 5 Lacs
Bengaluru, Karnataka, India
On-site
Here's the job description for the Growth Manager role, formatted with bold subheadings and bullet points for clarity: About the Role We're looking for a razor-sharp, detail-obsessed Growth Manager to join our Growth Team with a program management inclination. You'll manage Go-To-Market (GTM) execution from idea to impact. You will be the glue that binds strategy and execution, ensuring we launch products, offers, and growth initiatives on time, on point, and with zero chaos. Think of yourself as the air traffic controller for GTMs, coordinating across Sales, Marketing, Product, Ops, and more to ensure nothing falls through the cracks. Key Responsibilities Program Management & Execution Own end-to-end GTM program management from coordinating idea scoping to launch and early-stage tracking. Translate GTM strategies into execution-ready plans with clear timelines, owners, dependencies, and checklists. Identify overlaps, sequence dependencies, and anticipate bottlenecks before they become fires. GTM Planning & Strategy Ops Deeply understand the building blocks of GTM design: customer segmentation, pricing strategies, messaging, channel mix, and launch sequencing. Take initiatives from idea to execution-readydetailing them out with clear goals, timelines, and ownership. Spend time on-groundvisit clinics, engage with doctors, staff, and sales teams to elicit growth ideas and uncover operational insights. Act as a thought partner to stakeholders, helping shape raw inputs into structured plans with tangible next steps. Drive alignment by setting clear expectations, shared timelines, and cross-functional visibility. Operational Rigor Establish and maintain clear tracking systems to monitor GTM execution across teams, workstreams, and initiatives. Drive end-to-end executionfrom idea validation (e.g., engaging with doctors, internal stakeholders) to launchensuring structured 4Ps (Product, Price, Place, Promotion) planning for every new initiative. Implement governance frameworks like weekly check-ins, status syncs, and stakeholder huddles to ensure alignment, accountability, and momentum. Build and maintain live dashboards to track progress against set goalsensuring visibility of KPIs, roadblocks, and outcomes. Set up weekly trackers and reporting cadences to proactively surface wins, misses, and required interventionsso nothing critical slips through the cracks. Issue Resolution & Risk Management Proactively flag risks, blockers, and at-risk items before they derail timelines. Close execution gapsunclear ownership, missed deadlines, enablement gaps, etc. Ensure nothing on the critical path slipsever. Reporting & Funnel Tracking Own the Business Intelligence (BI) charter for the teamconsolidate, maintain, and publish key business metrics and dashboards in one centralized source of truth. Set up and manage reporting cadences (weekly, monthly, quarterly) to track initiative performance, campaign effectiveness, and revenue contribution. Collaborate with Analytics or Ops to define formats for GTM funnel metrics and revenue trackingfrom lead generation to conversion and retention. Ensure data-driven decision-making by building visibility into initiative-level impact, cohort behavior, and emerging trends across service lines. Who You Are You've got 25 years of experience in program management, consulting, growth ops, category growth, or similar cross-functional roles. Comfortable with both strategy and executionwhiteboard to spreadsheet. Master of structured thinking, project planning, and clear communication. You don't chase tasksyou chase outcomes. You're not afraid of a messy situation; you bring order and clarity to it. Nice-to-Have Familiarity with tools like Basecamp, Airtable, Excel, and funnel dashboarding tools (Looker/Power BI/Tableau/any other equivalent). Experience in fast-paced startup environments or GTM-heavy roles in B2C/B2B2C businesses.
Posted 2 months ago
10.0 - 20.0 years
15 - 25 Lacs
Bengaluru, Delhi / NCR, Mumbai (All Areas)
Hybrid
Lead the growth strategy and user acquisition for our platform. Hands-on experience in performance marketing, funnel optimization, revenue enablement, user acquisition, and sales strategy. Startup experience is preferred. Salary up to 25 LPA++
Posted 2 months ago
8.0 - 12.0 years
15 - 25 Lacs
Chennai
Work from Office
Ready to lead high-impact digital campaigns across Meta, Google, and YouTube with 8-figure budgets? We're looking for a Performance Marketer with 8+ years of experience to drive growth, manage a multidisciplinary team, and build scalable lead-gen funnels in a fast-paced fintech environment. Key Responsibilities Own end-to-end performance marketing strategy across platforms like Meta Ads, Google Ads, YouTube, and other digital channels Lead a small team of content, design and performance marketing and mentor junior marketers to deliver strong ROI across campaigns Build and scale lead generation funnels, optimize CPLs, and drive conversions across different audience segments Analyze campaign performance, report on KPIs, and iterate strategies to meet growth goals Manage ad budgets efficiently and deliver consistent performance improvements Stay updated with the latest trends, tools, and best practices in digital performance marketing Qualifications & Experience 8+ years of experience in Performance Marketing, especially in managing large-scale paid campaigns. Proven experience in managing multi-disciplinary marketing teams, including content, design, paid media, SEO, and automation. A must-have: hands-on experience running B2C or D2C performance marketing campaigns Strong understanding of digital marketing, inbound marketing, and performance-driven campaigns. Excellent leadership, communication, and project management skills. Fluent communication in Hindi and English Interested candidates can email their updated resume to careers@crewkraftorz.com
Posted 2 months ago
7.0 - 12.0 years
15 - 20 Lacs
Bengaluru
Work from Office
