295 Growth Marketing Jobs - Page 12

Work Timings: 10:15 am - 7:15 pm Working Days: Monday - Friday (1st and 3rd Saturdays are working; 2nd, 4th & 5th Saturdays are off) Location: Lower Parel, Mumbai (5 minutes from Railway Station) Reports to: Sr. Manager Work Mode: 100% Work from Office Age Criteria: Upto 30 years Why IIDE: IIDE is Asias most trusted digital marketing institute, offering government-recognised online, offline, and postgraduate programs. We empower students, graduates, and working professionals to transform their careers and stay future-ready in the ever-evolving digital landscape. About the Role: As the Retention Marketing Lead at Lower Parel, Mumbai , you will play a pivotal role in driving customer engagement and retention through multi-channel marketing strategies. This role involves managing marketing automation tools, crafting compelling campaigns, and collaborating with the team to foster long-term customer relationships. You will help lead retention strategies while working cross-functionally to uphold high standards across all campaigns and initiatives. What You'll Do: Customer Retention Strategy and Execution: Assist in developing and implementing multi-channel retention strategies for engaging customers across various touchpoints. Help create compelling content for cold emails, follow-up emails, and drip campaigns to drive engagement. Marketing Automation and Campaign Management: Support the oversight and optimization of marketing automation tools like MoEngage and WebEngage. Collaborate in designing and executing customer journeys that support long-term retention goals. Team Collaboration: Work closely with the retention marketing team to manage projects and campaigns. Provide input and support to ensure team goals are met. Performance Analysis and Optimization: Analyze the performance of email campaigns, focusing on improving key metrics such as open rates and click-through rates. Assist in providing data-driven insights for continuous improvement of retention strategies. Requirements Who You Are: Must-Have: Experience: Minimum of 2 years in retention marketing, focusing on multi-channel strategy and campaign execution. Technical Skills: Experience with marketing automation tools such as MoEngage, WebEngage, SFMC, or similar platforms. Analytical Skills: Strong understanding of performance analysis with experience in optimizing campaigns for improved open rates, click-through rates, and customer engagement. Communication Skills: Exceptional written and verbal communication skills, especially for crafting engaging content. Team Collaboration: Proven ability to work collaboratively with team members to achieve performance optimization and growth. Data Proficiency: Proficient in Google Sheets, Excel, including functions like VLOOKUP, Pivots, and SUMIFS for data management. Should Have: Strategic Mindset: Ability to assist in designing and implementing comprehensive retention strategies across Email, SMS, and WhatsApp. Customer Journeys: Proficiency in creating customer lifecycle journeys to engage users at various touchpoints. Referral Program Management: Experience in supporting referral programs to increase customer loyalty. Problem-Solving: Ability to provide insights for continuous campaign optimization and address challenges proactively. Nice to Have: Industry Knowledge: Understanding of the latest trends and best practices in retention marketing. Innovation: Ability to suggest innovative ideas to enhance marketing strategies based on previous experiences. Cross-Channel Coordination: Experience in collaborating with other marketing teams. Adaptability: Ability to thrive in fast-paced environments with shifting priorities. If you're a strategic thinker with a passion for retention marketing and teamwork, we encourage you to apply and help enhance our customer engagement and loyalty efforts.

About us: At its heart, Probo is India s leading online skill gaming platform building prediction markets for India. On Probo, users can find questions on many topics of their interest, like sports, news, finance and many more. Users can swipe yes or no to express their opinion and place trade(s), and by doing so they enter into an event contract with another user on the other side of the trade. Probo is a matching engine that enables the execution of this event contract. Each trade is INR 10, and at the end of the event contract, the user with the correct opinion wins the quantum at stake. Were also backed by 3 marquee investors- Sequoia, Elevation and Fundamentum. Role Overview We re looking for a Lead Copywriter who will own and define the voice of Probo across all touchpoints. From thumb-stopping performance ads and witty social posts to compelling push notifications and impactful brand films you will shape how India hears and feels Probo. You ll work closely with the brand, growth, product, and design teams to craft high-converting, insight-led communication that inspires action, builds trust, and turns users into fans. Key Responsibilities: Lead Communication Strategy & Execution Define and maintain Probo s tone of voice across channels. Translate marketing objectives into engaging narratives and action-driven content. Ensure consistency in messaging across all customer touchpoints. Creative Copywriting Across Formats Social Media: Topical, meme-worthy, witty posts that drive engagement. Performance Ads: Clear, persuasive, experiment-driven copy for banners, videos, L-bands, and more. Brand Films & Campaigns: Long-format storytelling and conceptual copywriting for brand-building films. Notifications & WhatsApp: Crisp, click-worthy copies for growth campaigns, CLM, and re-engagement flows. Product & UX Copy: Collaborate with product teams to ensure microcopy (onboarding, tooltips, empty states) aligns with the brand voice. Growth & Data-Driven Messaging Work with the Growth & CLM teams to optimize messaging for CTR, conversion, and retention. A/B test variations to identify what hooks and converts best. Collaboration & Mentorship Work closely with designers, video editors, and motion graphic artists to bring stories to life. Mentor junior writers, when hired, and help build a high-performing in-house content team. What We re Looking For 3-4 years of hands-on copywriting experience in fast-growing consumer tech, D2C brands, or creative agencies. Strong portfolio with work across digital, video, growth marketing, and brand. Excellent command over short-form and long-form writing in English (Hindi proficiency is a plus). Deep understanding of digital trends, pop culture, and internet-first language. Strong grasp of performance metrics understands how to write for CTRs, CVRs, and user activation. Ability to work in a fast-paced, collaborative, and feedback-driven environment. What You ll Love Own the voice of a high-growth startup disrupting a category. Freedom to experiment with ideas from mad memes to meaningful brand films. Work with a passionate team that cares about design, storytelling, and speed. Build a portfolio that touches everything brand, growth, product, and more. Next steps Finally, if this tickles your bones and you know what it takes to build magical user experiences, this is definitely the right place for you. Encouraging you to know more about us - Check our our app/trading platform : https://probo.in/

