466 Growth Marketing Jobs - Page 17

Generate leads using AI tools, build a strong database, analyze customer needs, optimize campaigns, and collaborate across teams Requires 3-6 years of experience in B2B sales, strong communication, data analysis skills, and lead qualification expertise Responsibilities:Lead Generation with AI Tools: Proactively identify and generate new business leads using various AI-powered prospecting and lead generation tools and platforms Database Management: Build, maintain, and enrich a comprehensive and accurate customer database (CRM) to support sales and marketing initiatives Customer Needs Analysis: Conduct in-depth research and analysis to understand potential customer needs, pain points, and business challenges Campaign Optimization: Contribute to the development and optimization of lead generation campaigns, continuously analyzing performance metrics and suggesting improvements Lead Qualification: Qualify leads rigorously to ensure they meet established criteria before handing them off to the sales team Cross-functional Collaboration: Work closely with sales, marketing, and product teams to ensure alignment on lead generation strategies and seamless handoffs Track and report on lead generation activities, pipeline development, and conversion rates Stay updated on the latest AI tools and trends in lead generation and sales technology

Responsibilities: * Collaborate with cross-functional teams on campaign strategy & execution * Monitor KPIs, analyze results, optimize performance * Develop & execute growth strategies using Google & Meta ads

Minimum 4+ years of experience in Growth Marketing , with hands-on experience in inbound, outbound and paid marketing strategies. Position Overview: We are looking for a Growth Marketing Manager responsible for establishing and executing a multi-channel marketing strategy that drives lead generation, brand visibility, and customer acquisition in international markets. The ideal candidate will have a strong background in SaaS marketing with hands-on experience in inbound, outbound and paid marketing strategies. Market Analysis: Research and analyze market trends, customer needs, and the competitive landscape to drive strategic growth marketing decisions. Content Creation: Produce content (emails, blogs, landing pages, social posts, videos) to establish thought leadership and foster audience engagement. Outbound Campaign Management: Implement outbound lead generation campaigns using marketing automation, CRM systems, and data-driven prospecting techniques. LinkedIn Marketing: Create and manage LinkedIn campaigns, using tools like LinkedIn Sales Navigator to engage potential leads. Optimize LinkedIn Ads to drive visibility and lead generation. Campaign Optimization: Use data and analytics to continually improve campaign performance and ROI. Effectively use GA4, Looker Studio and other key performance metrics to drive decision making. SEO & SEM: Identify and optimize inbound strategy to drive organic traffic, enhance search rankings and conversions from paid search. Paid Marketing: Manage and optimize paid campaigns across LinkedIn, Google Ads, Facebook, and Instagram to boost brand visibility and customer acquisition. Collaboration & Support: Collaborate with product, sales, developer, and design teams to ensure marketing initiatives are aligned with overall business objectives. Qualifications: 4+ years of SaaS marketing experience, preferably in growth and performance marketing with a focus on international markets. Proven experience in SEO, SEM, paid social, content marketing, and marketing automation. Strong analytical skills with a data-driven approach to optimizing campaigns. Experience using tools like Google Analytics, Search Console, CRM systems, LinkedIn Ads, and social media platforms. Excellent verbal and written communication skills. Bachelors degree in Marketing, Business, or a related field (MBA is a plus). This is a great opportunity for a highly motivated marketing professional to take ownership and lead the growth marketing function. What youll love about us: Dress : Wear anything you like to the office and be as comfortable at work as you are in your own living room. Flexibility : Pick a time that fits you best, feel free to skip the commute and hit your deadline from home.

About Shiksha Shiksha, a division of Info Edge (India) Ltd is an established name in the online education industry. Launched in May 2008, Shiksha prides itself on being a storehouse of detailed and comprehensive information to enable the right college and career decision for the student. Shiksha has comprehensive information on 19000+ colleges and universities, 1.5 lakh+ courses and more than 450+ entrance exams. The platform gets 10+ million visits every month and as a brand, caters to students in the age group of 15-29 years from tier-1 to tier-4 cities who are aiming for any graduate/post- graduate/diploma/degree course in India or Abroad. Shiksha enables students to make a well- informed decision before taking admission in a college with the help of products like 1.55 lakh+ authentic college reviews, expert videos, courses and placements information, alumni salary data, college comparison, rank & college predictors, 6.5 lakh+ questions & answers, and other tailor-made content solutions. Job Objective: As a Deputy Manager Marketing, you will be responsible for developing and executing data and AI-driven digital marketing strategies with the primary goal of driving high-quality leads and business growth. This role is ideal for someone passionate about leveraging AI-powered tools, automation, and data intelligence to optimize performance marketing efforts, improve campaign efficiency, and scale campaigns effectively. You will work closely with cross-functional teams to optimize the digital marketing efforts and drive growth in the business. This role offers an exciting opportunity to leverage your expertise in digital marketing to contribute to the growth and success of the company. Responsibilities: Develop and execute comprehensive AI-augmented digital marketing strategies to generate high-quality leads and drive revenue growth. Manage end-to-end digital campaigns across PPC, SEM, Meta, display, and other channels—integrating AI tools for automation, targeting, bidding, and personalization. Use advanced analytics and AI-based optimization techniques to monitor and improve campaign performance metrics such as lead quality, conversion rates, ROI, and customer acquisition costs. Stay on top of industry trends and continuously explore and test emerging AI technologies in adtech, martech, and automation platforms. Utilize AI-powered marketing automation tools and CRM systems to streamline lead nurturing, campaign execution, and performance tracking. Generate actionable insights through dashboards and reports, using AI-enabled analytics platforms where applicable. Ensure compliance with relevant advertising regulations and data privacy laws while applying AI responsibly and ethically. Requirements: Bachelor’s/Master’s degree. 3-4 years of experience in digital marketing, with a strong focus on performance marketing, lead generation, and AI-led campaign optimization. Proven experience using AI tools and platforms (e.g., ChatGPT, Enhanced conversions, Capi, Meta Advantage+ etc.) to enhance marketing impact. In-depth understanding of digital channels and a demonstrated ability to automate and optimize campaigns using AI. Strong analytical skills, proficiency in tools like Google Ads, Meta Ads Manager, Google Analytics, and AI-powered analytics or ad tech platforms. Excellent communication skills and a collaborative mind set. High proficiency in MS Excel; familiarity with data visualization tools or AI-based reporting dashboards.