About Us: The global talent landscape has critical gaps, but at Miles Education , we're not just filling these voids - we're actively building pathways to a brighter future . Driven by our mission to empower businesses and enable talent , we tackle critical workforce shortages and skill gaps across sectors such as accounting, business, healthcare and technology. Outcomes First: We don't believe in cookie-cutter education. We start by analyzing industry needs, then meticulously craft transformative learning pathways that prime talent for success. Accounting: Through Miles Talent Hub, we address the accountant shortage in the U.S. by creating unique pathways for talent from both India and the U.S. Our initiatives like the Miles STEM Pathway and Miles CPA Pathway ensure that we equip accountants with the credentials and experience needed to excel in the global marketplace. Business: We revolutionize traditional education by integrating essential liberal arts as well as tech skills to develop well-rounded, future-ready business leaders. Healthcare: Leveraging the capabilities of Miles Talent Hub, we tackle the shortage of nurses and healthcare professionals in the U.S. by developing innovative pathways for global talent. This strategic approach helps fill immediate needs and builds a sustainable talent pool. Technology: Through our joint venture with Futurense Technologies, we ensure that Indian tech talent not only thrives but leads in the new, tech-driven AI era. A Force to be Reckoned With: With a dynamic team of over 700 professionals across India, US and globally, Miles Education stands as a beacon of opportunity and transformation. Our influence extends through a vast alumni network of over 70,000, partnerships with more than 100 universities, and collaborations with a staggering 600+ MNCs and corporations. We operate multiple training centers across the globe, establishing us as a powerhouse in education and talent development. Bootstrapped and Ballistic: Were a self-made success story, focusing steadfastly on fundamentals and outcomes rather than external fundraising. Growing at an astonishing CAGR of 70%+ and distinguished as one of the few profitable edtech companies in India, we are poised for substantial growth. Our target for the current fiscal year is a revenue of over $45 million (INR 375 crores +). Our robust financial health underscores our commitment to sustainable innovation and leadership in the educational sector. Miles is More Than Education, It's a Revolution: As the flagbearer of talent, we believe in bold solutions and transformative pathways to success. At Miles Education, we’re transforming education into a powerful catalyst for opportunity, fostering an exceptionally skilled workforce poised to conquer global challenges Join us if our virtues resonate with you: Hustle & Hard Work: We embrace relentless dedication to our mission, proudly working six days a week. This hustle culture is not just about putting in hours; it's about putting our heart into what we love to do. Empathy & Emotional Intelligence: We believe that true strength lies in understanding and compassion. By prioritizing emotional intelligence, we cultivate a nurturing and collaborative team culture. Valuing each other's perspectives not only strengthens our connections but also enhances our collective performance. Resilience to Change: Change is the only constant in our ever-evolving environment. We thrive on our ability to adapt swiftly and efficiently, turning challenges into opportunities. Ownership Mindset: We think and act like owners, taking accountability for outcomes. We lead by example, strive for excellence, and go the extra mile in service of our mission. Job Summary: We are looking for a data-driven and results-oriented Performance Marketing Lead to oversee and scale our digital acquisition efforts. You will be responsible for planning, executing, optimizing, and reporting on paid digital campaigns across various platforms including Google Ads, Meta (Facebook/Instagram), LinkedIn, programmatic channels, and affiliates. This role demands a sharp analytical mind, a creative approach to problem-solving, and strong leadership to manage internal and external teams. Key Responsibilities: Strategy & Planning Develop, manage, and optimize multi-channel performance marketing strategies to meet acquisition, retention, and ROI goals. Own the full funnel strategy—from awareness to conversion—for paid campaigns. Campaign Management Lead day-to-day execution and optimization of paid campaigns (Google, Facebook, LinkedIn, Display, YouTube, Affiliate). Conduct A/B tests and experiment with creatives, landing pages, audience targeting, and bidding strategies. Collaborate with content, creative, and product teams to ensure consistency across campaigns. Analytics & Reporting Monitor KPIs and report campaign performance regularly (CPL, CAC, ROAS, CTR, conversion rate). Use tools like Google Analytics, Google Tag Manager, and data dashboards to drive insights and inform decisions. Build forecasting models and budget plans based on past campaign performance. Team & Stakeholder Management Manage and mentor a team of performance marketers and collaborate with agencies as needed. Liaise with cross-functional teams including product, sales, and creative to align marketing goals with business outcomes. Platform Expertise Stay updated on the latest trends and updates in performance marketing tools, ad tech, and algorithm changes. Requirements: Bachelor’s or Master’s degree in Marketing, Business, or a related field. 7+ years of experience in performance marketing, preferably in high-growth tech or consumer-facing companies. Deep expertise in platforms like Google Ads, Meta Ads, LinkedIn Ads, DV360, etc. Strong understanding of attribution models, funnel optimization, and growth metrics. Proven track record of managing large budgets and scaling campaigns profitably. Hands-on experience with tools like Google Analytics, GTM, Mixpanel, HubSpot, or similar. Excellent analytical, communication, and leadership skills. Nice to Have: Experience in B2B/B2C SaaS, EdTech, FinTech, or E-commerce sectors. Certifications in Google Ads, Meta Blueprint, or related platforms. Exposure to CRO tools like Hotjar, VWO, or Optimizely.
Posted 2 months ago
2.0 - 4.0 years
5 - 6 Lacs
Hyderabad
Work from Office
As a Performance Marketing Manager, you will create, execute, and manage paid acquisition campaigns. You will be responsible for analyzing data to pull insights and inform decisions across all acquisition channels to booth growth.