- Work with cross functional team (Product, Services, Sales) to establish growth strategies to support Big Drop's revenue goals. - Create, manage and experiment with new user acquisition campaigns. - Conceive and execute on a wide range of content campaigns to drive education and engagement. - Manage all social media platforms (including Facebook, Twitter, LinkedIn, Instagram, YouTube) and drive content creation. - Manage SEO. - Analyze data to monitor revenue performance and uncover areas for improvement. - Prepare and present recommendations, reports, and findings from experimental data all the way up to the executive level. Requirements : - Solid project management skills: ability to lead and collaborate with cross-functional partners, prioritize high impact activities, and keep complex projects moving forward. - Strong growth track record, with samples and results of past campaigns. - Outstanding written, oral and organizational ability. - Knowledge of HTML, CSS, Google Analytics, Photoshop, Mailchimp, Hootsuite (or, other Social Media Management Systems) - Proficient with Analytics. - 3+ years- experience in SEO, growth marketing.

BOP.in Forayed Into The Indian Real Estate Market with Its Incorporation in 2007. Over the Last 19 Years Working Consistently with Hard Work, Perseverance and Grit, BOP.in has Successfully Established Itself as Indias Leading Real Estate Consultant. With Dynamic Vision for The Future & Focus on Capital Efficiency. Job Title Digital Marketing Head Department Marketing Reporting To Founder & Managing Director Location Sector 63, Noida (On-site with some flexibility) Experience Required 8-15 years in digital marketing (real estate or performance-driven sectors preferred) Job Summary BOP.in is looking for a sharp, creative, and ROI-driven Digital Marketing Head to lead our digital strategy, performance marketing, and content creation efforts. The candidate will be responsible for managing a multi-functional digital team, driving leads for residential and commercial projects, and ensuring high-quality brand presence across all digital touchpoints. Key Responsibilities 1. Lead Generation & Performance Marketing - Plan and manage paid campaigns on Google, Meta, LinkedIn, YouTube, etc. - Optimize CPL, CTR, conversion ratio, and overall campaign ROI - Implement retargeting, A/B testing, and lookalike audience strategies 2. Content Strategy & Supervision - Drive creation of engaging content: project reels, walkthroughs, landing pages, brochures, and emailers - Review and edit all content to maintain high standards of grammar, tone, and message in fluent English - Supervise content team including writers, designers, video editors, and freelancers 3. Social Media & Brand Visibility - Manage brand presence on Instagram, Facebook, LinkedIn, and YouTube - Plan monthly content calendars, festival promos, and property launch creatives - Work with influencers and video creators for wider reach and buzz creation 4. SEO & Website Management - Oversee SEO strategy: on-page, off-page, backlinks, and content-driven traffic - Collaborate with UI/UX teams to improve lead capture and landing page conversion - Ensure fast, responsive, and mobile-first web presence 5. Team Leadership - Manage a cross-functional digital team: ad managers, content creators, SEO experts, and designers - Set KPIs for each team member and ensure timely delivery and execution - Collaborate with sales, CRM, and design teams for cohesive campaign rollout 6. Reporting & CRM Integration - Build dashboards and performance reports (weekly/monthly) - Track ROI, channel-wise lead quality, funnel behavior - Sync campaigns with CRM tools and marketing automation workflows. Requirements - Bachelors or Masters in Marketing, Communications, or Digital - Excellent command over written and spoken English - Proficient in Google Ads, Meta Suite, HubSpot or Zoho CRM, and analytics tools - Hands-on experience managing large lead budgets and teams - Ability to lead, mentor, and scale a marketing team in a high-performance setup. Compensation Competitive with performance bonuses Location Sector 63, Noida (6-day working) Timings 10 AM 6 PM (flexible depending on campaign schedules).