What youll be doing? We are looking for an experienced and visionary Marketing Head who will be responsible for leading the marketing function across all Jiva business verticals . You will play a pivotal role in shaping and executing marketing strategies that drive customer acquisition, retention, brand growth, and revenue generation . This role requires close collaboration with business leaders and direct reporting to the CEO. Key Responsibilities: Strategic Marketing & Demand Generation Translate business objectives into targeted marketing strategies and campaigns. Drive measurable impact on both brand metrics (awareness, consideration) and business goals (lead generation, footfall). Develop and optimize new channels for sustainable growth. Own nd drive demand generation initiatives for both products and services. Growth Marketing & Performance Lead growth marketing experiments to identify and scale high-performing strategies. Analyze performance data and convert insights into actionable growth recommendations. Manage acquisition channels including paid media, SEO, display, affiliate, and influencer marketing. Drive cross-selling and remarketing initiatives across all Jiva verticals. Go-To-Market (GTM) & Sales Collaboration Partner with business heads to plan and execute GTM strategies for new products and markets. Work with the Sales Centre to manage and optimize the customer acquisition funnel and conversion rates. Branding & Communication Act as the brand custodian—defining and reinforcing brand architecture, perception, and tone. Ensure brand consistency across all customer touchpoints including packaging, digital, and print. Develop and execute unified communication plans in line with brand values. Content, Thought Leadership & Social Media Lead content strategy to strengthen brand awareness and drive top-of-the-funnel engagement. Build and manage social media communities and engagement metrics. Use content to educate, inspire, and create loyal brand advocates. Public Relations & Market Research Oversee PR efforts to enhance visibility and credibility. Stay updated with market trends and competitor activity to inform strategy. Budget & Resource Management Plan and manage marketing budgets to ensure cost-effective execution and high ROI. Guide and mentor a high-performing marketing team across various functions. Desired Skills/Experience: Full-time MBA 12–15 years of progressive marketing experience Proven track record in strategy, execution, and ROI-driven marketing Strong analytical orientation with expertise in data-driven decision-making Excellent leadership, communication, and cross-functional collaboration skills A creative, entrepreneurial mindset with high ownership and the ability to multitask Experience in leading both offline (ATL/BTL) and digital marketing campaigns

About the Role: We are looking for a data-driven Growth Manager to drive user acquisition, engagement, retention, and monetization for our mobile gaming products. This role will focus on scaling player growth, optimizing revenue streams, and enhancing user experiences through strategic and performance-driven initiatives. Key Responsibilities: User Acquisition & Performance Marketing - Develop and execute multi-channel growth strategies (Google Ads, Meta, influencer networks, ASO). - Optimize campaigns to improve key metrics (CPI, CAC, ROAS, LTV). - Drive organic and viral growth through community engagement and referral programs. Player Engagement & Retention - Implement data-driven retention strategies, loyalty programs, and in-game incentives. - Work closely with product teams to enhance user experience and reduce churn. Monetization & Revenue Optimization - Identify and optimize monetization strategies (in-app purchases, ad revenue, partnerships). - Conduct A/B testing on promotions, pricing models, and content strategies. Data & Analytics: - Analyze user behavior, market trends, and competitor insights to refine strategies. - Utilize analytics tools (Google Analytics, Appsflyer, Mixpanel, Adjust) for performance tracking. What we are looking for: - Experience in driving growth in the mobile domain. - 3-5+ years of experience in growth marketing, user acquisition, or a related role in gaming. - Strong understanding of gaming ecosystems, player behavior, and gaming communities. - Expertise in performance marketing, ASO, and user acquisition strategies. - Proficiency in analytics tools (Google Analytics, Mixpanel, Adjust, etc.). - Passion for gaming and deep knowledge of industry trends. Why Us - High-growth startup with a fast-paced learning environment. - Performance-based bonuses & competitive salary. - Medical insurance for you and your family. - Company-sponsored learning & upskilling opportunities. - Casual work culture, team outings, and free meals/snacks. Apply Save Save Pro Insights

Hands-on experience in marketplace operations managing the brand's presence / Selling products across platforms like Amazon, Myntra, Nykaa, Flipkart, Blinkit, and Zepto Marketplace P&L ownership Channel-specific pricing and discounting strategies