Posted 3 months ago
7.0 - 12.0 years
15 - 25 Lacs
Bengaluru
Work from Office
Role & Responsibilities We're looking for someone who is obsessed with performance, deeply analytical, and readyto hustle. This role involves running paid campaigns and tracking performance across the entire marketing funnel. The right fit will bring together media strategy, analytics, email automation, and sales alignment to unlock growth loops across Kazam's software stack. Roles and Responsibilities: Campaign Strategy & Execution- Plan, launch, and optimize full-funnel paid campaigns (Google Search, LinkedIn, Meta) Build channel-specific messaging and creative briefs with the brand team Own and optimize Kazams presence across third-party platforms (e.g., marketplaces, product listing sites, aggregator portals) to drive qualified inbound interest. Funnel Analytics & Sales Tracking- Set up UTM structures, event-based conversion goals, and attribution models Monitor lead flow quality across CRM and work with sales to ensure funnel hygiene Design and deploy automated email sequences for nurture and reactivation Growth Experiments- Launch rapid tests on new channels, tools, and landing pages Experiment with AI tools, chat integrations, and automated workflows for scale. Tools you should know- Ads: Google Ads, LinkedIn Campaign Manager, Meta Ads Manager Analytics: GA4, Google Tag Manager, GSC, Hotjar CRM/Email: HubSpot, MailChimp Ideal Candidate 2+ years of experience in digital/performance marketing, ideally in B2B SaaS or growth-stage startups Experience working with sales/BD teams to optimize lead quality Ability to think in funnels, test relentlessly, and track every click and conversations Love for automating tasks, uncovering insights from dashboards, and working with new tools. What’s In It For You: A high-growth, impact-first environment in India’s most promising climate-tech startup Autonomy to shape the growth strategy across paid, email, and sales funnels Work with an ambitious team solving problems at the intersection of energy and mobility.
Posted 3 months ago
5.0 - 10.0 years
15 - 30 Lacs
Mumbai
Work from Office
About the Role As Performance & Growth Manager for Research360, youll own the customer acquisition, engagement and monetization roadmap for our flagship research platform. Youll blend data-driven performance marketing with growth experimentstesting new channels, optimizing funnels and personalizing touchpointsto help millions of DIY investors discover, engage with and subscribe to R360s in-depth stock reports and calls. What Youll Do Develop and execute end-to-end performance campaigns (SEM, display, social ads, affiliate) that hit CAC, LTV and ROI targets Define the growth funnelfrom awareness to activation to retentionand run experiments (A/B tests, landing-page variants, drip emails, push notifications) to improve conversion at each stage Build and optimize onboarding flows, trial-to-paid journeys and upsell paths using behavior-based triggers and personalized content recommendations Leverage analytics tools to track key metrics (CPL, CVR, churn rate, ARPU), diagnose funnel leaks and surface actionable insights for cross-functional teams Partner with product, design and content teams to launch features (e.g. watchlists, personalized dashboards) that drive engagement and reduce churn Scale referral and loyalty programs by designing incentives, tracking program performance and iterating on mechanics to maximize word-of-mouth growth Manage budgets, forecasting and vendor relationships to ensure efficient spend and clear reporting on campaign performance Who You Can Be A growth hacker with 35 years of hands-on experience in performance marketing for subscription or SaaS products A data-obsessed analyst who builds reports, cohorts and dashboards to turn raw data into optimized tactics An experimenter comfortable designing, running and interpreting A/B tests across web and mobile channels A product-minded marketer who collaborates with engineering and design to embed growth loops into the user experience A storyteller who crafts clear, persuasive copy for ads, landing pages and in-app messages A budget strategist who balances short-term ROI with long-term customer value
Posted 3 months ago
2.0 - 3.0 years
9 - 14 Lacs
Bengaluru
Work from Office
Who are we looking for First-principle problem solver who is passionate about problem solving with the help of data. Eager to learn and drive growth at scale in a cost efficient manner. If you’re a curious mind and a sharp individual with strong analytical skills, then you’d fit right in with us. Deep functional knowledge in the performance marketing space is a plus. Why PhonePe You’ll own the growth marketing for multiple areas within a broader function in PhonePe. You get to be part of a hyper-growth start-up and work closely with leadership on strategic problem statements and business decisions that impact 600M+ people. You’ll get to interact with some of the smartest professionals that the country has to offer and get exposure to all facets of building a product and at scale. In this role, you’ll be working for our Performance Marketing Team. This function is responsible for acquiring new customers while meeting Business KPIs for PhonePe - Indus App Store The gig Own the entire acquisition strategy and marketing activities. The function is responsible for driving performance marketing activities through various channels - Google Adwords, Facebook Manager, Preburn Partnerships and Networks. This will also encompass ensuring tech product integrations for last click attribution and necessary events tracking for CPX optimisation. Collaborate closely with the business, product functions to understand the business problem and translate them into the right problem statement Collaborate with analytics, marketing product, design, compliance & finance functions on a regular basis to ensure end to end planning, reporting, management & execution. Work with the analytical team to generate new insights & and work on a holistic research to identify new problems. Understand perf channels capability and limitations to suggest a solution of identified problems. Solution should be realistic along with ROI and impact analysis. Have strong communication and negotiation skills for vendor selection, management & pricing decisions. Assertive enough to command our requirements with external and internal stakeholders