Work Timings: 10:15 am - 7:15 pm Working Days: Monday - Friday (1st and 3rd Saturdays are working; 2nd, 4th & 5th Saturdays are off) Location: Lower Parel, Mumbai (5 minutes from Railway Station) Reports to: Sr. Manager Work Mode: 100% Work from Office Age Criteria: Upto 30 years Why IIDE: IIDE is Asias most trusted digital marketing institute, offering government-recognised online, offline, and postgraduate programs. We empower students, graduates, and working professionals to transform their careers and stay future-ready in the ever-evolving digital landscape. About the Role: As the Growth Marketing Team Lead at Lower Parel, Mumbai , you will play a pivotal role in driving customer engagement and retention through multi-channel marketing strategies. This role involves managing marketing automation tools, crafting compelling campaigns, and collaborating with the team to foster long-term customer relationships. You will help lead retention strategies while working cross-functionally to uphold high standards across all campaigns and initiatives. What You'll Do: Customer Retention Strategy and Execution: Assist in developing and implementing multi-channel retention strategies for engaging customers across various touchpoints. Help create compelling content for cold emails, follow-up emails, and drip campaigns to drive engagement. Marketing Automation and Campaign Management: Support the oversight and optimization of marketing automation tools like MoEngage and WebEngage. Collaborate in designing and executing customer journeys that support long-term retention goals. Team Collaboration: Work closely with the retention marketing team to manage projects and campaigns. Provide input and support to ensure team goals are met. Performance Analysis and Optimization: Analyze the performance of email campaigns, focusing on improving key metrics such as open rates and click-through rates. Assist in providing data-driven insights for continuous improvement of retention strategies. Requirements Who You Are: Must-Have: Experience: Minimum of 2 years in retention/growth marketing, focusing on multi-channel strategy and campaign execution. Technical Skills: Experience with marketing automation tools such as MoEngage, WebEngage, SFMC, or similar platforms. Analytical Skills: Strong understanding of performance analysis with experience in optimizing campaigns for improved open rates, click-through rates, and customer engagement. Communication Skills: Exceptional written and verbal communication skills, especially for crafting engaging content. Team Collaboration: Proven ability to work collaboratively with team members to achieve performance optimization and growth. Data Proficiency: Proficient in Google Sheets, Excel, including functions like VLOOKUP, Pivots, and SUMIFS for data management. Should Have: Strategic Mindset: Ability to assist in designing and implementing comprehensive retention strategies across Email, SMS, and WhatsApp. Customer Journeys: Proficiency in creating customer lifecycle journeys to engage users at various touchpoints. Referral Program Management: Experience in supporting referral programs to increase customer loyalty. Problem-Solving: Ability to provide insights for continuous campaign optimization and address challenges proactively. Nice to Have: Industry Knowledge: Understanding of the latest trends and best practices in retention marketing. Innovation: Ability to suggest innovative ideas to enhance marketing strategies based on previous experiences. Cross-Channel Coordination: Experience in collaborating with other marketing teams. Adaptability: Ability to thrive in fast-paced environments with shifting priorities. If you're a strategic thinker with a passion for retention marketing and teamwork, we encourage you to apply and help enhance our customer engagement and loyalty efforts.

We are looking for a Category Marketing Manager Hotels & Motels to drive growth, visibility, and bookings. This role requires expertise in Google My Business (GMB), digital marketing, brand positioning, and performance marketing strategies to enhance our online presence and attract more customers. Key Responsibilities: Category Growth & Strategy: * Manage end to end revenue for the category and own the P&L * Develop and execute a marketing strategy to drive bookings and revenue for the hotels/motels category. * Analyze market trends, competitor activities, and customer behavior to optimize pricing, promotions, and content. * Work with internal teams to enhance hotel listings, descriptions, and imagery for better engagement. Google My Business (GMB) & Local SEO: * Manage and optimize Google My Business profiles for all listed properties. * Improve local search rankings through GMB updates, reviews management, and keyword optimization. * Ensure accurate and engaging business information across all online platforms. Brand Visibility & Partnerships: * Collaborate with hotel chains and independent motels to create promotional offers and campaigns. * Plan and execute seasonal campaigns, last-minute deals, and loyalty programs to boost engagement. * Develop partnerships with travel influencers and content creators for organic reach. Note - Candidate should be comfortable to work in US shift timings (6:00 pm - 3:00 am IST). Only Interested candidates would be preferred.