AM-Digital Marketing Who are we looking for First-principle problem solver who is passionate about problem solving with the help of data. Eager to learn and drive growth at scale in a cost efficient manner. If youre a curious mind and a sharp individual with strong analytical skills, then youd fit right in with us. Deep functional knowledge in the performance marketing space is a plus. Why PhonePe Youll own the growth marketing for multiple areas within a broader function in PhonePe. You get to be part of a hyper-growth start-up and work closely with leadership on strategic problem statements and business decisions that impact 500M+ people. Youll get to interact with some of the smartest professionals that the country has to offer and get exposure to all facets of building a product and at scale. In this role, youll be working for our Performance Marketing Team. This function is responsible for acquiring new customers while meeting Business KPIs for PhonePe - Payments app, Pincode - Grocery & Food Delivery App & Payment Gateway Business. The gig Own the entire acquisition strategy and marketing activities for PhonePe apps. The function is responsible for driving performance marketing activities through various channels - Google Adwords, Facebook Manager, Preburn Partnerships and Networks. This will also encompass ensuring tech product integrations for last click attribution and necessary events tracking for CPX optimisation. Collaborate closely with the business, product functions to understand the business problem and translate them into the right problem statement Collaborate with analytics, marketing product, design, compliance & finance functions on a regular basis to ensure end to end planning, reporting, management & execution. Work with the analytical team to generate new insights & and work on a holistic research to identify new problems. Understand perf channels capability and limitations to suggest a solution of identified problems. Solution should be realistic along with ROI and impact analysis. Have strong communication and negotiation skills for vendor selection, management & pricing decisions. Assertive enough to command our requirements with external and internal stakeholders Have a strong problem solving mindset and be able to apply the right analytical approach for solving the same. Be able to influence stakeholders across various functions to drive initiatives & data driven decision making Be an integral part of the pod strategy and go beyond being a marketing counterpart Job requirements Engineering or MBA graduate from Tier 1 college 1 to 3 years of experience in performance marketing or any analytical roles Strong problem solving & analytical skills Penchant for business & curiosity to understand how the product works Understanding of attribution mechanism, event tracking, product integrations & optimization frameworks. Basic understanding of data structure, storage and flow across engineering systems in order to be able to manage product integrations and raise appropriate requests with analytics Understanding of performance marketing principles, law of diminishing return and elasticity. Understanding of A-B frameworks & time series analysis Experienced in running Google Ads, Facebook Ads Manager, IOS search Ads is preferred Experienced in using third party attribution tool such as Appsflyer/Singular/Adjust (any one) is preferred Experience in Affiliate Marketing & ad fraud prevention is a plus PhonePe Full Time Employee Benefits (Not applicable for Intern or Contract Roles) Insurance Benefits - Medical Insurance, Critical Illness Insurance, Accidental Insurance, Life Insurance Wellness Program - Employee Assistance Program, Onsite Medical Center, Emergency Support System Parental Support - Maternity Benefit, Paternity Benefit Program, Adoption Assistance Program, Day-care Support Program Mobility Benefits - Relocation benefits, Transfer Support Policy, Travel Policy Retirement Benefits - Employee PF Contribution, Flexible PF Contribution, Gratuity, NPS, Leave Encashment Other Benefits - Higher Education Assistance, Car Lease, Salary Advance Policy

Job Title: Performance Marketing Manager Location: Ahmedabad Industry: Astrology & Wellness Experience Required: 512 years Type: Full-time About Us: We are a fast-growing astrology company committed to empowering people with authentic and personalized astrological guidance. Our platform connects users with expert astrologers through web and mobile applications. As we scale our digital presence, we are looking for a performance marketing expert to drive customer acquisition and retention. Job Summary: As a Performance Marketing Manager, you will be responsible for planning, executing, and optimizing ROI-driven digital marketing campaigns across multiple channels including Google Ads, Meta (Facebook/Instagram), YouTube, and affiliate networks. You’ll play a crucial role in increasing app installs, generating leads, and driving revenue from online astrology services. Key Responsibilities: Plan, execute, and manage paid media campaigns (Google, Meta, YouTube, affiliates, etc.) Monitor and optimize performance metrics like CPA, ROAS, CPL, and CTR Collaborate with creative teams to build ad creatives that drive engagement and conversions Conduct A/B testing across ad copies, landing pages, and creatives Analyze data and performance reports to extract actionable insights Allocate and manage budgets effectively to ensure maximum ROI Manage retargeting and remarketing strategies to improve user retention Collaborate with the product and tech teams to track user behavior and improve funnels Stay updated on the latest performance marketing trends and platform updates Optimize App Store (ASO) and Play Store presence to boost organic installs Requirements: Proven experience (5+ years) in performance marketing, preferably in a B2C or app-based environment Strong understanding of Google Ads, Facebook Ads Manager, and analytics tools like GA4, AppsFlyer, or Firebase Experience with marketing automation, retargeting, and funnel optimization Proficiency in data analysis and reporting using Excel, Google Sheets, or Data Studio Excellent communication and project management skills Passion for astrology/wellness domain is a plus Good to Have: Experience with influencer marketing or affiliate partnerships Knowledge of SEO and organic marketing strategies Experience in managing marketplace listings or e-commerce integrations Worked with astrology or spiritual platforms