Have a strong problem solving mindset and be able to apply the right analytical approach for solving the same. Be able to influence stakeholders across various functions to drive initiatives & data driven decision making Be an integral part of the pod strategy and go beyond being a marketing counterpart Job requirements Engineering or MBA graduate from Tier 1 college 2 to 3 years of experience in performance marketing or any analytical roles Strong problem solving & analytical skills Penchant for business & curiosity to understand how the product works Understanding of attribution mechanism, event tracking, product integrations & optimization frameworks. Basic understanding of data structure, storage and flow across engineering systems in order to be able to manage product integrations and raise appropriate requests with analytics Understanding of performance marketing principles, law of diminishing return and elasticity. Understanding of A-B frameworks & time series analysis Experienced in running Google Ads, Facebook Ads Manager, IOS search Ads is preferred Experienced in using third party attribution tool such as Appsflyer/Singular/Adjust (any one) is preferred Experience in Affiliate Marketing & ad fraud prevention is a plus PhonePe Full Time Employee Benefits (Not applicable for Intern or Contract Roles) Insurance Benefits - Medical Insurance, Critical Illness Insurance, Accidental Insurance, Life Insurance Wellness Program - Employee Assistance Program, Onsite Medical Center, Emergency Support System Parental Support - Maternity Benefit, Paternity Benefit Program, Adoption Assistance Program, Day-care Support Program Mobility Benefits - Relocation benefits, Transfer Support Policy, Travel Policy Retirement Benefits - Employee PF Contribution, Flexible PF Contribution, Gratuity, NPS, Leave Encashment Other Benefits - Higher Education Assistance, Car Lease, Salary Advance Policy Working at PhonePe is a rewarding experience! Great people, a work environment that thrives on creativity, the opportunity to take on roles beyond a defined job description are just some of the reasons you should work with us. Read more about PhonePe on our blog. Life at PhonePe PhonePe in the news
Posted 3 months ago
3.0 - 6.0 years
6 - 10 Lacs
Mohali
Work from Office
Job Title: Performance Marketing Manager Location: Mohali Job: Full-Time About Fitelo: Fitelo is a fast-paced Indian D2C Health-tech startup looking to hire senior talent. It is an AI powered online platform for weight loss and chronic disease management. The company was founded with a vision to help customers take the healthier route by eating right, staying active and building healthy habits. It has grown exponentially with strong unit economics and is now looking to expand its team across multiple roles. About the Role: Were looking for a Performance Marketing Lead with experience in scaling fast-growing D2C health and wellness brands such as Plix, Oziva, Kapiva, HealthifyMe, or Wellbeing Nutritionideally someone who has successfully solved funnel challenges for selling consumable healthcare products. The ideal candidate will have a proven track record in driving growth for products like ACV, detox teas, weight management supplements, or health devices. This is a high-impact role where you will own and execute performance marketing campaigns across Shopify, while also building and scaling our Amazon store to launch new products from scratch and drive significant revenue growth. Specifically, this role will involve: Plan and execute high-ROAS performance marketing campaigns across Meta, Google, Amazon, and other paid platforms. Lead Shopify-based eCommerce strategy – landing pages, CRO, funnel optimization. Handle Amazon growth strategy – ads, listings, conversion optimization. Work closely with creative and product teams to build high-converting ad creatives. Deep dive into analytics (Meta, GA4, Amazon Ads) to drive data-led decisions. Competitor benchmarking – identify top products, pricing, and offers from brands like Plix, Oziva, Kapiva, etc. Run A/B tests to optimize CAC and LTV. Ideal candidate will have: 2 – 4 years of experience in D2C health & wellness brands (must-have). Proven success in scaling products like ACV, detox teas, supplements, or health devices . Hands-on experience with Shopify , Meta Ads , Google Ads , and Amazon Ads . Strong understanding of D2C funnels and customer journeys. Ability to take ownership and build systems from scratch. Strong analytical skills, Excel/Sheets, GA4, and performance dashboards.
Posted 3 months ago
7.0 - 12.0 years
10 - 20 Lacs
Hyderabad
Work from Office
Job Overview: We are looking for an energetic and data-driven Manager Growth Marketing to contribute to our customer acquisition and brand visibility goals. This role requires someone who thrives on experimenting, optimizing, and scaling digital campaigns that drive meaningful engagement and qualified leads for real estate sales. Key Responsibilities: 1. Performance Marketing & Campaign Execution Plan, execute, and optimize paid marketing campaigns across Google Ads, Meta (Facebook/Instagram), LinkedIn, and other platforms. Own daily, weekly, and monthly performance metrics including CPL, CTR, ROAS, and lead quality. Work closely with the design and content teams to ensure cohesive and high-converting creatives. 2. Lead Generation & Funnel Optimization Develop strategies to attract and convert high-intent leads through landing pages, forms, and automated nurture flows. A/B test ad creatives, headlines, CTAs, and landing page elements to improve conversion rates. Manage the full-funnel journey from impression to inquiry to MQL (Marketing Qualified Lead). 3. Analytics & Reporting Use tools like Google Analytics, Meta Insights, HubSpot, or Zoho CRM to track campaign performance. Generate regular dashboards and reports to share insights, trends, and recommendations. Monitor attribution paths and optimize media spend accordingly. 4. Digital Growth Initiatives Explore new digital platforms, affiliate marketing, influencer outreach, and local partnerships to scale reach. Assist in launching webinars, content series, virtual tours, and engagement campaigns aligned with Organo’s eco-living narrative. 5. SEO & Content Collaboration Work with the content and SEO team to ensure digital assets are optimized for search visibility. Recommend and track keywords, backlinks, and on-page improvements.