About us Miles Education, the Flagbearer of Accountants, is on a mission to empower accountants worldwide and address the global shortage of skilled professionals. With relentless dedication and a team of 600+ across India and USA, we are shaping the future of the profession. Why should you be excited about joining us? Clear vision and outcome-focused approach has gotten us to become the only bootstrapped and profitable edtech startups operating at scale (current revenues > INR 200 crores | CAGR > 100% y-o-y) . So youll be joining a team of mission-driven professionals building one of the most valuable edtech in the world About the role We are seeking a visionary and data-driven Vice President of Digital Marketing to lead our digital strategy and drive business growth through innovative online marketing initiatives. The ideal candidate will be responsible for overseeing all digital marketing channels, building brand awareness, optimizing customer acquisition and retention, and delivering measurable ROI across campaigns. Key Responsibilities: Develop and Lead Strategy: Design and execute comprehensive digital marketing strategies aligned with business goals. Team Leadership: Build, mentor, and manage a high-performing digital marketing team (SEO, SEM, social media, email, content, paid media, etc.). Performance Marketing: Oversee paid advertising campaigns (Google Ads, Meta, LinkedIn, etc.) and optimize for conversions and ROI. SEO & Content Marketing: Guide content and SEO strategies to improve organic reach and search rankings. Analytics & Reporting: Define KPIs, analyze campaign performance using tools like Google Analytics, and generate actionable insights. Digital Innovation: Stay ahead of digital trends and technologies (AI tools, martech platforms, automation) to ensure a competitive edge. Cross-functional Collaboration: Work closely with Product, Sales, and Creative teams to ensure brand consistency and strategic alignment. Budget Management: Manage digital marketing budgets effectively and allocate resources based on data-driven decisions. Requirements: Bachelor’s degree in Marketing, Business, Communications, or a related field (MBA preferred) 8–12+ years of experience in digital marketing, with at least 3–5 years in a leadership role Proven success in driving digital growth and scaling marketing operations Expertise in performance marketing, SEO, paid media, and digital analytics Strong understanding of martech stacks, CRM, and automation platforms (e.g., HubSpot, Salesforce, Marketo) Excellent leadership, communication, and strategic thinking skills

About the Role: The Performance Marketing Specialist at EaseMyTrip is a pivotal role focused on maximizing the digital footprint and customer acquisition through targeted advertising and strategic marketing. This individual is tasked with the creation, execution, and optimization of a comprehensive performance marketing strategy. The specialist will manage campaigns across multiple digital platforms, continuously analyze performance data, and adapt strategies to enhance efficacy and ROI. This role demands a high level of analytical prowess, creativity, and adaptability to stay ahead of market trends and leverage emerging technologies for marketing advantages. Role & responsibilities: Strategy Development : Formulate a robust performance marketing strategy and oversee its execution to ensure maximum visibility and customer acquisition. Channel Management : Plan and manage marketing campaigns across various digital channels such as Google Ads, Bing Ads, and social media platforms (Facebook, Instagram, LinkedIn, Twitter). App Marketing Focus : Enhance app visibility and user engagement through targeted in-app marketing strategies and campaigns. Data Analytics : Utilize Google Analytics and Google Tag Manager to gather insights, analyze campaign performance, and optimize strategies based on data-driven decisions. Budget Oversight : Manage and allocate budgets efficiently across different marketing channels to maximize ROI and minimize cost per acquisition (CAC). Campaign Optimization : Continuously test and optimize marketing campaigns to ensure the achievement of key performance indicators and conversion goals. Innovation and Testing : Identify and explore new marketing channels and technologies to enhance campaign performance and achieve marketing objectives. Cross-functional Collaboration : Work closely with the management and other team members to share insights, strategize, and improve overall marketing effectiveness. Reporting and Analysis : Regularly report on campaign results, including analysis of key metrics to inform future marketing strategies. Market Trends : Stay updated with the latest trends in digital marketing to keep the company at the forefront of innovation in performance marketing. Preferred candidate profile: Educational Background : Holds a degree in Marketing, Business Administration, or a related field. Experience : Proven experience in performance marketing, with a strong background in managing multi-channel digital marketing campaigns, including PPC, SEO, and social media. Analytical Skills : Possesses excellent analytical capabilities with the ability to leverage data and metrics to make informed marketing decisions. Technical Proficiency : Skilled in using digital marketing tools and technologies such as Google Analytics, Google Tag Manager, and mobile marketing applications. Strategic Thinker : Ability to develop effective marketing strategies and plans with a clear focus on achieving measurable results. Communication Skills : Excellent communication skills, capable of articulating ideas clearly and engaging effectively with both team members and management. Problem Solving : Strong problem-solving skills with a creative approach to overcoming challenges and achieving business objectives. Adaptability : Open to new ideas, willing to experiment, and adaptable to changing digital landscapes and consumer behaviors. Goal-Oriented : Highly motivated and goal-oriented, with a track record of meeting or exceeding performance targets. Team Player : Demonstrates the ability to work collaboratively in a team environment, contributing to a cooperative work dynamic.

jobDescription:We re seeking a dynamic Growth Marketing Manager with a strong background in digital strategy and performance marketing The candidate should be a graduate with relevant certification courses and hands-on experience driving user acquisition, brand visibility, and engagement across digital platforms

Seeking a Performance Marketing Head to lead growth strategies across digital channels (SEM, display, social). Must optimize campaigns, manage budgets, analyze KPIs, & drive ROI. 5+ yrs in digital marketing; e-commerce experience preferred.