-Boost lifecycle value via retention -Manage flows on email, SMS & WhatsApp -Run campaigns for events, seasons & triggers -Write copy for diverse customer segments -Collaborate on creatives for campaigns -Analyze data to improve open rates & LTV Required Candidate profile - 3–5 yrs in retention across Email, SMS, In-app, Push, WhatsApp, Telegram - Proven record in boosting engagement, retention & user funnel - Skilled in GA, FB Analytics, CleverTap, WebEngage, Optimove

Role & responsibilities Develop, execute, and optimize performance marketing campaigns across digital channels such as Google Ads, Facebook Ads, display advertising, and other paid media platforms. Conduct in-depth keyword research, audience targeting, and competitive analysis to inform campaign strategies. Create compelling ad copy, visuals, and landing pages to maximize engagement, click-through rates, and conversions. Monitor campaign performance metrics, including click-through rate (CTR), conversion rate, return on ad spend (ROAS), and other key performance indicators (KPIs). Utilize A/B testing and experimentation methodologies to optimize campaign elements, including ad creative, targeting, and bidding strategies. Analyze campaign data and provide actionable insights and recommendations for improving campaign performance and achieving business goals. Stay updated on industry trends and best practices in performance marketing to continually refine strategies and tactics. Collaborate cross-functionally with other marketing teams, including creative, content, and analytics, to align performance marketing efforts with overall marketing objectives. Knowledge of (GA4) , Google Tag Manager (GTM) and Google Ads Editor to capture user interactions, conversions, and other key metrics. Preferred candidate profile Bachelor's degree in Marketing, Advertising, Business, or related field. 3 to 5 years of experience in performance marketing, with a focus on managing digital advertising campaigns and driving measurable results. Proficiency in digital advertising platforms such as Google Ads, Facebook Ads, and display advertising networks. Strong analytical skills with the ability to interpret data, identify trends, and derive actionable insights to optimize campaign performance. Experience with A/B testing methodologies and optimization techniques. Excellent communication and collaboration skills with the ability to work effectively in a team environment. Google Ads and Facebook Blueprint certifications are a plus

Work Timings: 10:15 am - 7:15 pm Working Days: Monday - Friday (1st and 3rd Saturdays are working; 2nd, 4th & 5th Saturdays are off) Location: Lower Parel, Mumbai (5 minutes from Railway Station) Reports to: Sr. Manager Work Mode: 100% Work from Office Age Criteria: Upto 30 years Why IIDE: IIDE is Asias most trusted digital marketing institute, offering government-recognised online, offline, and postgraduate programs. We empower students, graduates, and working professionals to transform their careers and stay future-ready in the ever-evolving digital landscape. About the Role: As the Retention Marketing Lead at Lower Parel, Mumbai , you will play a pivotal role in driving customer engagement and retention through multi-channel marketing strategies. This role involves managing marketing automation tools, crafting compelling campaigns, and collaborating with the team to foster long-term customer relationships. You will help lead retention strategies while working cross-functionally to uphold high standards across all campaigns and initiatives. What You'll Do: Customer Retention Strategy and Execution: Assist in developing and implementing multi-channel retention strategies for engaging customers across various touchpoints. Help create compelling content for cold emails, follow-up emails, and drip campaigns to drive engagement. Marketing Automation and Campaign Management: Support the oversight and optimization of marketing automation tools like MoEngage and WebEngage. Collaborate in designing and executing customer journeys that support long-term retention goals. Team Collaboration: Work closely with the retention marketing team to manage projects and campaigns. Provide input and support to ensure team goals are met. Performance Analysis and Optimization: Analyze the performance of email campaigns, focusing on improving key metrics such as open rates and click-through rates. Assist in providing data-driven insights for continuous improvement of retention strategies. Requirements Who You Are: Must-Have: Experience: Minimum of 2 years in retention marketing, focusing on multi-channel strategy and campaign execution. Technical Skills: Experience with marketing automation tools such as MoEngage, WebEngage, SFMC, or similar platforms. Analytical Skills: Strong understanding of performance analysis with experience in optimizing campaigns for improved open rates, click-through rates, and customer engagement. Communication Skills: Exceptional written and verbal communication skills, especially for crafting engaging content. Team Collaboration: Proven ability to work collaboratively with team members to achieve performance optimization and growth. Data Proficiency: Proficient in Google Sheets, Excel, including functions like VLOOKUP, Pivots, and SUMIFS for data management. Should Have: Strategic Mindset: Ability to assist in designing and implementing comprehensive retention strategies across Email, SMS, and WhatsApp. Customer Journeys: Proficiency in creating customer lifecycle journeys to engage users at various touchpoints. Referral Program Management: Experience in supporting referral programs to increase customer loyalty. Problem-Solving: Ability to provide insights for continuous campaign optimization and address challenges proactively. Nice to Have: Industry Knowledge: Understanding of the latest trends and best practices in retention marketing. Innovation: Ability to suggest innovative ideas to enhance marketing strategies based on previous experiences. Cross-Channel Coordination: Experience in collaborating with other marketing teams. Adaptability: Ability to thrive in fast-paced environments with shifting priorities. If you're a strategic thinker with a passion for retention marketing and teamwork, we encourage you to apply and help enhance our customer engagement and loyalty efforts.