Posted 3 months ago
1.0 - 2.0 years
1 - 2 Lacs
Chennai
Work from Office
Role & responsibilities Proven Expertise in ABM: Demonstrated success in executing Account-Based Marketing (ABM) strategies, specifically targeting SMB and Enterprise healthcare clients across multiple verticals. Sales Channel Expansion & Lead Generation: Innovative thinker with a track record of identifying and launching new sales channels, enhancing multi-touch lead generation across outbound, inbound, and partnership ecosystems. Campaign & Outreach Execution: Deep hands-on experience in running full-funnel campaigns across email, social, paid, and event-based outreach. Strong command over cold outreach strategies, messaging personalization, and campaign sequencing. Data-Driven Decision Making: Expert in analyzing campaign and funnel metrics (CTR, CPL, CAC, LTV, pipeline velocity, conversion rates) to optimize performance. Ability to align KPIs to business goals and report impact in real-time. Lead Funnel Management: Proficient in lead scoring models, nurturing MQLs to SQLs, and collaborating closely with SDRs and AEs to ensure pipeline health and revenue conversion. Knowledge of CRM tools and marketing automation platforms Customer Expansion & Upsell Strategy: Skilled in identifying growth opportunities within existing client accounts, driving cross-sell and upsell motions in SaaS healthcare environments. Market & Competitive Research: Ability to conduct in-depth market research, segmentation analysis, and competitor benchmarking to inform positioning and GTM strategy. P&L Ownership and Business Acumen: Comfortable owning P&L responsibility for a specific product, vertical, or region, with an understanding of how marketing and sales contribute to EBITDA and growth. Industry Experience: Prior experience in healthcare IT and SaaS business models is essential, with working knowledge of regulatory, clinical, and payer-provider dynamics. Cross-Functional Leadership: Ability to work cross-functionally with product, sales, CS, and executive teams. Skilled in translating marketing strategy into operational execution and revenue impact.
Posted 3 months ago
10.0 - 12.0 years
20 - 25 Lacs
Mumbai, Bengaluru
Hybrid
Zycus is looking for a Lead Manager GTM. In this role, you will be required to leverage your understanding of the product, market and use cases to enable the company to sell better and faster. You will be involved in executing highly successful go-to-market strategies and delivering impactful narratives for our sales teams. Zycus is looking for a growth hacker responsible for driving go-to market activities. The incumbent would be responsible for performance marketing demand generation activities, with hands-on experience with managing LinkedIn campaigns, Google PPC/ analytics etc. You will work closely with marketing operations, sales, product, customer success and most other teams within the organization.What Youll Do: Demand Generation Understand the nuances of each market and develop market specific content & digital marketing plan to build awareness, interest, and consideration. Plan and manage integrated demand generation campaigns across different channels. E.g., email campaigns, PPC ads, LinkedIn paid campaigns etc. to build pipelines. Experience in Account Based Marketing campaigns (less about the technology, but more about the thought process) Planning and organizing roundtables & events (ground events / webinars) either own or 3rd party to generate leads. Optimize campaigns to maintain channel efficiency. Identify new channels for developing the sales pipeline. Generate relevant content covering whitepapers, e-books, case studies, blogs, research reports etc. Develop key partnerships with third parties like research houses, technology partners, knowledge partners etc. for running joint marketing programs. Build competitive intelligence and create shadow marketing programs. Identify relevant local PR / publications to drive branding initiatives. Teamwork & Collaboration Collaborating with internal stakeholders and cross functional teams to gather knowledge sources for working on all content and demand generation activities. External vendor and partner management wherever required. Engaging with industry influencers and creating a strong network of thought leaders What are we Looking For: A great leader who can make a big impact and lead the growth of our business. 10-12 years of experience in B2B SaaS marketing (Growth/ Go to Market) with deep understanding and experience in building sales pipeline. Ability to bring in creativity to the role, while also being deeply data-driven and analytical in approach. Well-versed with marketing automation tools such as HubSpot, Salesforce etc. Hands-on experience with managing LinkedIn campaigns, Google PPC/ analytics etc. Excellent written and verbal communication skills Astute analytical ability should have a natural flair for working with large data sets and identify trends and patterns to enable data-driven decision-making. Should be an MBA graduate from a Tier I B-School Why Should You Join Us? 1. Cloud Product Company: We are a Cloud SaaS Company, and our products are developed by using the latest technologies like ML (Machine Learning) and AI (Artificial Intelligence). Our UIis in Angular JS, and we are developing our mobile apps using React.2. A Market Leader: Zycus is recognized by Gartner (worlds leading market research analyst) as a Leader in Procurement Software Suites.3. Move between Roles: We believe that change leads to growth and therefore we allow our employees to shift careers and move to different roles and functions within the organization.4. Get Global