Manager/ Senior Manager - Growth Marketing - Retail Pharmacy Chain Location - Hyderabad Role Analyze in-store and online sales data to identify growth opportunities. Develop and execute performance-focused marketing strategies across physical and digital channels. Build dashboards and reports to track KPIs and marketing performance. Collaborate across merchandising, digital, and operations teams to align and implement growth initiatives. Segment customer audiences and deliver personalized marketing campaigns to increase LTV. Monitor industry trends and competitors to inform new growth tactics. Drive growth initiatives to improve business goals (ABV improvement, mitigate holiday risk, improve loyalty base of pharma and non-pharma). Retail campaign planning and execution, drive engagement and provide merchandising and branding solutions. Expectation MBA from tier 2 college. 4-5 years of experience in growth, performance, or digital marketing roles. Proven success in driving customer and revenue growth Strong skills in SQL, Excel, and data visualization tools (e.g. Tableau, Power BI). Experience with CRM and marketing automation platforms (e.g., HubSpot, Salesforce, Clever Tap etc.). Strategic thinker with strong communication, presentation and cross-functional collaboration skills. Bonus Points If You Have Experience in retail, pharmacy or healthcare industries. E-commerce and Omni channel marketing background. Familiarity with loyalty programs, personalization, and customer retention strategies.

Role & responsibilities growth manager location - trivandrum any graduate Preferred candidate profile someone from Mobility background whtsap cv asap - 7718894979

What is this role about? Assistant Manager/Manager, Product-led Growth (PLG) will drive the user acquisition, engagement, retention, and growth for McGraw Hill digital learning products by leveraging product-led growth strategies. Reporting into Associate Director, Digital Solutions and Demand Generation, this role is pivotal in executing the growth plans for McGraw Hill Indias Digital Test Preparation business. This person will work closely with the product manager(s) and members from the technology and engineering, content and demand generation teams to identify and execute the ROI-driven PLG for digital learning products, in alignment with overall business strategy. The role requires blend of product thinking, marketing acumen, understanding of consumer psychology and data analytics. What you will be doing: 1. SCALE USER ACQUISITION Design and execute flows to scale organic user acquisition through product driven interventions like onboarding optimizations, trial experiences, referral programs, gamifications, etc. Boost product discoverability and new user traffic by creating and executing comprehensive on-page and off-page SEO plans, app store optimizations, search engine and GenAI indexing optimizations. Partner with Demand Generation team to ensure alignment between marketing efforts and PLG initiatives. 2. DRIVE USER ENGAGEMENT Identify and map user personas for target consumer segments and work on strategies to increase user engagement with the product using push notifications, email sequences, WhatsApp campaigns and gamified experiences, etc. Analyse consumption data for key product offerings to feed consumer behaviour insights into content strategy. Create channels to capture user feedback and develop insights from them to feed into the overall product roadmap. 3. USER RETENTION AND GROWTH Drive free-to-paid conversion funnel through targeted interventions. Utilize product-driven levers to up-sell and cross-sell premium products to existing users. Optimize the free-to-paid user journey, ensuring seamless transitions with compelling in-app messaging, offers, and personalized nudges. Optimize pricing strategies and freemium models to improve overall paid users funnel and ARPU(Avg Revenue per user). Collaborate with product team to identify core value propositions of premium offerings around which targeted campaigns can be planned and executed. 4. PRODUCT DATA ANALYTICS Use data to track and improve performance of product-led growth initiatives. Own the analytics and reporting of product usage, user growth, engagement, and retention metrices. Conduct in-depth analysis of user behaviour to identify opportunities for feature enhancements and product market fitment gaps. 5. EXPERIMENTATIONS AND A/B TESTING Run continuous growth experiments and A/B tests on product features, messaging, and growth campaigns. Iterate based on user behaviour insights, user feedback, and consumption data analytics. Work with Product and Engineering team to implement user flows that support P What you need to be considered: 2-3 years of experience in driving product-led growth, particularly in B2C models. Deep understanding of product design principles, user experience (UX), user interface (UI). Understanding of technology and latest trends, especially for their applications in education sector. Knowledge of SEO strategies and tools to execute them. Familiarity with product funnels, user journey mapping, and conversion strategies. Experience of A/B testing on features and campaigns, conversion rate optimization and user retention techniques. Strong analytical and problem-solving skills. Excellent written and verbal communication skills.