About us: At its heart, Probo is India s leading online skill gaming platform building prediction markets for India. On Probo, users can find questions on many topics of their interest, like sports, news, finance and many more. Users can swipe yes or no to express their opinion and place trade(s), and by doing so they enter into an event contract with another user on the other side of the trade. Probo is a matching engine that enables the execution of this event contract. Each trade is INR 10, and at the end of the event contract, the user with the correct opinion wins the quantum at stake. Were also backed by 3 marquee investors- Sequoia, Elevation and Fundamentum. Role Overview We re looking for a Lead Copywriter who will own and define the voice of Probo across all touchpoints. From thumb-stopping performance ads and witty social posts to compelling push notifications and impactful brand films you will shape how India hears and feels Probo. You ll work closely with the brand, growth, product, and design teams to craft high-converting, insight-led communication that inspires action, builds trust, and turns users into fans. Key Responsibilities: Lead Communication Strategy & Execution Define and maintain Probo s tone of voice across channels. Translate marketing objectives into engaging narratives and action-driven content. Ensure consistency in messaging across all customer touchpoints. Creative Copywriting Across Formats Social Media: Topical, meme-worthy, witty posts that drive engagement. Performance Ads: Clear, persuasive, experiment-driven copy for banners, videos, L-bands, and more. Brand Films & Campaigns: Long-format storytelling and conceptual copywriting for brand-building films. Notifications & WhatsApp: Crisp, click-worthy copies for growth campaigns, CLM, and re-engagement flows. Product & UX Copy: Collaborate with product teams to ensure microcopy (onboarding, tooltips, empty states) aligns with the brand voice. Growth & Data-Driven Messaging Work with the Growth & CLM teams to optimize messaging for CTR, conversion, and retention. A/B test variations to identify what hooks and converts best. Collaboration & Mentorship Work closely with designers, video editors, and motion graphic artists to bring stories to life. Mentor junior writers, when hired, and help build a high-performing in-house content team. What We re Looking For 3-4 years of hands-on copywriting experience in fast-growing consumer tech, D2C brands, or creative agencies. Strong portfolio with work across digital, video, growth marketing, and brand. Excellent command over short-form and long-form writing in English (Hindi proficiency is a plus). Deep understanding of digital trends, pop culture, and internet-first language. Strong grasp of performance metrics understands how to write for CTRs, CVRs, and user activation. Ability to work in a fast-paced, collaborative, and feedback-driven environment. What You ll Love Own the voice of a high-growth startup disrupting a category. Freedom to experiment with ideas from mad memes to meaningful brand films. Work with a passionate team that cares about design, storytelling, and speed. Build a portfolio that touches everything brand, growth, product, and more. Next steps Finally, if this tickles your bones and you know what it takes to build magical user experiences, this is definitely the right place for you. Encouraging you to know more about us - Check our our app/trading platform : https://probo.in/

- Work with cross functional team (Product, Services, Sales) to establish growth strategies to support Big Drop's revenue goals. - Create, manage and experiment with new user acquisition campaigns. - Conceive and execute on a wide range of content campaigns to drive education and engagement. - Manage all social media platforms (including Facebook, Twitter, LinkedIn, Instagram, YouTube) and drive content creation. - Manage SEO. - Analyze data to monitor revenue performance and uncover areas for improvement. - Prepare and present recommendations, reports, and findings from experimental data all the way up to the executive level. Requirements : - Solid project management skills: ability to lead and collaborate with cross-functional partners, prioritize high impact activities, and keep complex projects moving forward. - Strong growth track record, with samples and results of past campaigns. - Outstanding written, oral and organizational ability. - Knowledge of HTML, CSS, Google Analytics, Photoshop, Mailchimp, Hootsuite (or, other Social Media Management Systems) - Proficient with Analytics. - 3+ years- experience in SEO, growth marketing.