Exposure: You get to work and deal with our global customers.5. Create an Impact: Zycus gives you the environment to create an impact on the product and transform your ideas into reality. Even our junior engineers get the opportunity to work on different product features. About Us Zycus is a pioneer in Cognitive Procurement software and has been a trusted partner of choice for large global enterprises for two decades. Zycus has been consistently recognized by Gartner, Forrester, and other analysts for its integrated source-to-pay suite. Zycus powers its S2P software with the revolutionary Merlin AI Suite. Merlin AI takes over the tactical tasks and empowers procurement and AP officers to focus on strategic projects; it offers data-driven actionable insights for quicker and smarter decisions, and its conversational AI offers a B2C type user experience to the end-users.Zycus helps enterprises drive real savings, reduce risks, and boost compliance, and its seamless, intuitive, and easy-to-use user interface ensures high adoption and value across the organization.Start your #CognitiveProcurement journey with us, as you are #MeantforMore
Posted 3 months ago
4.0 - 7.0 years
10 - 14 Lacs
Gurugram
Work from Office
Job Title: Deputy Manager - Performance Marketing Overview The Deputy Manager - Performance Marketing is responsible for developing, managing, and optimizing digital marketing campaigns with the aim of driving customer acquisition and engagement across various online platforms. This role requires a data-driven individual who can strategically allocate budgets, measure campaign performance, and implement actionable insights to achieve marketing objectives. Key Responsibilities 1. Campaign Management: • Manage end-to-end campaign execution, including setting up, tracking, optimizing, and reporting on campaigns • Plan and execute digital marketing campaigns across multiple channels, including but not limited to, Google Ads, Facebook Ads, Instagram, LinkedIn, and other digital platforms • Conduct A/B testing to optimize ad creatives, landing pages, and audience targeting • Continuously monitor and adjust campaigns to improve performance and ROI 2. Budget Management: • Develop and manage the marketing budget, ensuring efficient allocation and expenditure • Forecast and track marketing spend, ensuring alignment with financial goals 3. Analytics & Reporting: • Analyze campaign performance data to derive actionable insights • Generate detailed reports on campaign performance, including metrics such as CTR, CPC, CPA, ROI, and conversion rates • Present findings and recommendations to senior management and stakeholders 4. Collaboration & Communication: • Work closely with the creative team to develop engaging ad creatives • Collaborate with the sales and product teams to ensure marketing efforts align with overall business objectives • Communicate campaign performance and insights to stakeholders effectively 5. Market Research & Trends: • Stay updated with the latest trends in digital marketing and the competitive landscape • Conduct market research to identify new opportunities for growth Qualifications: Bachelors degree in Marketing, Business Administration, or a related field. A Masters degree is a plus. Experience: • 4-7 years of experience in performance marketing/digital advertising • Proven track record of managing and optimizing high-budget digital marketing campaigns Skills: • Proficiency in using digital marketing platforms and tools such as Google Ads, Facebook Ads, Bing, etc. • Strong analytical skills with the ability to interpret data and make data-driven decisions. • Ability to work collaboratively in a team environment.
Posted 3 months ago
2.0 - 4.0 years
4 - 6 Lacs
Bengaluru
Work from Office
About the role As a Growth Generalist, you'll play a critical role in building the systems, tools, and processes that fuel our go-to-market engine. You'll lead cross-functional initiatives that span reporting, marketing operations, and lead generationdriving efficiency, visibility, and growth. You'll play a key role in launching new 0-1 growth initiatives in international markets, building and scaling channels like partnerships and events, and shaping our sales, account management, and revenue operations strategy. What youll do Reporting & Analytics: Youll own dashboards, define key metrics, and keep a pulse on how our growth efforts are performing- then turn that data into actionable insights the team can actually use. Marketing Ops: From campaign execution to lead routing, youll help make sure everythings running smoothly across our marketing systems and processes. Tooling & Automation: Love optimizing workflows and getting rid of repetitive tasks? Youll help us choose and implement the right tools to make our growth engine more efficient and scalable. Lead Generation: Youll run lead gen campaigns across outbound, paid, content, partnerships, and eventsexperimenting with new tactics and doubling down on what works. Cross-Functional Collaboration: Work closely with sales, product, and marketing teams to bring ideas to life and ensure everything stays aligned as we scale. 0-1 Growth Initiatives: Youll help spin up and scale new channels and marketsfrom launching international experiments to testing early-stage partnerships. What makes you a good fit 2+ years of experience in growth, marketing ops, or rev ops-ideally in a startup or fast-moving team. You know your way around tools like Excel/Sheets, HubSpot, Salesforce, or something similar. Comfortable with marketing and sales tech stacks (think CRMs, email platforms, etc.). Youre not afraid to start from scratch and figure things out as you go.