Experience- 4-10 Male Candidate Only Must know D2c Sale, Online Sales, tools, Excellent communication Skills Qualification - Any Graduate

About the Role We are looking for a dynamic and proactive Pre-Sales/ Business Development Specialist to expand our client base and drive B2B sales through strategic prospecting and relationship building. This role is field-oriented, requiring the candidate to spend most of their time meeting potential clients, utilizing existing client databases, and identifying new business opportunities. What Youll Do Key Responsibilities: 1. Lead Generation & Client Acquisition: Identify and prospect new clients through market research, networking, and leveraging the existing client database. Conduct B2B meetings to present company services, address client needs, and acquire new business. Discover and implement innovative ways to generat hot and relevant leads. Generate qualified leads and ensure their smooth progression through the sales funnel. Actively participate in exhibitions, conferences, and networking events to build relationships and enhance visibility. 2. Partnership Development: Identify and pursue partnership opportunities to complement business objectives. Develop and maintain strong relationships with clients and partners to foster long-term collaboration. Provide creative and strategic solutions to expand partnerships and business opportunities. 3. Sales Planning & Strategy: Create and execute a structured sales plan to achieve business goals across target industries. Regularly update the sales pipeline, track progress, and report results to leadership. Collaborate with internal teams to tailor proposals and solutions to meet client requirements. 5. Market Insights & Reporting: Conduct market research to stay updated on industry trends, competition, and client needs. Provide detailed reports on sales activities, lead status, and market insights to inform decision-making. What We Need: Education & Experience: Bachelor's degree in Marketing, Business Administration, or a related field. Minimum 2+ years of experience in B2B sales, business development, or partnership management, preferably in a service-based industry. Prior experience in digital marketing or related fields is an advantage. Skills & Attributes: Strong communication skills: Verbal, written, and presentation capabilities. Sales expertise: Proven ability to prospect, nurture leads, and close deals. Relationship-building skills: Ability to establish trust and credibility with clients and partners. Analytical mindset: Adept at market research and data-driven decision-making. Proactive and goal-oriented: Persistent with a strong sense of ownership and accountability. Technical proficiency: Working knowledge of Microsoft Office/Google Sheets and CRM tools. Personal Qualities: Self-motivated and action-oriented with the ability to work independently. Strong interpersonal and influencing skills with a collaborative mindset. Comfortable with frequent travel (50% or more) to meet clients and attend industry events. Why Join Us? Opportunity to drive business growth and contribute to the companys success. Collaborative and fast-paced work environment with ample learning opportunities. Competitive compensation and performance-based incentives. Join us and write the future of Digital Marketing.

Growth Marketer - B2B Payment Gateway About the company : PhonePe ( phonepe.com ) is the leader in UPI based payments in India with a market share of more than 45%. Our goal is to make payments so easy, secure, and universally accepted that people never feel the need to carry cash or cards again. We already are witnessing the mobile revolution, which has changed the way we manage our money on the go. We see ourselves leading this change, through technology and dogged customer centricity. PhonePe went live in 2016 and today, we have 500+ million registered users - the rst internet Indian company to do this and 35+ million merchants live on our platform. Job Objective : We are looking for a data-driven and innovative Growth Marketer to join the PhonePe PG Marketing team. In this role, you will be responsible for developing and executing growth strategies that drive user acquisition, engagement, and retention for the PhonePe Payment Gateway. Youll work closely with cross-functional teams to identify growth opportunities, run experiments, and scale successful initiatives. Key Responsibilities: Develop and Execute Growth Strategies: Design and implement growth strategies that align with business objectives, focusing on user acquisition, activation, retention, and revenue growth. Experimentation: Lead A/B testing, multivariate testing, and other experimentation methods to optimize conversion rates and user experience across all channels. Data Analysis: Analyze and interpret data to identify trends, measure performance, and inform decision-making. Develop actionable insights from complex data sets to drive growth initiatives. Performance Marketing: Manage and optimize paid marketing campaigns across various channels (e.g., Google Ads, Facebook Ads, programmatic) to maximize ROI. SEO & Content Strategy: Collaborate with content and SEO teams to drive organic growth through on-page and o-page optimization, content marketing, and link-building strategies. Product-Led Growth: Work closely with product teams to identify and implement product changes that can drive growth, such as onboarding ows, referral programs, and feature enhancements. Customer Journey Optimization: Map and optimize the customer journey to increase engagement and conversion at every stage of the funnel. Partnerships & Collaborations: Identify and establish strategic partnerships that can drive user acquisition and brand awareness. Reporting: Track, measure, and report on the eectiveness of growth initiatives, providing insights and recommendations to the leadership team. Requirements: Bachelors degree in Marketing, Business, or a related eld; MBA is a plus. 5+ years of experience in a growth marketing role, preferably in a fast-paced tech or ntech environment. Proven track record of driving growth through innovative marketing strategies and tactics. Strong analytical skills with experience using tools like Google Analytics Prociency in performance marketing, SEO, and content marketing. Experience with A/B testing and other experimentation frameworks. Ability to think strategically while executing tactically. Excellent communication and collaboration skills. Self-starter with a passion for growth and a data-driven mindset