BOP.in Forayed Into The Indian Real Estate Market with Its Incorporation in 2007. Over the Last 19 Years Working Consistently with Hard Work, Perseverance and Grit, BOP.in has Successfully Established Itself as Indias Leading Real Estate Consultant. With Dynamic Vision for The Future & Focus on Capital Efficiency. Job Title Digital Marketing Head Department Marketing Reporting To Founder & Managing Director Location Sector 63, Noida (On-site with some flexibility) Experience Required 8-15 years in digital marketing (real estate or performance-driven sectors preferred) Job Summary BOP.in is looking for a sharp, creative, and ROI-driven Digital Marketing Head to lead our digital strategy, performance marketing, and content creation efforts. The candidate will be responsible for managing a multi-functional digital team, driving leads for residential and commercial projects, and ensuring high-quality brand presence across all digital touchpoints. Key Responsibilities 1. Lead Generation & Performance Marketing - Plan and manage paid campaigns on Google, Meta, LinkedIn, YouTube, etc. - Optimize CPL, CTR, conversion ratio, and overall campaign ROI - Implement retargeting, A/B testing, and lookalike audience strategies 2. Content Strategy & Supervision - Drive creation of engaging content: project reels, walkthroughs, landing pages, brochures, and emailers - Review and edit all content to maintain high standards of grammar, tone, and message in fluent English - Supervise content team including writers, designers, video editors, and freelancers 3. Social Media & Brand Visibility - Manage brand presence on Instagram, Facebook, LinkedIn, and YouTube - Plan monthly content calendars, festival promos, and property launch creatives - Work with influencers and video creators for wider reach and buzz creation 4. SEO & Website Management - Oversee SEO strategy: on-page, off-page, backlinks, and content-driven traffic - Collaborate with UI/UX teams to improve lead capture and landing page conversion - Ensure fast, responsive, and mobile-first web presence 5. Team Leadership - Manage a cross-functional digital team: ad managers, content creators, SEO experts, and designers - Set KPIs for each team member and ensure timely delivery and execution - Collaborate with sales, CRM, and design teams for cohesive campaign rollout 6. Reporting & CRM Integration - Build dashboards and performance reports (weekly/monthly) - Track ROI, channel-wise lead quality, funnel behavior - Sync campaigns with CRM tools and marketing automation workflows. Requirements - Bachelors or Masters in Marketing, Communications, or Digital - Excellent command over written and spoken English - Proficient in Google Ads, Meta Suite, HubSpot or Zoho CRM, and analytics tools - Hands-on experience managing large lead budgets and teams - Ability to lead, mentor, and scale a marketing team in a high-performance setup. Compensation Competitive with performance bonuses Location Sector 63, Noida (6-day working) Timings 10 AM 6 PM (flexible depending on campaign schedules).

Work Timings: 10:15 am - 7:15 pm Working Days: Monday - Friday (1st and 3rd Saturdays are working; 2nd, 4th & 5th Saturdays are off) Location: Lower Parel, Mumbai (5 minutes from Railway Station) Reports to: Sr. Manager Work Mode: 100% Work from Office Age Criteria: Upto 30 years Why IIDE: IIDE is Asias most trusted digital marketing institute, offering government-recognised online, offline, and postgraduate programs. We empower students, graduates, and working professionals to transform their careers and stay future-ready in the ever-evolving digital landscape. About the Role: As the Growth Marketing Team Lead at Lower Parel, Mumbai , you will play a pivotal role in driving customer engagement and retention through multi-channel marketing strategies. This role involves managing marketing automation tools, crafting compelling campaigns, and collaborating with the team to foster long-term customer relationships. You will help lead retention strategies while working cross-functionally to uphold high standards across all campaigns and initiatives. What You'll Do: Customer Retention Strategy and Execution: Assist in developing and implementing multi-channel retention strategies for engaging customers across various touchpoints. Help create compelling content for cold emails, follow-up emails, and drip campaigns to drive engagement. Marketing Automation and Campaign Management: Support the oversight and optimization of marketing automation tools like MoEngage and WebEngage. Collaborate in designing and executing customer journeys that support long-term retention goals. Team Collaboration: Work closely with the retention marketing team to manage projects and campaigns. Provide input and support to ensure team goals are met. Performance Analysis and Optimization: Analyze the performance of email campaigns, focusing on improving key metrics such as open rates and click-through rates. Assist in providing data-driven insights for continuous improvement of retention strategies. Requirements Who You Are: Must-Have: Experience: Minimum of 2 years in retention/growth marketing, focusing on multi-channel strategy and campaign execution. Technical Skills: Experience with marketing automation tools such as MoEngage, WebEngage, SFMC, or similar platforms. Analytical Skills: Strong understanding of performance analysis with experience in optimizing campaigns for improved open rates, click-through rates, and customer engagement. Communication Skills: Exceptional written and verbal communication skills, especially for crafting engaging content. Team Collaboration: Proven ability to work collaboratively with team members to achieve performance optimization and growth. Data Proficiency: Proficient in Google Sheets, Excel, including functions like VLOOKUP, Pivots, and SUMIFS for data management. Should Have: Strategic Mindset: Ability to assist in designing and implementing comprehensive retention strategies across Email, SMS, and WhatsApp. Customer Journeys: Proficiency in creating customer lifecycle journeys to engage users at various touchpoints. Referral Program Management: Experience in supporting referral programs to increase customer loyalty. Problem-Solving: Ability to provide insights for continuous campaign optimization and address challenges proactively. Nice to Have: Industry Knowledge: Understanding of the latest trends and best practices in retention marketing. Innovation: Ability to suggest innovative ideas to enhance marketing strategies based on previous experiences. Cross-Channel Coordination: Experience in collaborating with other marketing teams. Adaptability: Ability to thrive in fast-paced environments with shifting priorities. If you're a strategic thinker with a passion for retention marketing and teamwork, we encourage you to apply and help enhance our customer engagement and loyalty efforts.

We are looking for a Category Marketing Manager Hotels & Motels to drive growth, visibility, and bookings. This role requires expertise in Google My Business (GMB), digital marketing, brand positioning, and performance marketing strategies to enhance our online presence and attract more customers. Key Responsibilities: Category Growth & Strategy: * Manage end to end revenue for the category and own the P&L * Develop and execute a marketing strategy to drive bookings and revenue for the hotels/motels category. * Analyze market trends, competitor activities, and customer behavior to optimize pricing, promotions, and content. * Work with internal teams to enhance hotel listings, descriptions, and imagery for better engagement. Google My Business (GMB) & Local SEO: * Manage and optimize Google My Business profiles for all listed properties. * Improve local search rankings through GMB updates, reviews management, and keyword optimization. * Ensure accurate and engaging business information across all online platforms. Brand Visibility & Partnerships: * Collaborate with hotel chains and independent motels to create promotional offers and campaigns. * Plan and execute seasonal campaigns, last-minute deals, and loyalty programs to boost engagement. * Develop partnerships with travel influencers and content creators for organic reach. Note - Candidate should be comfortable to work in US shift timings (6:00 pm - 3:00 am IST). Only Interested candidates would be preferred.