Posted 3 months ago
4.0 - 9.0 years
25 - 40 Lacs
Gurugram
Work from Office
Growth Marketing Manager - Technology / SaaS Product - 4+ Years Gurgaon Location: Gurgaon We are looking for a Growth Marketing Manager who can drive measurable customer acquisition and revenue growth through a data-driven, experimentation-led approach. This is a high-impact role that requires creativity, analytical skills, and a deep understanding of digital marketing channels and strategies. Your Employer: We are a sales-tech startup using AI to drive sales growth and eliminate inefficiencies in consumer goods companies. Operating in 16+ countries, our mission is to enhance sales team performance through advanced, data-driven tools. Responsibilities: The role focuses on developing and optimizing digital customer acquisition strategies across various channels. It involves improving conversion rates through A/B testing and website performance enhancements. Analyzing performance data and customer insights is key to driving growth initiatives. Collaboration with content teams ensures the creation of engaging, targeted content. User research supports informed marketing and product strategies. The position requires cross-functional teamwork, continuous experimentation, and regular reporting on campaign and KPI performance. Requirements: Demonstrated experience in growth marketing, ideally within a B2B SaaS environment. Proficient in leveraging marketing platforms such as Google Analytics, CRM systems, marketing automation tools, and A/B testing solutions. Strong analytical capabilities with a proven ability to translate data into strategic, actionable insights. Excellent communication, collaboration, and interpersonal skills to work effectively across teams. Creative, results-oriented mindset with a strong foundation in data-driven decision-making. Compensation & Benefits: Work alongside top professionals and industry experts in a high-impact, mission-driven environment to help build a global company. Create meaningful value for customers while engaging with global brands and CXOs to deliver the future of sales. Unlock wealth creation opportunities through an attractive ESOP plan tailored for high-performing individuals. Reach us: If you think this role aligns with your career, kindly write to me at parul.arora@crescendogroup.in with your updated CV for a confidential discussion. Disclaimer : Crescendo Global is specializes in Senior to C-level niche recruitment. We are passionate about empowering job seekers and employers with an engaging memorable job search and leadership hiring experience. Crescendo Global does not discriminate on the basis of race, religion, color, origin, gender, sexual orientation, age, marital status, veteran status or disability status. Note : We receive a lot of applications on a daily basis so it becomes a bit difficult for us to get back to each candidate. Please assume that your profile has not been shortlisted in case you don't hear back. Profile Keywords - Growth Marketing, Google Analytics, Marketing Automation, A/B testing.
Posted 3 months ago
2.0 - 4.0 years
2 - 4 Lacs
Pune, Maharashtra, India
On-site
Job Title: App Sales & Growth Marketing Manager Location: Pune (Work from office) Travel Requirement: Up to 50% (Field Visits Required) Gender Preference: Male candidates only iSource Services is hiring for one of their client for the position of App Sales & Growth Marketing Manager About the Role: We are looking for a proactive and results-driven Marketing Manager to lead the marketing and field promotion of a pharmaceutical mobile application. The role involves planning and executing marketing campaigns, onboarding clients, and meeting sales targets. The ideal candidate will be fluent in English and Marathi/Hindi, comfortable with field travel, and experienced in sales or app promotion. Key Responsibilities: Plan and execute targeted marketing campaigns to promote the pharmaceutical app Conduct field visits to generate quality leads and onboard new clients (doctors, chemists, distributors) Manage key client accounts, documentation, and vendor coordination Collaborate with internal teams to align sales and marketing strategies Maintain strong client relationships and act as a primary point of contact Provide feedback from the field to improve marketing initiatives Meet or exceed monthly sales and user onboarding targets Qualifications: Gender: Male candidates only Fluent in English and Marathi/Hindi Proven experience in field sales or digital marketing Bachelors Degree in Marketing, Business, IT, Engineering, or related field 2-4 years of experience in mobile app marketing, online sales, or IT product growth roles Willing to travel for client meetings, field visits, and marketing activations
Posted 3 months ago
0.0 - 3.0 years
0 - 6 Lacs
Gurugram
Work from Office
Responsibilities: * Develop growth strategies for the company * Manage social media presence with campaign creation * Collaborate on marketing initiatives within the team * Monitor analytics for optimization opportunities * Ambition is a must! Flexi working Sales incentives Performance bonus Annual bonus
Posted 3 months ago
4.0 - 9.0 years
6 - 12 Lacs
Bengaluru
Work from Office
This role requires a proactive individual who can execute high-impact marketing campaigns, create compelling content, manage ad campaigns, and optimize digital experiences across platforms. www.klstinc.com/job-title-digital-marketing-manager
Posted 3 months ago
2.0 - 3.0 years
4 - 6 Lacs
Mumbai Suburban
Work from Office
Responsibilities: Handle meta and google ads and grow sales through our D2C website. Develop growth strategies using performance marketing techniques. Website optimization & user experience. Marketplace marketing and account handling.