Job Title: Assistant Manager - Performance Marketing Overview The Assistant Manager - Performance Marketing is responsible for developing, managing, and optimizing digital marketing campaigns with the aim of driving customer acquisition and engagement across various online platforms. This role requires a data-driven individual who can strategically allocate budgets, measure campaign performance, and implement actionable insights to achieve marketing objectives. Key Responsibilities 1. Campaign Management: • Manage end-to-end campaign execution, including setting up, tracking, optimizing, and reporting on campaigns • Plan and execute digital marketing campaigns across multiple channels, including but not limited to, Google Ads, Facebook Ads, Instagram, LinkedIn, and other digital platforms • Conduct A/B testing to optimize ad creatives, landing pages, and audience targeting • Continuously monitor and adjust campaigns to improve performance and ROI 2. Budget Management: • Develop and manage the marketing budget, ensuring efficient allocation and expenditure • Forecast and track marketing spend, ensuring alignment with financial goals 3. Analytics & Reporting: • Analyze campaign performance data to derive actionable insights • Generate detailed reports on campaign performance, including metrics such as CTR, CPC, CPA, ROI, and conversion rates • Present findings and recommendations to senior management and stakeholders 4. Collaboration & Communication: • Work closely with the creative team to develop engaging ad creatives • Collaborate with the sales and product teams to ensure marketing efforts align with overall business objectives • Communicate campaign performance and insights to stakeholders effectively 5. Market Research & Trends: • Stay updated with the latest trends in digital marketing and the competitive landscape • Conduct market research to identify new opportunities for growth Qualifications: Bachelors degree in Marketing, Business Administration, or a related field. A Masters degree is a plus. Experience: • 3-6 years of experience in performance marketing/digital advertising • Proven track record of managing and optimizing high-budget digital marketing campaigns Skills: • Proficiency in using digital marketing platforms and tools such as Google Ads, Facebook Ads, Bing, etc. • Strong analytical skills with the ability to interpret data and make data-driven decisions. • Ability to work collaboratively in a team environment.

Develop and implement comprehensive performance marketing strategies for our SaaS products to drive customer acquisition, retention, and revenue growth. Plan, execute, and optimize performance marketing campaigns across various digital channels, including search engine marketing (SEM), display advertising, social media advertising, affiliate marketing, and email marketing, with a focus on targeting SaaS buyers and decision-makers. Conduct thorough market research and analysis within the SaaS industry to identify target audiences, competitive landscapes, and opportunities for campaign optimization. Collaborate with internal teams, including product management, sales, and customer success, to ensure alignment between marketing efforts and overall business objectives. Define key performance indicators (KPIs) specific to the SaaS industry and establish campaign tracking and reporting frameworks to measure campaign effectiveness and ROI. Deliver quantifiable improvements in ROI and cost per conversion (CPA) across all channels. Continuously monitor campaign performance, analyze data, and identify areas for improvement to optimize campaign targeting, messaging, and creative elements within the SaaS context. Stay up to date with industry trends, best practices, and emerging technologies within the SaaS industry, and recommend innovative strategies to drive continuous improvement. Provide guidance and mentorship to junior team members, fostering a collaborative and results-driven environment with a specific focus on SaaS marketing expertise. Job Requirements Proven experience as a Performance Marketing Specialist or similar role In-depth knowledge of performance marketing strategies, tools, and techniques within the SaaS industry across various digital channels, including SEM, display advertising, social media advertising. Strong analytical skills with a data-driven mindset, capable of extracting insights from campaign data within the SaaS context and making data-backed recommendations. Proficient in using performance marketing tools, analytics platforms, and ad management platforms (e.g., Google Ads, LinkedIn Ads Manager, Google Analytics) with a focus on SaaS metrics and analytics. Demonstrated experience in managing large-scale performance marketing campaigns and budgets effectively within the SaaS industry. Excellent communication and interpersonal skills, with the ability to collaborate effectively with cross-functional teams and external partners within the SaaS ecosystem. Strong project management skills, with the ability to prioritize tasks, manage multiple projects simultaneously, and meet deadlines in a fast-paced SaaS environment. Up-to-date with the latest industry trends, best practices, and emerging technologies in digital marketing and performance marketing within the SaaS industry.