About us Miles Education, the Flagbearer of Accountants, is on a mission to empower accountants worldwide and address the global shortage of skilled professionals. With relentless dedication and a team of 600+ across India and USA, we are shaping the future of the profession. Why should you be excited about joining us? Clear vision and outcome-focused approach has gotten us to become the only bootstrapped and profitable edtech startups operating at scale (current revenues > INR 200 crores | CAGR > 100% y-o-y) . So youll be joining a team of mission-driven professionals building one of the most valuable edtech in the world About the role We are seeking a visionary and data-driven Vice President of Digital Marketing to lead our digital strategy and drive business growth through innovative online marketing initiatives. The ideal candidate will be responsible for overseeing all digital marketing channels, building brand awareness, optimizing customer acquisition and retention, and delivering measurable ROI across campaigns. Key Responsibilities: Develop and Lead Strategy: Design and execute comprehensive digital marketing strategies aligned with business goals. Team Leadership: Build, mentor, and manage a high-performing digital marketing team (SEO, SEM, social media, email, content, paid media, etc.). Performance Marketing: Oversee paid advertising campaigns (Google Ads, Meta, LinkedIn, etc.) and optimize for conversions and ROI. SEO & Content Marketing: Guide content and SEO strategies to improve organic reach and search rankings. Analytics & Reporting: Define KPIs, analyze campaign performance using tools like Google Analytics, and generate actionable insights. Digital Innovation: Stay ahead of digital trends and technologies (AI tools, martech platforms, automation) to ensure a competitive edge. Cross-functional Collaboration: Work closely with Product, Sales, and Creative teams to ensure brand consistency and strategic alignment. Budget Management: Manage digital marketing budgets effectively and allocate resources based on data-driven decisions. Requirements: Bachelor’s degree in Marketing, Business, Communications, or a related field (MBA preferred) 8–12+ years of experience in digital marketing, with at least 3–5 years in a leadership role Proven success in driving digital growth and scaling marketing operations Expertise in performance marketing, SEO, paid media, and digital analytics Strong understanding of martech stacks, CRM, and automation platforms (e.g., HubSpot, Salesforce, Marketo) Excellent leadership, communication, and strategic thinking skills

About the Role: The Performance Marketing Specialist at EaseMyTrip is a pivotal role focused on maximizing the digital footprint and customer acquisition through targeted advertising and strategic marketing. This individual is tasked with the creation, execution, and optimization of a comprehensive performance marketing strategy. The specialist will manage campaigns across multiple digital platforms, continuously analyze performance data, and adapt strategies to enhance efficacy and ROI. This role demands a high level of analytical prowess, creativity, and adaptability to stay ahead of market trends and leverage emerging technologies for marketing advantages. Role & responsibilities: Strategy Development : Formulate a robust performance marketing strategy and oversee its execution to ensure maximum visibility and customer acquisition. Channel Management : Plan and manage marketing campaigns across various digital channels such as Google Ads, Bing Ads, and social media platforms (Facebook, Instagram, LinkedIn, Twitter). App Marketing Focus : Enhance app visibility and user engagement through targeted in-app marketing strategies and campaigns. Data Analytics : Utilize Google Analytics and Google Tag Manager to gather insights, analyze campaign performance, and optimize strategies based on data-driven decisions. Budget Oversight : Manage and allocate budgets efficiently across different marketing channels to maximize ROI and minimize cost per acquisition (CAC). Campaign Optimization : Continuously test and optimize marketing campaigns to ensure the achievement of key performance indicators and conversion goals. Innovation and Testing : Identify and explore new marketing channels and technologies to enhance campaign performance and achieve marketing objectives. Cross-functional Collaboration : Work closely with the management and other team members to share insights, strategize, and improve overall marketing effectiveness. Reporting and Analysis : Regularly report on campaign results, including analysis of key metrics to inform future marketing strategies. Market Trends : Stay updated with the latest trends in digital marketing to keep the company at the forefront of innovation in performance marketing. Preferred candidate profile: Educational Background : Holds a degree in Marketing, Business Administration, or a related field. Experience : Proven experience in performance marketing, with a strong background in managing multi-channel digital marketing campaigns, including PPC, SEO, and social media. Analytical Skills : Possesses excellent analytical capabilities with the ability to leverage data and metrics to make informed marketing decisions. Technical Proficiency : Skilled in using digital marketing tools and technologies such as Google Analytics, Google Tag Manager, and mobile marketing applications. Strategic Thinker : Ability to develop effective marketing strategies and plans with a clear focus on achieving measurable results. Communication Skills : Excellent communication skills, capable of articulating ideas clearly and engaging effectively with both team members and management. Problem Solving : Strong problem-solving skills with a creative approach to overcoming challenges and achieving business objectives. Adaptability : Open to new ideas, willing to experiment, and adaptable to changing digital landscapes and consumer behaviors. Goal-Oriented : Highly motivated and goal-oriented, with a track record of meeting or exceeding performance targets. Team Player : Demonstrates the ability to work collaboratively in a team environment, contributing to a cooperative work dynamic.

jobDescription:We re seeking a dynamic Growth Marketing Manager with a strong background in digital strategy and performance marketing The candidate should be a graduate with relevant certification courses and hands-on experience driving user acquisition, brand visibility, and engagement across digital platforms

Seeking a Performance Marketing Head to lead growth strategies across digital channels (SEM, display, social). Must optimize campaigns, manage budgets, analyze KPIs, & drive ROI. 5+ yrs in digital marketing; e-commerce experience preferred.