Posted 3 months ago
2.0 - 4.0 years
4 - 6 Lacs
Pune, Gurugram
Work from Office
ZS is a place where passion changes lives. As a management consulting and technology firm focused on improving life and how we live it , our most valuable asset is our people. Here you ll work side-by-side with a powerful collective of thinkers and experts shaping life-changing solutions for patients, caregivers and consumers, worldwide. ZSers drive impact by bringing a client first mentality to each and every engagement. We partner collaboratively with our clients to develop custom solutions and technology products that create value and deliver company results across critical areas of their business. Bring your curiosity for learning; bold ideas; courage an d passion to drive life-changing impact to ZS. Our most valuable asset is our people . At ZS we honor the visible and invisible elements of our identities, personal experiences and belief systems the ones that comprise us as individuals, shape who we are and make us unique. We believe your personal interests, identities, and desire to learn are part of your success here. Learn more about our diversity, equity, and inclusion efforts and the networks ZS supports to assist our ZSers in cultivating community spaces, obtaining the resources they need to thrive, and sharing the messages they are passionate about. In our Technology Solution area, ZS drives enterprise-wide transformation through our innovative technology and operations solutions. We collaborate with our alliance network, including companies such as AWS, Salesforce, and Microsoft, to provide best-in-class solutions to our clients. This role will sit on ZS s global growth marketing team with members in both India and US. What you'll do Own and drive marketing tactics in close collaboration with the Tech & Alliance and growth marketing team. Assist in developing marketing collateral, promotional content and sales enablement content including email copy, brochures, web copy, presentations and sales material through workflow processes across several teams and touchpoints. Execute awareness and lead generation campaigns with demand generation and digital teams, including managing digital and social marketing, e-mail, webinars and paid search. Collaborate with internal comms team to increase awareness of tech & alliance content, sales enablement and events. Develop a deep understanding of our industries and competitive landscape. Create and manage ticketing system for new marketing projects. Generate, qualify and track leads to support campaign execution. Measure and assess marketing activities, reporting on outcomes and ROI. Create content and promotional assets for industry conferences and ZS-hosted events. What you'll bring Exceptional spoken and written American-English communication skills. Bachelor's degree in business discipline, marketing preferred. 2-4 years of marketing experience, professional services or B2B technology marketing (product or solution marketing) preferred. Flexibility to work evening hours, think ahead and leverage time with global colleagues effectively so that individual work achieves maximum impact. Experience translating value propositions into impactful sales materials. Strong MS Office Skills (Word, Excel, PPT etc.), experience with Microsoft Dynamics and marketing automation a plus. Experience working with data and data tools to manipulate, analyze and interpret marketing data and outcome measures. Experience with Gen AI, design, and web tools. Experience balancing multiple tasks and delivering marketing tactics on deadline and within budget. Must be a self-starter with the ability to learn quickly and independently. Perks & Benefits ZS offers a comprehensive total rewards package including health and well-being, financial planning, annual leave, personal growth and professional development. Our robust skills development programs, multiple career progression options and internal mobility paths and collaborative culture empowers you to thrive as an individual and global team member. We are committed to giving our employees a flexible and connected way of working. A flexible and connected ZS allows us to combine work from home and on-site presence at clients/ZS offices for the majority of our week. The magic of ZS culture and innovation thrives in both planned and spontaneous face-to-face connections. Travel Travel is a requirement at ZS for client facing ZSers; business needs of your project and client are the priority. While some projects may be local, all client-facing ZSers should be prepared to travel as needed. Travel provides opportunities to strengthen client relationships, gain diverse experiences, and enhance professional growth by working in different environments and cultures. Considering applying At ZS, we're building a diverse and inclusive company where people bring their passions to inspire life-changing impact and deliver better outcomes for all. We are most interested in finding the best candidate for the job and recognize the value that candidates with all backgrounds, including non-traditional ones, bring. If you are interested in joining us, we encourage you to apply even if you don't meet 100% of the requirements listed above. To Complete Your Application Candidates must possess or be able to obtain work authorization for their intended country of employment.An on-line application, including a full set of transcripts (official or unofficial), is required to be considered.
Posted 3 months ago
12.0 - 16.0 years
30 - 35 Lacs
Bengaluru
Work from Office
As the Director of User Acquisition & Growth Marketing, you will lead the global strategy across all digital channels for a suite of social casino games. This leadership role entails owning end-to-end growth spanning paid acquisition, engagement, retention and monetization. You will be responsible for building and managing a high-performing team, overseeing large-scale budgets and delivering measurable, sustainable growth. A deep understanding of the gaming landscape, user behavior and performance marketing will be essential, along with a passion for innovation, experimentation and data-driven execution. Core Responsibilities Lead and execute the global user acquisition and growth marketing strategy aligned with business goals across international markets Drive full-funnel growth from awareness through monetization, optimizing for LTV, CAC, ROI and churn reduction Build scalable systems for experimentation including A/B testing, segmentation, personalized journeys and AI-enabled targeting and creative automation Identify and activate new growth levers such as referrals, influencer collaborations, cross-promotions, web-to-app journeys and SEO/ASO enhancements Collaborate with Product, LiveOps, Art and Marketing teams to embed growth initiatives into core gameplay and user engagement flows Oversee campaign execution across major platforms (Meta, Google UAC, ASA, DSPs) and emerging channels, continuously optimizing for KPIs like CTR and ROAS Establish a robust growth analytics framework to track cohort behavior, funnel performance, campaign incrementality and attribution Partner with analytics and engineering teams to refine tracking infrastructure and reporting (e.g., Appsflyer, Adjust) Integrate CRM and retention strategies (push, email, in-app) into the broader growth roadmap to boost user lifetime value Mentor and scale a high-performing UA and growth marketing team, instilling a culture of continuous learning, innovation and agility Maintain up-to-date knowledge of industry trends, competitive movements, regulatory changes and platform updates Manage and optimize multi-million-dollar budgets, ensuring spend efficiency and transparent reporting to executive leadership Desired Profile 12-15 years of progressive experience in product growth and digital marketing, with at least 10 years in leadership roles Proven success in scaling user growth, ideally within the gaming or entertainment sector Hands-on experience with campaign management on Meta, Google UAC and other major digital platforms Strong grasp of analytics, MMPs, attribution models, cohort analysis and marketing automation tools Strategic thinker with excellent leadership, analytical and communication skills Should have expertise in operating in a startup-like environment and building processes from the ground up Bachelor's or Masters degree in Marketing, Business, Data Science, or a related field Experience in the social casino or real-money gaming space preferred Familiarity with AI-driven UA automation tools and in-house performance marketing systems Exposure to global markets, especially the US and Tier-1 geographies
Posted 3 months ago
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