About Us: We are a dynamic community news magazine serving Delhi, Noida, and Gurugram, providing local businesses with an effective platform to reach their target audience. We are looking for a skilled Performance Marketing Specialist to enhance our advertising sales efforts and support our sales team in generating and nurturing high-quality leads through innovative marketing strategies. Role Summary: The Performance Marketing Specialist will develop, implement, and optimize marketing campaigns to generate leads for our advertising sales team. This role also includes supporting the sales team with LinkedIn outreach and engagement strategies, ensuring a consistent online presence, and driving measurable business outcomes. Key Responsibilities: 1. Sales Team Support on LinkedIn Optimize LinkedIn profiles of sales team members to attract business owners. Develop and implement strategies to improve LinkedIn outreach and interaction with business owners. Create personalized LinkedIn message templates and nurture leads through automated follow-ups. Identify and target prospects using LinkedIn Sales Navigator. 2. Content Creation and Posting Develop and manage a content calendar to ensure regular, engaging posts on LinkedIn and other platforms. Craft visually appealing posts, success stories, and polls to drive engagement. Use tools like Canva and scheduling platforms (e.g., Hootsuite) for consistent content delivery. 3. Lead Generation and Campaign Management Plan and execute paid advertising campaigns on platforms like Google Ads, Facebook Ads, and LinkedIn Ads to generate leads. Design campaigns focused on local businesses in Delhi, Noida, and Gurugram. Track, analyze, and optimize campaigns for cost efficiency and lead quality. 4. Landing Page and Website Optimization Create and optimize landing pages to capture leads effectively. Work with the design and web development team to ensure seamless user experiences. 5. Analytics and Reporting Monitor key performance metrics, including CTR, CPL, and ROI. Prepare detailed performance reports and insights for management and sales teams. Use tools like Google Analytics and LinkedIn Insights to refine strategies. 6. Collaboration and Training Collaborate closely with the sales team to align marketing strategies with sales goals. Provide training on LinkedIn best practices and lead nurturing techniques. 7. Email & Whatsapp Marketing Create content based on content topics that can be used for website blog and email marketing. Create an engaging emailer and run email marketing campaigns. Create a strategy to collect more emails and compile a mailing list Create Whatsapp posts and share via third party messaging API (For eg. Wati) Required Skills and Qualifications: Technical Skills: Proficiency in posting on Linkedin Pages, Messaging and using Sales Navigator Proficiency in Google Ads, Meta Ads, and LinkedIn Ads. Experience with CRM tools like Salesforce, HubSpot, or Zoho CRM. Familiarity with email marketing platforms like Pabbly, Mailchimp etc.. Strong knowledge of analytics tools (e.g., Google Analytics, Hotjar). Basic graphic design skills using Canva or Adobe Creative Suite. Soft Skills: Excellent written and verbal communication skills. Strong analytical and problem-solving abilities. Ability to multitask and manage multiple campaigns simultaneously. Collaborative mindset with a focus on achieving team goals. Experience: 2-4 years of experience in performance marketing or a similar role, preferably in the media, publishing, or advertising industry. Proven track record of successful lead generation campaigns. What We Offer: Competitive salary and performance-based incentives. Opportunity to work with a vibrant and growing community-focused publication. A supportive and collaborative work environment. Professional growth opportunities in digital marketing and sales enablement. How to Apply: If you are passionate about performance marketing and want to make a tangible impact in the local business community, we want to hear from you! Please send your resume and a brief cover letter to hr@samvada.in

We're looking for a sharp, data-driven Performance Marketing Specialist to join our in-house team. This on-site role requires someone who thrives on numbers, understands creative performance, and has the clarity to build high-converting journeys from ad click to checkout. You'll be responsible for managing paid marketing campaigns across Meta, Google, and other performance channels with the goal of driving measurable ROI. Key Responsibilities: Plan, launch, and optimize ad campaigns across Meta Ads, Google Ads (Search, Shopping, Display, YouTube), and more. Analyze performance metrics ( ROAS, CTR, CPA , etc.) to make data-backed optimizations. Develop creative concepts and write ad copies independently to minimize dependency on the content team. Coordinate with the design team to produce visuals based on strong creative briefs. Structure and ideate high-conversion landing pages. Manage GA4, Google Tag Manager, Pixel tracking. Leverage CRO techniques to improve campaign performance and user experience. Conduct A/B testing and audience targeting experiments. Generate reports and actionable insights using analytics tools. Required Skills & Qualifications: 2+ years of performance marketing experience ( e-commerce preferred ). Proficiency in Meta Ads Manager, Google Ads, automation and retargeting strategies. Strong knowledge of GA4 , Google Tag Manager and Pixel tracking. Excellent visualization skills to conceptualize static/video creatives. Expertise in conversion rate optimization (CRO) and data-driven decision-making. Strong written communication for crafting ad copies. Proficiency in budget planning, bid strategy optimization, and audience segmentation. Analytical mindset with a focus on campaign ROI and conversion funnels. Experience with tools like Google Sheets/Excel, Microsoft Clarity, Hotjar, or similar. Nice to Have: Certification in Google Ads/Facebook Blueprint is a plus. Prior experience in a product-based D2C brand is preferred. What We Offer: A dynamic and collaborative work environment. Competitive salary + performance-based incentives (TBD post skill assessment and interview). Opportunities for career growth and professional development. Exposure to exciting projects and campaigns in the e-commerce space. Get surrounded with the latest and greatest in Mobile tech. Location: Poonamallee High Road, Purasaiwalkam. Near Egmore Suburban and Metro Station. Google Map Location: https://goo.gl/maps/pAFQLEtsjdwjP3fe7