Manager/ Senior Manager - Growth Marketing - Retail Pharmacy Chain Location - Hyderabad Role Analyze in-store and online sales data to identify growth opportunities. Develop and execute performance-focused marketing strategies across physical and digital channels. Build dashboards and reports to track KPIs and marketing performance. Collaborate across merchandising, digital, and operations teams to align and implement growth initiatives. Segment customer audiences and deliver personalized marketing campaigns to increase LTV. Monitor industry trends and competitors to inform new growth tactics. Drive growth initiatives to improve business goals (ABV improvement, mitigate holiday risk, improve loyalty base of pharma and non-pharma). Retail campaign planning and execution, drive engagement and provide merchandising and branding solutions. Expectation MBA from tier 2 college. 4-5 years of experience in growth, performance, or digital marketing roles. Proven success in driving customer and revenue growth Strong skills in SQL, Excel, and data visualization tools (e.g. Tableau, Power BI). Experience with CRM and marketing automation platforms (e.g., HubSpot, Salesforce, Clever Tap etc.). Strategic thinker with strong communication, presentation and cross-functional collaboration skills. Bonus Points If You Have Experience in retail, pharmacy or healthcare industries. E-commerce and Omni channel marketing background. Familiarity with loyalty programs, personalization, and customer retention strategies.

Role & responsibilities growth manager location - trivandrum any graduate Preferred candidate profile someone from Mobility background whtsap cv asap - 7718894979

What is this role about? Assistant Manager/Manager, Product-led Growth (PLG) will drive the user acquisition, engagement, retention, and growth for McGraw Hill digital learning products by leveraging product-led growth strategies. Reporting into Associate Director, Digital Solutions and Demand Generation, this role is pivotal in executing the growth plans for McGraw Hill Indias Digital Test Preparation business. This person will work closely with the product manager(s) and members from the technology and engineering, content and demand generation teams to identify and execute the ROI-driven PLG for digital learning products, in alignment with overall business strategy. The role requires blend of product thinking, marketing acumen, understanding of consumer psychology and data analytics. What you will be doing: 1. SCALE USER ACQUISITION Design and execute flows to scale organic user acquisition through product driven interventions like onboarding optimizations, trial experiences, referral programs, gamifications, etc. Boost product discoverability and new user traffic by creating and executing comprehensive on-page and off-page SEO plans, app store optimizations, search engine and GenAI indexing optimizations. Partner with Demand Generation team to ensure alignment between marketing efforts and PLG initiatives. 2. DRIVE USER ENGAGEMENT Identify and map user personas for target consumer segments and work on strategies to increase user engagement with the product using push notifications, email sequences, WhatsApp campaigns and gamified experiences, etc. Analyse consumption data for key product offerings to feed consumer behaviour insights into content strategy. Create channels to capture user feedback and develop insights from them to feed into the overall product roadmap. 3. USER RETENTION AND GROWTH Drive free-to-paid conversion funnel through targeted interventions. Utilize product-driven levers to up-sell and cross-sell premium products to existing users. Optimize the free-to-paid user journey, ensuring seamless transitions with compelling in-app messaging, offers, and personalized nudges. Optimize pricing strategies and freemium models to improve overall paid users funnel and ARPU(Avg Revenue per user). Collaborate with product team to identify core value propositions of premium offerings around which targeted campaigns can be planned and executed. 4. PRODUCT DATA ANALYTICS Use data to track and improve performance of product-led growth initiatives. Own the analytics and reporting of product usage, user growth, engagement, and retention metrices. Conduct in-depth analysis of user behaviour to identify opportunities for feature enhancements and product market fitment gaps. 5. EXPERIMENTATIONS AND A/B TESTING Run continuous growth experiments and A/B tests on product features, messaging, and growth campaigns. Iterate based on user behaviour insights, user feedback, and consumption data analytics. Work with Product and Engineering team to implement user flows that support P What you need to be considered: 2-3 years of experience in driving product-led growth, particularly in B2C models. Deep understanding of product design principles, user experience (UX), user interface (UI). Understanding of technology and latest trends, especially for their applications in education sector. Knowledge of SEO strategies and tools to execute them. Familiarity with product funnels, user journey mapping, and conversion strategies. Experience of A/B testing on features and campaigns, conversion rate optimization and user retention techniques. Strong analytical and problem-solving skills. Excellent written and verbal communication skills.

Experience- 4-10 Male Candidate Only Must know D2c Sale, Online Sales, tools, Excellent communication Skills Qualification - Any Graduate